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swiss business hubasean
Market Report
Food Processing and Packaging EquipmentMarket in ASEAN – an Industry Overview.
Author:Converging Knowledge Pte Ltd79A Duxton RoadSingapore 089538Phone +65 6225 8781, Fax +65 6323 0132www.convergingknowledge.com
In cooperation with:Swiss Business Hub ASEANc/o Embassy of Switzerland1 Swiss Club Link, Singapore 288162Phone +65 6468 5799, Fax +65 6466 8245www.sbh-asean.org
Food Processing and Packaging Equipment
Market in ASEAN- An Industry Overview
Written by: Converging Knowledge Pte Ltd
79A Duxton Road Singapore 089538
Phone: (65) 6225 8781 Fax: (65) 6323 0132
www.convergingknowledge.com
In order of: Swiss Business Hub ASEAN c/o Embassy of Switzerland
1 Swiss Club Link Singapore 288162 Tel. +65 64685799
Fax: +65 64668245 www.sbh-asean.org
August 2006
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Contents
Executive Summary ........................... 3 An overview of ASEAN ...................... 4 Overview of Food Processing and Packaging Equipment Industry in ASEAN ............................................... 14 Competitive Landscape ................... 39 Market Entry Strategies ................... 48 Appendices ....................................... 50
Research Scope
To provide a brief overview of the Food Processing and Packaging Equipment Market in ASEAN. The ASEAN countries of focus are:
Indonesia Malaysia Philippines Singapore Thailand Vietnam
Research Approach
This report is based on a combination of primary and desktop (published resources) research. Primary research involves discrete interviews tapping on the knowledge, experience and opinions of relevant companies, industry associations, and government bodies. Desktop research includes, but not limited to, a review of the following:
• Local and international newspapers and news wires/agencies
• Leading industry and trade publications
• Websites of companies
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Executive Summary In ASEAN, the demand for machinery and equipment for the food and beverage
industry is significant and the domestic machinery industry has yet to reach the
level of meeting the needs of internal demand. As a result, most large and
medium sized food processing and packaging companies have been relying on
imported equipments mainly from Europe and the Far East to meet their demand.
Small size firms in the region on the other hand, rely on locally made food
processing and packaging (“FPP”) equipments. This is because these companies’
production output is tailored for domestic consumption and the standards
required are not as high as those headed for international market. Cost is a key
consideration as well for the small size firms.
Although local industry directories publish anything between 50 to over 200
listings of “Food Processing and/ Packaging Equipments”, interviewees we spoke
to affirms that most are agents, distributor or branch offices of foreign
manufacturers.
The top FPP equipment importing country to ASEAN is Germany. The other top
importing countries are Italy, Japan, United States and Taiwan. Switzerland’s
share in the FPP equipment is not significant. For the year 2005, the overall
imports for Swiss FPP equipments were valued at US$17.6 million.
The most common type of distribution channel in ASEAN is via traders,
distributors/agents and direct sales through branch offices. In countries like
Philippines and Vietnam, end users may also use contractors (Engineering
Company/Installation Company) to procure their FPP equipments.
Key opportunities are:
Small volume equipments targeting the large SME population; particularly
those producing high quality products in small volume.
Packaging equipment to produce plastic/ foil pouches.
Seafood processing equipment for Thailand and Vietnam.
Equipment suitable for soft drink production.
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An overview of ASEAN The Association of Southeast Asian Nations (“ASEAN”) is a political and economic
organization of countries located in Southeast Asia. The member countries of
ASEAN are of diverse mix with different levels of development. ASEAN comprises
of ten members. They are Indonesia, Malaysia, Philippines, Singapore, Thailand,
Brunei Darussalam, Vietnam, Laos, Myanmar and Cambodia.
ASEAN has a population of more than 500 million, of which 60% is less than 30
years old1. With a combined gross domestic product (“GDP”) of US$ 737 billion
and a total trade of US$ 720 billion2, ASEAN represents a market of tremendous
trade and investment opportunities.
ASEAN’s combined GDP is the third largest in Asia. Countries such as Singapore
rank among the most competitive economies in the world. In hope to fulfill its
potential, ASEAN Free Trade Area (“AFTA”) was established in January 2002. The
aim is to increase the region’s competitive advantage through the creation of a
single market and production unit by 2020.
This initiative is an important factor for importers of food processing and
packaging equipments. Intra-ASEAN trade will increase as the result of lower
trade barriers which in term will benefit the processed food industry. With the full
implementation of AFTA, the removal of trade barriers will allow processed food
to trade over borders more competitively. It is expected that companies will
undertake capital expenditure on newer or more advanced food processing and
packaging equipments in order to meet export standards.
For the purpose of this report, ASEAN countries will be referred to the cumulative of Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam only. Below is a brief overview of the respective countries.
1Speech- “Leadership and Strategic Vision for the Development of East Asia” by by H.E. Ong Keng
Yong, April 25, 2006 2 Malaysia Economic News, “Make M'sia Entry Point Into ASEAN, Indian Businessmen Told”, June 9,
2006
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Indonesia
Population 245.45 million
Capital Jakarta
Area 1.9 million sq km
Major languages Bahasa Indonesia (official) , English, Dutch, Javanese and
local dialects
Major religion Islam
Monetary unit Rupiah (Rp) (US$ 1=Rp 9,000 / €1=Rp 11,318.44)*
GDP/ GDP per capita
US$ 270 billion /$3,600 (2005 est.)
GDP growth rate 5.6% (2005 est.)
Major Industries Petroleum and natural gas, textiles, apparel, footwear,
mining, cement, chemicals, fertilizers, plywood, rubber, food,
tourism
* Exchange rate as of 28 June 2006
Source: CIA Factbook
The Republic of Indonesia is spread across an archipelago of more than one
thousand islands between Asia and Australia. It is also the fourth most populous
country in the world and the world’s largest Muslim country. The total population
comprises of 45% Javanese, 14% Sundanese, 7.5% Madurese, 7.5% coastal
Malays and 26% others. The Indonesian population comprises of 350 diverse
ethnic groups. The total urban population is estimated to be 34% of the total
population and it is rising annually by 4 to 5 %. Over two-thirds of the population
in the country is under the age of 30.
With its large population, Indonesia offers a large market with huge potential for
companies worldwide. The estimated growth rate for 2005 real GDP rate was
5.6% as compared to 5.1% in 2004. The GDP growth rate in Indonesia has been
seeing an upward growth trend for the last 8 years. Indonesia is the world’s
leading exporter of liquefied gas and second largest producer of rubber. Other
major industries include textiles, footwear, cork, wood (timber) and tourism.
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Malaysia
Population 24.3 million ( July 2006 est)
Capital Kuala Lumpur
Area 329,750 sq km
Major languages
Bahasa Melayu (official), English, Chinese (Mandarin, Cantonese
and other dialects), Tamil and other Indian dialects
Major religion Islam, Buddhism, Taoism, Hinduism, Christianity, Sikhism
Monetary unit Ringgit (MYR) (US$ 1= MYR 3.689/ € 1= MYR 4.639)*
GDP/ GDP per capita
US$ 122 billion /$12,100 (2005 est.)
GDP growth rate
5.3% (2005 est.)
Major Industries
Rubber and palm oil, processing and manufacturing, light
manufacturing industry, electronics, tin mining, timber
processing
* Exchange Rate as of June 28, 2006
Source: CIA Factbook
Consisting of two regions separated by 640 miles of the South China Sea,
Malaysia is a federation of 13 states and three federal territories- Kuala Lumpur,
Putrajaya and Labuan. The total population constitutes 50.4% Ethnic Malays,
23.7% Chinese, 11% indigenous tribes, 7.1 % Indians, and 7.8% others. Over
62% of the population in the country is between 15 and 64 years of age.
Malaysia is one of the fastest growing economies in the region. Malaysia has been
able to transform itself from 1971 through the late 1990s from a producer of raw
materials into an emerging multi-sector economy. Growth has been exclusively
driven by exports, in particular, exports of the electronics. Malaysia is also one of
the world’s largest producer of palm oil, rubber and timber3.
3 http://news.bbc.co.uk/2/hi/asia-pacific/country_profiles/1304569.stm
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Philippines
Population 89.4 million ( July 2006 est)
Capital Manila
Area 300,000 sq km
Major languages Filipino (Tagalog- Official), English and other local dialects.
Major religion Christianity, Islam
Monetary unit Peso (PHP) (US$ 1 =PHP 53.12 / €1= PHP 66.7965)*
GDP/ GDP per capita
US$ 91.36 billion/US $5,100 (2005 est.)
GDP growth rate 5.1% (2005 est.)
Major Industries Electronics assembly, garments, footwear, pharmaceuticals,
chemicals, wood products, food processing, petroleum
refining, fishing.
* Exchange Rate as of June 28, 2006
Source: CIA Factbook
Philippines is made up of more than 7,000 islands but the bulk of the population
lives on just 11 of them. About 14% of the total population lives in Manila. Of the
total population, 28.1% are Tagalog, 13.1% Cebuano, 9% Ilocano, 7.6%
Bisaya/Binisaya, 7.5% Hiligaynon Ilonggo, 6% Bikol, 3.4% Waray and 25.3%
others. 61% of the populations live in the urban areas4 and more than 60% of the
population is between 15 to 64 years of age. The country has the highest birth
rate in Asia, and forecasters say the population could double within three
decades5.
Over the years, Philippines has recorded a strong GDP growth rate. In 2005, GDP
grew an estimated 5.1%.
In recent years, government has stepped up efforts to improve the country’s
infrastructure in power, transport, water construction, oil and gas and
environmental technology. Other efforts include enhancing the viability of
4 2003 Estimate, UN Human Development Report 2005 5 http://news.bbc.co.uk/2/hi/asia-pacific/country_profiles/1262783.stm
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financial systems and increasing trade integration with the region so as to match
the development pace of Philippines with those in the region.
