ifaparis.com

info@ifaparis.com

18-24 Quai de la Marne, Paris, France

350 Xianxia Road, Shanghai, ChinaMBA Perfume & Cosmeics Management

15-month course

Internaional Fashion Academy, beter known as IFA Paris, offers students undergraduate courses in design and markeing, and postgraduate courses in design, business, communicaion and luxury brand management in an environment of mulidisciplinary collaboraion. With schools in Paris and Shanghai, IFA Paris is at the forefront of fashion educaion and offers courses that reflect the breadth of opportuniies available in this exciing industry.IFA Paris’ MBA in Perfume & Cosmeics Management allows students to pursue postgraduate educaion enirely taught in English in Paris and Shanghai in ftteen months. This unique course allows students to build career skills and gain a full understanding of all aspects, opportuniies and challenges of working in the fashion industry today. Paris as the world’s undeniable fashion capital is the perfect locaion for such a course; while Shanghai is the fashion industry’s fastest emerging market.The inescapability of a scent’s inebriaion is very much akin to the power of atracion of a beauifully designed dress. It is with this idea in mind that newest postgraduate course of IFA Paris was built: offering an innovaive approach to Perfume and Cosmeics management through the integraion of its 20 years experise in fashion.The overarching strategy behind the development of this course is to encourage paricipants to adopt a creaive approach that does not belong the typical realm of the beauty industry framework in order to turn paricipants into esthete who will be able to think outside of the box.This mulidisciplinary course provides paricipants with “windows” into unique aciviies or phenomenon of the beauty industry. They are organized across our campuses of Paris and Shanghai according to the market specificiies of those 2 locaions. While in France students will be exposed to the tradiional art of perfume making through an immersive experience thanks to our Olfactory Lab and our seminar itled “Parfums a la Francaise”. During their rotaion in Shanghai paricipants will discover the booming segment of skin care for men and explore the different invasive and non-invasive plasic surgery techniques. The ulimate goal is to offer paricipants the opportunity to improve their professional porfolio with experiences that will ulimately render their profile more sophisicated and atracive to potenial employers.

Introducion

Right: Yacht Club interior design by architect Jean-Pierre Heim. www.heimdesign.com

2

IFA Paris was established in 1982 to combine French fashion heritage with the modern globalized world. As the only school in Paris offering all its undergraduate and postgraduate courses taught in English, IFA Paris caters to a highly internaional student body from all corners of the world.

Recently relocated to 18-24 Quai de la Marne, IFA Paris overlooks the famous canal of “Ourcq” and is at the heart of the developing 19th arrondissement. The new locaion has tripled the size of the previous academic faciliies and added extensive new ameniies to benefit students, including bigger classrooms, a student lounge space, and a resource and study center. The building will also house several new fashion workshop spaces to accommodate hands-on projects.

This vibrant and arisic neighborhood is also home to many cultural landmarks, including the MK2 cinemas, Point Ephémère performance space for concerts and ballets, and le CENTQUATRE art centre with a wide range of cultural offerings, exhibits and high-profile fashion shows. The district is also the locaion of other presigious schools devoted to creaive arts, including École Naionale Supérieure d’Architecture de Paris-La Villete (ENSAPLV) and the Conservatoire Naional Supérieur de Musique, and is close to the École Internaionale de Créaion Audiovisuelle et de Réalisaion (EICAR). “The 19th” is emerging as one of the most exciing and simulaing area for students in all of Paris, and IFA Paris is excited to become a part of this neighborhood.

Paris School

4

Paris holds a special place at the top of the fashion world as fashion’s birthplace. It has launched some of the most world renowned designers and luxury fashion houses including Chanel, Yves Saint Laurent, Dior and Hermès. Paris is sill the world’s fashion capital and coninues to draw atenion with important fashion events such as its biannual Prêt à Porter fashion week, fairs and trade shows, fascinaing concept stores, and industry leading trend agencies. Consequently, it remains the place where contemporary fashion designers including Marin Margiela, Rick Owens, and Alber Elbaz choose to live and work.

