lne & spa - may 2013

LNE & Spathe magazine for skin care and spa professionals May 2013 $7.50

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extrasFrom the Editor 6Spa of the Month: ARA Spas by

Ameristar Casinos, CO, MO, LA 10 Preview: The International Congress of Esthetics and Spa, Dallas, TX 23Fun in the Sun 56Calendar of Events 124Advertisers Index 130

Page 4 www.LNEONLINE.com Les Nouvelles Esthtiques & Spa May 2013

CONTENTSMAY 2013 VOLUME 28 NUMBER 5

businessParty With a Purpose 78 Spas Get Social 80Enhancing Employee

Experience 84Decisions, Decisions, Decisions 88Biz News 92

spaMassage for Mom 54 Soft Tissue Therapy 64

Bring Your Spa to Life 68Stretch Zone 72Spa News 74

skinSkin Stressors 30 Apoptosis 32Destination Facial 40 Passion + Happiness = A Long and Successful Career 46Skin News 50

Destination Facial creating an experience page 40

Bring Your Spa to Life page 68

Enhancing Employee Experience

page 84

organic & wellnessFascination With Essential Oils 96 Hela Spa:

Urban Hideaway 98Treasures From the Sea 102Organic & Wellness News 105

imageGlow on the Go 107 Summer Color 108A Beauty Professionals Guide 114

Celebrity Manicures 118Image News 121

Summer Color page 108

Covercourtesy of Camille Albane

Hela Spa: Urban Hideaway

page 98

Les Nouvelles Esthtiques & Spa, American Edition, (USPS 003-687) (ISSN 1043-9641) is published monthly, 12 times per year and is sold exclusively by subscription. Publishers Name: Jean Jacques Legrand, M.D., 3929 Ponce De Leon Blvd., Coral Gables, FL, 33134. Periodical postage paid at Miami, Florida, with additional mailing offices. Postmaster: Send address changes to: Les Nouvelles Esthtiques & Spa, American Edition, 3929 Ponce De Leon Blvd., Coral Gables, Florida 33134, United States Subscription: Annual Rate $45.00 Canada Subscription: $55.00 (American) 1st Class Postage Overseas Subscription: Two years for $140.00 (U.S.) Air Mail Postage

Say you saw it in LNE & Spa and circle #232 on reader service card

www.LNEONLINE.com Les Nouvelles Esthtiques & Spa May 2013

MAY IS AN EXCITING MONTH, A TIME TO GET excited because summer is right around the cor-ner! As you are deciding what new seasonal services and treatments to add to your summer menu, dont forget about another very important factorFUN! The combination of fun with a great team, service and system equate to a great business. When the element of fun is added, you will quickly realize how much value it can have in the development of a truly remarkable company.

When an organization promotes fun, employees are likely to have more energy, self-esteem, enthusiasm and team spirit. This reduces therapist burnout and produces higher productivity, greater creativity and better customer service. Fun in the spa is not about adolescent pranks but rather show-casing enthusiasm and fostering a happy atmosphere. This will boost employee retention rate, and the mood of your clientele will be more upbeat because they will sense the joy and excitement around them.

There are plenty of marketing opportunities this month to boost the sale of gift certificates and retail products. Remember to be festive on Cinco de Mayo, honor the moms on Mothers Day and congratulate the graduates! Motivate and reward your team with bonus commissions if you can afford it, or show your appreciation in creative ways. Some ideas to consider are gift cards, extra vacation days, half days, complimentary retail products or investing in their continuing education. Have fun with the ways you reward your team!

I look forward to seeing you at The International Congress of Esthetics & Spa conference in Dallas, TX at the Arlington Convention Center on May 5th and 6th. Learning from indus-try luminaries and connecting with top companies is a great way to bolster your enthusiasm! On Sunday night, we will all be having a lot of fun as we kick it up a notch at the annual barbecue sponsored by Les Nouvelles Esthtiques & Spa and Dermascope. Ill see you there! n

Wishing you a joyful month of May,

Denise R. Fuller, [email protected]

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3929 PONCE DE LEON BLVD. CORAL GABLES, FLORIDA 33134

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Publisher Dr. Jean Jacques Legrand

Chief exeCutive OffiCer Rodolphe Legrand [email protected]

editOr in Chief Denise R. Fuller [email protected]

Art direCtOr Sacha Smith [email protected]

AssistAnt editOr Amanda Clinton Winter [email protected]

direCtOr Of sAles Ach Fougere [email protected]

MArketing direCtOr Christle de La Haye [email protected]

COnferenCe COOrdinAtOr Laura G. Bazo [email protected]

exhibitOr OPerAtiOns AssistAnt Mayli Bueno [email protected]

internAtiOnAl editOr Michele de Lattre-Pierantoni 7 Avenue Stephane-Mallarme, 75017

Paris, France - 43 80 06 47

ADVISORY BOARD Lydia Sarfati Ben Johnson, M.D. Lake Louise Nina Curtis

Diane Buccola Camille Hoheb Joseph Mandato

Contributors

Printed with 100% soy-based ink. This magazine is recyclable.

