market research anaylisis

4
Age 0-15 16-24 25-34 35-44 45-54 55+ How old are you? Here are the results from the Survey regarding my magazine design. The results show that my target audience should be young people aged 16 to 24 years old. Therefore, I will be basing my design with thoughts of attracting this target audience.

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Page 1: Market research anaylisis

Age

0-15

16-24

25-34

35-44

45-54

55+

How old are you?

Here are the results from the Survey regarding my magazine design. The results show that my target audience should be young people aged 16 to 24 years old. Therefore, I will be basing my design with thoughts of attracting this target audience.

Page 2: Market research anaylisis

Gender

MaleFemale

What Gender are you?

The results of my market research show that there were an equal amount of male and female respondents. Therefore, when thinking about design and content of the magazine, I will aim to attract both a female and male audience.

Page 3: Market research anaylisis

How often do you buy music magazines

Once a weekOnce a fortnightOnce a monthEvery so oftenRarelyNever

How often do you buy music magazines?

The results for my survey show that the majority of the respondents rarely buy music magazines. However, another popular option is once a month. Therefore, I will make my magazine a monthly one and this will hopefully encourage fans of the magazine to purchase every issue.

Page 4: Market research anaylisis

What is your favourite genre of music?

PopRockMetalIndieAlternativeRAPR'n'BCountryClassical

What is your favourite genre of music?

My market research shows that the most preferred genre of music is rock music. As a result of these results, I will cater to the fans of the rock genre by including content with musicians that look similar to musicians from the rock genre.