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Index

Market Outlook

Investment Performance

Assure Fund

Income Advantage Fund

Protector Fund

Builder Fund

Balancer Fund

Enhancer Fund

Creator Fund

Magnifier Fund

Maximiser Fund

Super 20 Fund

Multiplier Fund

Platinum Plus I Fund

Platinum Plus II Fund

Platinum Plus III Fund

Platinum Plus IV Fund

Platinum Premier Fund

Platinum Advantage Fund

Foresight Single Pay

Foresight 5 Pay

Titanium I Fund

Titanium II Fund

Titanium III Fund

Pure Equity

Liquid Plus

Value & Momentum

Pg 1

Pg 3

Pg 5

Pg 6

Pg 7

Pg 8

Pg 9

Pg 10

Pg 11

Pg 12

Pg 13

Pg 14

Pg 15

Pg 16

Pg 17

Pg 18

Pg 19

Pg 20

Pg 21

Pg 22

Pg 23

Pg 24

Pg 25

Pg 26

Pg 27

Pg 28

Pg 29

Pension Growth Fund

Pension Nourish Fund

Pension Enrich Fund

Pg 30

Pg 31

Pg 32

as on 30th June 2014

Market Update

1

Economy Review

With the election results behind, the focus of the new government has now shifted to the announcement of

some important reforms to boost the economy. Railway fare hike and talks of monthly price hikes in LPG and

Kerosene (similar to Diesel) clearly indicates that government is on the path of fiscal consolidation by cutting

on the subsidies. The real challenge for the government will be to put the economy back on a growth track of 7

to 8% per cent per annum along with keeping inflation under control. Reserve Bank of India (RBI) also cut the

Statutory liquidity ratio (SLR) by 50 bps to increase bank lending and help the economy grow at faster pace,

keeping all other rates unchanged.

Inflation has started to move up led by food and energy. The wholesale price index (WPI) increased to 6.0% in

May against 5.2% in the previous month. However, Consumer price index (CPI) reduced to 8.3% in May

against 8.6% in the previous month. Food prices have started to rise in response to poor weather conditions

and in anticipation of weak monsoon. Meanwhile, administered diesel prices continue to be gradually

increased to cut the subsidy bill. The political tension in Iraq also had a negative impact on the inflation. If the

Iraq situation worsens, the impact of higher crude will increase inflation and worsen the trade deficit.

India's HSBC manufacturing Purchasing Managers Index (PMI) rose marginally from 51.4 in May to 51.5 in

June, while services PMI rose to a 17-month peak of 54.4 in June from a reading of 50.2 in May. The industrial

production (IIP) data also revealed a pick-up in manufacturing activity, electricity and capital goods sectors.

Market Update

2

Outlook for Equities

Outlook for Debt

Indian equity market continued its dream bull run in June 2014 with the Sensex up 5% for the month. There

were some intra-month correction due to political tensions in Iraq and poor monsoons. It was a healthy

consolidation post the euphoria in May 2014. India continued to attract flows with FIIs deploying a further

$2.0bn in India in June, taking the YTD FII net buying to an impressive $10bn. DIIs on the other hand remained

net sellers to the tune of $775mn during the month which took their YTD sell total to $5.1bn.

At the current levels, Sensex appears attractive from a long term perspective at 14.5xFY16e earnings as we

are at the bottom of the economic cycle. The markets will take cues from the monsoon progress and the

NDA's 1st Budget announcements.

We expect liquidity to remain comfortable with active liquidity management by RBI. Consequently, call rates

would hover around repo rate in near term. However, going forward, new government's fiscal deficit target,

re-rating by global rating agencies and inflation trajectory would weigh on long term yields. Till then, yields are

likely to be range bound as negatives are already priced in. Fall in crude oil prices and hope of better

monsoons in the future also aided the positive sentiments in the market.

30-Jun-14 30-May-14 % ChangeINDEX

Nifty

Sensex

BSE 100

Dow Jones

Hang Seng

Nikkei

Nasdaq

7611.35 7229.95 5.28%

25413.78 24217.34 4.94%

7742.66 7345.12 5.41%

16826.60 16717.17 0.65%

15162.10 14632.38 3.62%

23190.72 23081.65 0.47%

4408.18 4242.62 3.90%

BSE NSE

No

v- 1

3

Jan

-14

De

c- 1

3

Fe

b- 1

4

Ma

r -1

4

Ap

r-1

4

Ma

y-1

3

Ma

y-1

4

Jun

-13

Jun

-14

Jul-

13

Au

g-1

3

Se

p-1

3

Oct

-13

3000

3500

4000

4500

5000

5500

6000

6500

7000

7500

8000

16000

17000

18000

19000

20000

21000

22000

23000

24000

25000

26000

30-Jun-14 30-May-14 % ChangeKey Indices

10 year G-Sec

5 Year G-Sec

91 Day T Bill

364 day T-Bill

MIBOR

Call Rates

8.75% 8.65% 1.14%

8.64% 8.55% 1.04%

8.55% 8.52% 0.35%

8.66% 8.65% 0.12%

8.66% 8.65% 0.12%

8.10% 7.96% 1.73%

5 year AAA Corporate Bond Spread10 Yr G-Sec Yield

perc

en

tag

e(%

)

bp

s

No

v- 1

3

De

c- 1

3

Jan-1

4

Fe

b- 1

4

Ma

r -14

Ap

r-1

4

Ma

y-1

3

Ma

y-1

4

Jun

-13

Jun

-14

Jul-

13

Au

g-1

3

Sep

-13

Oct

-13

25

50

75

100

125

150

5.0

6.0

7.0

8.0

9.0

10.0

Individual Funds

Returns

Absolute Return

CAGR

BM BMCreatorBMEnhancer

1.89% 1.48%

6.15% 5.27%

9.63% 8.33%

10.93% 9.14%

11.03% 9.55%

9.27% 8.23%

7.92% 7.23%

8.70% 7.40%

10.32% 7.16%

3.33% 2.71%

9.81% 8.38%

15.01% 12.47%

19.33% 16.07%

14.22% 12.66%

9.50% 8.59%

8.12% 7.35%

10.30% 8.45%

12.89% 10.23%

9.93% 8.40%

26.45% 25.48%

41.99% 32.87%

57.26% 44.35%

26.48% 19.70%

15.54% 9.89%

10.51% 6.69%

17.37% 13.02%

9.29% 5.02%

6.08% 4.39%

14.79% 11.94%

22.33% 17.56%

33.04% 26.92%

21.51% 17.83%

12.97% 8.84%

11.30% 7.91%

- -

14.15% 10.64%

6.58% 4.81%

17.30% 13.64%

25.43% 19.62%

36.15% 29.03%

20.29% 18.15%

9.13% 9.15%

7.11% 7.54%

10.73% 10.07%

9.53% 7.67%

5.51% 4.38%

14.57% 12.42%

21.60% 17.98%

31.51% 26.89%

19.60% 17.14%

10.10% 9.12%

8.44% 7.63%

11.85% 9.82%

14.24% 6.97%

1.95% 1.66%

6.70% 5.72%

10.88% 8.89%

12.45% 10.02%

11.39% 9.82%

9.48% 8.06%

8.27% 7.03%

8.86% 7.35%

10.15% 7.03%

1.15% 1.06%

4.69% 4.22%

7.75% 6.92%

7.64% 6.77%

8.90% 8.40%

8.33% 7.96%

7.26% 7.05%

7.45% 6.91%

8.36% 6.09%

0.66% 0.59%

2.32% 2.19%

4.85% 4.47%

8.96% 7.58%

9.45% 8.14%

9.37% 8.22%

8.62% 7.45%

8.48% 6.85%

9.33% 7.35%

0.49% 0.64%

3.08% 3.18%

5.34% 5.52%

4.35% 4.44%

7.84% 7.24%

8.52% 7.67%

7.80% 6.85%

7.88% 6.39%

10.58% 7.29%

2.11% 1.87%

6.79% 6.25%

10.39% 9.60%

12.26% 11.21%

11.15% 10.39%

8.73% 8.18%

7.44% 7.11%

8.54% 7.58%

11.76% 8.27%

BuilderPeriod

1 month

6 months

1 Year

2 Years

3 Years

4 Years

5 Years

Since Inception

3 months

Performance at a Glance as on 30th June 2014

Returns

Absolute Return

CAGR

Returns

Absolute Return

CAGR

Multiplier BMPeriod

1 month

6 months

1 Year

2 Years

3 Years

4 Years

5 Years

Since Inception

3 months

Magnifier BM Maximiser BM Super 20 BM

Disclaimer:This document is issued by BSLI. While all reasonable care has been taken in preparing this document, no responsibility or liability is accepted for errors of fact or for any opinion expressed herein. This document is

for information purposes only. It does not constitute any offer, recommendation or solicitation to any person to enter into any transaction or adopt any investment strategy, nor does it constitute any prediction of likely

future movements in NAVs. Past performance is not necessarily indicative of future performance. We have reviewed the report, and in so far as it includes current or historical information, it is believed to be reliable

though its accuracy or completeness cannot be guaranteed. Neither Birla Sun Life Insurance Company Limited, nor any person connected with it, accepts any liability arising from the use of this document. You are

advised to make your own independent judgment with respect to any matter contained herein. The investment risk in investment portfolio is borne by the policyholder. The name of the funds do not in any way indicate

their quality, future prospects or returns. The premium paid in unit linked life insurance policies are subject to investment risk associated with capital markets and the unit price of the units may go up or down based on

the performance of investment fund and factors influencing the capital market and the policyholder is responsible for his/her decisions.