The specific Parisian feel for fashion and style extends beyond the bounds of the industry and into the city’s art galleries, museums, theaters, and disincive cinema and street life. While Paris undoubtedly has a disinguished fashion and luxury history, its present and future are just as compelling. Major luxury groups such as LVMH, KERING, RICHEMONT and companies like Hermès, Carier and Baccarat all have headquarters located in Paris. In recent history, Paris has turned almost every part of its economy into luxury through fashion, jewelry, beauty care as well as gastronomy, wine, spirits and travel. Paris remains an essenial stop for young fashion and luxury professionals who wish to understand the cultural, industrial and market forces that shape the fashion world today.

Paris

6

Founded in Shanghai in 2002 in partnership with the Shanghai University of Engineering Sciences (SUES), IFA Paris is the first Sino-French joint-venture in fashion educaion and is today seen as the leading school in the fashion and luxury goods sectors in China. It is considered as one of the best performing schools in terms of combing teaching to creaivity and business sense. Its teachers, most of whom recruited globally, are all experienced professionals in the world of fashion.

Thanks to innovaive iniiaives and in partnership with the fashion and luxury goods and service industries, IFA Paris is also the only school in Shanghai to offer first and second cycle courses taught enirely in English.

The School is ideal for Chinese and internaional students with a global outlook, who wish to pursue careers in the fields of creaion, fashion, design, luxury and business management. It is also intended for those looking for sales and media posiions such as business managers or roles in large organizaions offering fashion or luxury goods and services.

Set in a mulicultural and internaional environment, the aim of IFA Paris is of course to bring out the creaive talent of its students, but it also aims to develop their technical, IT and digital skills.

IFA Paris in Shanghai is a higher educaion academy that is fully registered with the Chinese Ministry of Educaion, and is recognized by both the Chinese and the local Shanghai governments. It occupies a huge site that it has organized itself in order to create the perfect condiions for transferring its knowledge and pracical skills in the soundest way possible.

Its campus in Shanghai offers a unique learning opportunity, via an iniial full ime program and ongoing hands-on training courses for professionals who have already started their careers.

IFA Paris in Shanghai also gives its students the chance to witness the breathtaking growth of the Chinese fashion and luxury goods markets. It aims to ensure that its students meet the requirements of the local and global talent search and oppotuniies.

Shanghai School

8

Shanghai is an open and extroversive metropolis and its stealthy ascent into the premiere ranks as a world fashion capital is undoubtedly a serious mission. Since late 19th century, Shanghai has been the fashion center of China. The Shanghai style has travelled the world in the 1920s and 30s and has recently re-emerged with fashion designers’ innovaive works of fusion trends.

Remarkably, it is the country’s consumers who are transforming today’s China into the world’s largest market of luxury and high-end fashion products. With internaional fashion and jewelry brands, from luxury to mass markets, forming the prosperous retailing scene in the city’s numerous fashion districts, Shanghai is unquesionably China’s Mecca for the fashion and luxury industry. While luxury cars, 5-star hotels and high-end restaurants are regular sights in the city’s downtown, there is now also a growing interest for yachts and private jets among China’s richest.

Shanghai

10

Teaching and Learning Methodology

13

The teaching philosophy in our postgraduate courses is based on the delivery of a high quality and interacive experience through pedagogy based on research and supported by empirical evidence of effeciveness. We believe in grooming students to achieve a higher level of cogniive learning through developing specific methodologies that will help them negoiate their future workplace.

We support enquiry based deep learning as one of our key principles in order to allow students to engage with the learning acquired rather than be passive learners. This is achieved through a balanced mix of different methods of delivery such as tradiional lectures, readings, seminar groups, demonstraions, discussions for a, role play and debates, field visits, independent study, self-evaluaion and team work based aciviies.

Teaching and learning aciviies are also regularly updated to include the use of new technologies, one of them being the implementaion of IFA Paris’ own virtual learning environment called LMS. It enables detailed course communicaions, syllabus management and the inclusion of all associated support requirements for students and staff to be in line with a defined e-learning strategy.