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Singapore
Population 4.49 million ( July 2006 est)
Capital Singapore
Area 692.7 sq km
Major
languages
English (official), Bahasa Melayu (official), Chinese (Mandarin-
official), Tamil (official) and other ethnic dialects
Major religion Buddhism, Islam, Taoism, Hinduism and Christianity
Monetary unit Singapore Dollar (SGD) (US$ 1=S$ 1.595 / €1= S$2.007)*
GDP/GDP per
capita
US$ 110.6 billion /$28,100 (2005 est.)
GDP growth
rate
6.4 % (2005 est.)
Major
Industries
Electronics, chemicals, financial services, oil and gas,
processed food and beverages, ship repair, construction, life
sciences, entrepot trade.
* Exchange Rate as of June 28, 2006
Source: CIA Factbook
Singapore has a multi-racial population, which includes foreigners. The population
of Singapore comprises of 77% Chinese, 14% Malays and 7% Indians. Of the
total population, 76.1% fall between 15 to 64 years. English is the lingua fanca,
followed by Mandarin and other Chinese dialects, Malay, Tamil and other Indian
languages. The country is a city-state.
Often referred to as one of Asia's economic Tigers, Singapore’s GDP per capita
level is similar to many OECD countries. Singapore has a highly industrialised
economy. It operates one of the world’s busiest ports and provides an excellent
market entry point for conducting business in the region. Singapore has a highly
pro-business environment and negligible barriers of entry. It has probably the
most extensive portfolio of Free Trade Agreements, Avoidance of Double Taxation
Agreements and Investment Guarantee Agreements amongst the ASEAN
countries. It also has an excellent air, sea and IT network within and beyond its
shores.
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Thailand
Population 64.63 million ( July 2006 est)
Capital Bangkok
Area 514,000 sq km
Major languages
Thai (official), English and other local dialects
Major religion Buddhism, Islam, Christianity
Monetary unit Baht (Bt) (US$1= Bt 38.4256 / €1= Bt 48.327) *
GDP/ GDP per capita
US$ 183.9 billion/US $8,300 (2005 est.)
GDP growth rate
4.5% (2005 est.)
Major Industries
Tourism, textiles and garments, agricultural processing,
beverages, tobacco, cement, light manufacturing such as jewelry
and electric appliances, computer and parts, furniture, plastics,
automobiles and automotive parts.
* Exchange Rate as of 28 June 2006
Source : CIA Factbook
Thailand’s total population comprises of 80% Thai, 12% Chinese, 4% Malay, 3%
Khmer. Of the total population, 70% fall in between 15 to 64 years. Overall, 32%
of the total population resides in urban area6. English is used as a business
language although fluency may not be very high.
Thailand is the world’s fifth largest agricultural producer. In the last 25 years,
from an agricultural economy, Thailand has transformed itself into one of the
most diverse markets in the South East Asia. It has a well-developed
infrastructure, a free-enterprise economy, and pro-investment policies. Thailand
is also adaptive to new technology.
6 2003 estimate, UN Human Development Report 2005
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Vietnam
Population 84.4 million ( July 2006 est)
Capital Hanoi
Area 329,560 sq km
Major languages
Vietnamese (official), English, French, Cantonese, Khmer and
other local dialects.
Major religion Buddhism, Christianity, Islam
Monetary unit Vietnamese dong (VND) (US$ 1=VND 15,995 / €1= VND
20,114.42)*
GDP/ GDP per capita
US$ 43.73 billion/US $ 590.- (IMF)
GDP growth rate
8.4% (2005 est.)
Major Industries Food processing, garments, shoes, cotton, tea, pepper,
soybeans, cashews, sugarcane, peanuts, bananas, poultry, fish
and seafood.
* Exchange Rate as of 28 June 2006
Source: CIA Factbook
Vietnam is a densely populated developing country. The total population
comprises of 86.2% Kinh, 1.9% Tay, 1.9% Thai, 1.5% Muong, 1. 4% Khome,
1.1% Hoa, 1.1% Nun, 1% Hmong and 4.1% others7. 67.1% of the total
population is aged between 15 to 64 years. 25.9 % of the population resides in
the urban areas8. English is used as a business language in additional to the
official Vietnamese although fluency of the foreign tongue may not be very high.
As a former colony of France, French is also widely spoken as a second language.
Vietnam now has one of the fastest growing and most vibrant economies in Asia
with a consistent GDP growth rate of above 7% in recent years. The GDP growth
rate for 2004 was registered at 7.69% 9and the estimated GDP growth rate for
2005 was 8.5%. The government is currently stepping up efforts to development 7 1999 Vietnam Census 8 2003 estimate, UN Human Development Report 2005 9 UNDP Vietnam
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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the industrial sector in Vietnam. The country is also looking into joining the World
Trade Organization (“WTO”).
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Figure 1 GDP composition of ASEAN
Services54.6%
Industry 30.6%
Agriculture14.7%
Malaysia
Services59.5%
Industry 33.3%
Agriculture 7.2 %
Philippines
Services53.5% Industry
31.7%
Agriculture 14.8%
Singapore
Agriculture0%
Industry 33.6%
Services66.4%
Thailand
Services37%
Industry 14%
Agriculture 9.3%
Vietnam
Industry 41%
Agriculture 20.9%
Services38.1%
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Overview of FPP equipment in ASEAN
In ASEAN, the demand for machinery and equipment for the food and beverage
industry is significant and the domestic machinery industry has yet to reach the
level of meeting the needs of internal demand. As a result, most large and
medium sized food processing and packaging companies have been relying on
imported equipments mainly from Europe and the Far East to meet their demand.
Small size firms in the region on the other hand, rely on locally made food
processing and packaging (“FPP”) equipments. This is because these companies’
production output is tailored for domestic consumption and the standards
required are not as high as those headed for international market. Cost is a key
consideration as well for the small size firms.
According to industry sources there exists a used FPP equipment market in
countries like Thailand, Philippines, Indonesia and Vietnam. In Vietnam we note
that the government has a policy of discouraging imports of used FPP equipment.
Industry sources from across all countries have indicated that ASEAN rely heavily
on imports of FPP equipment. Import accounts for between 70-95% of the total
market size in the respective countries. Between 2003 and 2005, value of imports
of FPP equipments into ASEAN have increased by some 50%. We note this is
based on available trade statistics and does not take into consideration the
currency fluctuation between importing and exporting countries during this
period.
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Figure 2 Total imports of FPP equipments into ASEAN 2002-2005
684.55782.10
1028.53
0
200
400
600
800
1000
1200
2003 2004 2005
US$
mill
ion
Total import
Note: The above exclude Vietnam for all three years and Philippines for 2004.
Data was unavailable
Source: World Trade Atlas and UN Comtrade
For the year 2005, FPP equipment imports from Switzerland were valued at
US$17.6 million. During the year, key Swiss imports to ASEAN (by value) are
cooking range machinery (US$2.72 million) , beverage aerators & labeling
machineries (US$ 2.345 million) , packing and wrapping machines (US$ 2.42
million), machinery for making confectionary (US$ 2.2 million) and parts for
machinery for the industrial preparation (US$ 1.7 million). In addition,
Switzerland has more than one quarter share (26.24%) in dairy products
machinery equipment imported into the region. For further breakdown by product
type, please refer to the Appendix 1.
Region wide, based on trade statistics for 2005, Germany is the largest importer
of FPP equipments into ASEAN countries. The total import value was in excess of
US$ 328.3 million. Other top importing countries are Japan, Italy, United States
and China.
In addition, customization and fabrication is undertaken by a significant number
of companies that deals in FPP equipments.
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Government Initiatives
The governments are taking initiatives to develop and improve the Food and
Beverage Manufacturing (“F&B manufacturing”) sector in ASEAN. In countries like
Vietnam, Philippines and Thailand, the respective governments have spelt out
plans to further develop the F&B manufacturing sectors to boost export. In
Vietnam’s case, the government in planning on improving its dairy, fruits and
vegetables, coffee and tea sectors by 2015. Philippines government has identified
its F&B manufacturing as one of the ‘export winners’ due to its high growth
potential.
Tariff rates
According to industry sources, there are no import charges for FPP equipment to
ASEAN countries.
The implementation of AFTA means existing import tariff has been eliminated if
not reduced substantially. To qualify for the Common Effective Preferential Tariff
(“CEPT”) a scheme aimed at intra ASEAN trade, local content requirement is at no
less than 40%. Local content can be single or cumulative from the member
states. For consolidated CEPT package by country based on HS code, please refer
to ASEAN Secretariat website or http://www.aseansec.org/17689.htm.
Increasing income level and growing urban population
Increase in income level has changed the food consumption pattern in the region.
In Malaysia there are changes in food consumption patterns and increasing
preferences for Western-style foods. In the Philippines, due to increasing
urbanization and expanding middle class, there has been a growing demand for
consumer-ready food products. For Thailand, there has been a growing demand
for a wider variety of processed food due to increase in demand for TV Dinners
and other ready to eat foods.
In the section below, we will provide a brief landscape on the FPP equipment
markets in the respective ASEAN countries.
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Indonesia Indonesia has a good prospect for Food Processing and Packaging (“FPP”)
equipments. F&B manufacturing is expected to grow at an average of 8% over
the next few years10. Equipment needs for F&B manufacturing is largely met by
imported FPP equipments as local manufacturer is unable to meet the
sophisticated demand of median and larger F&B manufacturing enterprises.
Characteristics and market size
Industry observers and desktop sources estimate the number food and beverage
processors in Indonesia are between over 600 to about 30,000. These companies
range from home based cottage enterprise to SME as well as large multinational
firms. On industry player estimate there are approximately 100 beverage
companies and in excess of 100 large size food processing enterprise.
Demand for FPP equipments in Indonesia is largely met by imports. We are
unable to obtain an estimate of what the percentage is except it was the in
excess of 70%. In 2005, the value of FPP imports rose by 16%. This increment
was due to increased imports of confectionery machines, wrapping machines,
dairy machines, and beverage preparation machines. Please refer to Appendix 2
for further breakdown of the equipments by year.