BEWARE OF SPURIOUS PHONE CALLS AND FICTITIOUS/FRAUDULENT OFFERS: IRDA clarifies to public that IRDA or its officials do not involve inactivities like sale of any kind of insurance or financial

products nor invest premiums. IRDA does not announce any bonus. Public receiving such phone calls are requested to lodge a police complaint along with details of phone call, number.

Fund Name Benchmark CompositionAssure

Income Advantage

Protector

Builder

Balancer

Enhancer

Creator

Magnifier

Maximiser

Multiplier

Super 20

Liquid Plus

Pure Equity

Value & Momentum

-

-

BSE 100

BSE 100

BSE 100

BSE 100

BSE 100

BSE 100

BSE 100

CNX Midcap

BSE Sensex

-

BSE 100

Crisil Short Term Bond Index

Crisil Composite Bond Index






-

-

-

-

-

-

-

-

Crisil Liquid Fund Index











-

-

ULIF01008/07/05BSLIASSURE109

ULIF01507/08/08BSLIINCADV109

ULIF00313/03/01BSLPROTECT109

ULIF00113/03/01BSLBUILDER109

ULIF00931/05/05BSLBALANCE109

ULIF00213/03/01BSLENHANCE109

ULIF00704/02/04BSLCREATOR109

ULIF00826/06/04BSLIIMAGNI109

ULIF01101/06/07BSLIINMAXI109

ULIF01217/10/07BSLINMULTI109

ULIF01723/06/09BSLSUPER20109

ULIF02807/10/11BSLLIQPLUS109

ULIF02707/10/11BSLIPUREEQ109

ULIF02907/10/11BSLIVALUEM109

SFIN

3

BMAssure BMProtector BMBalancerPeriod

1 month

6 months

1 Year

2 Years

3 Years

4 Years

5 Years

Since Inception

3 months

BMIncome Advantage

Pure Equity

11.66%

20.57%

26.56%

42.45%

26.75%

-

-

-

23.16%

BM

0.71% 0.60%

2.13% 1.93%

4.40% 4.07%

8.77% 8.45%

8.42% 7.99%

- -

- -

- -

8.05% 8.05%

Liquid Plus

Value Momentum BM

10.55%

31.62%

47.51%

56.10%

23.40%

-

-

-

21.54%

4.81%

13.64%

19.62%

29.03%

18.14%

-

-

-

16.52%

Guaranteed Nav Funds

Pension Funds

Returns

Absolute Return

CAGR

Platinum Plus

3.90%

10.94

17.41

21.87

15.55

7.57

7.50

9.97

6.55

%

%

%

%

%

%

%

%

Platinum Plus II

4.23

11.85

18.90

23.66

16.33

7.83

7.96

10.79

14.01

%

%

%

%

%

%

%

%

%

Platinum Plus III

4.60

12.11

19.09

24.38

17.00

8.35

8.21

10.36

10.31

%

%

%

%

%

%

%

%

%

Platinum Plus IV

4.82

12.63

19.83

25.24

17.03

8.13

8.43

-

8.51

%

%

%

%

%

%

%

%

Platinum Premier

5.02

13.32

20.73

26.41

17.98

8.85

8.59

-

9.36

%

%

%

%

%

%

%

%

Period

1 month

6 months

1 Year

2 Years

3 Years

4 Years

5 Years

Since Inception

3 months

Platinum Advantage

%

%

%

%

%

%

%

5.20

14.52

22.19

30.12

19.85

11.20

-

-

7.32

Returns

Absolute Return

CAGR

Disclaimer:This document is issued by BSLI. While all reasonable care has been taken in preparing this document, no responsibility or liability is accepted for errors of fact or for any opinion expressed herein. This document is

for information purposes only. It does not constitute any offer, recommendation or solicitation to any person to enter into any transaction or adopt any investment strategy, nor does it constitute any prediction of likely

future movements in NAVs. Past performance is not necessarily indicative of future performance. We have reviewed the report, and in so far as it includes current or historical information, it is believed to be reliable

though its accuracy or completeness cannot be guaranteed. Neither Birla Sun Life Insurance Company Limited, nor any person connected with it, accepts any liability arising from the use of this document. You are

advised to make your own independent judgment with respect to any matter contained herein. The investment risk in investment portfolio is borne by the policyholder. The name of the funds do not in any way indicate

their quality, future prospects or returns. The premium paid in unit linked life insurance policies are subject to investment risk associated with capital markets and the unit price of the units may go up or down based on

the performance of investment fund and factors influencing the capital market and the policyholder is responsible for his/her decisions.

BEWARE OF SPURIOUS PHONE CALLS AND FICTITIOUS/FRAUDULENT OFFERS: IRDA clarifies to public that IRDA or its officials do not involve inactivities like sale of any kind of insurance or financial

products nor invest premiums. IRDA does not announce any bonus. Public receiving such phone calls are requested to lodge a police complaint along with details of phone call, number.

Platinum Plus I

Platinum Plus II

Platinum Plus III

Platinum Plus

Platinum Premier

Platinum Advantage

Titanium I

IV

Titanium II

Titanium III

Pension Nourish

Pension Growth

Pension Enrich

Foresight - Single Pay

Foresight - 5 Pay

-

-

-

-

-

-

-

-

-

BSE 100

BSE 100

BSE 100

-

-

-

-

-

-

-

-

-

-

-




-

-

-

-

-

-

-

-

-

-

-




-

-

ULIF01325/02/08BSLIIPLAT1109




ULIF02203/02/10BSLPLATPR1109

ULIF02408/09/10BSLPLATADV109

ULIF01911/12/09BSLITITAN1109



ULIF00604/03/03BSLNOURISH109

ULIF00504/03/03BSLIGROWTH109

ULIF00404/03/03BSLIENRICH109

ULIF02610/02/11BSLFSITSP1109

ULIF02510/02/11BSLFSIT5P1109

Fund Name Benchmark Composition SFIN

4

Returns

Absolute Return

CAGR

Period

1 month

6 months

1 Year

2 Years

3 Years

4 Years

5 Years

Since Inception

3 months

1.75% 1.48%

6.08% 5.27%

9.54% 8.33%

10.91% 9.14%

10.75% 9.55%

8.98% 8.23%

7.73% 7.23%

8.39% 7.40%

10.29% 7.16%

2.59% 2.08%

7.85% 6.78%

12.19% 10.31%

14.07% 12.42%

11.73% 10.96%

8.85% 8.29%

7.58% 7.18%

9.10% 7.81%

11.87% 8.57%

1.32% 1.06%

4.93% 4.22%

7.90% 6.92%

7.05% 6.77%

8.63% 8.40%

8.12% 7.96%

7.01% 7.05%

7.19% 6.91%

8.10% 6.09%

Pension Growth Pension - Enrich Pension - NourishBM BM BM

Period

1 month

6 months

1 Year

2 Years

3 Years

4 Years

5 Years

Since Inception

3 months

Titanium II

4.57

13.08

19.75

25.25

17.32

9.57

9.09

-

9.00

Titanium I

4.53%

13.29%

20.12%

25.56%

17.48%

9.42%

9.10%

-

9.02%

Titanium III

3.54

10.32

15.93

20.78

14.89

9.02

6.55

-

6.57

Foresight - 5 Pay

3.56%

9.76%

15.49%

18.24%

14.06%

7.44%

-

-

7.44%

Foresight - Single Pay

5.01%

13.22%

20.50%

28.74%

19.41%

11.08%

-

-

10.59%

Performance at a Glance as on 30th June 2014

8.83% National Bank For Agri. And Rural Development 2015 5.41%

9.62% LIC Housing Finance Ltd. 2015 4.72%


8.97% EID-Parry (India) Ltd. 2016 2.97%

8.6% Bharat Aluminium Company Limited 2016 2.95%

9.75% Housing Development Finance Corpn. Ltd. 2016 2.92%

9.81% Power Finance Corpn. Ltd. 2018 2.46%


10.1% HDB Financial Services Ltd 2015 1.83%

8.8% Financial Services Ltd 2016 1.80%

Other Corporate Debt 4.35%

HDB

OBJECTIVE:

STRATEGY:

To provide Capital Protection, at a high level of safety and liquidity through judicious investments in high quality short-term debt.

