macma 2015
TRANSCRIPT
Welcome to MACMA 2015
Grow Your Business ���by Creating Unity in the CommUNITY
through Special Events
“The real voyage of discovery is not in seeking new landscapes but in having new eyes.” Marcel Proust
It’s a Member Driven Industry
• Create memories
• Differentiate to Grow
• Reach Beyond Your Walls
Accentuate the unity in commUNITY!
Special Events should be Special!
• Creates an experience
• Solves a Problem
• Serves
• Creates Opportunity
• Inspires • Connects
Planning - Strategy - Vision - Alignment
“You can’t build your reputation on what you are going to do.” Henry Ford
Ideas
• Marketing Plan
• Demographics
• Market Place
Things to Consider
Financing your event? Potential Sponsors?
Event Sponsors 2012 2013 2014
VillageFest $1,750 $13,500 $17,500
5K/10K/Fun Run $2,600 $5,650 $7,950
Kids’ Triathlon $425 $1,950 $950
TOTAL $4,775 $21,100 $26,400
Permits – Licenses - Insurance
• Police, Ambulance and Fire Departments• Alcohol Beverage
Control• Building Department • City Traffic Engineer• Fire Marshall• Insurance Company
Joy
Serves
TRUST
LOYALTY
RESPECT
H.E.L.P.
Personal Training Body Shred
I Lost it at the Club!
Personal Training
5K/10K Event
RISE Camp
Swim Lessons
Tennis Programs
Unite
Inspire
Celebrate
You have to start somewhere!
Special Event
Sponsor
Vendor
MemberPotential
Member
CommUNITY
Implement and Launch!
“The real voyage of discovery is not in seeking new landscapes but in having new eyes.” Marcel Proust
Where The
Magic Happens Your Comfort
Zone
Success
Thank You!
Roberta Kruse-Fordham���General Manager, Ashburn Village Sports Pavilion���
WTS International ���(301)622-7800 or (703)729-0581 ���
[email protected]���www.wtsinternational.com