Figure 3 Values of FPP Imports in Indonesia, 2003-2005
Year Value of Imports in US$
millions
% change
y-o-y
2003 131 -
2004 260 98%
2005 302 16%
Source: World Trade Atlas
10 AgeExporter, “Indonesia’s blossoming Food Processing Industry”, March 2004
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Interview with industry players and sources from Ministry of Industry indicate
there is presence of domestic machinery makers. Although the number of players
are unavailable, end users and industry insiders feels the domestic machinery
industry has not been able to satisfy the demand for high volume production.
Domestically made machineries have been limited to meet the needs for small
volume lower quality production only.
In terms of country of origin, the top five importing countries for FPP equipments
are Germany, Italy, China, Japan and Taiwan. These countries accounted for
approximately 70% of total import for the year.
Import from Switzerland to Indonesia for 2005 was valued at US$ 3.4 million.
Among the total imports from Switzerland, the highest value of Swiss imports are
in confectionary machines (US$ 1.564 million), wrapping machines (US$ 0.486
million) and paper cutting machines (US$ 0.383 million)11 .
Figure 4 Top five FPP equipment importing countries for Indonesia 2005
2005 Total: US$302 mil
3.44
11.82
17.11
32.77
58.39
92.50
0.00 20.00 40.00 60.00 80.00 100.00
Switzerland
Taiwan
Japan
China
Italy
Germany
Impo
rt c
ount
ry
Import Values/ US$ mil
Source Indonesian Trade Statistics, World Trade Atlas
Food processing and packaging industry
According to industry sources, the FPP sector in Indonesia manufacture products
like instant noodles, bakery products (including biscuits), cereals, dairy, ice
11 Indonesian Statistics, World Trade Atlas
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cream, sauce concentrates, tomato ketchup and sauces, snack foods (such as
potato chips and crackers), canned food, confectionery, chocolate and sweets.
The food and beverages sector manufacturing is the largest market for the
packaging equipment, followed by the healthcare and pharmaceutical sectors.
Industry sources are unable to provide an estimate on the percentage. The
various types of packaging materials that are used in Indonesia are glass,
plastics, paper and cardboard, cork, crowns, laminates and aluminum cans.
Carbon box packaging equipments from Germany, Italy and Taiwan have gained
significant mindshare in Indonesia according industry player.
Market Trends & Issues Trends
There has been growth of modern retail outlets, consumer sophistication and
growing health consciousness among Indonesians.
Ready to eat meals, meal replacement drinks and snack bars are slowly coming
up in Indonesia. Health drinks like green teas, ice lemon teas are becoming
popular and are in demand.
There is a growing trend for laminates, sachets and plastic packaging for food
products in the country.
The Indonesian market has remained attractive for Swiss packaging companies
such as BOBST which managed to capture a good share in serving the cigarettes
manufacturing sector. Prospects of the Indonesian tobacco industry look
favourable as foreign investment is increasing through acquisition of local firms
(H.M.Sampoerna). Smoking is still widely common among both rural and urban
population due to weak enforcement of non-smoking policy for public areas.
In food processing and packaging high growth levels should be sustained over the
long term supported by demographic developments and new habits of
consumption and the use of varied quantities (e.g. small packages to
accommodate lower income consumers). Actually, purchasing power or rate
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
Page 20
below poverty line are not the issues. Success of consumer products such as food
and beverages will depend greatly on the right mix of marketing incl. distribution.
Issues
According to industry sources, a majority of the consumers prefer locally
produced fresh and affordable items, so overall consumption of processed food is
still low. Also 20% of the population in Indonesia lives below poverty line.
According to industry sources, many of the home industries mostly produce
unbranded and unpackaged food products. Although these businesses are small in
size, this segment still forms a key segment of the Indonesian food processing
sector12.
Malaysia
In Malaysia, the food processing sector accounts for 10% of the total
manufacturing output13. Malaysia is one of the fastest growing economies in the
region. The country’s relatively good economic prospect as compared to other
regional players is likely to improve the prospects for Food Processing and
Packaging (“FPP”) equipment needs.
Characteristics and Market Size According to industry sources the total market size of FPP equipment is more than
MYR500 million (est. US$ 136 million). There are a small number of domestic
manufacturers while the remaining demand is met by imports.
In 2003 the FPP equipment imports were valued at US$ 154 million. For 2004 it
was valued at US$ 157 million. In 2005, the imports saw an increase to US$ 179
12 AgeExporter, “Indonesia’s blossoming Food Processing Industry”, March 2004
13 http://www.mida.gov.my/beta/view.php?cat=5&scat=9&pg=104
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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million which is a 14% increase as compared to 200414. This increment was
largely due to increase in imports of confectionery machines, labeling machines,
packing and wrapping machines, paperboard or cutting machines. For more
details on the import statistics, please see Appendix 3.
Figure 5 Malaysia FPP Equipment Imports, 2003-2005
Year Value of Imports in US$
millions
% change
y-o-y
2003 154 -
2004 157 1.9%
2005 179 14%
Source: World Trade Atlas
In terms of country of origin, the top five importing countries for FPP equipments
are Germany, United States, China, Japan and Italy. These countries accounted
for approximately 55% of total import for the year.
Import from Switzerland to Malaysia for 2005 was valued at US$ 2.5 million.
Among the total imports from Switzerland, the highest value of Swiss imports are
in confectionary making machines (US$ 0.730 million), paper cutting machines
(US$ 0.54 million) and sealing and labeling machines (US$0.480 million)15 .
There are about 10 local FPP equipment manufacturers in Malaysia according to
relevant government agencies and industry players. A handful of these companies
export their equipments to Europe and have obtained CE certifications*. Many of
the locally based companies are involved with assembly and fabrication of
equipments. Trade sources have indicated Malaysia’s capability in simple
fabrication of machinery for confectionery, biscuits, bakery, and snack food
segments.
14 Malaysian Statistics, World Trade Atlas 15 Malaysian Statistics, World Trade Atlas
*CE (Conformité Européne) certification is a visible declaration by the manufacturer (or his
representative, importer, etc.) that the equipment which is certified complies with all the requirements
of all the applicable directives. This certification allows manufacturers and exporters to circulate
products freely within the 15 European Union (EU) members.
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Main players according to industry insider are Tetrapak, Stork and APV.
Figure 6 Top 5 importing countries for Malaysia 2005
2005 Total: US$179 mil
2.52
13.59
16.33
16.58
22.13
30.58
0.00 5.00 10.00 15.00 20.00 25.00 30.00 35.00
Switzerland
Italy
Japan
China
United States
Germany
Impo
rtin
g co
untri
es
Import Values/ US$ millions
Source: Malaysian Statistics, World Trade Atlas
Food Processing & Packaging Industry
The food processing industry in Malaysia is populated by small and medium sized
firms. 38% of F&B manufacturing companies are small size enterprise, 48%
medium size and only 14% of the total numbers are large scale firms16.
Malaysia exports processed foods to 80 countries, with an annual export value of
around US$ 1.3 billion17. For the first nine months of 2005, the processed food
exports were recorded at US$ 1.268 billion while the imports were recorded at
US$1.260billion18.
Some key feautres of Malaysia’s food processing sector:
Fisheries: An exported oriented sector. Export exceeds US$ 0.4 billion per annum
of which frozen prawns constitute more than US$ 158 million.
16 Bernama Industry Reports 2006 17 http://www.mida.gov.my/beta/view.php?cat=5&scat=9&pg=104 18 Bernama Industry Reports 2006
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Pepper and pepper products: Malaysia is the world’s 5th largest producer of pepper,
exporting US$32 million.
Chocolate and sugar confectionaries: Malaysia is the 6th largest cocoa grinding
center in the world and the largest cocoa grinder in Asia.
Live stock and dairy: Poultry processing accounts for 60% of the meat processing
industry. CAB Cakaran Corp Bhd is one of the largest integrated poultry farmer
and trader. Except for the production of pasteurised milk, the dairy product
industry is dependent on imports.
Fruits and vegetables: The major activity in the downstream processing of fruits is
the canning of pineapple and pineapple juice. The processing of vegetables is
confined to the production of sauces and pickles.
According to industry sources, 50% to 60% of the packaging materials are
utilized for the Food & beverage (“F&B”) packaging industry. The main types
packaging used are plastic, aluminum cans, cartons and pouches. For the last,
industry insiders believe the demand is still weak due to the cost factor.
Market Trend & Issues Trends
Malaysia’s health trend is evident in the confectionary sector. Due to consumer’s
desire to consume lower calorie intake for chocolates and other products, the
market has seen a rise of ‘the mini trend’ i.e. smaller version of regular products.
Processed food diet in Malaysia has changed drastically in the last two decades.
Meat has increasingly become more important source of nutrition. So the amount
of meat processing has increased and has become an important part of a daily
diet in Malaysia.
Industry sources believe that as consumer markets become more affluent, there
is a likely trend for higher consumption of glass and laminates in the F&B
packaging industry. In Malaysia’s case, the trend for laminates and plastic
particularly in the form of pouches seems to be increasing.
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TV dinners, instant and microwavable meals are becoming more and more
popular. Trends for frozen foods and quick convenient foods are growing for any
types of food products. Apart from Western meals, there is a growing trend and
availability of instant Indian, Malay and Chinese meals.
There is an increasing demand for halal food products around the world since the
global market in 2005 was estimated to reach US$456.6 billion19. As a result of
which there is a huge potential in the halal food industry in Malaysia. Export
destination includes India, Pakistan, China and Europe. Tax incentives are
extended to halal food production in the form of Investment Tax Allowance
(“ITA”). Companies producing halal food will be given ITA of 100% of qualifying
capital expenditure incurred within a period of 5 years20. Similar incentives are
extended to other segments of food processing as well.
Issues
Some of the problems experienced by the industry players have to do with the
pricing of the FPP equipments. Many family run business and small scale
companies are unable to afford imported FPP equipment lines which are larger
volume and higher priced. Although European made machineries are highly
regarded for its technological advancement and reliability, the capital expenditure
required is prohibitive for most. In the absence of widely accepted locally made
machineries, imports from China have gained significant market share.