Generate better return with low level of risk through investment into fixed interest securities having short-term maturity profile.

About The Fund

CORPORATE DEBT

Asset Allocation Rating Profile

36.13%

63.87%

1.18

NAV as on 30th June 2014: BENCHMARK:21.92 CRISIL Short Term Bond Index`

Assure FundSFIN No.ULIF01008/07/05BSLIASSURE109

Fund Update:

The average maturity of the fund has slightly

decreased to 1.18 years from years in the

previous month. Assure fund continues to be

predominantly invested in highest rated fixed

income instruments.

1.23

Maturity Profile

Maturity (in years)

SECURITIES Holding

5

MMI, Deposits, CBLO & Others

Asset held as on FUND MANAGER:` 166.12 Cr Mr. Ajit Kumar PPB (Debt)30th June 2014:

BMAssure

AA-AA10.87%

1.66%

A1+33.58%

53.90%AAA

NCD36.13%

63.87%

MMI, Deposits,

CBLO & Others

81.58%

18.42%

Less than 2 years 2 to 7 years

Sep-0

9

Dec-0

9

Mar-

10

Jun-1

0

Sep-1

0

Dec-1

0

Mar-

11

Jun-1

1

Sep-1

1

Dec-1

1

Mar-

12

Jun-1

2

Sep-1

2

Dec-1

2

Mar-

13

Jun-1

3

Sep-1

3

Dec-1

3

Mar-

14

Jun-1

4

Date of Inception: 12-Sep-05

OBJECTIVE:

STRATEGY:

To provide capital preservation and regular income, at a high level of safety over a medium term horizon by investing in high

quality debt instruments.

To actively manage the fund by building a portfolio of fixed income instruments with medium term duration. The fund will invest in

government securities, high rated corporate bonds, high quality money market instruments and other fixed income securities. The quality of

the assets purchased would aim to minimize the credit risk and liquidity risk of the portfolio. The fund will maintain reasonable level of liquidity.

About The Fund

Income Advantage FundSFIN No.ULIF01507/08/08BSLIINCADV109

BMIncome Advantage

8.83% Government Of India 2023 16.12%










Other Government Securities 4.31%

9.75% Tata Motors Ltd. 2020 1.86%

9.65% Kotak Mahindra Prime Ltd. 2016 1.76%

9.55% Hindalco Industries Ltd. 2022 1.61%

8.83% Export Import Bank Of India 2023 1.50%

2% Tata Steel Ltd. 2022 1.43%


9.95% Food Corporation Of India 2022 1.14%



10.05% Can Fin Homes Ltd. 2017 1.11%


GOVERNMENT SECURITIES

CORPORATE DEBT


SECURITIES


49.28%

Holding

33.96%

8.08

16.76%

NAV as on BENCHMARK:18.0330th June 2014: ` Crisil Composite Bond index & Crisil Liquid Fund Index

Asset held as on FUND MANAGER:` 456.56 Cr Mr. Ajit Kumar PPB (Debt)30th June 2014:

Fund Update:Exposure to Corporate Debt has increased to

49.28% from 38.61 while that to MMI has

decreased to 16.76% from 29.42 on a MOM basis.

Income Advantage fund continues to be

predominantly invested in highest rated fixed

income instruments.

%

%

Maturity Profile

Maturity (in years)

6

Income Advantage BM

AA AA+

AA-1.29%

AAA8.14% 5.16%26.20%

59.21%Sovereign

33.96%

G-Secs49.28%

NCD

16.76%

MMI, Deposits,

CBLO & Others

18.73% 23.08%

58.18%

Less than 2 years 2 to 7 years 7 years & above

Sep-1

0

Dec-1

0

Mar-

11

Jun-1

1

Sep-1

1

Dec-1

1

Mar-

12

Jun-1

2

Sep-1

2

Dec-1

2

Mar-

13

Jun-1

3

Sep-1

3

Dec-1

3

Mar-

14

Jun-1

4

Date of Inception: 22-Aug-08













10.85% Rural Electrification Corpn. Ltd. 2018 2.78%

9.57% Indian Railway Finance Corpn. Ltd. 2021 2.47%


9.55% Mahindra And Mahindra Financial Services Ltd. 2014 2.28%

8.64% Power Grid Corpn. Of India Ltd. 2014 1.92%

8.9% Steel Authority Of India Ltd. 2019 1.90%





ICICI Bank Ltd. 0.63%

HDFC Bank Ltd. 0.59%

Reliance Industries Ltd. 0.58%

ITC Ltd. 0.52%

Larsen And Toubro Ltd. 0.50%

Housing Development Finance Corpn. Ltd. 0.44%

Infosys Ltd. 0.41%

Tata Consultancy Services Ltd. 0.33%

Oil And Natural Gas Corpn. Ltd. 0.33%

State Bank Of India 0.31%

Other Equity 5.47%

OBJECTIVE:

STRATEGY:

.

To generate persistent return through active management of fixed income portfolio and focus on creating long-term equity

portfolio, which will enhance yield of composite portfolio with minimum risk appetite

To invest in fixed income securities with marginal exposure to equity up to 10% at low level of risk. This fund is suitable for those

who want to protect their capital and earn steady return on investment through higher exposure to debt securities.

About The Fund

Protector FundSFIN No.ULIF00313/03/01BSLPROTECT109


CORPORATE DEBT

EQUITY


SECURITIES


41.89%

Holding

40.37%

7.59

10.10%

7.63%

NAV as on BENCHMARK:29.0530th June 2014: ` BSE 100 & Crisil Composite Bond Index & Crisil Liquid Fund Index

Asset held as on FUND MANAGER:` 417.19 Cr Mr.30th June 2014: Sunil Kumar (Equity), Mr. Ajit Kumar PPB (Debt)

Fund Update:Exposure to G-secs has remain unchanged to

37.60% while that to MMI has remain unchanged

14.56% from 14.56 on a MOM basis.

Protector fund continues to be predominantly

invested in highest rated fixed income instruments.

%

Maturity Profile

Maturity (in years)

Top 10 Sectoral Allocation

7

Maturity Profile

Protector BM

AA2.67%

AA+AAA7.64% A1+

2.55%

1.40%AA-

36.12%

49.63%Sovereign

MMI, Deposits,

CBLO & Others7.63%

40.37% 41.89%NCD G-Secs

3.81%

4.70%

4.86%

5.93%

6.94%

7.38%

10.33%

10.41%

12.45%

21.39%

OTHERS

METAL

PHARMACEUTICALS

FMCG

CAPITAL GOODS

AUTOMOBILE

SOFTWARE / IT

FINANCIAL SERVICES

OIL AND GAS

BANKING

22.15% 24.73%

53.12%


Equities10.10%

Feb-0

6

Jul-06

Dec-0

6

May-0

7

Oct-

07

Mar-

08

Aug-0

8

Jan-0

9

Jun-0

9

Nov-0

9

Apr-

10

Sep-1

0

Feb-1

1

Jul-11

Dec-1

1

May-1

2

Oct-

12

Mar-

13

Aug-1

3

Jan-1

4

Jun-1

4

Date of Inception: 22-Mar-01


















2% Indian Hotels Co. Ltd. 2014 1.23%







ITC Ltd. 0.92%


Bharat Electronics Ltd. 0.73%


Maruti Suzuki India Ltd. 0.68%



Sun Pharmaceutical Inds. Ltd. 0.58%

Other Equity 11.97%

OBJECTIVE:

STRATEGY:

To build your capital and generate better returns at moderate level of risk, over a medium or long-term period through a balance

of investment in equity and debt.

Generate better return with moderate level of risk through active management of fixed income portfolio and focus on creating

long equity portfolio which will enhance yield of composite portfolio with low level of risk appetite.

About The Fund

Builder FundSFIN No.ULIF00113/03/01BSLBUILDER109


CORPORATE DEBT

EQUITY


SECURITIES


42.13%

Holding

29.85%

7.81

20.15%

7.88%


Asset held as on FUND MANAGER:` 281.40 Cr Mr.30th June 2014: Dhrumil Shah (Equity), Mr. Ajit Kumar PPB (Debt)

Fund Update:Exposure to NCD has slightly increased to 29.85%

from 29.63 while that to MMI has decreased to


Builder fund continues to be predominantly invested

in highest rated fixed income instruments.

