MEDIA INFORMATION PACK 2013

Supported by:

THE OFFICIAL MAGAZINE OF THE MSGA

“I was very impressed having seen the work Think Sports Media (publisher of the Maryland State Magazine) has produced in the UK and I am looking forward to working with them in promoting the development and image of golf in my home state of Maryland and the broader US golf community. This is a project that is close to my heart and I look forward to contributing to an exciting new way of communicating and promoting golf to both existing and new players to the sport.”

Allen Wronowski, Honorary President of the PGA of America and 37th President of the PGA of America (2010-2012)

”Unlike other golf magazines, our goal is to work closely with and showcase member clubs, their staff , golfers, local businesses and organizations who are all focused on promoting the game in Maryland.”

Bill Smith, Executive Director, Maryland State Golf Association

3THE OFFICIAL MAGAZINE OF THE MSGA

The Maryland State Golf Association (MSGA) is proud to be launching the fi rst ever offi cial state golf magazine which will be produced monthly in digital format and will give the MSGA and each of you, our member clubs and commercial partners, the opportunity to showcase and highlight the structure and facilities of your clubs and businesses in an eff ort to promote Maryland golf.

Unlike other golf publications, our aim is to support your eff orts by focusing on golf in our great state. It is with this in mind that we and our offi cial media partner, Think Sports Media Ltd, have devised a specifi c look and feel to the magazine that will deliver a high-end monthly digital publication to promote golf and achieve the following goals:

P Attract new golfers and members into our clubs

P Create a marketing channel that member clubs can use to communicate with their members

P Generate interest and educate potential players and spectators to the sport of golf

P Inform golf enthusiasts and athletes creating greater awareness as to the global reach of the sport as well as the lucrative possibilities that golf can create

P Create a publication that will allow our clubs and suppliers to highlight the corporate and social event opportunities that can be available within our clubs and the greater golfi ng community

P Provide exclusive commercial off ers via our offi cial sponsors and advertisers to all state golfers and the broader magazine circulation

P Generate international opportunities for touring teams, clubs and players to visit the state 

P Allow promising star players the opportunity to showcase his or her skills and achievements nationally and internationally 

P Showcase and leverage upcoming state championships, awards and tournaments

P Encourage interest in exchange programs with other golf institutions, states, and nations

P Promote and profi le junior and senior golf within the state and celebrate their success regionally, nationally and internationally

P Inspire and encourage mass participation for golf and its supporting partners in the state

Introduction

Advisory BoardAllen Wronowski - Contributing national and special features writer/columnist

• 37th President of the PGA of America (2010-2012)• Honorary President PGA of America (2012-2014)• Elected as PGA Vice President (2008- 2010), PGA Secretary (2006-2008), PGA District Director (2000-2004)• National PGA Hall of Fame Inductee (2013)• Chair for the Junior PGA Championship (2013, 2010, 2009, 2008, 2007, 2006)• Serves on the Board for the National First Tee, Folds of Honor Foundation, and PGA Tour Policy Board

Jack Barse - ‘Rules Revisited’ editorial

• Vice President of the Maryland State Golf Association • Golf Committee member at Columbia Country Club, MD• MSGA Rules Offi cial• 8 years service as a Vice President of MSGA

Randal P. Reed - ‘Rules Revisited’ feature lead

• Executive Director, Middle Atlantic Golf Association (MAGA)• Executive Director of Washington Metropolitan Golf Association• Director of Rules and Competitions, Maryland State Golf Association (MSGA)• USGA Rules Committee member• Mid Atlantic PGA (MAPGA) David Wortman Citizen of the Year Award winner 2012

Jerry Duff y - ‘President’s Welcome’ and ‘Rules Revisited’ editorial

• President of the Maryland State Golf Association• USGA’s Senior Amateur Committee member• MSGA Rules Offi cial• 7 years service with the MSGA• Member of the Country Club at Woodmore

William Smith - MSGA editorial

• Executive Director MSGA • Past President MSGA • Member USGA Regional Aff airs Committee• Elected to the Mid-Atlantic Golf Association Hall of Fame 2011• Past President of Hillendale Country Club• 25 years service with the MSGA

Media Information Pack

Jon Guhl - ‘MAPGA Focus’ editorial feature writer

• Executive Director of Middle Atlantic PGA (MAPGA), representing 1100 PGA professionals at over 600 facilities• 18 years of service to the Middle Atlantic PGA• MAPGA, MSGA, VSGA Rules Offi cial• Former Chair of PGA Executive Director Committee• Served on National Golf 2.0 Committee