One of our interviewees commented on the distribution system for chilled
processed food in Malaysia. The tropical weather of the country means a reliable
cold chain is crucial in the handling of chilled products. The distribution process
from factory to shelf is often not well executed. The changes in temperature in
handling led to spoiling of the product. It is not uncommon for end users
(retailers) to cast the blame on the equipment manufacturers instead.
19 Bernama Industry Reports 2006 20 http://www.mida.gov.my/beta/view.php?cat=40&scat=589
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Philippines
Philippines’ Food Processing and Packaging (“FPP”) sector is fairly
underdeveloped. Philippines has a population of 89 million. Output from the food
and beverage manufacturing is mainly for domestic consumption. Agriculture
accounts for 14% of Philippines’ GDP and has an abundance of natural resources
and raw materials. F&B manufacturing has been identified as ‘export winners’ by
the government of Philippines due to its high growth potential21. It is being
promoted and developed.
Characteristics and Market Size
In the Philippines, nearly all FPP equipments are imported. Industry sources
believe 90 to 95% of the total equipment needs are fulfilled by imports. There is
however a market of second hand and refurbished equipments. There is a
presence of few local companies that manufacture small and unsophisticated FPP
equipments for the local FPP firms.
In 2003 the FPP equipment imports were valued at US$ 88 million. For 2005, it
was valued at US$ 55 million22. In comparison to 2003, labeling, capsuling,
sealing machines, paper cutting machines and beverage preparation machines
saw a huge fall in its imports. We were unable to obtain trade statistics for the
year 2004.
21 http://www.philexport.ph/food.html 22 Philippines trade statistics 2003/2005, UN Comtrade, United Nations Statistics Division
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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In terms of country of origin, the top five importing countries for FPP equipments
are Germany, Japan, United States, Italy and Sweden. These countries accounted
for approximately 55% of total import for the year.
Import from Switzerland to Philippines for 2005 was valued at US$ 1.98 million.
Among the total imports from Switzerland, the highest value are in parts for
machinery for preparation of food & drinks (US$ 1.13 million), sealing and
labeling machines (US$0.593 million) and parts of milking and dairy machinery
(US$ 0.130 million). Philippines import the highest value of machinery parts for
preparation of food & drinks from Switzerland amongst ASEAN countries.
Figure 7: Top 5 FPP equipment import to Philippines
2005 Total: US$55.58 mil
1.98
2.75
4.88
6.92
7.09
9.16
0.00 2.00 4.00 6.00 8.00 10.00
Switzerland
Sweden
Italy
United States
Japan
Germany
Impo
rt co
untr
y
Import Value/ US$ mil
Source: Philippines trade statistics 2003/2005, UN Comtrade, United Nations Statistics Division
Major users of glass packaging and metal packaging (cans) are usually
manufacture by affiliate companies of food processors or produced in-house.
Food Processing & Packaging Industry
According to government agencies and industry sources, there are between 254-
6,000 F&B manufacturing companies in Philippines. Within that, food processing
alone accounts for more than 40% of all manufacturing enterprises (not output)
in the countries.
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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95% of the F&B manufacturers are cottage or small size companies. As most of
these companies are not registered with the relevant government agencies,
tracking of the industry’s overall performance is limited. However, industry expert
believe the top 20 establishment accounts for the majority of the country’s sales.
These companies include local manufacturing facility of Nestle and output from
local conglomerate San Miguel Corporation and Del Monte.
Major processed food in Philippines include fruits and vegetables, fish and
seafood, meat and poultry, bakery, beverage, confectionery, dairy, food
supplements, condiments and seasonings, bottled water, snack goods, fats and
oils23.
The food industry in Philippines produces mainly for local consumption. Only 10%
of the total food production is exported24. Philippines’ main export commodities
for food industry comprises of fresh fruits, canned pineapple, processed nuts/
coconut, seasonings and tuna (fresh, chilled, frozen or canned).
Industry sources say that F&B accounts for 10-20% of the total packaging needs
in the Philippines. All major packaging materials are imported. These include
paperboard, tinplate, plastic resins, plastic films as well as printing ink and
colorants. In terms of materials used, glass is very popular in the beverage
sector.
Market Trend & Issues Trends
Philippine government is currently focusing on the development and promotion of
the FPP sector. Export oriented food processing has been included in the
Investment Priority Plan (“IPP”). Food processing and Packaging technology has
been identified as areas for development25.
23 Food and Agriculture Organization report, United Nations 24 www.philexport.ph/food.html 25 http://www.philexport.ph/food.html
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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There is a growing demand for health-focused and on-the-go drinks in Philippines.
Such that green teas, ice teas and other health drinks and refreshments are
gaining popularity. As a result, Plastic (PET) bottles are becoming more popular.
Also, industry sources reveal that there is a growing demand for 350 ml and 500
ml plastic bottles, for one to one consumption. Italy’s SIPA Plastic Packaging
System is one company that has made significant entrance into the country26.
Issues
Electricity is expensive in the country. Energy efficiency is a major consideration
for F&B manufactures or FPP equipment importers. This sometimes could mean
preferring machineries which consumed less electricity such as part steam or
boiler instead of fully electricity reliant. Indian made FPP equipments are being
considered now as the Indian energy situation is similar to those in Philippines27.
26 Philippines Daily Inquirer, “JG summit earmarks p585m for bottle, packaging plants”, 1 June 2005 27 Based on interview with Philippines Food Processors & Exporters Association
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Singapore
Singapore has a stagnant Food Processing and Packaging (“FPP”) equipment
sector. Singapore is a highly industrialised nation with negligible agriculture
production. F&B manufacturing produces for local consumption and global
exports. Currently, Singapore exports 30% of the total food production. Market
trend indicated the proportion of export has been increasing in recent months.
Characteristics and Market Size
Singapore’s FPP equipment market is import oriented. Industry sources have
revealed that 90-95% of the FPP equipments are imported. According to the
Industrial Green Book Directory there are about 100 FPP equipment companies.
Industry player believe only 15-20 of these companies are active. Singapore’s FPP
equipment market is made up of distributors, traders and sales offices of foreign
manufacturers. Singapore is also a re-exporting center for equipments to other
countries in the region.
In 2003 the FPP equipment imports was valued at US$ 87.9 million. For 2004 and
2005, it was valued at US$ 104.29 million and US$ 104.69 million. In 2004,
there was a large increase (18%) in the overall imports for FPP equipments as
compared to 2003. For the case of 2005, the year on year increase was only
0.3%. There was increase for import of cooking and heating equipment (US$
14.61 million), sealing, capsuling, labeling machinery (US $14.98 million),
However, there was a decrease in equipments like beverage preparing machinery
( US$ 5.509million), machines for making paper bags, sacks (US$ 0.601 million).
The top five importing countries for FPP equipments in Singapore are Germany,
Japan, United States, Italy and China. Together they account for 61% of total
import for the year.
Swiss imports to Singapore for 2005 were valued at US$ 16.86 million. Among
the imports from Switzerland, the highest value of were for cooking and heating
equipment (US $ 1.093 million), beverage preparing machines (US $ 1.009
million) and milking and dairy machinery (US$ 1.006 million). Singapore is the
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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largest importer of Swiss-made cooking and heating machines, dairy machinery
and beverage preparing machines in the whole ASEAN.
Figure 8: Top 5 FPP equipment importing countries for Singapore 2005
2005 Total: US$104.17 mil
4.43
6.88
9.83
10.89
17.38
18.85
0.00 5.00 10.00 15.00 20.00
Switzerland
China
Italy
United States
Japan
Germany
Impo
rt Co
untry
Import Value/ US$ millions
Source Singapore Trade Statistics, World Trade Atlas
Food processing and packaging industry
Interview with government agencies and industry sources revealed that FPP
sector in Singapore comprises of small (20%), medium (40%) and large scale
firms.
Food processing in Singapore is a small segment of the overall economy in
Singapore, contributing less than 2.3% to 2005’s total manufacturing output. The
local population of 4.4 million means small domestic market. Hence, being
exported oriented is key for growth. At present 30% of the total production is
exported globally. F&B manufacturers participate in trade shows held in Europe
and UAE frequently to expand their market reach.
Singapore imports its raw material for food processing almost entirely. The F&B
industry comprises of fruits, vegetables, meat, dairy, fish and seafood and
beverages.
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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The different types of packaging that are currently available in the market are
glass, cardboard and paper, tin, plastics and laminates. According to industry
source, FPP accounts for about 30% of the total packaging demand.
Singapore’s FPP equipment market has a potential to grow 5-10% in the short
term.
Market Trends and Issues Trends
In Singapore, most families are double income families that lead hectic lives. So
there has been a growing demand for convenience food and quick ready to eat
meals.
In developed countries like Singapore, there is an increasing consumer
consciousness of food safety, health and hygiene. With increasing export to
Europe and other developed region, there is a trend to ensure the product quality
and the process meets the requirements of the export destination.
A greater level of pre-packaging is nowadays evident in the market. There is an
increase in the number of single-serving portion packaging.
Singapore based companies tend to obtain distribution rights for the region and
use Singapore as a re-export base.
Issues
In Singapore manufacturing costs is very high in comparison to other countries
like Malaysia, Thailand and China. Hence many food processors may benefit from
relocating their manufacturing plants instead of expanding their business here in
Singapore. As a result, the growth of food processing industry may effect the
growth of equipment industry.
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Thailand
Thailand has a promising market for Food Processing and Packaging (“FPP”)
equipments. Thailand is the world’s fifth largest agricultural producer and its FPP
sector has high capacity to grow. Its processed food sector is the most developed
in ASEAN. Many of the world’s multinationals corporations like Kellogg, Nestle
and Frito Lays have relocated their manufacturing bases or expanded their local
production in Thailand. Multinationals see Thailand as the production center for
distributing food products to other Asian nations. At the same time, the Thai
government is determined on transforming Thailand into ‘the kitchen of the world’
and increasing its food export market.