%

%

Maturity Profile

Maturity (in years)


8

BMBuilder

AAA AA

34.85% AA+0.99%

5.63%

58.53%Sovereign

MMI, Deposits,

CBLO & OthersEquities20.15% 7.88%

29.85%NCD

42.13%

G-Secs

3.03%

3.88%

5.49%

6.98%

7.52%

7.86%

9.19%

9.59%

10.00%

23.34%

AGRI RELATED

AUTO ANCILLIARY

FMCG

CAPITAL GOODS

PHARMACEUTICALS

AUTOMOBILE

FINANCIAL SERVICES

SOFTWARE / IT

OIL AND GAS

BANKING

17.82%

30.88%

51.30%


Feb-0

5Jun-0

5

Oct-

05

Feb-0

6Jun-0

6

Oct-

06

Feb-0

7

Jun-0

7O

ct-

07

Feb-0

8Jun-0

8

Oct-

08

Feb-0

9Jun-0

9

Oct-

09

Feb-1

0

Jun-1

0O

ct-

10

Feb-1

1Jun-1

1

Oct-

11

Feb-1

2Jun-1

2

Oct-

12

Feb-1

3

Jun-1

3O

ct-

13

Feb-1

4Jun-1

4


OBJECTIVE:

STRATEGY:

The objective of this fund is to achieve value creation of the policyholder at an average risk level over medium to long-term period.

The strategy is to invest predominantly in debt securities with an additional exposure to equity, maintaining medium term

duration profile of the portfolio.

About The Fund

Balancer FundSFIN No.ULIF00931/05/05BSLBALANCE109












9.6% L And T Finance Ltd. 2016 4.71%

9% Export Import Bank Of India 2019 4.07%













ITC Ltd. 1.19%






Infosys Ltd. 0.77%

Other Equity 14.14%


CORPORATE DEBT

Equity


SECURITIES

35.00%

Holding

26.35%

25.14%

13.51%

NAV as on 23.7730th June 2014: ` BENCHMARK: BSE 100 & Crisil Composite Bond Index & Crisil Liquid Fund Index

Asset held as on FUND MANAGER:` 31.94 Cr Mr.30th June 2014: Sunil Kumar (Equity), Mr. Deven Sangoi (Debt)

Fund Update:

Exposure to Equities has increased to 25.14% from

24.36 while that to MMI has decreased to 13.51%

from 15.11 on a MOM basis.

%

%



9

7.54Maturity (in years)

BMBalancer

Maturity Profile

MMI, Deposits,

CBLO & OthersEquities

25.14% 13.51%

26.35%NCD 35.00%

G-sec

3.74%

4.09%

4.75%

5.69%

5.75%

7.65%

7.89%

11.06%

13.81%

20.61%

METAL

AUTO ANCILLIARY

CAPITAL GOODS

PHARMACEUTICALS

FINANCIAL SERVICES

FMCG

AUTOMOBILE

OIL AND GAS

SOFTWARE / IT

BANKING

28.07% 30.09%

41.83%


56.21%

AAA A1+AA+34.73% 1.49%7.57%

Sovereign

Feb-1

0

Jun-1

0

Oct-

10

Feb-1

1

Jun-1

1

Oct-

11

Feb-1

2

Jun-1

2

Oct-

12

Feb-1

3

Jun-1

3

Oct-

13

Feb-1

4

Jun-1

4

Date of Inception: 18-Jul-05












10.75% Reliance Industries Ltd. 2018 0.84%


10.2% Tata Steel Ltd. 2015 0.73%

9.05% State Bank Of India 2020 0.69%

2% Indian Hotels Co. Ltd. 2014 0.54%



9.1% State Bank Of Mysore 2019 0.44%




Securitised Debt 0.45%




ITC Ltd. 1.66%



Infosys Ltd. 1.34%




Other Equity 13.86%

OBJECTIVE:

STRATEGY:

Helps you to grow your capital through enhanced returns over a medium to long term period through investments in equity and

debt instruments, thereby providing a good balance between risk and return.

To earn capital appreciation by maintaining diversified equity portfolio and seek to earn regular return on fixed income portfolio

by active management resulting in wealth creation for policy holders.

About The Fund

Enhancer FundSFIN No.ULIF00213/03/01BSLENHANCE109


CORPORATE DEBT

Securitised Debt

Equity


SECURITIES

26.98%

Holding

34.71%

6.51

0.45%

28.90%

8.97%


Asset held as on FUND MANAGER:` 6822.11 Cr Mr.30th June 2014: Deven Sangoi (Equity), Mr. Ajit Kumar PPB (Debt)

Fund Update:Exposure to Equities has decreased to 28.90% from



Enhancer fund continues to be predominantly


%

%

Maturity Profile

Maturity (in years)


BM

10

Asset Allocation Rating ProfileEnhancer

AA AA+

43.12%A+

0.75%

0.88%AA-

Sovereign0.94%

A1+4.07%4.69%

45.55%AAA

2.64%

5.02%

6.36%

6.63%

6.75%

7.78%

8.22%

11.66%

13.00%

20.91%

POWER

METAL

FMCG

PHARMACEUTICALS

CAPITAL GOODS

AUTOMOBILE

FINANCIAL SERVICES

SOFTWARE / IT

OIL AND GAS

BANKING

21.55%

41.96%36.49%


MMI, Deposits,

CBLO & OthersG-Sec26.98% Securitised

Debt8.97%

0.45%

28.90% 34.71%

Equities NCD

Feb-0

6

Jul-06

Dec-0

6

May-0

7

Oct-

07

Mar-

08

Aug-0

8

Jan-0

9

Jun-0

9

Nov-0

9

Apr-

10

Sep-1

0

Feb-1

1

Jul-11

Dec-1

1

May-1

2

Oct-

12

Mar-

13

Aug-1

3

Jan-1

4

Jun-1

4














11% Power Finance Corpn. Ltd. 2018 1.51%

9.7% Sundaram Finance Ltd. 2014 1.29%




9.7% Cadila Healthcare Ltd. 2016 0.78%

8.95% HDFC Bank Ltd. 2022 0.77%








ITC Ltd. 2.42%


Infosys Ltd. 2.04%




Other Equity 26.84%

OBJECTIVE:

STRATEGY:

To achieve optimum balance between growth and stability to provide long - term capital appreciation with balanced level of risk

by investing in fixed income securities and high quality equity security.

To ensure capital appreciation by simultaneously investing into fixed income securities and maintaining diversified equity

portfolio. Active fund management is carried out to enhance policyholder's wealth in long run.

About The Fund

Creator FundSFIN No.ULIF00704/02/04BSLCREATOR109


CORPORATE DEBT

EQUITY


SECURITIES

24.58%

Holding

16.69%

8.01

49.67%

9.05%


Asset held as on FUND MANAGER:` 386.09 Cr Mr.30th June 2014: Sunil Kumar (Equity), Mr. Ajit Kumar PPB (Debt)

Fund Update:




Creator fund continues to be predominantly


%

%

Maturity Profile

Maturity (in years)



11

Creator BM

AAAA+ AA-5.02%

4.36%1.59%

59.56%Sovereign

MMI, Deposits,

CBLO & Others

3.69%

4.59%

5.68%

5.68%

7.29%

7.67%

10.19%

10.54%

12.36%

20.75%

OTHERS

METAL

PHARMACEUTICALS

FMCG

CAPITAL GOODS

AUTOMOBILE

FINANCIAL SERVICES

SOFTWARE / IT

OIL AND GAS

BANKING

27.25%17.77%

54.99%


AAA

29.48%

9.05%16.69%NCD

24.58%49.67%

G-Secs Equities

Ju

l-0

6

De

c-0

6

Ma

y-0

7

Oct-

07

Ma

r-0

8

Au

g-0

8

Ja

n-0

9

Ju

n-0

9

No

v-0

9

Ap

r-1

0

Se

p-1

0

Fe

b-1

1

Ju

l-11

De

c-1

1

Ma

y-1

2

Oct-

12

Ma

r-1

3

Au

g-1

3

Ja

n-1

4

Ju

n-1

4

Date of Inception: 23-Feb-04

8.2% Ashok Leyland Ltd. 2014 0.28%


9.25% ICICI Home Finance Co. Ltd. 2014 0.14%


9.2% IDFC Ltd 2015 0.07%









ITC Ltd. 4.92%


Infosys Ltd. 3.74%




Other Equity 45.10%

OBJECTIVE:

STRATEGY:

To maximize wealth by actively managing a diversified equity portfolio.

To invest in high quality equity security to provide long term capital appreciation with high level of risk. This fund is suitable for

those who want to have wealth maximization over long-term period with equity market dynamics.

