media kit good governance - corporate secretary...additional content marketing channel native...

www.CorporateSecretary.com | @CorpSecMag | [email protected]

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Media kitThe people behind good governance


ABOUT DIGITAL SPECPRINTCONTENT

The new Corporate SecretaryFor 15 years, we’ve brought you the voice of corporate governance

THE PEOPLE BEHIND GOOD GOVERNANCECorporate Secretary was founded in 2002 to help

corporate secretaries and other governance

professionals develop a deeper understanding

Corporate Secretary is a digital and print

platform, providing a forum where governance

experts and service providers can share

their experience, insights and best practice

recommendations on a wide range of critical

issues, from corruption, internal investigations,

e-discovery and records management to

succession planning, executive compensation,

proxy actions and shareholder engagement.

Corporate Secretary is independently owned

and today continues to serve a vital role in

highlighting the achievements and expertise of a

group of people who work outside the spotlight

and are often isolated as the only individuals in

their organizations focusing on these complex

matters.

Desktop + mobile + tablet + print

Corporate Secretary news content is now

available free to registered readers on desktop,

tablet, mobile devices and via special print

supplements.

of their roles and become more effective in

them at a time when publicly listed companies’

regulatory compliance requirements began to

escalate amid a series of high-profile corporate

accounting scandals.

ABOUT



Global audience

Key statistics

ROLES

CAP SIZES

SECTORS

Other – 35%Risk officer – 2%Compliance/governance officer – 6%General counsel – 21%Corporate secretary – 36%

Mega-cap – 8%Large cap – 14%Mid-cap – 18%Small cap – 60%

Pharmaceuticals, biotech & healthcare - 2%

Industrials - 2%

Materials (incl. chemicals) - 6%

Energy & utilities - 9%

Consumer goods & services (incl. leisure & travel) - 9%

TMT - 13%

Business services (incl. transport & logistics) - 23%

Financial services - 34%

Financial services – 34%Business services – 23%TMT – 13%Consumer – 9%Energy & utilities – 9%Materials (incl chemicals) – 6%Industrials – 2%Pharma, biotech & healthcare – 2%

Registered readers for digital 7,100

Global social media audience 5,532

Total website sessions/month 7,272

Avg stats from Jan 2016 to Dec 2016

Central

4.4%West Coast

5.1%East Coast

1.1%

Central

23.2%West Coast

21.1%East Coast

44.3%

Corporate Secretary’s audience is mainly North

American – but as business became more global,

so did we.

Rest of the world

0.6%

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Corporate Governance Awards Categories

• Best overall governance for a private company• Governance professional of the year (small

to mid-cap)• Governance professional of the year (large cap)• Governance team of the year (small to mid-cap)• Governance team of the year (large cap)• Best CSR disclosure• Best shareholder engagement• Best compliance and ethics program (small

to mid-cap)• Best compliance and ethics program (large cap)• Best proxy statement (small to mid-cap)• Best proxy statement (large cap)• Rising star• Best use of technology by a corporate

secretary or general counsel• Best overall governance – international• New categories for 2017!

Click to visit events website

Corporate Secretary recognizes and celebrates

excellence in corporate governance at its

prestigious annual awards dinner in November.

The winners are chosen by a panel of highly

esteemed judges from the corporate governance

community, including leaders of academic

institutes for governance, leading

institutional investors, former presidents

of professional organizations and

knowledgeable and experienced lawyers

with a governance focus.

Nominations are free to submit and

sponsorships are still available for 2017

ABOUT

https://www.corporatesecretary.com/events/



Cocktails & Compliance Sponsorship benefits include:

1 Access to around 30 key prospects and industry players in a low-pressure, relaxed environment

2 Branded email invites to corporates featuring your logo

3 Branding on event website page featuring your logo and link to your website

4 Cocktails & Compliance pull-up banner featuring your logo on site at the event

5 Guest list emailed to you following the event

6 Tallboy or small bar table to showcase your collateral and draw folks in for quieter discussions

7 Happy hour food & beverage package

8 Verbal ‘thank you’ with one tag line, spoken by publisher during the event

For more information, please contact us now.

