Marketing benefits of a Blog Presentation

Wendy Bauer

Social Media Campaigns 2

It helps build trust and demonstrate customer service.

Helps your company attract relevant traffic to your site. Each time you add a new blog it improves your page rank on search engines.

It can provide valuable content for social media it adds extra value

The benefits of a blog as a marketing strategy

Go to your blog and copy the link of the blog entry you want posted to your social media channel.

Return to social media channel (such as Facebook), then paste the link to your blog entry within the Update Status box. You will be presented with the option to publish a picture, or "thumbnail" for your blog entry on the social media channel.

Click on the "Post or tweet" button. Your social media channel friends will now see your blog link within their News Feeds.

How to link your blog to your social media channels

Decide which social networks you want to list on your blog. The most popular icons include Facebook, Twitter, LinkedIn and Pinterest.

Choose a spot where you and your blog readers are active on your blog page.

Then add a gadget and add a link to your social media channel represented buy your icon.

Add social networking icons to your blog to link your social media channels

Linking your blog to your marketing objective helps optimize for search and social media.

By placing links to all your social media channels on each form of social media will help you optimize.

Linking all forms of social media help with brand promotion and voice building

Linking your blog to your marketing strategy

Define your target audience for your blog and create content that caters to that audience and make it catchy.

Develop innovative content and put a unique spin on the topic on your blog

Keep your content fresh by setting a schedule for posting new content.

Make your blog interactive online community. Encourage your audience to post.

Tips for successful blogging

It helps with tracking your brand and your competitors brand.

It helps you be able to measure your campaigns effectiveness.

It helps you be able to evaluate your social media campaigns.

It helps you see what is not working and change it to optimize your target audience.

Benefits of monitoring a blog

http://groovedigitalmarketing.com/benefits-of-starting-a-blog/

http://www.toprankblog.com/2011/05/blog-marketing-strategy-7-steps/

http://www.wikihow.com/Add-Social-Networking-Icons-to-Your-Blog

http://www.entrepreneur.com/article/232478

References