About The Fund

Magnifier FundSFIN No.ULIF00826/06/04BSLIIMAGNI109

CORPORATE DEBT

EQUITY


SECURITIES


0.73%

Holding

88.98%

1.13

10.22%

NAV as on BENCHMARK:37.3030th June 2014: ` BSE 100 & Crisil Liquid Fund Index

Asset held as on FUND MANAGER:` 1074.98 Cr Mr.30th June 2014: Deven Sangoi (Equity), Mr. Ajit Kumar PPB (Debt)

Fund Update:

Exposure to Equities has decreased to 88.98% from

89.22 while that to MMI has increased to 10.22%

from 9.94 on a MOM basis

Magnifier fund continues to be predominantly

invested in large cap stocks and maintains a well

diversified portfolio with investments made across

various sectors.

%

%

Maturity Profile

Maturity (in years)


12

GOVERNMENT SECURITIES 0.07%

Magnifier BM

MMI, Deposits,

CBLO & Others

10.22%NCD

0.73%G-Secs0.07%

88.98%Equities

3.56%

5.46%

6.33%

6.36%

6.70%

7.36%

7.88%

11.47%

13.05%

19.87%

POWER

METAL

FMCG

CAPITAL GOODS

PHARMACEUTICALS

AUTOMOBILE

FINANCIAL SERVICES

SOFTWARE / IT

OIL AND GAS

BANKING

99.32%

0.68%

Less than 2 years 7 years & above

SovereignA+14.24% 10.62%

52.30%A1+

AAA

22.84%

Mar-

10

Jun-1

0

Sep-1

0

Dec-1

0

Mar-

11

Jun-1

1

Sep-1

1

Dec-1

1

Mar-

12

Jun-1

2

Sep-1

2

Dec-1

2

Mar-

13

Jun-1

3

Sep-1

3

Dec-1

3

Mar-

14

Jun-1

4

Date of Inception: 12-Aug-04





ITC Ltd. 4.85%


Infosys Ltd. 3.98%




Other Equity 51.68%

OBJECTIVE:

STRATEGY:

To provide long-term capital appreciation by actively managing a well-diversified equity portfolio of fundamentally strong blue

chip companies and provide a cushion against the volatility in the equities through investment in money market instruments.

Active Fund Management with potentially 100% equity exposure. Maintaining High Quality Diversified Portfolio with Dynamic

blend of Growth and Value Stocks- so that portfolio does not suffer from style bias. Focus on large-caps and quality mid-caps to ensure

liquidity and reduce risk.

About The Fund

Maximiser FundSFIN No.ULIF01101/06/07BSLIINMAXI109

EQUITY


SECURITIES

99.52%

Holding

0.48%

NAV as on BENCHMARK:19.0130th June 2014: ` BSE 100 & Crisil Liquid Fund Index

Asset held as on FUND MANAGER:` 2282.86 Cr Mr.30th June 2014: Sameer Mistry

Fund Update:

Exposure to Equities has slightly decreased to

99.52% from 99.53 while that to MMI has slightly

increased to 0.48% from 0.47 on a MOM basis.

Maximiser fund is predominantly invested in large

cap stocks and maintains a well diversified portfolio

with investments made across various sectors.

%

%

Maturity Profile



13

2.13Maturity (in years)Maturity (in years)

Maximiser BM

MMI, Deposits,

CBLO & Others0.48%

99.52%

Equities

3.67%

5.57%

6.14%

6.58%

6.79%

7.54%

7.83%

10.63%

13.71%

20.28%

POWER

METAL

FMCG

PHARMACEUTICALS

CAPITAL GOODS

AUTOMOBILE

FINANCIAL SERVICES

SOFTWARE / IT

OIL AND GAS

BANKING

78.94%

21.06%


Sovereign

100.00%

Mar-

09

Jun-0

9

Sep-0

9

Dec-0

9

Mar-

10

Jun-1

0

Sep-1

0

Dec-1

0

Mar-

11

Jun-1

1

Sep-1

1

Dec-1

1

Mar-

12

Jun-1

2

Sep-1

2

Dec-1

2

Mar-

13

Jun-1

3

Sep-1

3

Dec-1

3

Mar-

14

Jun-1

4

Date of Inception: 12-Jun-07



ITC Ltd. 7.65%






Infosys Ltd. 5.19%


Other Equity 32.04%

OBJECTIVE:

STRATEGY:

To generate long-term capital appreciation for policyholders by making investments in fundamentally strong and liquid large

cap companies.

To build and manage a concentrated equity portfolio of 20 fundamentally strong large cap stocks in terms of market capitalization

by following an in depth research-focused investment approach. The fund will attempt diversify across sectors and will invest in companies

having financial strength, robust, efficient & visionary management & adequate market liquidity. It will adopt a disciplined and flexible

approach towards investing with a focus on generating long-term capital appreciation. The non-equity portion of the fund will be invested in

highly rated money market instruments and fixed deposits.

About The Fund

Super 20 FundSFIN No.ULIF01723/06/09BSLSUPER20109

Equity


SECURITIES

97.30%

Holding

2.70%

NAV as on BENCHMARK:19.35 Sensex &30th June 2014: ` Crisil Liquid Fund Index

Asset held as on FUND MANAGER:` 455.12 Cr Mr.30th June 2014: Sameer Mistry

Fund Update:




Super 20 fund is predominantly invested in large cap

stocks and maintains a concentrated portfolio.

%

%


14

100.00%

Less than 2 years

Super 20 BM Asset Allocation

Maturity Profile

Sovereign

100.00%

Rating Profile

MMI, Deposits,

CBLO & Others

2.70%

97.30%

Equities

4.05%

4.27%

4.85%

5.99%

6.28%

7.86%

8.01%

10.02%

14.90%

24.57%

CEMENT

FINANCIAL SERVICES

METAL

AUTOMOBILE

POWER

FMCG

CAPITAL GOODS

SOFTWARE / IT

OIL AND GAS

BANKING

Ap

r-11

Ju

n-1

1

Au

g-1

1

Oct-

11

De

c-1

1

Fe

b-1

2

Ap

r-12

Ju

n-1

2

Au

g-1

2

Oct-

12

De

c-1

2

Fe

b-1

3

Ap

r-1

3

Ju

n-1

3

Au

g-1

3

Oct-

13

De

c-1

3

Fe

b-1

4

Ap

r-14

Ju

n-1

4

Date of Inception: 06-Jul-09

Jagran Prakashan Ltd. 6.76%

Gujarat Mineral Develpmenmt Corportaion 5.28%

Divis Laboratories Ltd. 4.39%

Engineers India Ltd. 4.01%

Container Corpn. Of India Ltd. 3.83%

Yes Bank Ltd. 3.31%

Mahindra And Mahindra Financial Services Ltd. 3.29%

Sun Tv Network Ltd. 3.09%

Britannia Industries Ltd. 2.87%

Muthoot Finance Ltd. 2.84%

Other Equity 55.90%

OBJECTIVE:

STRATEGY:

To provide long-term wealth maximization by actively managing a well-diversified equity portfolio, predominantly comprising of

companies whose market capitalization is between Rs. 10 billion to Rs.250 billion. Further, the fund would also seek to provide a cushion

against the sudden volatility in the equities through some investments in short-term money market instruments.

Active Fund Management with potentially 100% equity Exposure Research based investment approach with a dedicated &

experienced in-house research team. Identify undervalued Stocks in the growth phase. Focus on niche players with competitive advantage, in

the sunrise industry & potential of being tomorrow's large cap. Emphasis on early identification of stocks.

About The Fund

Multiplier FundSFIN No.ULIF01217/10/07BSLINMULTI109

Equity


SECURITIES


95.56%

Holding

4.44%

NAV as on BENCHMARK:18.09 CNX Midcap &30th June 2014: ` Crisil Liquid Fund Index

Asset held as on FUND MANAGER:` 430.31 Cr Mr. Sumit Mangal30th June 2014:

Fund Update:


99.61 MMI has increased to 4.44% from 0.34 on

MOM basis.

Multiplier fund is predominantly invested in high

quality mid cap stocks and maintains a well

diversified portfolio with investments made across

various sectors.

% %

Maturity Profile


Multiplier BM

15

100.00%

Less than 2 years

MMI, Deposits,

CBLO & Others4.44%

95.56%

Equities

Sovereign100.00%

3.78%

4.01%

6.64%

7.07%

7.11%

7.49%

8.45%

8.91%

14.60%

15.81%

OTHERS

LOGISTICS

METAL

OIL AND GAS

PHARMACEUTICALS

AUTO ANCILLIARY

CAPITAL GOODS

FINANCIAL SERVICES

MEDIA AND ENTERTAINMENT

BANKING

Dec-0

9

Mar-

10

Jun-1

0

Sep-1

0

Dec-1

0

Mar-

11

Jun-1

1

Sep-1

1

Dec-1

1

Mar-

12

Jun-1

2

Sep-1

2

Dec-1

2

Mar-

13

Jun-1

3

Sep-1

3

Dec-1

3

Mar-

14

Jun-1

4

Date of Inception: 30-Oct-07

OBJECTIVE:

STRATEGY:

To optimize the participation in an actively managed well diversified equity portfolio of fundamentally strong blue chip

companies while using debt instruments & derivatives to lock-in capital appreciations.

