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March NewsletterAsk the Marketing Expert
The Wow Factor: Putting the iPad on Display!
Tablets are hot and the iPad is the hottest one on themarket. According to Forbes, the iPad accounted for81% of tablet web traffic in the U.S. and Canadaduring one week in January, and LinkedIn announcedit was giving iPad minis to all of its 3,500 employees.With all the attention on iPads and its powerful usesfor business, now is the time to put iPads to work atyour next trade show exhibit to attract morepotential customers. Here’s how. Read Article.
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Decrease the No-Show Rate ofPre-booked Appointments
Setting up specificappointments to meet withhigh-value contacts during atrade show, is a common andwell recommended practice.Thesecompanies have theadvantage of targeting keyindividuals and the time to
prepare a presentation in advance. It’s similar tohaving a prospective client visit your office where youcan plan your presentation and hospitality to make apositive impression. However, one of the challengesthese same exhibitors face is the increasing number ofno-shows. The first question is to identify the reasonsfor the no-shows. These might include: Read More
Dinner Date in Vegas?
Exhibitor starts this weekand we will be thereeveryday!! If you are going tobe in Las Vegas for this eventplease send us a note andcan possibly meet up for ameeting and you can getdinner on us!
Vote For Our Exhibit!
We also have an entry in the Mod Awardsthis year and could use your vote! Click onthe icon and it will take you to the event(you need to supply an email to vote). Wesubmitted a 20x30 modular trade showdesign.
Industry News Links
The Importance of Booth Education
Fuel Prices Force Changes in Shipping
Designing For The Customer Experience
Creating Sleek and Affordable Displays
Draw a Crowd with Magic
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