Please recycle where facilities exist.

Rhonda AllisonDaphne BarahonaPatti BiroLynn CurryTammy DoeringTeal DrudaAshley Drysdale

Gena FloresSandra GustafsonKaitlynn HendricksAustine MahTim MaurerChris McCroryMelissa PicoliSofia Ponce de Leon

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SPA OF THE MONTHby Lynn Curry

MORE CASINO + MORE SPA = MORE FUN!ARA SPAS BY AMERISTAR CASINOS COLORADO, MISSOURI, LOUISIANA

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AMERISTAR CASINOS, INC. IS A COMPANY THAT STANDS out for its ability to blend fabulous service with great fun in easily accessible locations. Their company slogan, More Casino, More Fun, describes an atmosphere in which a spa just adds to an already spectacular fun factor!

When put to the task of creating a spa for the casino market in an area where there are fewer spa goers and a small selection of spas to choose from, the most important features need to be approachability, comfort and the ability to attract both seasoned and first-time spa goers. The spa industry adage of having a treatment with a treatment is

also important. Guests are not just coming in to enjoy a one hour spa treatment; they are coming to have an entire relax-ing day of fun and rejuvenation, with the expectation of im-pressive amenities and ample opportunity to lounge around!

Planning spas for Ameristar is a fun process, beginning with a fresh, lively and beautiful casino plan with activities for all demographics and energy levels. Ameristars company culture is innovative and unique, and their spa concepts de-liver a sense of enthusiasm while providing a non-intimidating atmosphere in a happy and relaxing abode for hotel and day spa guests. 4

Black Hawk, CO, ARA Spa lobby

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including views from the fitness room of the town of Black Hawk and the mountains, the whirlpools in the suites and the rooftop pool and spa deck. There are warming drawers in every treatment room for the robes that guests receive after every treatment. The lighting design was created by the inspirational team at Lighting Design Alliance, featuring a spectacular entrance, shining the ARA name in lights on the floor, adding a wonderful sense of intrigue and fun. The backlit ambient lighting in the reception area greets guests with a textured rain glass. The entire effect is stunning!

The spa adds such a relaxing amenity to our already exciting mountain property, says Sherri Summers, senior vice president and general manager of Ameristar Casino Resort Spa Black Hawk. After a day of meetings, gaming or hitting the slopes, nothing unwinds tired muscles like a dip in the whirl-pool and the skilled hands of one of our massage therapists.

Lighting Design Alliance created a unique and fun en-trance at ARA Spa Black Hawk. The ARA name welcomes guests in lights on the entrance floor!

Black Hawk is one of Colorados oldest and most charm-ing cities. This mining town is an easy drive from Denver, providing the greater metropolitan market with a fabulous gaming, spa-ing and overnight getaway close to home. The ARA Spa is also a popular destination in itself.

The rooftop pool features doors that slide open, reveal-ing views of the Aspen mountainside, making it a beautiful place to relax during any season.

The second Ameristar ARA Spa is located in St. Charles, MO, a quaint town just a short drive over the Missouri River from St. Louis. This facility has 397 suites, and is within walking distance of the historic district, making it an ideal destination for a day or a weekend of leisure from neighboring St. Louis. The 200-year-old historic brick lined Main Street leads to one of a kind restaurants, specialty food stores and antique shops.

Designed with a sense of fun and simplicity by PGAV and WATG, ARA Spa in St. Charles is a 7,000 square foot spa with six treatment rooms. It opened in 2008.

ARA Spas, the branded spas of Ameristar, are located in Black Hawk, CO, an hours drive from Denver, CO and St. Charles, MO. A third Ameristar Spa is under construction at the companys newest casino resort site in Lake Charles, LA. That is due to open in 2014. All of Ameristar Spas have personalities and features as unique as their destinations.

ARA Spa destinationsAmeristar Casino Resort Spa in Black Hawk, CO is a hotel with 536 rooms. The full service day spa is centered around balance, harmony and relaxation. ARAs design is transfor-mative, inducing an atmosphere of calm to energize the body and soul. Layers of warm lighting create comfortable design with accent lighting. Various textured finishes are featured throughout the spa, breaking up the smooth, clean lines of the facility.