The strategy of the fund is to have an optimum mix of equities & fixed income instruments, with up to 100% exposure in both

equities & fixed income assets & up to 40% in Money Market instruments.

About The Fund

Platinum Plus I FundSFIN No.ULIF01325/02/08BSLIIPLAT1109





National Bank For Agri. And Rural Development 2017 4.37%



8.85% NHPC Ltd. 2018 1.50%









ITC Ltd. 4.26%







Infosys Ltd. 2.50%


Other Equity 28.19%


CORPORATE DEBT

Equity


SECURITIES

4.93%

Holding

16.27%

62.61%

16.19%

NAV as on 14.9030th June 2014: `

Asset held as on FUND MANAGER:` 330.19 Cr Mr.30th June 2014: Sunil Kumar (Equity), Mr. Devendra Singhvi (Debt)

Fund Update:




Platinum Plus I fund continues to be predominantly


diversified portfolio.

%

%



Maturity Profile

16


MMI, Deposits,

CBLO & Others Sovereign32.99%

67.01%

AAA

G-Secs16.19%

62.61%

Equities

3.64%

3.76%

6.50%

6.95%

7.80%

8.22%

8.60%

13.05%

13.60%

21.53%

POWER

METAL

CAPITAL GOODS

PHARMACEUTICALS

FINANCIAL SERVICES

FMCG

AUTOMOBILE

SOFTWARE / IT

OIL AND GAS

BANKING

34.72%

65.17%

0.11%


4.93%

NCD16.27%


OBJECTIVE:

STRATEGY: The strategy of the fund is to have an optimum mix of equities & fixed income instruments, with up to 100% exposure in both

equities & fixed income assets & up to 40% in Money Market instruments.

To optimize the participation in an actively managed well diversified equity portfolio of fundamentally strong blue chip

companies while using debt instruments & derivatives to lock-in capital appreciations.

About The Fund

Platinum Plus II FundSFIN No.ULIF01425/02/08BSLIIPLAT2109








National Housing Bank 2018 2.38%













ITC Ltd. 4.23%


Infosys Ltd. 3.35%




Other Equity 30.63%


CORPORATE DEBT

Equity


SECURITIES

3.76%

Holding

15.71%

69.89%

10.65%


Asset held as on FUND MANAGER:` 594.91 Cr Mr.30th June 2014: Deven Sangoi (Equity), Mr. Devendra Singhvi (Debt)

Fund Update:




Platinum Plus II fund is predominantly invested in

large cap stocks and maintains a well diversified

portfolio.

%

%

Maturity Profile



17


Sovereign

24.74%

75.26%

AAA

MMI, Deposits,

CBLO & OthersNCD

15.71% G-Secs3.76%

69.89%

Equities

3.38%

3.57%

6.33%

6.66%

7.72%

7.88%

8.76%

13.89%

13.99%

21.71%

TELECOMMUNICATION

POWER

PHARMACEUTICALS

CAPITAL GOODS

FMCG

FINANCIAL SERVICES

AUTOMOBILE

SOFTWARE / IT

OIL AND GAS

BANKING

30.16%

69.70%

0.15%


10.65%


OBJECTIVE:

STRATEGY:

To optimize the participation in an actively managed well-diversified equity portfolio of fundamentally strong blue chip

companies while using debt instruments and derivatives to lock-in capital appreciations. The use of derivatives will be for hedging purposes &

and as approved by the IRDA.

To have an optimum mix of equities & fixed income instruments, with up to 100% exposure in both equities & fixed income assets

& up to 40% in Money Market.

About The Fund

Platinum Plus III FundSFIN No. ULIF01628/04/09BSLIIPLAT3109





National Housing Bank 2019 2.32%















ITC Ltd. 4.72%


Infosys Ltd. 3.54%




Other Equity 33.83%


CORPORATE DEBT

Equity


SECURITIES

6.90%

Holding

9.49%

77.44%

6.17%



Fund Update:




Platinum Plus III fund continues to be predominantly


diversified portfolio.

%

%

Maturity Profile



18


Sovereign

43.35%

56.65%

AAA

NCD6.90%9.49%

G-Secs

77.44%

Equities

3.28%

3.45%

6.62%

7.04%

7.59%

7.60%

8.79%

13.43%

13.76%

22.40%

TELECOMMUNICATION

POWER

CAPITAL GOODS

FINANCIAL SERVICES

FMCG

PHARMACEUTICALS

AUTOMOBILE

OIL AND GAS

SOFTWARE / IT

BANKING

21.81%

76.37%

1.83%


6.17%

MMI, Deposits,

CBLO & Others

Date of Inception: 15-May-09

OBJECTIVE:

STRATEGY:


companies while using debt instruments and derivatives to lock-in capital appreciations. The use of derivatives will be for hedging purposes &

and as approved by the IRDA

To have an optimum mix of equities & fixed income instruments, with up to 100% exposure in both equities & fixed income assets

& up to 40% in Money Market instruments.

About The Fund

Platinum Plus IV FundSFIN No.ULIF01816/09/09BSLIIPLAT4109





9.15% Larsen And Toubro Ltd. 2019 1.87%


8.85% NHPC Ltd. 2019 0.26%








ITC Ltd. 4.96%


Infosys Ltd. 3.73%




Other Equity 35.80%


CORPORATE DEBT

Equity


SECURITIES

3.74%

Holding

7.93%

81.55%

6.78%



Fund Update:




Platinum Plus IV fund is predominantly invested in


portfolio.

%

%

Maturity Profile



19


MMI, Deposits,

CBLO & Others

G-Secs3.74%

7.93%NCD

6.78%

81.55%

Equities

Sovereign

36.75%

63.25%

AAA

38.50%

55.93%

5.57%


FINANCIAL SERVICES

3.34%

3.40%

6.24%

7.05%

7.23%

7.49%

8.70%

13.27%

13.98%

22.04%

METAL

POWER

PHARMACEUTICALS

CAPITAL GOODS

FMCG

AUTOMOBILE

OIL AND GAS

SOFTWARE / IT

BANKING


OBJECTIVE:

STRATEGY:

To optimise the participation in an actively managed well-diversified equity portfolio of fundamentally strong blue chip

companies while using debt instruments and derivatives to lock-in capital appreciations. The use of derivatives will be for hedging purposes

only and as approved by the IRDA

To dynamically manage the allocation between equities and fixed income instruments, while using derivatives when necessary

and for hedging purposes only. The equity investment strategy will revolve around building and actively managing a well-diversified equity

portfolio of value & growth driven fundamentally strong blue chip companies by following a research-focused investment approach. On the

fixed income side, investments will be made in government securities, high rated corporate bonds and money market instruments.

About The Fund

Platinum Premier FundSFIN No.ULIF02203/02/10BSLPLATPR1109




8.85% NHPC Ltd. 2020 0.54%


Rural Electrification Corpn. Ltd. 2020 0.43%




8.85% NHPC Ltd. 2019 0.18%







ITC Ltd. 5.26%


Infosys Ltd. 4.36%




Other Equity 37.23%


CORPORATE DEBT

Equity


SECURITIES

5.21%

Holding

2.59%

86.79%

5.41%



Fund Update:


90.31 while that to MMI has slightly increased to


Platinum Premier fund is predominantly invested in


portfolio.