Characteristics and Market Size
Thailand relies heavily on imported Food Processing and Packaging (“FPP”)
equipments. Industry insiders believe 70-90% of the country’s FPP equipment
needs is met by import depending on the type of machinery. For packaging
equipment, there is a lower dependency rate. Overall, dependency on import has
been on the decline since 1998’s 80%. Local production of FPP equipments have
been improving. There are few local equipment manufacturers that make low
and medium speed, automatic or semi-automatic equipments. The country has
yet to have the capability to manufacture high speed equipment.
One local manufacture interviewed indicates that as high as 35% of their
production was headed for export. According to trade statistics, for 2004 export
values for Thai-made equipment were US$40.49 million. Industry observer
expects to grow on average 15-20% particularly for seafood processing
equipment.
In 2003, the FPP equipment imports were valued at US$ 222.292 million. Imports
for 2004 were valued at US$ 260.383 million. In 2005, the imports saw an
increase to US $ 387.146 million. This increase in import for 2005 is a 48.6%
year on year increase from the previous year. This large percentage increase in
import was driven mainly by import of bottling, labeling and capsuling machines
(US $104.657 million) and brewery machines (US $ 102.47 million). The two
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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equipment categories saw an increase of 2,412 % and 59.3 % respectively as
compared to 2004. For more details on the import statistics, please see Appendix
4.
The top five importing countries for FPP equipments in Thailand are Germany,
Japan, United States, Italy, Taiwan and United States. Together they account for
73% of total import for the year.
Swiss imports to Thailand for 2005 were valued at US$ 4.497 million. Among the
total imports from Switzerland, the highest value was for sealing, capsuling,
labeling machines (US $ 1.237 million), packing and wrapping machines (US$
0.855 million) and paper cutting machines (US $ 0.678 million).
Figure 9 Top importers for FPP equipments in Thailand
2005 Total: US $ 387 mil
4.50
12.77
17.87
37.03
37.74
177.22
0.00 50.00 100.00 150.00 200.00
Switzerland
United States
Taiwan
Italy
Japan
Germany
Impo
rt c
ount
ry
Import values/ US$ millions
Source Thailand Statistics, World Trade Atlas
Food Processing & Packaging industry
There are more than 10,000 food manufacturing companies in Thailand28. The
food processing industry in Thailand is populated mainly by small and medium
scale enterprise, with few big players.
Processed food include fruits and vegetables, shrimps and seafood, poultry and
poultry meat products, rice grain and cereal products, sugar and confectioneries, 28 http://www.foodmarketexchange.com/datacenter/industry/article/idf_013_01.htm
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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and juice and beverages. In the F&B manufacturing sector, Thailand is strong in
seafood and beer manufacturing. Seafood is Thailand’s 2nd largest food exports.
Within this category, canned tuna and the shrimp industry are the pillars of
growth.
The F&B packaging sector in Thailand uses glass, metal, plastic, cardboard and
paper, and other type of packaging. Of the above, paper and plastic are the most
popular materials available in the country. The country has a dedicated agency,
Thai Packaging Centre, to promote, develop and advance indigenous know-how
on packaging technology. One such initiative is the development of bio-plastic
technologies with the goal of producing biodegradable plastic bags suitable for
food packaging29. Major local manufacturers for F&B packaging are Delmax,
Microfill, Autopack, Varin Food Machinery and PC Pack.
Market Trends and Issues Trends
Industry sources have commented that the government of Thailand is attempting
to improve the export climate for the food industry. The government has been
very strict about licensing local factories and ensures that they are adhering to
Good Manufacturing Practice (“GMP”) standards. Those targeting US, Japan and
Europe as export destinations, obtaining ISO and HACCP certifications are
essential. As a result, there has been a growing demand for equipments which
are of international standard.
According to an industry report Thailand’s dependence on imported packaging
equipment has been on the decline since 1997. However, demand continue to
persists for high speed, high accuracy equipment with capacity of over 250 pack
per minute. The buyers are mainly large food processors.
29 Thai Press Report, “Thailand government works to develop bio-based plastics industry”, 17 May
2006
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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In Thailand, there is a growing demand for convenience food and quick ready to
eat meals. TV dinners and quick meals are becoming more popular as people
have less time to sit down and cook due to their busy schedule.
A greater level of pre-packaging is nowadays evident in the market. There is an
increase in the number of single-serving portion packaging. Apart from Western
meals, there is a growing trend and availability of instant Thai, Indian, Malay and
Chinese meals. Hence, industry player believe plastic or foil pouches will be a new
growth trend.
Issues
Thai F&B manufacturers are still very price conscious. However, with the need to
adhere with international standard, a used or refurbished market persists in the
country. For local manufacturers, the ratio of new versus refurbished equipment
can be as high as 1:1.
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Vietnam The Food Processing and Packaging (“FPP”) sector in Vietnam is in its infancy.
Vietnam has a population of 84 million and a consistent annual GDP growth rate
of 7-8%30. Vietnam is viewed as an attractive and a potential growth market for
F&B manufacturing companies. Vietnam is rich in natural resources. Its
agriculture sector constitutes 20.9% of the total GDP. The government of
Vietnam is taking initiatives to develop the F&B manufacturing sector in Vietnam.
Characteristics and Market Size More than 95% of FPP equipments used in Vietnam are imported. FPP
equipments are mainly imported from countries like Sweden, France, Germany,
Italy and China31. According to a report in 2005, as much as 41.5% of the
country’s FPP equipment needs were imported from Germany32. There are a small
number of locally made FFP equipments. But in general, manufacturing activities
relating to FFP equipments in the country are restricted to customized assembly
and fabrication only.
Government authority and industry sources believe Vietnam’s packaging
production technology to be 30 years behind the global average. Despite this,
Vietnam Packaging Association reckons the packaging sector is growing at least
15- 20% per year. It is also one of the most rapidly growing industries in
Vietnam. Main players include Tetra Pak, SIG and Crown.
There are no trade statistics available on FPP equipments for Vietnam.
Food Processing & Packaging Industry
As a centrally planned economy, government agencies such as Ministry of
Fishery, Ministry of Agriculture and Rural Development and state-owned
enterprises are leading players in addition to private enterprises.
30 Thai Press Reports, “Deputy PM to bring Danish know-how to Vietnam”, 30 January 2006 31 Based on interview with industry players 32 Vietnam Investment Review, “German firms set to arrive in Hanoi; News; international trade; Brief
Article”, 28 March 2005
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Vietnam's food processing industry is developing evenly nationwide. Export food
processing received government support through preferential credit, export
rewards and quarantine fee exemption33.
The F&B industry produces meat, fish, dairy, processed fruits and vegetables
products and beverages for domestic consumption and export. Vietnam has a
large seafood processing industry.
Table 1: Processing capacity for major Vietnamese agro products as of
2003
Number of factories Capacity/productivity
44 sugar refineries 1 million tons/year
50 coffee processing factories 200 tons/hour
400 tea processing establishments 70 tons/day
60 vegetable and
fruit processing factories
200,000 tons/year
72 cashew processing factories 200,000 tons/year
23 meat processing factories 50,000 tons
of meat products/year
Source: Ministry of Agriculture and Rural Development
The market for packaging products can be broken down into plastic packaging,
cardboard/paper, metal containers, glass and other types of packaging. Of the
total packaging needs in Vietnam, F&B sector accounts for more than 18%34. For
the beverage industry, most used materials are glass and metal, accounting for
37 and 26% share respectively. Plastic and paper packaging accounts for 22%
and 15 % of the packaging used in the beverage industry.
Market Trends and Issues Trends
33 Saigon Times Magazine, “A chance for food processors”, 2 November 2003 34 Packaging Equipment for the beverage industry in Vietnam, US Commercial Service
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The country’s middle class population is expanding signaling rising income level.
This is expanding the demand for processed food products within the country.
The government of Vietnam is currently taking a number of initiatives to develop
the FPP sector in Vietnam. This includes encouraging foreign direct investment
into this sector. Sectors like beverages, fruit and vegetables, tea and dairy have
been marked for focused attention for development.
Seafood processing is regarded by players in the ASEAN as a major advantage
which Vietnam commands. Seeing this, European countries such as Denmark are
aggressively pursuing Vietnam to export their technologies and know-how in
seafood processing into the country35.
Issues
Source of financing for capital expenditures is limited. Government or state-
owned enterprises may rely on budget allocation for equipment upgrades. Certain
amount of overseas development assistance (“ODA”) has been channeled into
this sector. However for private enterprises, accesses to bank financing are
difficult and often rely on internal financing to import equipments.
Similar to other countries in this region, the existing cold chain is ineffective. This
indirectly affects FPP equipment manufacturers particularly those targeting at
chilled products. Transportation, handling and distribution system of food
products is still unpredictable in Vietnam. Due to poor handling, there is high
spoilage rate and end users tend to blame the FPP equipment suppliers for the
problem.
35 Thai Press Reports, “Deputy PM to bring Danish know-how to Vietnam”, 30 January 2006
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Competitive Landscape
Population and Segmentation Of all the countries surveyed for this report, only Thailand has a population of
domestic FPP equipment manufacturers. Although local industry directories
publish anything between 50 to over 200 listings of “Food Processing and/
Packaging Equipments”, interviewees we spoke to affirms that most are agents,
distributor or branch offices of foreign manufacturers. In the case of Thailand, the
type of FPP manufactures is mainly packaging equipment for slow to medium
speed machineries which are either automatic or semi-automatic.
Below is the main type of FPP equipments being used in the ASEAN countries. The
list is based on interviews with industry sources and trade statistics.
Processing Equipments
Dairy machinery
Presses, crushers and similar
machinery
Bakery machinery
Confectionary machinery
Cooking and heating
machinery
Machines for preparation of
meat/poultry
Brewery Machinery
Instrumentation machine for
monitoring sugar production.