Marty West - ‘Amateur Interview’ columnist

• Nine-time Maryland Amateur Champion• Three-time Maryland Open Champion• Five-time Middle Atlantic Amateur Champion• Two-time Walker Cup Team• One-time World Team Member• Twelve-time Club Champion Columbia CC• Qualifi ed for more than 40 USGA Championships

Marcus Bain - Publishing Director

• Founding Partner and Group Executive Director, Think Sports Media Ltd (UK)• Publishing Director for the Maryland State Golf Magazine (MSGA)• Former Brand and Corporate Partnerships Director, SportsPro Media Ltd (UK)• Former Brand and Partnerships Director at National Family Week Ltd (UK)• Former Commercial Director of Commonwealth Communications (British Commonwealth Secretariat) at Henley Media Group LTD (UK)• Former Commercial Director at both Haymarket Media LTD and Caspian Media LTD (UK)

David Norman - Commercial Sales & Sponsorship Director

• U.S. Open and Presidents Cup offi cial • Member of Golf Digest’s national ranking panel • Past President of the International Association of Golf Administrators• USGA Committee member and Board member of the Middle Atlantic Golf Association • Past President of the Virginia Society of Association Executives (VSAE) • Past Executive Director of the Virginia State Golf Association (VSGA)

David Partridge - Sales & Sponsorship Manager

• Five-time VSGA Player of the Year (four regular and one senior)• Middle Atlantic Golf Association Amateur Champion• Two-time Virginia Amateur Champion and three-time Mid-Amateur Champion• Virginia Senior Amateur Champion and Virginia Senior Open Champion• Member of the Virginia team that won the 1995 USGA State Team Championship

6 THE OFFICIAL MAGAZINE OF THE MSGA

United State Golf Association (USGA)

The USGA conducts the U.S. Open, U.S. Women’s Open and U.S. Senior Open, as well as 10 national amateur championships, two state team championships and international matches. Together with The R&A, the USGA governs the game worldwide, jointly administering the Rules of Golf, Rules of Amateur Status, equipment standards, and World Amateur Golf Rankings. The USGA’s working jurisdiction comprises the United States, its territories, and Mexico.

The USGA is a global leader in the development and support of sustainable golf course management practices. It serves as a primary steward for the game’s history, and funds an on-going “For the Good of the Game” grants program. Additionally, the USGA’s Course Rating and Handicap systems are used on six continents in more than 50 countries.

PGA of America

The PGA of America is the world’s largest working sports organization, comprised of 27,000 men and women golf Professionals who are the recognized experts in growing, teaching and managing the game of golf, while serving millions of people throughout its 41 PGA Sections nationwide. Since its founding in 1916, The PGA of America has enhanced its leadership position by growing the game of golf through its premier spectator events, world-class education and training programs, signifi cant philanthropic outreach initiatives, and award-winning golf promotions.

Middle Atlantic Golf Association

The Middle Atlantic Golf association is one of the oldest amateur golf organizations in the country. It was founded in 1902 for the purpose of promoting the game of golf, upholding the traditions and spirit of the game, and providing competitions for its members. Our member clubs, approximately 125, are located in Maryland, Virginia, West Virginia and Delaware.

American Society of Golf Course Architects

Founded in 1946, the American Society of Golf Course Architects (ASGCA) is the oldest professional organization of golf course designers in America. Our architects have designed, renovated and remodeled many of the most famous and storied courses in golf. They are active in current projects not only in the United States and Canada, but also in Europe, Asia and beyond.

Our Partners

7THE OFFICIAL MAGAZINE OF THE MSGA

The Washington Metropolitan Golf Association

The Washington Metropolitan Golf Association is comprised of courses and clubs located within a 60-mile radius of the District of Columbia’s boundaries. Its activities are performed through an executive director and a slate of volunteer offi cers and directors. The WMGA and its predecessor (District of Columbia Golf Association) have been serving Washington golfers for over 90 years.

Think Sports Media Ltd

The offi cial media partner for the Maryland State Golf Association. Think Sports Media is major supporter of golf all around the world. The organization represents a number of regional and national golf associations in the UK and the US. As the offi cial publisher of our magazine, Think Sports Media is integral to the MSGA’s long-term golf development and communication plans.

Maryland Department of Business & Economic Development (Marylandsports.com)

Maryland Sports, enhances Maryland’s economy, image and quality of life through the attraction, promotion, retention and development of regional, national and international sporting events.

The Maryland Offi ce of Sports Marketing is a partnership between the Department of Business and Economic Development and the Maryland Stadium Authority. It was created to promote national and international sports competitions in Maryland- both amateur and professional-in order to enhance the quality of life for Maryland residents and strengthen the state’s presence in the overall sports marketplace.