%

%

Maturity Profile



20


MMI, Deposits,

CBLO & Others

NCD

G-Secs

2.59%

5.21%5.41%

86.79%

Equities

AAA31.49%

68.51%Sovereign

42.29%52.59%

5.12%



3.34%

3.40%

6.24%

7.05%

7.23%

7.49%

8.70%

13.27%

13.98%

22.04%

METAL

POWER

PHARMACEUTICALS

CAPITAL GOODS

FINANCIAL SERVICES

FMCG

AUTOMOBILE

OIL AND GAS

SOFTWARE / IT

BANKING

OBJECTIVE:

STRATEGY:



only and as approved by the IRDA.



portfolio of value & growth driven fundamentally strong blue-chip companies by following a research-focused investment approach. On the


About The Fund

Platinum Advantage FundSFIN No.ULIF02408/09/10BSLPLATADV109






ITC Ltd. 6.07%



Infosys Ltd. 4.60%




Other Equity 45.70%


CORPORATE DEBT

Equity


SECURITIES

0.19%

Holding

0.12%

99.19%

0.51%



Fund Update:




%

%

Maturity Profile



21


G-Secs0.19%

MMI, Deposits,

CBLO & Others

0.51%NCD0.12%

99.19%

Equities

Sovereign67.26%

32.74%AAA

3.85%

4.37%

5.93%

6.39%

6.90%

7.48%

8.51%

13.82%

14.51%

19.33%

METAL

POWER

PHARMACEUTICALS

CAPITAL GOODS

FINANCIAL SERVICES

FMCG

AUTOMOBILE

SOFTWARE / IT

OIL AND GAS

BANKING

77.82%

19.34%2.84%



OBJECTIVE:

STRATEGY:








About The Fund

Foresight Single PaySFIN No.ULIF02610/02/11BSLFSITSP1109





ITC Ltd. 6.38%





Infosys Ltd. 4.68%




Other Equity 40.88%


CORPORATE DEBT

Equity


SECURITIES

1.20%

Holding

1.14%

94.40%

3.26%


Asset held as on FUND MANAGER:` 88.05 Cr Mr.30th June 2014: Dhrumil Shah (Equity), Mr. Devendra Singhvi (Debt)

Fund Update:

Exposure to Equities has slightly increased to



%

%

Maturity Profile



22


MMI, Deposits,

CBLO & Others

3.26%NCD

1.14%

1.20%G-Secs

94.40%

Equities

AAA25.57%

74.43%Sovereign

3.14%

4.23%

5.62%

6.67%

7.34%

8.59%

9.80%

14.27%

14.38%

19.96%

METAL

POWER

PHARMACEUTICALS

CAPITAL GOODS

FINANCIAL SERVICES

FMCG

AUTOMOBILE

SOFTWARE / IT

OIL AND GAS

BANKING

62.01%

4.25%

33.74%



OBJECTIVE:

STRATEGY:








About The Fund

Foresight 5 PaySFIN No.ULIF02510/02/11BSLFSIT5P1109



























ITC Ltd. 4.22%



Infosys Ltd. 2.84%



Other Equity 26.33%


CORPORATE DEBT

Equity


SECURITIES

9.83%

Holding

20.64%

63.68%

5.86%



Fund Update:




%

%

Maturity Profile



23


G-SecsNCD20.64%

MMI, Deposits,

CBLO & Others5.86%

9.83%

63.68%

Equities

SovereignA1+32.50%

AAA62.83%

2.77%

3.57%

6.77%

6.85%

8.07%

8.24%

9.63%

12.28%

14.73%

21.19%

METAL

POWER

CAPITAL GOODS

PHARMACEUTICALS

FMCG

AUTOMOBILE

FINANCIAL SERVICES

SOFTWARE / IT

OIL AND GAS

BANKING

15.19%

51.55%

33.26%


4.67%


OBJECTIVE:

STRATEGY:

The primary objective of the fund is to provide Capital Protection, at a high level of safety and liquidity through judicious

investments in high quality short-term debt.


About The Fund

Titanium I FundSFIN No.ULIF01911/12/09BSLITITAN1109



9.37% National Housing Bank 2015 4.04%

9.2% IDFC Ltd 2015 3.63%








ITC Ltd. 4.02%



Infosys Ltd. 3.29%

Mahindra And Mahindra Ltd. 3.24%

Other Equity 42.91%


CORPORATE DEBT

Equity

SECURITIES

3.60%

Holding

10.49%

84.07%



Fund Update:


83.56

Titanium I fund is predominantly invested in large

cap stocks and maintains a well diversified portfolio.

%

Maturity Profile



24


MMI, Deposits, CBLO & Others 1.84%

G-SecsNCD

3.60%

1.84%

10.49%

84.07%

Equities

MMI, Deposits,

CBLO & Others

99.49%

0.51%


Sovereign

27.53%

72.47%

AAA

3.91%

4.89%

5.82%

5.85%

5.92%

8.16%

11.70%

12.29%

15.72%

20.37%

METAL

POWER

FMCG

PHARMACEUTICALS

CAPITAL GOODS

FINANCIAL SERVICES

OIL AND GAS

AUTOMOBILE

SOFTWARE / IT

BANKING

Date of Inception: 16-Dec-09

OBJECTIVE:

STRATEGY:




About The Fund

Titanium II FundSFIN No.ULIF02011/12/09BSLITITAN2109



9.2% IDFC Ltd 2015 3.58%








ITC Ltd. 4.09%


Infosys Ltd. 3.36%



Other Equity 42.79%


CORPORATE DEBT

Equity


SECURITIES

6.03%

Holding

6.43%

84.34%

3.21%


Asset held as on FUND MANAGER:` 13.99 Cr30th June 2014: Mr. Sunil Kumar (Equity), Mr. Devendra Singhvi (Debt)

Fund Update:


83.06 while that to MMI has slightly decreased to


Titanium II fund is predominantly invested in large


%

%

Maturity Profile



25


MMI, Deposits,

CBLO & Others

G-Secs6.43%

NCD

6.03%

3.21%

84.34%

Equities

46.53%AAA

53.47%

Sovereign

99.42%

0.58%


4.00%

5.03%

5.92%

5.93%

5.98%

8.22%

11.86%

12.06%

15.92%

20.57%

METAL

POWER

FMCG

CAPITAL GOODS

PHARMACEUTICALS

FINANCIAL SERVICES

OIL AND GAS

AUTOMOBILE

SOFTWARE / IT

BANKING


OBJECTIVE:

STRATEGY:




About The Fund

Titanium III FundSFIN No.ULIF02111/12/09BSLITITAN3109




9.37% National Housing Bank 2015 5.17%




ITC Ltd. 3.78%




Tata Motors Ltd. 3.44%



Other Equity 37.14%


CORPORATE DEBT

Equity


SECURITIES

8.52%

Holding

13.21%

75.55%

2.72%


Asset held as on FUND MANAGER:` Cr30th June 2014: 7.74 Mr. Sunil Kumar (Equity), Mr. Devendra Singhvi (Debt)

Fund Update:


68.54 while that to MMI has slightly increased to


Titanium III fund is predominantly invested in large


%

%

Maturity Profile



26


8.52%

G-SecsNCD13.21%

MMI, Deposits,

CBLO & Others2.72%

75.55%

Equities

Sovereign

39.19%

60.81%

AAA

99.73%

0.27%


4.04%

4.35%

5.99%

6.11%

6.55%

7.18%

13.12%

13.29%

13.30%

20.44%

METAL

POWER

FMCG

PHARMACEUTICALS

CAPITAL GOODS

FINANCIAL SERVICES

OIL AND GAS

AUTOMOBILE

SOFTWARE / IT

BANKING

Date of Inception: 16-Jun-10

OBJECTIVE:

STRATEGY:

The objective of the fund is to provide long-term wealth creation by actively managing portfolio through investment in selective

businesses. Fund will not invest in businesses that provide goods or services in gambling, lottery/contests, animal produce, liquor, tobacco,

entertainment like films or hotels, banks and financial institutions

The equity investment strategy will revolve around building and actively managing a well-diversified equity portfolio of value &

growth driven fundamentally strong companies by following a research-focused investment approach. Equity investments will be made

based on the following criteria: Investment in companies will be made in strict compliance with the objective of the fund, Fund will not invest in

banks and financial institutions and companies whose interest income exceeds 3% of total revenues, Investing in leveraged-firms is restrained

on the provision that heavily indebted companies ought to serve a considerable amount of their revenue in interest payments.

About The Fund

Pure EquitySFIN No.ULIF02707/10/11BSLIPUREEQ109


Asset held as on FUND MANAGER:` 7.25 Cr Mr.30th June 2014: Praful Kumar

Fund Update:

Exposure to Equities has slightly decreased to



%

%

SECURITIES Holding

Exide Industries Ltd. 4.69%

ACC Ltd. 4.62%

Cummins India Ltd. 4.60%

Wabco India Limited 4.51%


Cipla Ltd. 4.24%

Britannia Industries Ltd. 4.13%

Gujarat Mineral Develpmenmt Corportaion 4.05%

Bata India Ltd. 3.94%

Grasim Industries Ltd. 3.85%

Other Equity 56.04%

Equity 99.13%


Asset Allocation


27

MMI, Deposits,

CBLO & Others

0.87%

99.13%

Equities


3.98%

4.66%

4.88%

6.06%

7.11%

9.40%

9.64%

10.50%

11.07%

14.50%

RETAILING

CEMENT

AGRI RELATED

AUTOMOBILE

METAL

OIL AND GAS

PHARMACEUTICALS

CAPITAL GOODS

AUTO ANCILLIARY

FMCG

OBJECTIVE:

STRATEGY:

To provide superior risk-adjusted returns with low volatility at a high level of safety and liquidity through investments in high

quality short term fixed income instruments - upto1 year maturity

The fund will invest in high quality short-term fixed income instruments – upto 1-year maturity. The endeavor will be to optimize

returns while providing liquidity and safety with very low risk profile.