PGAV Architects and Wilson and Associates Interiors are the creative forces behind the design of ARA Spa in Black Hawk, a charming six treatment room facility. Ameristar Casino Resort Spa Black Hawk opened in 2009 with special features,

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Convention goers and gamers alike tell us how much they love the ARA Spa, said Jim Franke, senior vice presi-dent and general manager of Ameristar Casino Resort Spa St. Charles. Convention goers love it when their company event planners choose Ameristar, as it gives them the oppor-tunity to bring their families for a mini-vacation.

Special features at ARA Spa St. Charles include a spa-cious outdoor pool deck with an indoor/outdoor pool ideal for events, small gatherings and spa relaxation. Spa and hotel guests may enjoy the custom designed pools in an area that features tranquil fountains, a beautiful fire pit, relaxing hot tubs and private cabanas, complete with televisions and comfortable outdoor lounge seating. A fabulous pool deck is suitable for spa relaxation, group functions and fun, while the connection to the indoor pool makes water activity and poolside relaxation suitable year round for hotel and day spa guests.

The most noteworthy attributes of ARA Spa St. Charles are the unique wet areas. Eucalyptus steam rooms, cedar sau-nas, luxurious Swiss showers and whirlpools with water walls

for both genders make the wet areas a special attraction. These areas feel extremely spacious and luxurious because the clear glass, curved walls and tiled designs throughout add depth, distinctiveness, volume and comfort. Altogether these features create a true wow factor.

The clear walls on the steam rooms and saunas provide an extremely open wet areaone each for men and women. The curved walls, beautiful tile work and wonderful lighting make this space feel superior, yet open, comfortable and heal-ing at the same time!

Services take place in tranquil treatment rooms, accessible to a comfortable relaxation lounge and hospitality station. A custom created nail bar with pedicure banquettes and compli-mentary beverage service make it possible for several guests to enjoy nail services at the same time. This gorgeous piece of art was especially created to fit the design scheme, offer a great manicure and provide a comfortable environment for both guests and nail technicians.

All the unique elements of ARA Spa St. Charles make it an ideal resort or day spa getaway.

Ameristar Spa in Lake Charles, LA:I couldnt be more excited to be opening our brands signa-ture spa Ara in Lake Charles, said Jan Carpineto, Ameristars corporate vice president of hotel operations. It will be a perfect blend of design aesthetics and Louisiana hospitality that will de-light our guests with a memorable and relaxing spa experience.

Ameristar Casino Resort Spa Lake Charles is currently under construction. The 700 room facility will be open in 2014. The spa will offer guests full relaxation areas with both indoor and outdoor whirlpools, steam rooms and saunas, as well as a full service fitness gym and workout studio. In ad-dition, ice caves and treatment rooms with views will help make this spa unique, beautiful and welcoming.

The creative forces credited with making this new prop-erty a beautiful addition to the Lake Charles region are the architectural firm of Bergman Walls and Associates and the

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indoor pool at Black Hawk, CO

ARA Spa womens area in Black Hawk, CO


spa of the month|??????

interior design talent of Carpenter Sellers Del Gatto, both based in Las Vegas. The spa offers a luxurious and unique design. There is ample opportunity for both hotel and day spa guests to indulge in relaxation and rejuvenation all day long!

Lake Charles is the fifth-largest incorporated city in Louisiana, located on Lake Charles, Prien Lake and the Calcasieu River. The city is a major cultural, industrial and educational center in this Southwest region; it is considered a major center of tourism and gaming. There are lakes and waterways throughout the city, and the area is often referred to as the Lake Area.

Simplicity + convenience = total enjoymentAt Ameristars ARA Spas, unpretentious menus and easy to understand spa treatment offerings lead to a more soothing environment. Altogether, the easy accessibility, mindful spa menu and inclusion of clever food and beverage options with familiar flair all work together to melt away guests stress.

The typical Ameristar guest is an individual visiting on a short vacation or weekend getaway. Group events at the properties tend to be social (weddings and celebrations).

Corporate events, on the other hand, tend to encompass social activities. The gaming, fun activity, great food and bev-erages combined with the spa environment make Ameristar Resorts an ideal destination for all demographics.

Ameristar team members have excellent customer ser-vice skills, thanks to the companys training culture and man-agements knack for hiring the right people. Team members know their department and property inside out, and serve guests accordingly. The company puts great effort into de-signing the back of house areas with front of house quality design and detail.

With a fun logo, creatively designed food and beverage spa options and a list of enjoyable treatments with fun names, ARA Spas offer guests and locals a creative way to enjoy the day. Even guests who do not have time for a full spa treat-ment may participate in the Splash program, described below, which allows full use of the wet areas and pools.