Keeping in mind the internaional focus of our postgraduate courses and the wide variety of cultures amongst our students’ cohorts, IFA Paris has put in place feedback mechanisms such as course commitees allowing paricipants and lecturers to express themselves on the overall quality of the course. While tradiional universiies will review their curricula on a 3 to 5 year basis, IFA Paris is commited to adjust its courses according to industry and students’ requirements on a yearly basis in order to be in perfect synch with the needs of each of its stakeholders.

Our Perfume & Cosmeics Management course covers a wide range of modules in the following areas:

Course Components and Weighing

The total student workload for the course amounts to an average of 2,345 hours

(equivalent to 120 ECTS-credits) divided as follows:

*Numbers are given as indicaive informaion and can be subject to change

Modules

Course Structure

Distribuion & Retail9%

Cosmeics & Perfume Lifestyle

14%

Cosmeics & Perfume Environment

16%

Markeing &Management

13%Business

Issues9%

Capstone Project30%

Total Student Workload

2,345h

Capstone Project840h

Seminars

315h

Career

200h

Total Student Workload

Cosmeics &Perfume Lifestyle

Business Issues

Cosmeics & Perfume Environment

Markeing & Management

Distribuion & Retail

11 ECTS

19 ECTS

18 ECTS

11 ECTS

Capstone Project

15

120 ECTS

21 ECTS

30% of Final Grade 40 ECTS

Modules

Our Perfume and Cosmeics Management course covers a wide range of modules clustered into five main module groupings:

Business Issues:The capacity to listen and interpret markets’ signals is a key component of today’s managers. It needs to be coninuously culivated. Within this module grouping students will discover the idiosyncrasies of the fashion industry from an economic and financial view point.

Distribuion and Retail:New technologies are shaping the cosmeics and perfume offering of the 21st century in ways that do not always relate to product innovaion. A large part of the most recent innovaions concern the distribuion and retail sector, with interesing cross-overs between the Fashion and the Cosmeics and Perfume industries. This module grouping is aimed at giving students a new perspecive on tradiional distribuion and retail strategies.

Cosmeics and Perfume Environment:Is perfume sill a luxury? Are socially responsible brands more impacful? How is the impact of the fashion industry in the development of the cosmeics and perfume industry?... This module grouping will challenge students and develop their criical thinking approach in regards with the industry.

Markeing and Management:This grouping encompasses a series of modules that will be sequenially planned based on the structure of a markeing plan. The overall body of knowledge acquired by the students will prepare them to:Analyze complex markeing challenges based on pracical case studies; allocate resources strategically to achieve pre-determined objecives; crat brand DNAs allowing for the achievement of a sustainable compeiive advantage

Cosmeics and Perfume Lifestyle:While our MBA Program does not aim at creaing technicians we believe it is important for our students to be totally immersed within the environment of cosmeics and perfumes. This is why we have devised a series of groundbreaking seminars and workshops: to allow our students to experience the specificiies of the future industry they’ll be working for. From a week in an olfactory lab to test and create perfumes to a foray into the crating of perfumes “A La Francaise”, everything has been devised to provide a groundbreaking experienial learning.

16

The Capstone Project is a common aspect of the taught postgraduate courses at IFA Paris. It is an integraive experience in which students bring together much of the knowledge and skills acquired and developed during their course. This project reflects the many ways students at IFA Paris connect with business informaion, media communicaions professionals, and valuable assets within the fashion, texile and luxury sectors. Students may pursue a research-oriented, an interacive ethnographic or business management-oriented Capstone. The Capstone experience is also student-directed, meaning that students take responsibility for idenifying and defining a problem to work on, developing the approaches and methods needed to address the problem, carrying out the invesigaion independently, and presening findings in both oral and writen forms for examinaion.

The Capstone Project is a culminaing project, wherein students are expected to demonstrate how they have used informaion as a tool for transformaion in their personal, academic and professional lives. The tradiional form of an extended essay or thesis is a minimum of 15,000 words for individual capstones. The final form of the work will be proposed by the student, negoiated and agreed in assessment of the proposal and PPT. This project, arching over much of the academic year, may be the most ambiious research and wriing effort students have yet undertaken. It is assessed as a main component of study, an evidence of progress, ime and team management skills, as well as an achievement of learning outcomes. Consequently, it carries a high credit tariff of 40 ECTS credits and accounts for 30% of the final grade.