About The Fund

Liquid PlusSFIN No.ULIF02807/10/11BSLLIQPLUS109


SECURITIES Holding

100.00%

NAV as on BENCHMARK:11.9630th June 2014: ` Crisil Liquid Index

Asset held as on FUND MANAGER :` 34.25 Cr Mr.30th June 2014: Ajit Kumar PPB (Debt)

Fund Update:

The average maturity of the fund has slightly

decreased to 0.60 years from 0.66 years in the

previous month.


Maturity Profile

28


100.00%

Less than 2 years

MMI, Deposits,

CBLO & Others

100.00%

100.00%A1+


OBJECTIVE:

STRATEGY:

The objective of the fund is to provide long-term wealth maximization by managing a well diversified equity portfolio

predominantly comprising of deep value stocks with strong momentum.

To build & manage a diversified equity portfolio of value and momentum driven stocks by following a prudent mix of qualitative &

quantitative investment factors. This strategy has outperformed the broader market indices over long-term. The fund would seek to identify

companies which have attractive business fundamentals, competent management and prospects of robust future growth and are yet

available at a discount to their intrinsic value and display good momentum. The fund will also maintain reasonable level of liquidity.

About The Fund

Value & MomentumSFIN No.ULIF02907/10/11BSLIVALUEM109

NAV as on BENCHMARK:15.6930th June 2014: ` BSE 100

Asset held as on FUND MANAGER:` 21.38 Cr Mr.30th June 2014: Sunil Kumar

Fund Update:




%

%

SECURITIES Holding

Hero Motocorp Limited 4.95%

Syndicate Bank 4.10%

Chambal Fertilisers And Chemicals Ltd. 4.01%

ACC Ltd. 3.99%

Union Bank Of India 3.86%

Federal Bank Ltd. 3.86%

GAIL (India) Ltd. 3.63%

Muthoot Finance Ltd. 3.36%

Oriental Bank Of Commerce 2.98%

Oil India Ltd. 2.87%

Other Equity 57.72%

Equity 95.34%




29

Maturity Profile

100.00 %

Less than 2 years

Sovereign100.00%

MMI, Deposits,

CBLO & Others

4.66%

95.34%

Equities

4.90%

5.19%

5.24%

5.68%

5.98%

6.87%

8.06%

8.31%

15.56%

21.40%

POWER

AUTOMOBILE

MEDIA

METAL

FERTILISERS

CEMENT

CAPITAL GOODS

FINANCIAL SERVICES

OIL AND GAS

BANKING


OBJECTIVE:

STRATEGY:

To generate persistent return through active management of fixed income portfolio and focus on creating long-term equity

portfolio, which will enhance yield of composite portfolio with minimum risk appetite.

To invest in fixed income securities with marginal exposure to equity up to 10% at low level of risk. This fund is suitable for those

who want to protect their capital and earn steady return on investment through higher exposure to debt securities.

About The Fund

Pension Nourish FundSFIN No.ULIF00604/03/03BSLNOURISH109










9.6% L&T Finance Ltd. 2016 3.80%



9.74% Tata Sons Ltd. 2024 2.35%







ITC Ltd. 0.49%


Infosys Ltd. 0.42%




Axis Bank Ltd. 0.28%

Other Equity 5.75%


CORPORATE DEBT

Equity


SECURITIES

35.37%

Holding

41.20%

10.04%

13.39%


Asset held as on FUND MANAGER:` 13.21 Cr Mr.30th June 2014: Praful Kumar (Equity), Mr. Ajit Kumar PPB (Debt)

Fund Update:




%

%

Maturity Profile



30


Nourish BM

MMI, Deposits,

CBLO & Others Equities10.04%13.39%

35.37%NCD

41.20%G-sec

3.06%

4.55%

4.55%

7.70%

7.78%

7.79%

9.38%

9.45%

11.57%

23.13%

POWER

PHARMACEUTICALS

METAL

AUTOMOBILE

FINANCIAL SERVICES

FMCG

CAPITAL GOODS

SOFTWARE / IT

OIL AND GAS

BANKING

23.72% 22.03%

54.25%


AA+AA-

42.09% 6.75%1.94%

AA1.33%

AAA

Sovereign47.89%

Feb-0

6

Jun-0

6

Oct-

06

Feb-0

7

Jun-0

7

Oct-

07

Feb-0

8

Jun-0

8

Oct-

08

Feb-0

9

Jun-0

9

Oct-

09

Feb-1

0

Jun-1

0

Oct-

10

Feb-1

1

Jun-1

1

Oct-

11

Feb-1

2

Jun-1

2

Oct-

12

Feb-1

3

Jun-1

3

Oct-

13

Feb-1

4

Jun-1

4


OBJECTIVE:

STRATEGY:

This fund option helps build your capital and generate better returns at moderate level of risk, over a medium or long-term

period through a balance of investment in equity and debt.

Generate better return with moderate level of risk through active management of fixed income portfolio and focus on creating

long term equity portfolio which will enhance yield of composite portfolio with low level of risk appetite.

About The Fund

Pension Growth FundSFIN No.ULIF00504/03/03BSLIGROWTH109















9.95% Family Credit Limited 2016 2.66%



9.6% L&T Finance Ltd. 2016 2.65%


9.65% Cholamandalam Investment And Finance Co. Ltd. 2018 2.63%






ITC Ltd. 1.21%



Infosys Ltd. 0.75%




Other Equity 9.15%


CORPORATE DEBT

Equity


SECURITIES

25.08%

Holding

39.89%

18.95%

16.08%


Asset held as on FUND MANAGER:` 37.87 Cr Mr.30th June 2014: Devendra Singhvi

Fund Update:




%

%

Maturity Profile



31


Pension Growth BM

AA

AAA

AA+

41.12%

12.11%

8.16%38.60%Sovereign

MMI, Deposits,

CBLO & OthersEquities

18.95%16.08%

39.89%25.08%NCDG-sec

2.63%

4.77%

6.33%

6.37%

7.07%

8.42%

10.01%

11.16%

11.86%

21.85%

MEDIA

METAL

PHARMACEUTICALS

FMCG

CAPITAL GOODS

AUTOMOBILE

SOFTWARE / IT

FINANCIAL SERVICES

OIL AND GAS

BANKING

19.09%

35.49%

45.43%


Feb-0

6

Jul-06

Dec-0

6

May-0

7

Oct-

07

Mar-

08

Aug-0

8

Jan-0

9

Jun-0

9

Nov-0

9

Apr-

10

Sep-1

0

Feb-1

1

Jul-11

Dec-1

1

May-1

2

Oct-

12

Mar-

13

Aug-1

3

Jan-1

4

Jun-1

4


OBJECTIVE:

STRATEGY:

Helps you grow your capital through enhanced returns over a medium to long term period through investments in equity and

debt instruments, thereby providing a good balance between risk and return.

To earn capital appreciation by maintaining diversified equity portfolio and seek to earn regular return on fixed income portfolio

by active management resulting in wealth creation for policyholders.

About The Fund

Pension Enrich FundSFIN No.ULIF00404/03/03BSLIENRICH109






















ITC Ltd. 1.73%






Infosys Ltd. 1.03%

Other Equity 19.18%


CORPORATE DEBT

Equity


SECURITIES

36.58%

Holding

21.98%

35.15%

6.29%


Asset held as on FUND MANAGER:` 169.71 Cr30th June 2014: Mr. Dhrumil Shah (Equity), Mr. Ajit Kumar PPB (Debt)

Fund Update:




%

%

Maturity Profile



32


Sovereign

AA+AAA

30.51%4.06%

62.47%

Enrich BM

MMI, Deposits,

CBLO & OthersNCD

21.98% 6.29%

36.58%

G-secEquities

35.15%

3.50%

4.21%

5.50%

5.87%

6.78%

7.49%

9.93%

9.97%

11.81%

24.48%

MEDIA

METAL

FMCG

CAPITAL GOODS

PHARMACEUTICALS

AUTOMOBILE

SOFTWARE / IT

FINANCIAL SERVICES

OIL AND GAS

BANKING

9.25%22.92%

67.83%


AA2.96%

Fe

b-0

6

Ju

l-0

6

De

c-0

6

Ma

y-0

7

Oct-

07

Ma

r-0

8

Au

g-0

8

Ja

n-0

9

Ju

n-0

9

No

v-0

9

Ap

r-1

0

Se

p-1

0

Fe

b-1

1

Ju

l-11

De

c-1

1

Ma

y-1

2

Oct-

12

Ma

r-1

3

Au

g-1

3

Ja

n-1

4

Ju

n-1

4


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