The spa menuThe menus at ARA Spas are witty, easy to comprehend and dont require time consuming decision making. The ARA spa experience begins with the Splash experience, a creative and wonderful way to explain a pre and post treatment at the spa, or as a stand-alone self-service. The Splash introduc-tion is meant to help guests begin the relaxation process with a shower, steam, shock, sweat, shiver and submerge in order to rinse away stress, purify the mind and body, cool down in the shower, heat up in the dry sauna and relax in the whirlpool. After splashing, the scrub bar offers another self-service opportunity with an introduction that reminds guests to grit n bare it for smooth glowing skin!

For those seeking even more of a fun factor, the wraps certainly have it, from the Up All Night I Need To Detox to The Big Muddy wrap, which are certainly self-explanatory! The tailored approach is another Ameristar trait ... personal-ized manicures and pedicures, a massage that can be chosen once on the table, and an array of fabulous retail products that allow guests the take home experience add to the fun.

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Special food and beverage offer-ings set the Ameristar Spas apart from others with some classic and simple yet delicious snacks and lunch items. Handmade artisan truffles, miniature French pastries and tea sandwiches of-fer a diversion from the ordinary, and guests enjoy incorporating the food and beverage items into their day.

Ameristars casino and resort ame-nities are colorful, fresh and welcom-ing. The atmosphere of the casinos remove any sense of seriousness and replace it with relaxation throughout the property. The companys television commercials, which can be viewed on their website, also provide a distinc-tive sense of fun.

Guests of Ameristars ARA Spa enjoy the spa, casino, magnificent restaurants and beautiful hotel rooms. Fabulous lighting, fresh colors, special water fea-tures, fireplaces and cheerful staff add to the Ameristar experience. The vibe is musing, enjoyable, witty, diverting and entertaining. More casino means more fun! n

*Information about all of Ameristars properties and their complete spa menus can be found at www.ameristar.com.

Lynn Curry is a certified management consultant at Curry Spa Consulting LLC, specializing in feasibility, devel-opment and profit improvement pro-gramming for luxury spas. She opened Spa Grande at Grand Hyatt Wailea in Maui, then served as spa director at Hyatt Regency Pier 66. Curry was the senior vice president at Natural Resources Spa Consulting for 14 years, and has been the project manager for over 40 spas throughout her consulting career. She can be con-tacted at [email protected].


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AIRLINE RESERVATIONS & CAR RENTALFor discounted airline and car reservations contact Vivian P. Lodeiro at [email protected] or call 1.305.341.1200 ext 256.

TAXI SERVICEFrom Dallas/FT. Worth Airport Taxi service is available on the upper level of each terminal. The fare to Arlington is approximately $37.

AIRPORT SHUTTLE SERVICESShuttle transportation from Dallas/FT.worth airport to:SHERATON ARLINGTON: Complimentary shuttle available from 6:30 a.m. to 10:00 p.m. Upon arrival at DFW Airport call 817.261.8200.HILTON ARLINGTON: Complimentary shuttle available from 7:00 a.m. to 10:30 p.m. Upon arrival at DFW Airport call 817.640.3322.FAIRFIELD INN: Complimentary shuttle available from 8:00 a.m. to 4:00 p.m. Upon arrival at DFW Airport call 817.649.5800.

Shuttle transportation from the airport to your hotel is available via SUPERSHUTTLE. Reserve your transportation online at supershuttle.com and save! Use group code 9XHNL when reserving online. For fares, reservations and more information, please call 1.800.258.3826.

ALL HOTEL RATES ARE PER NIGHTPlus 15% room tax and hotel resort fee. Congress rates are subject to availability.CANCELLATION PENALTIES: $50 cancellation fee if reservations are cancelled after 04/19/13. Full one night deposit if cancelled after 04/26/13. Cancellation penalties are STRICTLY ENFORCED.

From Love Field AirportTaxi service is available on the upper level, across the street from the baggage claim wing of the main terminal building. The fare to Arlington is approximately $45.