The project can be done individually, but we encourage a team approach; with tutorial support to help students find appropriate and individual focuses and to monitor progress. In some courses, this project is done across two to three ciies, thus giving it a truly internaional dimension and the opportunity to meet and connect with numerous helpful people and resources. Our intenion is that Capstone Projects will provide an enjoyable crowning educaional experience for IFA Paris students and a rewarding opportunity for mentorship for lecturers and external collaborators. It can then be used to demonstrate to future employers and other interested paries our students’ skills and apitude for similar independent external work assignments.

Examples of projects that our students have been working on:

• Fashion Forecasing: How small store buyers gainadvanced knowledge of trends• Childrenswear and the importance of characterrecogniion for sales• The bouique start-up: What beginners need toknow for success in the Chinese middle market• Report on markeing methods deployed by luxurywatch companies• The redevelopment of jade as a precious stone ingit giving• L’Oreal – markeing of a new beauty product forthe Chinese consumer• Analysis of online fashion and lifestyle companyMIXR’s website: fashion and funcionaliies

Capstone Project

19

Students across the world have been part of the unique learning experience made possible through IFA Paris. To date, our courses have enrolled students from over 50 countries.

The focus of each course is on making graduates ready to join the industry or to develop their own project.

The MBA in Luxury Brand Management prepares graduates for careers in posiions with fashion and luxury brands and markeing and communicaion agencies including:• Brand Manager• Communicaion & Events Manager• Strategic Markeing Analyst• Markeing Communicaion Manager• Product Development Manager• Retail Network Manager• Buyer• Visual Merchandiser• Showroom/Store Manager

Student Aciviies: Industry visitsGuest speakers

Career

50% of IFA Paris MBA graduates are Entrepreneurs.

(Internal Survey carried out by IFA Paris Postgraduate Department)

Career & Alumni CenterSupport, resources and services are available during and ater your course, through the IFA Paris Career and Alumni Center and our industry partners.

Our graduates are working for:Abercrombie & Fitch, Adidas, Alexander McQueen, C&A, Coty, Dior, Dolce & Gabbana, Etam, Forever 21, Gap, H&M, I.T., Mango, Nauica, Next, Northface, Pierre Balmain, Promod, Tom Ford, Zara.

20

Intake• Admission to the course is limited to around 25

students per class• Intake : January 2017/2018

Course Length and LocaionThe course runs for 50 academic weeks, including 12 weeks dedicated to the Capstone Project. 48 weeks in Paris + 2 week seminar in Shanghai

AccreditaionInternaional Masters cerified by IDEL.

Admission Requirements• Bachelor educaion, preferably in markeing,business administraion, media and communicaion or fashion design. For those who lack undergraduate educaion, at least 5 years of relevant working experience is a prerequisite for admission.

• Preferably 2 years of working experience in a relatedfield.

• Fluency in English. Non-naive English speakersshould provide an IELTS score of 6.5 in average.• Complete an applicaion fee of €150

Applicaion ProcessAll applicants must:•Fill up an Online Applicaion Form•Provide all required documents including moivaionleter, CV/Resume, university cerificate, university transcript, passport copy, passport photo and IELTS score (if required)•Take a 2-hour admission exam and an interview

Upon saisfactory compleion of the enire course, students receive a MBA in Perfume & Cosmetics Management issued by IFA Paris. 120 ECTS credits earned.

Student BodyBy bringing together a diverse, internaional group of students, IFA Paris gives students the opportunity to gain a global perspecive on fashion. Students across the world have been part of the unique learning experience made possible through IFA Paris. To date, our courses have enrolled students from: France, Italy, Spain, USA, Canada, Australia, Germany, UK, Mexico, Brazil, Russia, Colombia, Lebanon, Saudi Arabia, Nigeria, Ghana, India, Thailand, Singapore, Malaysia, Indonesia and China, only to name a few.

Tuiion Fee: €15,800

Details

23

Credenials