AJGA

The American Junior Golf Association is a 501(c)(3) non-profi t organization dedicated to the overall growth and development of young men and women who aspire to earn college golf scholarships through competitive junior golf.

Media Information Pack

8 THE OFFICIAL MAGAZINE OF THE MSGA

Readership

• All past and present issues will be accessible online on the MSGA website - www.msga.org

• Digitally distributed by the MSGA to all golf clubs in the state

• E-mailed twice a month to 25,000 handicap golfers and golf passport holders, who are e-mail subscribers from our MSGA database.

• Circulated by our partners, Maryland Sports, a division of the Maryland Department of Business and Economic Development - www.marylandsports.us

• Circulated internationally via our media partners Think Sports Media Ltd

Free to all Our magazine has fresh editorial content 12 months a year.

Free annual subscription

Just simply send us an email with your name and club (if applicable) to info@thinksportsmedia.com

There are an estimated 322,000 golfers in the state of

Maryland

The MSGA has over 40,000 handicap golfers registered in

the state

Features on your clubs and friends Every month we features clubs and top players, so look out for your friends and club members.

Quick Facts

9THE OFFICIAL MAGAZINE OF THE MSGA

Media Information Pack

Free to share and embed

You can share and embed our magazine onto all social media platforms including Facebook & Twitter as well as onto your club or personal website easily.

To view past and current issues Go to the state golf homepage at www.msga.org and catch up with us.

Available on PC, Mac, Android, Tablet, iPad and iPhoneMultiple ways to access the digital magazine in a matter of seconds.

Free Black Book Directory of golf contacts Full contact details and links to all the state golf clubs. Please contact us if you wish to add your club, driving range, golf professional or business to our list. E-mail us at info@thinksportsmedia.com

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The Offi cial Magazine of MSGA (US)

2013

In the Clubhouse

Ask Allen...

Monthly Editorials

What’s in the bag?

Golf Tutorial Amateur Interview

Coach’s Corner

What our Maryland professionals use. Quick-fi re interviews with the best the state has to off er.

On the Greens

Take a tour of your favorite clubs with technical interviews with the course superintendent. Each month we visit a diff erent venue.

Rules Revisited

Our monthly feature looking at what you need to be aware of - headed by our rules expert Randy Reed, USGA rules committee member and supported by MSGA President Jerry Duff y and Vice President Jack Barse.

Honorary President of the PGA of America, Allen Wronowski shares his thoughts with us in his regular monthly feature.

See what 19th hole wonders our state clubs have to off er as each issue we showcase a new club. So whether you are at Hillendale, Blue Mash, Congressional or Four Streams etc., keep a look out with our GM feature to see if your club is featured in the current issue.

Golf Equipment

Our month-by-month equipment review. Every issue we compare various equipment that will help you fi nd the right clubs, clothing and products for your game.

Over the course of the next 12 monthly issues of The Maryland State Golf Magazine, we bring you exclusive advice and tips from top selected Maryland professionals to help improve your game.

Every month, Marty West, Maryland’s most celebrated amateur golfer will be interviewing one of our leading state amateurs to fi nd out a little more about who we should be looking out for in the coming season.

PLUSo Blackbook Directoryo MAPGA round upo Winter Wonderlands (Oct-Feb)o Kids’ Cornero Playing the hole

o World of Golf (Round-up)o Golf Fitnesso Health and Well-beingo Architectural Reviewo Venues

o Top 10 Amateurso Top 5 Seniorso Top 5 Womeno Inside Outingso Golf Breaks

Top-level interview with a leading state teacher every month

Golf Tech

A look at the latest gadgets and golf aids on the market.

BECOME A PARTNER WITH THE MSGA

: : Sponsorship Opportunities

Exciting opportunities await the partners for all of our feature articles or interviews. Become a sponsor of one of our sections and benefi t by an exclusive partnership package which includes: Sponsorship statements, advertising pages and logos will be collated into a year-end stand alone magazine featuring all the months features into one magazine available for your marketing purposes and hosted on the MSGA site.

Interested in being a partner? Please contact:

Mid-Atlantic Sales Offi ce

David NormanDavid Normandnorman008@gmail.comdnorman008@gmail.com(804) 399-7802(804) 399-7802

David PartridgeDavid Partridgedpartridge72@gmail.comdpartridge72@gmail.com(804) 240-2187(804) 240-2187

Publisher

Marcus BainMarcus Bainmarcus@thinksportsmedia.commarcus@thinksportsmedia.com(646) 257-3726(646) 257-3726

Example feature partnership;

6 page feature per month x 12 months collated into a stand alone 72 page special feature magazine and would allow room for multiple free sponsor ads as well as custom front and back covers.