INCLUDED

WITH

ADMISSION

INCLUDED

WITH

ADMISSION

SUNDAY & MONDAY, MAY 5 & 6SPA BUSINESS LOUNGE - LOCATED IN THE SHERATON HOTEL - YACHT CLUBESSENTIAL BUSINESS AND COMMUNICATION STRATEGIESAn education and networking program brought to you by The Spa Buzz and InSPAration Management 10:30 a.m. Start the day by mingling with your colleagues and enjoying some snacks and refreshments11:00 a.m. Spa Operations: A Close Look at Team Building and Compensation2:00 p.m. Social Media Opportunities, and Other Marketing Tricks and Tips3:30 p.m. The Spa Buzz Networking Round Table

SUNDAY MAY 59:30 a.m. Opening Ceremony by Will Strunk9:45 a.m. The Physician and the Esthetician: A Partnership in Beauty (LECTURE) by Sam Lam, M.D.10:30 a.m. How Can I Have Acne and Wrinkles at the Same Time? (DEMO) by Elaine Linker 11:15 a.m. Summer-friendly Treatment Options (LECTURE) by Cheryl Staurowsky 11:45 a.m. Bamboo-fusion: Warm Bamboo Massage (DEMO) by Nathalie Cecilia

MONDAY MAY 69:30 a.m. Opening Ceremony by Will Strunk9:45 a.m. Connecting Aromatherapy and Natural Ingredients for Wellness (LECTURE) by Bonnie Canavino10:30 a.m. Active Isolated Stretching Massage (AIS) (DEMO) by Bruce Baltz11:15 a.m. Tap Into the Multi Billion Dollar Male Market! (LECTURE/DEMO) by Tina Zillmann 11:45 a.m. Eyebrow Contouring Shaping and Design, Upper Lip/Chin and Face/Cheek (DEMO) by Krissa Gordon

GENERAL SESSION

MONDAY, MAY 6CUTTING-EDGE SALON/SPA BUSINESS SEMINARThe Path to Loyal, Long-term Clients and Maximum Profit - Sheraton Hotel World Cup2:00 p.m. Maximize Your Relationship With Your Clients by Diane Buccola3:15 p.m. Take Your Esthetics Business to the Next Level by Diane Buccola

IMAGE SEMINARArlington Convention Center General Session area2:00 p.m. Airbrushing: How to Use an Airbrush to Increase Profits by Pamela Hackeman3:15 p.m. Eyelash Extensions by Quyen Nguyen4:15 p.m. Build Your Celebrity Status as a Nail Technician by Millie Haynam

MEDICAL FACILITIES, AESTHETIC AND WELLNESS CENTER TRACKSheraton Hotel Stanley Cup2:00 p.m. Journey Into Profits With Aesthetics and Wellness Programs by Dori Soukup4:15 p.m. Say Goodbye to the a la Carte Mentality and Hello to Innovative Multi Visit Programs! by Dori Soukup

AESTHETICS INTERNATIONAL ASSOCIATION (AIA)Sheraton Hotel Champion Ballroom II2:00 p.m. Failure to Plan is a Plan to Fail by Will Strunk4:00 p.m. New Age Marketing and Media by Mark McKenney

INCLUDED

WITH

ADMISSION

NEW

NEW

SUNDAY, MAY 5 SALON/SPA MANAGEMENT SEMINARArlington Convention Center - General Session Area2:00 p.m. Successful Selling: Developing Vendor Partnerships and Telling Your Story by Lynn Curry3:15 p.m. Group Market Strategies and Success for Your Spa by Lynn Curry

MEDICAL ESTHETICS SEMINARSheraton Hotel World Cup2:00 p.m. Esthetic Equipment: Can I use it? by Susanne S. Warfield3:15 p.m. How to Deal With an Emergency in Your Facility by Susanne S. Warfield

NATIONAL AESTHETIC SPA NETWORK (NASN)Sheraton Hotel World Cup4:30 p.m. Solutions to a Successful Career Panel Discussion Moderator: Denise R. Fuller - Panelists: Diane Buccola and Gena Flores

The COA has approvedthese classes for 1 CE each

WORKSHOPSSUNDAY MAY 5TH - 2:00 P.M. TO 3:30 P.M.

M 1-2 BIO-THERAPEUTIC Microcurrent: Devices for Every Business, Every Environment by David Suzuki

M 3-4 A NATURAL DIFFERENCE SKIN CAREMaximize the Power and Results of Your Treatments by Irene Stuckey

M 5 PCA SKIN Dispelling Skin Care Myths and Misconceptions by Barbara Devlin

M 6 RHONDA ALLISON Techniques and Tips for a Successful Outcome! by Rhonda Allison

M 7 CIRCADIA BY DR. PUGLIESE Bioenergetics by Michael Q. Pugliese

M 8 OSMOSIS SKIN CARE Groundbreaking Inventions in Skin Care by Ben Johnson, M.D.