Boilers
Heat exchangers
Flour equipments
Syrup processing machine
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Packaging Equipments
Seaming Machine
Palletizing Machine
Casing Machine
Wrap around packer machine
Packing and wrapping machinery
Machines for filling, closing
sealing, capsuling and labeling
wrapping machines
Paper or Paperboard or other
cutting machines
Machines for making paper
cartons boxes / Molding machines
Machines for molding articles in
paper pulp paper or paperboard
Fillers/ washers
Flour wrapping machine
Importing Countries The top FPP equipment importing country to ASEAN is Germany. For the year
2005, the cumulative total import from Germany was in excess of US$ 328.3
million36. The other top importing countries are Italy, Japan, United States and
Taiwan. The figure below illustrates the top importing countries for ASEAN. Note
that the figure does not include trade statistics from Vietnam.
Figure 10: Top importing countries for ASEAN, 2005
16.87
46.74
55.92
95.65
123.73
328.32
0 50 100 150 200 250 300 350
Switzerland
Taiwan
United States
Japan
Italy
Germany
Impo
rt C
ount
ry
Import Value/US $ million
Source World Trade Atlas and UN Comtrade Statistics 2005
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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Equipments are also imported from countries like China, Hong Kong, India, and
other European countries like Denmark, Spain, France, Sweden, Eastern
European countries, Australia and South America.
Switzerland’s share in the FPP equipment is not significant. For the year 2005, the
overall imports for Swiss FPP equipments were valued at US$17.6 million36.
Competition
Domestic Production
In most countries surveyed, the presence of domestic production is low.
Countries like Indonesia, Malaysia and Thailand has some presence of domestic
production of full FPP equipments. With the exception of Thailand, most
manufacturing activities in the region are fabrication, customization and assembly
work. In Thailand, In the case of Thailand, there is a budding packaging
equipment manufacturing sector which is of export quality. However, these
equipments are limited to slow to medium speed machineries which are either
automatic or semi-automatic.
In other segments, most domestic production is geared towards local companies.
They normally manufacture smaller volume equipments. Countries like Singapore,
Vietnam and Philippines rely almost entirely on imports.
In addition, we note there is active used and refurbished equipment market in the
less developed economies such as Vietnam, Indonesia and Philippines.
Other Asian Countries
According to government officials and industry sources countries such as Japan,
China, Taiwan and India as gaining market share in the FPP equipment market.
With the exception of Japanese products, imports from the remaining three
countries have gain market share through price. Japanese products are known for
its quality and durability. Taiwanese machineries are very popular, even more
36 World Trade Atlas and UN Comtrade 2005
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popular than Chinese machines. However, overall Taiwanese and Chinese
equipments are chosen mainly for affordability. Their quality is considered less
than their European and North American counterparts.
An emerging import country is India. In the case of Philippines, Indian-made
equipments have been selected as it has been engineered to adapt with the
electricity deficient environment of Philippines.
European
European-made FPP equipments are well regarded in the region. This is
supported by trade statistics obtained. Germany has an overwhelming market
share amongst all European brands. Equipments imported from the region are
known for their quality, durability and applications. Some of the popular
companies are Alfa Laval, Sidel, Simonazzi, Tetra Pak, Intergratifica Print & Pack,
Steineker, Klockner Hansel, Sig and SIPA. However, they are also deemed
expensive.
Many of the European companies produce large volume equipments. There is an
untapped market of small-medium volume equipment which European makers
have yet to make a presence in. End users we spoke with believe there is room
for small volume models from Europe to enter provided they are priced
competitive.
Swiss
According to Industry sources, Swiss equipments are better known as in the
pharmaceutical manufacturing sector rather than food and beverage. This is
because Swiss equipments are known for their precision and application. Swiss
FPP equipment is are highly regarded for their quality and durability. However,
most industry users found the cost prohibitive. An example of Swiss company
having a known presence is Miteco AG.
United States
US-made equipments are available in the market. They are known for their
quality and technology. However, they are not as popular as their European
counterparts. US equipment makers cater to large scale firms requiring large
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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volume equipments. American equipments are priced in the same range as the
Europeans. Some examples of US FPP equipment are Chester Jensen Co. Inc,
Lantech, Hobart Corp and Crown.
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Distribution Channels According to industry sources, the most common type distribution channel in
ASEAN is via traders, distributors/agents and direct sales through branch offices.
In countries like Philippines and Vietnam, end users may also use contractors
(Engineering Company/Installation Company) to procure their FPP equipments.
Figure 11: Distribution Channels
Source: Based on interviews with industry sources
According to our industry sources, the best method for foreign players to enter
the market is by appointing distributors and/ or agents. The distributor should be
player who has a track record of local market knowledge and has technical
knowledge of the FPP industry. It is essential for foreign made importers to
provide local technical support and warranty coverage. Hence, the technical
know-how of the local representative is important.
In some cases, the manufacturer may choose to appoint a regional distributor
who can provide after sales service from one central location and allow the
distributor to assign sales agents in the respective countries.
Fore
ign m
anufa
cture
r
Via Locally based
traders/ agents/
Direct sales through
Local branch office
Via turnkey contractors
(Philippines/ Vietnam)
Indonesia
Swiss Business Hub ASEAN Food Processing and Packaging Equipment Market in ASEAN
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End Users
The table below lists end users requiring medium to large volume food processing
and packaging equipment. This list is neither extensive nor exhaustive.
Country Companies Food Sector/Industry
Segments
Bahtera Adimina Samudra Tbk, PT Fish products
Cahaya Kalbar Tbk, PT Confectionery and
seafood
Indofood Sukses Makmur Tbk, PT Instant noodles and
snacks
Mayora Indah Tbk, PT Confectionery and
health food
Prasidha Aneka Niaga Tbk, PT Fruit products
Sierad Produce Tbk, PT Poultry
Suba Indah Tbk, PT Condiments and edible
oil
Unilever Indonesia TBK Range of food products
Ultrajaya Milk Industry & Trading Dairy products
Indonesia
Tunas Baru Lampung Tbk, PT Edible oil
Ajinomoto (Malaysia) Berhad Condiments
Apollo Food Holdings Berhad Confectionery and
drinks
Dutch Lady Milk Industries Berhad Dairy products
Hup Seng Industries Berhad Biscuits
KFC Holdings (Malaysia) Bhd Poultry
Mamee-Double Decker (M) Berhad Food and dairy products
Nestlé (Malaysia) Berhad Manufacturer of food
and beverage
Yeo Hiap Seng (Malaysia) Bhd Soft drinks
Malayan Flour Mills Berhad Flour processing
Malaysia
NPC Resources Berhad Oil and fruits
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Country Companies Food Sector/Industry
Segments
San Miguel Pure Foods Company,
Inc.
Canned food products
Bogo-Medellin Milling Company Sugar processing
CADP Group Corporation Sugar processing
Del Monte Philippines Inc. Canned Fruit
Alaska Milk Corporation Dairy products
Dole Philippines Canned Fruit and drinks
Bogo-Medellin Milling Company Sugar processing
RFM Corporation Fruit juice and drinks
Universal Robina Corporation Confectionery and snack
food
Philippines
Swift Foods, Inc. Processed and canned
food
Nestlé Singapore Pte Ltd Manufacturer of food
and beverage
Gardenia Foods (S) Pte Ltd Bakery
Kraft Foods (S) Pte Ltd Dairy products
F&N Foods Pte Ltd Juice and drink
manufacturer
Unilever Singapore Pte Ltd Food products
China Dairy Group Ltd Dairy products
King's Creameries (S) Private
Limited
Dairy products
Myojo Foods Company (Singapore)
Private Limited
Instant noodles/snacks
Network Foods International Limited Confectionery and cocoa
products
Singapore
Ocean International Holdings
Limited
Seafood processing
Thailand Bangkok Ranch PCL Duck meat processing
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Country Companies Food Sector/Industry
Segments
Kiang Huat Sea Gull Trading Frozen food
Frozen Food PCL Frozen food
Lam Soon (Thailand) PCL Oil processing
Malee Sampran Public Company
Limited
Canned food and drinks
Pakfood Public Company Limited Frozen food
Siam Food Products PCL Canned food and drinks
Tipco Foods (Thailand) PCL Fruit processing
Trang Seafood Products PCL Seafood processing
Thai President Foods PCL Frozen & canned food
Vinamilk Dairy manufacturers
Vietnam Food Industry Company
(VINFON)
Instant noodle/snack
Delta Juice Vietnam Fruit juice plants
Foremost Vietnam Dairy manufacturer
Tribeco Dairy manufacturer
Vissan Import Export Corporation Canned food factory
Thien Huong Food Shareholding Co. Instant noodle/snack
manufacturer
Ha long Canned Food Co (Canfoco) Instant noodle/snack
manufacturer
Miliket Food and Foodstuff Instant noodle/snack
manufacturer
Vietnam
Vinacafe coffee
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Market Entry Strategies
Opportunities Small volume equipments targeting the large SME population; particularly
those producing high quality products in small volume.
Packaging equipment to produce plastic/ foil pouches.
Seafood processing equipment for Thailand and Vietnam.
Equipment suitable for soft drink production
Entry Strategy Equipment manufacturers can use the help of local distributors, agents or traders
to supply their equipments to the end users in ASEAN region. Another method is
to set up sales office in each of the ASEAN countries. According to industry
sources, best option is to appoint a reliable distributor, who has been around long
enough to know the industry and at the same time provide local expertise and
warranty coverage. These distributors are should be in the position to provide
after sales services such that the equipments are covered during and after
installation of the equipment. In the case of Vietnam, with the government
playing a key role in the F&B manufacturing sector, appointing a distributor with
friendly government connection will be of clear advantage.
The candidate could award with sole distribution rights for the Asia Pacific region.
The distributor then can establish own network of agents within the region. They
may also able to provide consultation, design, installation, and repair and
maintenance services. For the last, maintaining a service center with spare parts
will gain a competitive edge.
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Industry sources have stressed that the manufacturer should be advised to
provide training, good training manual and installation manual guide to the
distributors so that the distributors knows the products well.
It is important to understand local business and procurement practices. Word of
mouth is crucial. Some useful strategies include:
Working with national trade association to organize product introduction
seminar;
Participating in regional/ local trade shows
Sending representatives to business meetings with prospective national/
regional partners
Trade restrictions There are no regulatory restrictions on the of FPP equipments to ASEAN.