12 THE OFFICIAL MAGAZINE OF THE MSGA

Advertise with usMaryland Golf’s Ecnomic Impact Report

With 189 golf facilities and playing host to the 2011 U.S. Open, golf in the “old Line State” is more than just an enjoyable pastime – it is a key industry contributing to the vitality of Maryland’s economy.

In 2010, the size of Maryland’s direct golf economy was approximately $727.2 million. This is comparable to revenues generated by key industries in the state, such as medical equipment and supplies manufacturing ($457.7 million), agricultural crops ($691.6 million), and data processing and services ($1.648 billion).

Golf brings visitors to the state, spurs new residential construction, generates retail sales, and creates demand for a myriad of goods and services.

In 2010, Maryland’s golf industry generated a total economic impact of $1.3 billon, supporting nearly 14,700 jobs with $407.6 million of wage income.

The continued health and growth of the golf industry has a direct bearing on future jobs, commerce, economic development and tax revenues for a large number of Maryland’s communities and industries.

Golf facility Operations

Golf ’s 189 courses, 34 stand alone ranges and 34 miniature golf facilities generated $386.8 million of revenues in 2010. Golf revenues are nearly three quarters of all other major spectator sports combined – baseball, football, horse racing, and other popular spectator sports.

Golf course capital Investments

Maryland’s golf facilities made $33.0 million of capital investments in 2010; $20.9 million in existing facilities and $12.1 million in the construction of new courses.

Golf related Supplies

Out-of-state shipments by Maryland golf apparel, golf club, and turf maintenance equipment companies (e.g., Under Armour, STX Golf, Wright Manufacturing, etc.) were approximately $106.6 million in 2010. In addition, the profi t made on state retail golf equipment, apparel, and media totalled $25.2 million.

Major Tournaments and Associations

2011, the U.S. Open was played in Maryland, drawing 230,000 spectators with an impact of over $100 million. In 2010 Maryland hosted the Constellation energy senior Players Championship (a Champions Tour Event) and the Melwood Prince George’s County Open (a Nationwide Tour event). In 2010 these 2 events combined with the golf associations in Maryland generated 7.5 million in revenues.

Industry Direct ($ M) Indirect/Induced

Total Output ($ M) Total Jobs Total Wage

Income ($ M)

Golf Facility Operations $386.8 $743.0 8,523 $221.8

Golf Course Capital Investments* $33.0 $24.5 176 $7.6

Golf-Related supplies $131.7 $257.1 2,890 $85.7

Tournaments & Associations $7.5 $16.4 139 $5.1

Real Estate** $47.8 $68.2 489 $21.2

Hospitality & Tourism $120.4 $233.6 2,430 $66.2

Total $727.2 $1,342.8 14,647 $407.6

13THE OFFICIAL MAGAZINE OF THE MSGA

Media Information Pack

Advertisement Sizes

Advertisement Rates

Full Page

Trim W 210mm x H 297mmBleed W 216mm x H 303mmType W 186mm x 267mm

Double Page Spread

Trim W 420mm x H 297mmBleed W 426.35mm x H 303.35mmType W 394mm x 271mm

To advertise in the offi cial Maryland State Golf Magazine please contact:

David Norman David Partridge Marcus Baindnorman008@gmail.com dpartridge72@gmail.com marcus@thinksportsmedia.com(804) 399-7802 (804) 240-2187 (646) 257-3726

MSGA Club12

insertion total

Average monthly

9 month total

Average monthly

6 month total

Average monthly

3 month total

Average monthly

Double page 4,000 333 3,450 383 2,600 433 1,450 483

Full page 2,400 200 2,250 250 1,800 300 1,050 350

Black book full page 1,200 100 1,125 125 900 150 525 175

Out of state GC/

businesses

12 insertion

total

Average monthly

9 month total

Average monthly

6 month total

Average monthly

3 month total

Average monthly

Double page 4,800 400 3,850 428 3,200 533 2,000 667

Full page 3,600 300 3,100 344 2,340 390 1,300 433

Black book full page 1,800 150 1,575 175 1200 200 675 225

Black book insertion

12 insertion

total

Average monthly

9 month total

Average monthly

6 month total

Average monthly

3 month total

Average monthly

Upgrade to 1/6 page 600 50 535 59 450 75 270 90

To get your free monthly subscription simply sendan email with your name to us atinfo@thinksportsmedia.com

Maryland State Golf Association

The Offi cial Magazine of the