M 9-10 DERMAWARE BIO-TARGETED SKIN CAREBio-Molecular Age Control by Robert M. Zone, Ph.D. and Gl . Zone

M 11-12 JANE IREDALETHE SKIN CARE MAKEUPFlawless and Healthy Foundations for Every Face by Tricia Campbell

STANLEY CUP LIGHTSTIMLED Light Therapy: Results and Rewards by Vivian McClanahan

CHAMPIONS BALL 1

MINENCE ORGANIC SKIN CAREMaster the Hungarian Massage Techniques for the Instant Facelift by Boldijarre Koronczay

CHAMPIONS BALL 2

SONYA DAKAR SKIN CARE Rosacea: Amazing New Specialized Treatment; Green Tea Acid Peel: Advanced Peel to Update Your Spa Menu by Jean Rosen

CHAMPIONS BALL 3

SAIAN NATURAL CLINICAL SKIN CARENon-Surgical Face Lift, Neck Lift, and Collagen Infusion Therapy Achieved Through Galvanic / Microcurrent / Infrared Technology and Natural Clinical Products by Margarita Saian

WORLD SERIES 1

THE MLIS COMPANY Reverse Skin, Hair and Nail Damage Caused by Auto-Immune Problems by Linda T. Nelson, Ph.D.

WORLD SERIES 2

BIO JOUVANCE PARISRadio Frequency: The Lastest Skin Care Technology for Anti-Aging by Sonia Boghosian

TRIPLE CROWN

DR. JEFF SKIN CARE/BEAUTY ATTICA, INC. Skin Rejuvenation with Himalayan Red Rice Stem Cells by Daniel Chan, Ph.D.

SUPER BOWL 1

MARTINNI BEAUTY, INC. Fast $$$ Comes From Fixing All Esthetic Skin Imperfections Permanently by Lana Yu

SUPER BOWL 2

CHRISTINA COSMECEUTICALS MicroVenom Technology : Where Cutting-Edge Science is Advancing Skincare by Jean Rosen

WIMBLEDON NATIONAL LASER INSTITUTEUse Cosmetic Technologies Like Lasers, Intense Pulse Light and Radiofrequency to Advance Your Career and Earn More Money

SUNDAY MAY 5TH - 4:00 P.M. TO 5:30 P.M.

M 3-4 SKIN BLENDSWhat do Men and Women Want? Waxing Services Done in a Professional Manner as PAIN FREE as Possible!by Kathleen Carney

M 5 PCA SKINChemical Peeling: Safe and Effective Options for all Skin Types by Barbara Devlin

M 6 RHONDA ALLISON Insight to Acids by Rhonda Allison

M 7 SPAWARE SOFTWAREUsing Social Media With Automated Marketing and the Easy Five-Step Selling Process by Blake Rector

M 9-10 DERMAWARE BIO-TARGETED SKIN CARECorrective Peeling: Advanced Jessner Face Lift Peel by Robert M. Zone, Ph.D. and Gl . Zone

INCLUDED

WITH

ADMISSION

CHAMPIONS BALL 2

SONYA DAKAR SKIN CAREMicroVenom Technology: Where Cutting-Edge Science is Advancing Skin Care by Jean Rosen

CHAMPIONS BALL 3

SAIAN NATURAL CLINICAL SKIN CARENewest Clinical Hyperpigmentation Treatment From the Anti-Aging Experts! Non-toxic Alternatives to Hydroquinone That Safely Whiten and Brighten the Complexion. Live Demo! by Margarita Saian

WORLD SERIES 2

MESOESTHETIC USATurn Back Time: Scientific Solutions to Prevent, Recover and Reawaken by Dawn Clifford

TRIPLE CROWN

BIO JOUVANCE PARISBotox Alternative/Nonsurgical Facelift With Microneedling: The Latest Skin Care by Sonia Boghosian

M 1-2 BIO-THERAPEUTICGet Your Tech On! bt-GEAR and Mobile Service by Sallie Deitz

M 3-4 DERMASWISSWonderful Journey of the Cells in the Germinal Layer of the Skin. Do you Know Where They are Going and Why? by Adriana Gomez

M 5 PCA SKINConditions and Ethnic Skin by Barbara Devlin

M 6 RHONDA ALLISONRetinoids: The Wonder Ingredient for Estheticians by Rhonda Allison

M 7 CIRCADIA BY DR. PUGLIESEBioenergetics by Michael Q. Pugliese

M 8 OSMOSIS SKIN CAREConnecting Internal Wellness and Skin Conditions by Ben Johnson, M.D.