However in countries like Thailand and Philippines, the government imposes
Value Added Tax (“VAT”) on imported products. VAT is computed based on total
landed costs (cost of importation + freight cost + insurance cost + other
charges). VAT is an indirect tax that becomes part of the goods sold; a seller may
thus recover this cost by passing it on to the end-users.
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Appendices Appendix 1: 2005 FPP equipment import to ASEAN (Global vs
Switzerland)
HS-Code Description Total import from
(in US$ million)
% of
Global
Global Switzerland
84 19 81 Cooking ranges for making hot
drinks cooking or heating food
38.947 1.933 4.96%
84 22 20 Machinery for cleaning drying
bottles & the like
9.8683 0.124 1.25%
84 22 30 Machines for filling closing sealing
capsuling labeling bottles cans
boxes bags etc beverages aerators
199.86 2.347 1.17%
84 22 40 Other packing or wrapping
machines
287.19 2.428 0.85%
84 34 20 Dairy machinery 11.782 0.000 0.00%
84 34 90 Parts of milking & dairy machinery 4.3573 1.143 26.24%
84 35 10 Presses crushers etc electrically-
operated for making wine cider fruit
juices or similar beverages
10.4 0.000 0.00%
84 35 90 Parts of presses crushers etc
electrically-operated for making
wine cider fruit juices & similar
beverages
2.8865 0.003 0.09%
84 38 10 Bakery machines 53.634 1.544 2.88%
84 38 20 Machines for making confectionery 54.992 2.209 4.02%
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HS-Code Description Total import from
(in US$ million)
% of
Global
Global Switzerland
84 38 30 Machines for sugar making 3.8479 0.000 0.00%
84 38 40 Brewery machines 103.03 0.012 0.01%
84 38 50 Machines for preparation of meat/
poultry
25.741 0.227 0.88%
84 38 60 Machines electrically-operated for
preparing fruits nuts or vegetables
5.4634 0.068 1.24%
84 38 80 Coffee pulpers and other machinery
for preparation of beverages
74.369 1.569 2.11%
84 38 90 Parts for machinery for the
industrial preparations/
manufacture of food & drinks
40.919 1.737 4.25%
84 41 10 Paper or paperboard or other
cutting machines
72.507 1.063 1.47%
84 41 20 Machines for making paper bags
sacks or envelopes
10.364 0.000 0.00%
84 41 30 Machines for making paper cartons
boxes cases tubes drums etc excl
molding machines
13.55 0.265 1.96%
84 41 40 Machines for molding articles in
paper pulp, paper or paperboard
4.8257 0.196 4.06%
TOTAL 1028.5 16.867
Source: World Trade Atlas and UN ComTrade 2005
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Appendix 2: Indonesia FPP equipment import (HS Code) 2003-2005
2003 2004 2005
HS-Code (Millions of US$) Description
84 19 81 0.365 0.965 2.603 Cooking ranges for making hot
drinks cooking or heating food
84 22 20 0.793 2.475 1.859 Machinery for cleaning drying bottles
& the like
84 22 30 13.248 26.19 36.09 Machines for filling closing sealing
capsuling labelling bottles cans boxes
bags etc beverages aerators
84 22 40 59.761 118.204 135.124 Other packing or wrapping machines
84 34 20 0.678 2.817 6.158 Dairy machinery
84 34 90 1.768 1.767 1.435 Parts of milking & dairy machinery
84 35 10 0.644 0.97 5.345 Presses crushers etc electrically-
operated for making wine cider fruit
juices or similar beverages
84 35 90 0.168 0.192 0.598 Parts of presses crushers etc
electrically-operated for making wine
cider fruit juices & similar beverages
84 38 10 13.934 29.618 29.356 Bakery machines
84 38 20 7.369 11.543 24.359 Machines for making confectionery
84 38 30 0.46 12.958 1.507 Machines for sugar making
84 38 40 0 0.007 0.013 Brewery machines
84 38 50 1.032 3.13 2.109 Machines for preparation of meat/
poultry
84 38 60 0.277 0.758 1.216 Machines electrically-operated for
preparing fruits nuts or vegetables
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2003 2004 2005
HS-Code (Millions of US$) Description
84 38 80 3.987 9.995 12.706 COFFEE PULPERS and other
machinery for preparation of
beverages
84 38 90 3.919 4.68 17.052 Parts for machinery for the industrial
preparations/ manufacture of food &
drinks
84 41 10 18.863 24.459 18.608 PAPER OR PAPERBOARD or other
CUTTING MACHINES
84 41 20 0.763 2.391 2.765 Machines for making paper bags
sacks or envelopes
84 41 30 1.8 4.62 2.227 Machines for making paper cartons
boxes cases tubes drums etc excl
molding machines
84 41 40 1.475 2.345 1.329 Machines for molding articles in
paper pulp paper or paperboard
Total 131.304 260.084 302.459
Source: World Trade Atlas
Appendix 3: Malaysia FPP equipment import (HS Code) 2003-2005
2003 2004 2005
HS-Code Millions of US$ Description
84 19 81 7.099 8.432 9.303 Cooking ranges for making hot drinks
cooking or heating food
84 22 20 1.959 3.601 1.532 Machinery for cleaning drying bottles &
the like
84 22 30 23.797 20.668 31.965 Machines for filling closing sealing
capsuling labelling bottles cans boxes
bags etc beverages aerators
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2003 2004 2005
HS-Code Millions of US$ Description
84 22 40 34.702 33.226 42.787 Other packing or wrapping machines
84 34 20 1.141 1.479 1.000 Dairy machinery
84 34 90 0.542 0.266 0.154 Parts of milking & dairy machinery
84 35 10 0.307 0.850 3.596 Presses crushers etc electrically-
operated for making wine cider fruit
juices or similar beverages
84 35 90 0.175 0.076 0.137 Parts of presses crushers etc
electrically-operated for making wine
cider fruit juices & similar beverages
84 38 10 15.930 20.085 8.667 Bakery machines
84 38 20 13.714 8.647 20.968 Machines for making confectionery
84 38 30 0.011 0.620 0.230 Machines for sugar making
84 38 40 0.492 0.066 0.010 Brewery machines
84 38 50 5.026 5.584 5.437 Machines for preparation of meat/
poultry
84 38 60 0.655 1.670 0.960 Machines electrically-operated for
preparing fruits nutsor vegetables
84 38 80 18.800 26.262 19.315 COFFEE PULPERS and other machinery
for preparation of beverages
84 38 90 2.946 4.014 3.489 Parts for machinery for the industrial
preparations/ manufacture of food &
drinks
84 41 10 11.276 7.507 20.260 PAPER OR PAPERBOARD or other
CUTTING MACHINES
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2003 2004 2005
HS-Code Millions of US$ Description
84 41 20 9.057 3.370 4.218 Machines for making paper bags sacks
or envelopes
84 41 30 3.456 5.761 2.872 Machines for making paper cartons
boxes cases tubes drums etc excl
molding machines
84 41 40 3.592 5.158 2.275 Machines for molding articles in paper
pulp paper or paperboard
Total 154.678 157.345 179.174
Source: World Trade Atlas
Appendix 4: Thailand FPP equipment import (HS Code) 2003-2005
Thailand 2003 2004 2005
HS-Code Millions of US$ Description
84 19 81 6.924 11.147 7.708 Cooking ranges for making hot
drinks cooking or heating food
84 22 20 1.287 8.467 4.823 Machinery for cleaning drying
bottles & the like
84 22 30 73.753 64.418 104.657 Machines for filling closing
sealing capsuling labelling
bottles cans boxes bags etc
beverages aerators
84 22 40 36.408 60.044 65.087 Other packing or wrapping
machines
84 34 20 0.727 2.563 2.332 Dairy machinery
84 34 90 0.689 0.577 0.101 Parts of milking & dairy
machinery
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Thailand 2003 2004 2005
HS-Code Millions of US$ Description
84 35 10 1.088 1.206 0.649 Presses crushers etc electrically-
operated for making wine cider
fruit juices or similar beverages
84 35 90 0.03 0.005 0.001 Parts of presses crushers etc
electrically-operated for making
wine cider fruit juices & similar
beverages
84 38 10 8.34 13.127 9.456 Bakery machines
84 38 20 0.715 2.794 2.303 Machines for making
confectionery
84 38 30 0.036 3.901 0.009 Machines for sugar making
84 38 40 14.974 4.079 102.47 Brewery machines
84 38 50 20.059 21.633 13.13 Machines for preparation of
meat/ poultry
84 38 60 0.446 1.203 1.782 Machines electrically-operated
for preparing fruits nutsor
vegetables
84 38 80 24.623 28.815 34.356 COFFEE PULPERS and other
machinery for preparation of
beverages
84 38 90 6.119 11.891 4.478 Parts for machinery for the
industrial preparations/
manufacture of food & drinks
84 41 10 18.392 15.009 24.162 PAPER OR PAPERBOARD or other
CUTTING MACHINES
84 41 20 1.246 0.961 2.351 Machines for making paper bags
sacks or envelopes
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Thailand 2003 2004 2005
HS-Code Millions of US$ Description
84 41 30 4.75 7.457 6.274 Machines for making paper
cartons boxes cases tubes
drums etc excl molding
machines
84 41 40 1.686 1.086 1.017 Machines for moulding articles
in paper pulp paper or
paperboard
Total 222.292 260.383 387.146
Source: World Trade Atlas
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Appendix 5: Key contact list (government and association)
Country Agency Role Address
Indonesia Ministry Of
Industry Of The
Republic Of
Indonesia
Government
Agency for
industry growth
Jalan Gatot Subroto Kav.