Join us for our quarterly happy hour series

that allows for high-level networking in a

low-key setting, bringing together GRC

corporate professionals and service providers

with the Corporate Secretary editorial staff.

From 5.30 pm to 7.30 pm on the second

Thursday of each quarter, we’ll gather

together to exchange industry news, upcoming

story ideas, networking business cards and

some laughs, beers and lite bites after work.

Sponsorship is limited to a maximum of two

non-competing service providers per event and

is priced accordingly.

Our newest event series for 2017!

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Best Practices Symposium

On the morning of the Corporate Governance

Awards, we feature several topic panel discussions

on best practices of governance, risk, compliance

and ethics that get professionals recognized and

awarded for excellence in their field. Panels feature

past award winners and current awards nominees

discussing their tips & techniques, along with the

panels’ sponsor speaking and providing thought-

leadership.

Sponsors also enjoy exclusivity in their field, as well

as networking with around 80 GRC corporates and

full branding before, during and after the event.

For more information, please contact us now.

Morning of November 9, NYC

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Digital multiscreenNew site delivered to desktop + tablet + mobile

Click to visit

Total sessions/month 7,272

New users/month 6,976 or 74%

Users/month 5,956

Average time spent on site 3 mins 55 secs

Page views/session 1.7

Page views/month 11,625

THE NEW CORPORATESECRETARY.COM

No paywalls

All Corporate Secretary news articles and

digital services are now free on all devices for

registered readers.

Key statistics

Statistics Jan 2016 to Dec 2016

DIGITAL

https://www.corporatesecretary.com/



Website banner advertisingAccess to highly targeted global corporate secretary audience

Leaderboard 728 pixels (w) x 90 pixels (h)

Medium rectangle 300 pixels (w) x 250 pixels (h)

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Web banners

Web banners appear in rotation on a number

of run-of-site positions including high-traffic

locations like the home page and the events pages.

Impressions and clicks of your ads are tracked.

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IRMagazine.com | Media Kit September 2015

eNewsletter bannersEDITOR’S PICKS: Weekly roundup of the top news

EDITOR’S PICKS

Editor’s Picks is a weekly must-read

eNewsletter that delivers free summaries

and links for trending news stories from

CorporateSecretary.com directly to inboxes and

smartphones.

Frequency

Weekly

Advertising opportunity

Top leaderboard and sidebar banners

Key statistics

eNewsletter Deliveries Opened ClickedEditor’s Picks 4,082 14.4% 1.8%

Email leaderboard 560 pixels (w) x 69 pixels (h)

Statistics avg Jan 2016 to Dec 2016


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Click to sign up

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http://eepurl.com/Emlhb



eNewsletter bannersAPPOINTMENTS ALERT:Global appointments & career advice

APPOINTMENTS ALERT

Appointments Alert is a unique and popular

eNewsletter that tracks key appointments from

around the world.

Frequency

Monthly

Advertising opportunity

Top leaderboard – exclusive!

Key statistics

eNewsletter Deliveries Open rate

Click rate

Appointments Alert

4,047 16.8% 2.0%


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Statistics avg Jan 2016 to Dec 2016

Click to sign up

DIGITAL

http://eepurl.com/Emlhb



White paper topic sponsorshipsAdvertising opportunities to a targeted audience

Leaderboard 728 pixels (w) x 90 pixels (h)

Sponsor’s statement Max 500 characters incl spaces

White paper benefits Max 500 characters incl spaces

Medium rectangle 300 pixels (w) x 250 pixels (h)

TOPIC HOME PAGE

What’s included:

1. Sponsor’s statement on

topic home page and on all

topic tagged articles

2. White paper benefits on

topic home page and on all

topic tagged articles (see

white paper downloads page)

3. Monthly promotion of

the white paper via the

Special Reports eNewsletter

4. Exclusive banner ads on

your topic page

5. Weekly email sent to you

with sales leads from white

paper downloads

White paper topic sponsorship gives you exclusivity on a topic section

and individual articles under that section as well as appearing

in the run-of-site locations mentioned on the website banner

advertising page. Impressions and clicks of your ads are tracked.

