major essay
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University of Cebu – Banilad Campus
Banilad, Cebu City, Philippines 6000
2nd Semester – A.Y. 2013-2014
Major Essay
In Partial Fulfillment of the Requirements of the Course
Distribution Management
Submitted by:
Canama, Janvic Jan
Nudalo, Felipe
Quiñones, Marlyn
MM3 5:00-6:30 TTH
Submitted to:
Mrs. Elouis Tejada
March 2014
Theory vs. Interview
The italicized paragraphs are theoretical statements taken from the
book Logistics Management. They are placed after the interviewee’s
answers that match with the theories.
Question 1: What is the importance of warehousing?
First, having a warehouse, you will have the opportunity of
consolidating the products. So to provide service to our customers, we need
a variety of items. Before we deliver them to the customers, we have to
consolidate those products. Without the warehouse, we can’t do that. If you
can consolidate the items in the warehouse, it will be cheaper than sending
each item to your customer.
Second is the buffer lead time. With the warehouse, you can reduce
the lead time in delivering your service to customer because you have the
materials available already. Unlike if you will order your items every time you
receive order from your customer, it will take time.
The third one is the transportation mode trade off. Meaning to say, if
you have a warehouse, you can take advantage of the economies of scale in
transportation. You can optimize the use of transportation. You can send
your materials in bulk orders and whatever quantity you desire.
The fourth one is you will have the opportunity to save due to bulk
orders. When you buy a particular item from a supplier, more often than not
you can avail of discounts.
Last one; it gives you protection from unforecasted price upsurge.
There are times in a year; suppliers decide to increase the price of their
commodity. So when you have the warehouse, most likely you will not be
affected for that year.
Warehousing has traditionally provided storage of products (referred to
as inventory) during all phases of the logistics process. Two types of
inventory can be placed into storage: [1] Raw materials, components and
parts (physical supply); and [2] Finished goods (physical distribution).
Warehousing of products has occurred for one or more of the following
reasons – to:
Achieve transportation and production economies
Take advantage of quantity purchase discounts and forward buys
Maintain a source of supply
Support the firm’s customer service
Aside from that, warehouses can be used to support manufacturing, to
mix products from multiple facilities for shipment to a single customer, to
break-bulk or subdivide a large shipment of product into many smaller
shipments to satisfy the needs of many customers, and to combine or
consolidate a number of small shipments into a single higher-volume
shipment.
Question 2: What are the requirements needed in choosing a
warehouse?
You have to know what goods you are going to store in the
warehouse. Like for instance, you need a warehouse which controls
temperature. First and foremost, you have to know what you need to store.
Then space requirement and capacity, accessibility, safety, security and
location.
In general, firms have a number of warehousing alternatives. Some
companies may market products directly to retail customers thereby
eliminating warehousing in the field. The selection, design and management
of warehouse operation depend on the purpose and operation of a company
or business. Below are important things must be taken into account to
choose and decide what type of warehouse to be used:
Type of goods to be stored as well as the characteristics of the goods.
The main thing to consider is whether the goods to be stored are food
or non food items or both
Total quantity will be stored in order to calculate total space / area
required
The storage time requirement
The security perimeter of the building and warehouse areas should
provide adequate protections for the building, goods and vehicle also
equipment in the warehouse compound
Site location and access. Warehouse compound should be free of
flooding and access/road to the warehouse should be passed or
suitable for large truck
As a company levels increase, it typically requires more warehousing
space to provide storage for higher level of inventory. When a firm has
multiple products or product groupings, especially if they are diverse, it
needs larger warehouses to maintain at least minimal inventory levels of all
products. In general, greater space requirements are necessary when;
products are large; production lead-time is long; manual materials handling
systems are used; the warehouse contains office, sales or computer
activities; demand is erratic and unpredictable.
Question 3: Who make decisions in choosing a warehouse?
For us, it can be decided by the logistics and coordination with our safety. That is if your company has a safety department.
(I NEED HELP WITH THIS THEORY)
Question 4: Do you consider the warehouse layout and design in
choosing a warehouse?
Layout and design is very important in choosing a warehouse. In
warehouse loss and prevention, it is very critical in choosing a good layout in
the warehouse. But nowadays, warehouse has not become the core
competence of many companies. That’s why most companies no longer build
their own warehouses. So they lease their own warehouse.
The optimal warehouse layout and design for a firm will vary by
the type of product being stored, the company’s financial resources, the
competitive environment and the needs of customers. In addition, the
warehouse manager must consider cost trade-offs between labor equipment,
space and information.
A good warehouse layout can [1] increase output, [2] improve
product flow, [3] reduce costs, [4] improve service to customers and [5]
provide better employee working conditions.
Question 5: Who is in-charge in the warehousing operation?
It depends on the organizational setup of your company. If
centralized or decentralized, regionalized, it depends. In the case of Globe, I
don’t know if I can tell you. Our warehouse now is being run by a third party.
(No theory)
Question # 6: What are the primary functions of warehousing in
your company?
Just like any other warehouse, we have receiving, identification
and sorting, storage, picking, packing, shipment and then recording.
Warehousing has three basic functions: Movement, Storage, and
Information Transfer. Recently, the movement function has been receiving
the most attention as organization focus on improving inventory turns and
speeding orders from manufacturing to final delivery. Fast and efficient
movement of large quantities of raw materials, component parts and finished
goods through the warehouse, coupled with timely and accurate information
about the products being stored, are the goals of every logistics system.
Question # 7: Do you consider warehousing important in the
logistics system of your company?
Yes it’s very important, in day to day operations and as well as
keeping good service to our customers.
Warehousing is an integral part of every logistics system.
Warehousing plays a vital role in providing a desired level of customer
service at the lowest possible total cost. Warehousing activity is an important
link between the producer and the customers. Over the years, warehousing
has developed from a relatively minor facet of a firm’s logistics system to
one its most important functions.