52-53, Jakarta12950,
INDONESIA
Tel: +62 21 5252194
Fax: +62 21 5261086
Indonesia Indonesian
Packaging
Federation
Association for
the packaging
industry
Jl. Kamboja 62, Tomang
Raya
Jakarta 11420, INDONESIA
Tel.: 21-568 0722
Fax: 21-74707324
Indonesia Indonesian Food
& Beverage
Association
Association for
the promotion
of F&B sector
Dutamas Fatmawati Block
D1, Jl. RS. Fatmawati No. 30
Jakarta , DKI Jakarta
Tel: 62 (021) 7230091/
7230391
Fax: 62 (021) 7230090/
7230391
Malaysia Malaysian
Industry
Development
Authority (MIDA)
Government
Agency for
industry growth
Plaza Sentral,
Jalan Stesen Sentral 5,
50470 Kuala Lumpur.
Tel: 603-2267 3633
Fax: 603-2274 7970
Malaysia Packaging
Council of
Malaysia
(PACMA)
Association
under the
Federation of
Malaysian
Manufacturers
C/o Federation of Malaysian
Manufacturers
Wisma FMM, No. 3 Persiaran
Dagang,
PJU 9 Bandar Sri
Damansara,
52200 Kuala Lumpur,
MALAYSIA
Tel.: 603-6361211
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Country Agency Role Address
Fax: 603-6376714
Philippines Philippine Food
Processors &
Exporters
Association Inc
Agency for the
promotion of
F&B sector.
Unit 1205 Jollibee Plaza,
Emerald Avenue
Ortigas Business Center,
1605 Pasig City
Tel: (632) 634-3304/2171;
/3466
Fax: (632) 637-7434/ 2171
Philippines Packaging
Institute Of The
Philippines
Promotion of
Packaging
industry
Room 216, 2nd. Fl.,
Comfoods Bidg., Sen. Gil J.
Puyat Ave.,
Makati, Metro Manila,
PHILIPPINES
Tel.: 2-817 2936
Fax: 2-817 2936
Philippines Philippine
Chamber Of Food
Manufacturers
Inc.
Association for
the food
manufacturers
in Philippines
Rm. 1216 Cityland 10 Tower
2
H.V. dela Costa St., Makati
City
Tel: (632) 892 4163
Fax: (632) 893 3893
Singapore Singapore Food
Manufacturer's
Association
Association for
the food
manufacturers
in Singapore
The Secretariat, 7, Teo Hong
Road Singapore 088324
Tel: (+65) 6221 2438
Fax: (+65) 6223 7235
Singapore Packaging
Council of
Singapore
Promotion of
Packaging
industry
Packaging Council of
Singapore
20 Orchard Road, SMA
House,
SINGAPORE 238830
Tel.: 338 8787
Fax: 336 5385
Thailand Thai Food Agency for the 170/21-22 9th Floor Ocean
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Country Agency Role Address
Processors
Association
promotion Tower 1 Bldg., New
Ratchadapisek Rd.,
Klongtoey, Bangkok
10110Thailand.
Tel : (662)261-2684-6
Fax : (662)261-2996-7
Thailand Thai Packaging
Association
Promotion of
Packaging
industry
Industrial Service Institute
Bldg.,
Soi Trimit, Kluaynamthai,
Rama 4 Rd., Bangkok
10110, THAILAND
Tel.: 2-712 1995
Fax: 2-392 9584
Vietnam Ministry of
Industry
Government
Agency for the
promotion of
industry
54 Hai Ba Trung, Hoan
Kiem, Ha Noi, Viet Nam
Tel: (+84) 04 825.8311
Fax: (+84) 04 826.5303
Vietnam Vietnam
Packaging
Association
Promotion of
Packaging
industry
701 Kinh Duong Vuong st.
Dist. 6, Ho- Chiminh city,
Vietnam Tel: 848
751257512562
Fax: 848 7512561
Vietnam Ministry of
Agriculture and
Rural
Development
Governmental
agency for
promotion of
agriculture,
forestry and
rural
development
2 Ngoc Ha Str.
Hanoi, Vietnam
Tel: 84 4 846 8160 Fax: 84 4 845 4319 Email : [email protected] Website:
www.agroviet.gov.vn
www.isgmard.org.vn
Vietnam Ministry of
Fishery
Governmental
agency for
promotion of
fishing,
10 Nguyen Cong Hoan Str.
Hanoi, Vietnam
Tel: 84 4 771 9607
Fax: 84 4 771 6702
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Country Agency Role Address
aquaculture and
sea food
processing
Email: [email protected]
Website:
www.mofi.gov.vn
www.fistenet.gov.vn
Vietnam Vietnam Seafood
Exporters and
Processors VASEP
Member
companies in
fishing,
aquaculture and
seafood
processing
sector,
Legal
documents,
Trade fairs and
exhibitions.
10-12 Nguyen Cong Hoan,
Ba Dinh District
Ha Noi-Vietnam
Tel: 84 4 771 5055
Fax: 84 4 771 5084
E-mail: [email protected];
Website:
www.vasep.com.vn
Vietnam Food and
Foodstuff
Association of Ho
Chi Minh City
Member
companies in
food processing
sector
Legal
documents
Trade fairs and
exhibitions
Floor 10, Room 4 275B Pham Ngu Lao Str., District 1 Ho Chi Minh City - Vietnam Tel: 84 8 920 6352 Fax: 84 8 920 6351 E-mail: [email protected] Website:
http://www.ffa.com.vn
Vietnam Vietnam Coffee
and Cocoa
Association
Member
companies in
coffee and
cocoa growing,
processing and
exporting.
5 Ong Ich Khiem Str.
Ba Dinh district
Hanoi, Vietnam
Tel: 84 4 733 6520
Fax: 84 4 733 7498
Website: www.vicofa.org.vn
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Events & Exhibition
Listed below are some of the forthcoming conferences and exhibition in ASEAN
for year 2006-2008. Parties interested in conducting business in the region can
use this opportunity to network with key industry players.
Cebu Food Expo 2006 (Philippines)
Date: July 07 - 09, 2006
Venue: Waterfront Cebu City Hotel
Website:http://www.globallinkph.com/CebuFood_2006/CebuFoodExpo_index.htm
Remarks: Exhibition on Food & Beverages, Packaging & Processing Technology,
Handling & Catering Equipment, Supplies and Services
Mindanao Bakery (Philippines)
Date: July 19-22, 2006
Venue: Bangko Sentral Plenary Hall, Davao City
Remarks: Mindanao Bakery is a show where bakery suppliers from all over the
world gather & exhibit their finest products to elite professional baking operators
Food & Hotel Malaysia 2007 (Malaysia)
Date: August 22 - 25, 2007
Venue: Kuala Lumpur Convention Centre (KLCC)
Website: http://www.foodandhotel.com/
Remarks: Malaysian International Exhibition of Food, Drinks, Hotel, Restaurant &
Food Service Equipment, Supplies, Services & Related Technology
Food & Hotel Vietnam 2006 (Vietnam)
Date: September 26-29, 2006
Venue: Ho Chi Minh City International Exhibition & Convention Center
Website: http://www.foodnhotelvietnam.com/
Remarks: Vietnam’s international exhibition for Vietnam's food and hospitality
sector.
Inter Pak 2006 (Indonesia)
Date: September 6-9, 2006
Venue: Jakarta International Fair Ground Kemayoran
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Website: www.kristamedia.com
Remarks: The 7th Indonesian trade show on food processing and packaging
equipment.
Propak Indonesia 2006 (Indonesia)
Date: December 6-9, 2006
Venue: Jakarta International Fair Ground Kemayoran
Website: http://www.pamerindo.com/
Remarks: The 19th International Series of Exhibitions for the processing and
packaging industries.
Propak Vietnam 2007 (Vietnam)
Date: March 7-10, 2007
Venue: HIECC, Ho Chi Minh City
Website: http://www.propakvietnam.com/
Remarks: The 3rd International Handling, Processing and Packaging Exhibition
and Conference for Vietnam
Food Hotel Indonesia 2007 (Indonesia)
Date: March 28-31, 2007
Venue: Jakarta International Expo
Website: http://www.allworldexhibitions.com/
Remarks: 9th International Hotel, Catering, Equipment, Food and Drink
Exhibition. The exhibition will be held in conjunction with Retail Indonesia 2007.
Indonesia International Packaging Industry Exhibition 2007 (Indonesia)
Date: May 2007
Venue: NA
Website: NA
Remarks: Indonesia International Packaging Industry Exhibition
Asiapack / Asiaprint 2007 (Thailand)
Date: June 2007
Venue: Bangkok International Trade & Exhibition Centre (BITEC)
Website: http://www.asiapackasiaprint.com/
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Remarks: International Presentation of Machinery, Equipment, Materials and
Services for Packaging and Printing Industries
BEVTECH / BREWTECH 2006 ( Thailand)
Date: June 2007
Venue: Bangkok International Trade & Exhibition Centre (BITEC)
Website: NA
Remarks: International Exhibition of Beverage and Brewery Processing &
Packaging Technology
Food, Hotel & Tourism Bali 2008 (Indonesia)
Date: February 7 -9, 2008
Venue: NA
Website: http://www.pamerindo.com/2006/fht06exh.htm
Remarks: The 6th International Exhibition for Equipment, Food, Beverages and
Services to Support Indonesia's Tourism and Hospitality Industries.
Food & Hotel Asia 2008 (Singapore)
Date: April 22 – 25, 2008
Venue: Singapore Expo
Website: http://www.foodnhotelasia.com/
Remarks: The 16th Asian International Exhibition of Food and Drink, Hotel,
Restaurant, Bakery and Foodservices
Useful Websites
ASEAN
Website: http://www.aseansec.org/
Malaysian Industry Development Authority
Website: http://www.mida.gov.my/
Ministry of International Trade and Industry, Malaysia
Website: http://www.miti.gov.my/ekpweb/index.html
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Ministry of Industry, Vietnam
Website: http://www.moi.gov.vn/EN/Main.asp
Official Philippines government website
Website: http://www.gov.ph/default.asp?mytab=3
Economic Development Board -Singapore
Website: http://www.edb.gov.sg
Ministry of Trade and Industry, Free Trade Agreement -Singapore
Website: http://app.fta.gov.sg/asp/index.asp
EnterpriseONE - Singapore
Website: http://www.business.gov.sg/
World Bank- Doing Business
Website: www.doingbusiness.org