M 9-10 MARTINNI BEAUTYCell Wave Micro-current With LED Photodynamic Therapy by Lana Yu

M 11-12 JANE IREDALETHE SKIN CARE MAKEUPColor Theory With jane iredaleTHE SKIN CARE MAKEUP by Tricia Campbell

CHAMPIONS BALL 1

MINENCE ORGANIC SKIN CAREThe Organic Way: Treating Acne, Rosacea and Eczema With Natural Ingredients by Boldijarre Koronczay

CHAMPIONS BALL 3

SAIAN NATURAL CLINICAL SKIN CARENon-Surgical Face Lift, Neck Lift, and Collagen Infusion Therapy Achieved Through Galvanic / Microcurrent / Infrared Technology and Natural Clinical Products by Margarita Saian

WORLD SERIES 1

THE MLIS COMPANYLook Good Naked by Meggan Wilson

WORLD SERIES 2

SKIN BLENDSWanted: ELITE ESTHETICIANS Searching for ELITE Products, Equipment and Training (Skin Blends, Mineral Blends, Cirepil Wax, HydraFacial, RefectoCil, Tweezerman + +) That Achieve ELITE RESULTS by Kathleen Carney

Visit WWW.LNEONLINE.COM FOR ALL WORKSHOP DETAILSSHOW HOURS

SUNDAY, MAY 5 FROM 9:00 A.M. TO 6:00 P.M.MONDAY, MAY 6 FROM 9:00 A.M. TO 5:00 P.M.

WORKSHOPSMONDAY MAY 6TH - 2:00 P.M. TO 3:30 P.M.

EXHIBITOR LIST

A Natural Difference Skin Care Act 5 Cosmetics Actifirm SkincareAdvanced Aesthetics, Inc. Advanced Rejuvenating Concepts AIA - Aesthetics International AssociationAlex Cosmetic Allegra M. FranceAnn Webb Skin InstituteAssociated Skin Care Professionals Avante Laser Training InstituteBanzai Living BeautyB & S Beauty Supply Beauties City SupplyBeauty Attica, Inc.Beauty ImageBeauty Wellness & SpaBella Schneider BeautyBellaire IndustryBio Jouvance Paris Bio-TherapeuticBioFrance LabBlinc, Inc.Bon VitalBronze Biologic Cosmeceutical Spray On Tanning Buy Rite Salon + Spa Equipment Co.Cailyn Cosmetics CandelaChristina Cosmeceuticals Circadia By Dr. PuglieseCirepil WaxClarisonicClearfx Skin (CFX)Clinical Resolution Lab, Inc. CMS of HollandCoko International, Inc. Cosmeceuticals Intl, Inc. Cowen Enterprise, Inc. Crown Brush CompanyDvine SkincareDead Sea PremierDectro International DermaQuest Skin TherapyDermascope Magazine DermaSwiss Dermavista Medical AestheticsDermaware Bio-Targeted Skin Care

Diamond Way AyurvedaDiamondTome Dorey AromatherapyDPC Intl, Inc.Dr. Jeff Skin Care minence Organic Skin CareEnspri Skin Care EquiproEvalash eyelash extensionsExecutive Medicine of TexasEye Kandy CosmeticsFake Bake Fallene Ltd.Farmhouse FreshGenesis BiosystemsGold ElementsGrande HairGrande Lash-MD GRATiAE Organics Green Envee Organics Hale Cosmeceuticals, Inc. Hollywood Face towels, wraps & sheetsHuini USA Beauty, LLCHydraFacial MD - Edge Systems Corp.HydroPeptideInSPAration ManagementInstantly AgelessJane Iredale - THE SKIN CARE MAKEUPJMT GroupLady Burd Exclusive Private Label Cosmetics Lashbomb by Girlfriends BeautyLeMieux CosmeticsLifeline SkinCareLight - AwayLightStimLngmi Lashes Mack Software Solution, Inc. Martinni Beauty Mesoesthetic USAMethode Physiodermie (Derme&Co)Mineralogie Mineral Makeup Minus-Sol by AledianMorphe BrushesNachach WaxNational Laser InstituteNelly De Vuyst (Derme&Co)NewApeel - Altair Instruments, Inc.New Beginnings LASETA WaxNorvell

Novalash Eyelash ExtensionsNufaceNutra LuxeOsmosis Skin Care PCA SkinPFB Vanish, Inc. PINO - Natural Spa TherapyRA for MenRapid LashRefectocilRena Levi Skin CareResurf.a.sticRevitalashRhonda AllisonRose Skin Care Products SaianSalonwearSatin SmoothSilhouet-ToneSkin Blends, LLC Skin Care Consultants Smooth Skin Supply, LLC.Society for Clinical & Medical Hair Removal, Inc. (SCMHR)SolarxMDSonya Dakar Skin Care South Seas Skin CareSpa Manufacturer Direct SpabookerSpaware SoftwareSugar StreakSun LaboratoriesSynergie By Dynatronics Syneron Tei Spa Texas Biostetic InstrumentsTexas Department of Licensing and RegulationThe Mlis CompanyThe Unique EdgeThe Wax Connection Therapmedic, LLC.University Medical VB BeautyVitality FX Detoxification StationVitamixWhats Your VirtueWishProWrinkle MD

Visit WWW.LNEONLINE.COM FOR ALL WORKSHOP DETAILSSHOW HOURS

SUNDAY, MAY 5 FROM 9:00 A.M. TO 6:00 P.M.MONDAY, MAY 6 FROM 9:00 A.M. TO 5:00 P.M.