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White paper topic sponsorshipTargeted leads from your content marketing

Many pages on the Corporate Secretary website

feature white paper downloads: a collection of

high-value white papers, research reports and

surveys. These pages are viewed more than

680 times per month by corporate secretary

decision-makers worldwide.

Website visitors are required to fill in a contact

form before downloading, with the details

provided in a lead generation report

each week to drive sales activities.

Key statistic

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In 2016, white papers have generated an average of 36 leads per month

Statistics Jan 2016 to Dec 2016

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Specialist webinarsThought leadership, audience interaction, leads

Interact with your target audience

Corporate Secretary Webinars provide a channel

to promote your thought leadership, innovation

and strategies to a qualified, high-value global

audience. They also offer a unique opportunity

to interact with the audience – and build a

pipeline of leads for sales.

Moderated by our world-renowned editorial

staff, our webinar sponsorships include:

• Webinar content development

• Project management and delivery

• Contact details for all opted-in registrants

• Branding with links on website, registration

page, live screen, hosted recording

• Ability to ask questions to registrants

• A relevant panel speaker for your brand

How it works

Our webinars, created by our experienced

editorial team, deliver valuable and actionable

information to our global audience. We will

work alongside your team to produce a webinar

that complements your communications

campaign and deliver it seamlessly on the day.

Content work includes developing:

• Webinar topic

• Overall webinar structure

• Copy writing and graphics

• Webinar presentation

For more information, please contact us.

Key statistics

Avg attendance time 24 mins

Avg registrations 305

Avg attendees 147

Statistics from all webinars (Corporate Secretary and IR Magazine) between Jan 2016 and Jan 2017

DIGITAL



Native advertisingAlign your content with relevant editorial

Additional content marketing channel

Native advertising is advertiser promotional

content that matches the editorial style.

Native advertising drives targeted prospects

from high-traffic CorporateSecretary.com

to your website or content marketing piece,

increasing your audience engagement,

conversion rates and boosting ROI on your

content investments.

The native advertising opportunity includes an

editorial-style headline linking to your content,

and your company name linking to your website.

Key statistics

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Monthly average stats for Jan 2016 to Dec 2016

Total visitors/month 7,272

New visitors/month 6,976 or 74%

Unique visitors/month 5,956

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Social media publishingHigh-quality, free content through social media

@CorpSecMag

Corporate Secretary publishes all news,

research and event information to its active

4,839 followers to drive traffic back to the

Corporate Secretary website.

Corporate Secretary | LinkedIn

Corporate Secretary’s LinkedIn group is where

our editorial team and members discuss and

offer opinions on the latest news and industry

developments affecting them.

All news, research and event information is

published through social channels to Corporate

Secretary’s already impressive global audience.

Corporate Secretary’s high-quality global news

is available free of charge to all registered

readers.

We can post weekly promotions out through

Corporate Secretary’s social media channels.


Click to follow Click to join

DIGITAL

https://twitter.com/CorpSecMag

https://www.linkedin.com/groups/4719035



Custom content

Trusted and reliable content creation

Writing high-quality content about governance,

risk and compliance is a challenging task: you

need industry experience, the time to track

breaking stories, a network of professionals to

call on, and – most of all – the nose for a great

story and the ability to write snappy prose to

a deadline. In short, you need the Corporate

Secretary editorial team.

Thought leadership on demand

We currently work with some of the biggest

players in corporate governance to build a custom

editorial strategy to power their content marketing.

Our experienced editors can then research, create

and deliver thought leadership and fresh news

content under your brand, right on time.

All our custom content is fully researched, can

include quotes from GRC practitioners, is SEO-

optimized and fully quality-checked.

Types of editorial content

• News articles

• White papers

• eBooks

• Audio articles


High-quality custom content from the experts

CONTENT



Our annual yearbook captures the excitement

of the Corporate Governance Awards and

key stories from the past year. This glossy

commemorative book includes:

• Awards: Why the winners won

• Judges’ profiles: Inspirational stories

• Yearly recap: Main GRC stories this year

• Annual conference recap

• Montage: Fun photos from the awards

• Social media roundup

To hear about the advertising opportunities

available, please contact us.

