FOR THE TRENDSETTING CHILD

magazine

welcome kit

HELLO,WE’REBABIEKINS!// FASHION, DECOR AND DESIGNFOR THE TRENDSETTING PARENT AND CHILD Since the Southern California birth of Babiekins in 2010, the magazine has grown from a fledgling blog and digital-only format into an internationally-recognized print, digital, and web publication with a global circulation.

We search everywhere for inspiration, and go beyond the latest trends to bring our read-ers fashion, style, decor, design, books, DIY, parties, and playthings they just can’t find anywhere else -- the products and brands you bring to us. We sit down and talk to influ-ential and emerging designers, inspiring parents and tastemakers, mamas and papas who do it all for their babiekins. Our readers look to us to keep up with the best and most up-to-date concepts in the children’s market worldwide.

We have an eye for QUIRK.

We’re HIGH-FASHION, but we value WHIMSY over tradition.

PLAYFUL childhood is more important to us than making kids into copycat adults.

And behind Babiekins is an optimistic team of mothers-turned-editors, working from home, often with our own little babiekins climbing on, under and around the desks. As mothers ourselves, we know what our readers want. We know what they’ll love. And we are in the unique position to offer the spotlight and the platform you, the advertiser, are searching for!

PRINTDISTRIBUTION// ON NEWSSTANDS NATIONALLY & WORLDWIDE

You’ll love our full-color print edition. The 132-page publication is printed TWICE a year in the United States, on gorgeous 70 lb weight paper with a textural, 14 point weight cover. Typically, less than 20% of the magazine consists of advertisements, so that means your brand will get the ATTENTION you deserve.

The print magazine is sold at Target, all Barnes & Noble locations as well as Books-A-Million, Chapters (the largest bookstore in Canada), UPSCALE grocery stores, Amazon.com and other high-end boutiques and online locations across the United Kingdom, France, Australia, Brazil, and more.

MEET THE AUDIENCE// PARENTS, GRANDPARENTS, AND THE

We have over 450,000 Babiekins FANS worldwide, who connect with us through our print, digital and web platforms. And when you partner with us through advertising, they’ll become your fans too.

Let’s meet the Babiekins consumer. She’s STYLISH and design-conscious woman with an INTERNATIONAL mindset, 25-44 years of age. She’s CONFIDENT, with a high level of media know-how. She knows all the latest FASHION trends, both locally and internationally, and she wants MORE. While the Babiekins woman is undeniably fashionable and STYLE-SAVVY, she admits she spends even more money on her children than she does on herself.

FASHION-FORWARD THINKER

THE BUZZ ABOUT// WHAT THEY’RE SAYING Cosmopolitan says, “Babiekins is THE fashion magazine for the kindergarten set.“

Apartment Therapy says, “Babiekins isn’t only about kid fashion; it’s page after page of inspiring products, stores, interviews and fun projects from around the globe.”

Our print edition has been spotted in E! Entertaiment Television’s waiting room, and in the goodie bags of exclusive industry events. And we’ve gathered a bit more buzz, too, from places like --

+ Vogue Kids Brazil+ CNN.com+ Cosmopolitan.com + Mollie Makes Magazine & Mollie Makes Mama + CIFF Kids Magazine + Etsy Guest Curator on Pinterest+ Apartment Therapy & more!

AWARDSWGSN Top Kidswear Magazine & WGSN Top Kidswear Blog & WGSN Top E-MagRed Tricycle Totally Awesome Awards in the Must Read ‘Zine categoryMr. Magazine Top Launched Magazine of 2013 Babble.com Top Blog

BABIEKINS

SOCIALMEDIA &// INSTAGRAM, FACEBOOK, TWITTER & BEYONDOur social media connections aren’t just numbers. They’re more than that. We know that without our Twitter followers, without our Facebook fans, without our Instagram network, without the consumers who repin our Pinterest content, we wouldn’t be any-thing. So we talk to them. We ask them what they want to see from us. We engage with them on a personal level, responding to comments, and interacting one-on-one. And when we recommend a brand or a product, and point them to your website and social platforms, our fans listen.

FACEBOOK // 24,000+ fansINSTAGRAM // 64,000+ followersTWITTER // 8,000+ followersPINTEREST // 1 million+ views/month; 23,300+ followers& 450,000 views a month

INTERACTIVE

*numbers accurate as of 17 January 2015.

Every day, our talented team of local and international contributors produce original content for our website and our social channels, where it’s viewed and in turn shared by our nearly half a million readers across the globe. And our current and archived digital issues are always available on our website, too, where they accessed, shared, and pinned daily. (Our Pinterest pins alone garner over one million views each month!)

PRINTAND DIGITAL// SPRING / SUMMER & FALL / WINTERRATESFIRST HALF COST SECOND HALF COSTSPREAD $2,900 SPREAD $2,100FULL PAGE $2,000 FULL PAGE $1,700CENTER $6,500 HALF PAGE $1,000INSIDE FRONT COVER $5,000 INSIDE BACK COVER $3,500HALF PAGE $1,500 BACK COVER $5,500MARKET PLACE N/A MARKET PLACE $800

*To receive 15% off, book two or more print ads in a single calendar year.

PRINT ADS //

ISSUE MATERIALS DUE ON SALE DATESPRING/SUMMER MARCH 15, 2015 MAYFALL/WINTER AUGUST 17, 2015 OCTOBER

CLOSING DATES //

ADDITIONAL PRINT OPTIONS // ITEM COSTMY LITTLE FINDS $800INTERVIEW $1450EDITORIAL PLACEMENT Ask For PricingGIVEAWAY $500 DESIGN ASSISTANCE // Want to advertise, but don’t have an ad image ready? We can help prepare an ad

that’s perfect for your needs. Email ads@babiekinsmag.com for more information. A minimum $150 design fee applies, and up to two revisions are included.

SIZE COSTSPREAD $600FULL PAGE $500HALF PAGE $375VIDEO $600MY LITTLE FINDS $250DIGITAL INTERVIEW $800

DIGITAL ISSUE ADS //

ISSUE MATERIALS DUE ONLINESPRING/SUMMER MAY 4, 2015 JULYFALL/WINTER SEPTEMBER 7, 2015 NOVEMBER

CLOSING DATES //

ADDITIONAL AD OPPORTUNITIES //ITEM COST DESCRIPTIONEditorial Placement [Web/Digital]

$500 Inclusion in a editorial shoot

Social Media Shout Out $150 FB, Instagram, Twitter shout out

Video Campaign $500 - $600 Placed on blog, website or digital

Giveaway $200-$300 Exclusive or Group Giveaway

BLOG SPECSFEATURED AD $350LARGE AD $250STANDARD AD $150

BLOG AD OPPORTUNITIES //

WHO WE ARE

EDITOR-IN-CHIEF // Priscila Barros - Info@babiekinsmag.com

SENIOR EDITOR // Gina Munsey - Gina@babiekinsmag.com

PHOTO EDITOR //Kelly Roper - Kelly@babiekinsmag.com

COPY EDITOR //Elizabeth Jacob - Liz@babiekinsmag.com

DIGITAL PHOTO EDITOR //Elizabeth Pettey - Elizabeth@babiekinsmag.com

EDITORIAL CONTENT EDITOR //Leslie Schor - Leslie@babiekinsmag.com

// THE PEOPLE BEHIND BABIEKINS