Corporate Secretary YearbookCommemorative book capturing the best of the year

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WEBSITE BANNER ADVERTISINGARTWORK REQUIREMENTS

Artwork should only be supplied as an animated .gif or .jpeg file, 72 dpi, RGB format, and less than 25k in size. Please supply a valid link; this cannot be an email address.

Leaderboard: 728 pixels (w) x 90 pixels (h) Medium rectangle: 300 pixels (w) x 250 pixels (h)

SUPPLY OF ARTWORK Gabi Gal Tel: +44 20 8004 5341 Email: [email protected]

ENEWSLETTER BANNERSARTWORK REQUIREMENTS

Artwork as animated .gif or .jpeg file, 72 dpi, RGB format, less than 25k in size. Please supply a link, not an email address. As .gifs (.gif89a) do not animate in Outlook 7 email, submit a .jpg or .gif file without rotation. If you submit an animated .gif file, we suggest you put all your salient information on the first slide.

SIZES

Email leaderboard: 560 pixels (w) x 69 pixels (h) Email sidebar: 168 pixels (w) x 260 pixels (h)

SUPPLY OF ARTWORK Gabi Gal Tel: +44 20 8004 5341

Email: [email protected]

WHITE PAPER TOPIC SPONSORSHIPS TOPIC AREASTopic areas available for section sponsorship include:• Boardroom • Case studies • Compensation• Compliance & ethics and CSR

• Corruption & internal investigations • E-discovery and records management • International• People moves, profiles & awards • Proxy voting & shareholder actions • Regulation & legal • Risk management and D&O liability • Stock transfer & unclaimed property • Succession planning, education & training • Technology & social media

ARTWORK REQUIREMENTSSee web banner advertising (above) for specs


WHITE PAPER DOWNLOADSARTWORK REQUIREMENTS

• A PDF version of your white paper/thought leadership piece • The document’s title and a maximum 500 characters, including spaces, describing the content • A link to your privacy policy on your website • A link to your company website • Logo in vector format with all type outlined as Adobe Illustrator .eps file, or as a 300 dpi .jpeg CMYK bitmap format at 50mm width


NATIVE ADVERTISINGARTWORK REQUIREMENTS

Supply company name and a headline of up to 45 characters in length, including spaces. For best results, the headline should be written to attract clicks, and link to a piece of content with

clear value for the target prospect. Please provide a link to the destination page and to your company website.


YEARBOOK PRINT ADVERTISINGPRINT ADVERTISING

Artwork to be supplied as a press-optimized PDF file (Acrobat- generated) with all fonts and hi-res images (300 dpi) embedded. Failure to embed high-res images will result in pixelated output. Please note that while IR Media Group endeavors to ensure all advertisements are correctly reproduced, it will not be held responsible for errors due to incorrectly prepared files.

ARTWORK SIZESFull and double-page ads must include crop marks and bleed.

Full page: Double-page spread

Trim size: Trim size: Metric: 208mm (w) x 270mm (h) Metric: 416mm (w) x 270mm (h) Imperial: 8.189” (w) x 10.630” (h) Imperial: 16.378” (w) x 10.630” (h)

Bleed size: Bleed size: Metric: 214mm (w) x 276mm (h) Metric: 422mm (w) x 276mm (h) Imperial: 8.425” (w) x 10.866” (h) Imperial: 16.614” (w) x 10.866” (h)

Type area: Type area: Metric: 188mm (w) x 250mm (h) Metric: 396mm (w) x 250mm (h) Imperial: 7.400” (w) x 9.843” (h) Imperial: 15.591” (w) x 9.843” (h)

Half-page Metric: 188mm (w) x 115mm (h) Imperial: 7.400” (w) x 4.528” (h)

SUPPLY OF ARTWORKEmail: [email protected] We Transfer: Send to [email protected] Contact: James Noden Tel: +44 20 8004 6215

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Renee Walton, publisher

[email protected]

Direct: +1 212 430 6872

Cell: +1 917 476 2242

25 Broadway, New York, NY 10004, US

CorporateSecretary.com

Contact

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http://www.corporatesecretary.com

media kit good governance - corporate secretary...additional content marketing channel native...

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