LUCRCE PHYSICIANS AESTHETIC RESEARCH800.626.7546 www.lucrece.com

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psychology. By creating a collaborative approach in a treatment plan, success is often achieved for addressing the emotional stress that manifests itself on the skin.

AcneAcne appears in the form of flare-ups: pimples, cysts, nodules, blackheads or whiteheads. One of the most common explanations for an increase in flare-ups is emotional stress.

When the sebum mixes with dead skin cells and bacteria, hair follicles are clogged and a flare-up is produced. The cells producing sebum have receptors for stress hormones like cortisol. Studies have shown that during times of greater stress, cortisol levels increase, and people experience a greater number of flare-ups on their skin.

Using tea tree oil, benzoyl peroxide or salicylic acid will help treat the flare-up. Maintaining a balanced lifestyle will help prevent increases in hormonal levels, and therefore minimize the occurrence of flare-ups.

EczemaEczema is a term used for any type of irritated skin or itchy rash that may blis-ter, weep or peel. Several skin diseases are forms of eczemas: atopic dermatitis, contact dermatitis and seborrheic der-matitis are a few examples.

Eczema can present when feelings of anger, frustration or embarrassment are experienced, causing the skin to flush and itch. Scratching the skin can per-petuate the dermatitis.

Advising your client to moisturize, control the scratching and cope better with stress will help reduce the flare-ups.

AS THE SKIN CARE PROFES-

sional, you are working on the front lines; you are the first to notice stressors like acne, eczema, psoriasis or rosacea on your clients skin. Studies have shown that stress can weaken the skins barrier func-tion in the epidermal layer. Skin stress-ors can also make skin more sensitive and reactive.

The success of your treatment lies in the art of the consult and skin analysis. It is in understanding of what the skin is showing you, and what your client may or may not share with you. What you see often has causes that go beyond skin deep. A successful treatment plan may be a combination of a facial and a plan for emotional well being.

Skin care professionals are interven-ing with referrals to their counterparts in the fields of complementary medicine or

PsoriasisPsoriasis shows up in many forms. Plaque psoriasis is the most common form. It ap-pears as raised red patches covered with a silvery white buildup of dead skin cells.

It is an autoimmune disease that oc-curs when the immune system speeds up the growth cycle of skin cells.

While there is no cure, suggesting that your client learn management tech-niques, such as how to handle their emo-tions, caring for their general health and building a relationship with their health care provider are a few ideas.

RosaceaRosacea often appears as redness on the forehead, chin, cheeks or nose. It may appear in other areas and become even more ruddy with time. Bumps and pimples may also develop.

Stress may induce blushing or flush-ing and increase sensitivity in the skin. Clients who blush or flush easily and are experiencing stress can be showing the early stages of rosacea.

In addition to stress, other rosacea triggers may include sun exposure, hot weather or heat, wind, heavy exercise and alcohol consumption. Keeping your clients on a gentle skin care regimen with mild, non-abrasive products and lukewarm water will be important to a successful treatment plan. n

The following websites provide addi-tional valuable information on the con-ditions discussed in this article:www.skincarephysicians.com/acnenet/www.nationaleczema.orgwww.psoriasis.orgwww.rosacea.org/

Austine Mah is a licensed esthetician, NCEA certified professional and ITEC beauty specialist. She serves as man-aging editor of PCI Journal and is a regular contributor to a variety of pub-lications. Mah is president of Austine Inc., a consulting firm for the beauty industry. Contact her at 310.926.9266 or visit www.austineinc.com.

by Austine Mah

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MULTI-CELLULAR ORGANISMS RELY ON A perfectly working system that integrates the ac-tivity of all the cells in the body. At times, some of these cells may undergo significant changes for a variety of reasons that make them no longer functional in the organism. These cells cannot be allowed to exist if they are unable to function in a normal manner. In fact, some abnormal cells develop into cancer cells, which may eventu-ally destroy the body. To protect itself against these abnormal cells, the body has developed a system to destroy them, which is controlled by a specific type of gene. This process is called apoptosis; it is defined as programmed cell death. This is not a rare biological event. In the average adult, as many as 50 to 70 trillion

cells are destroyed every day! Apoptosis is not always bad; it is essential in the development of embryos, as well as in certain functions of the immune system, and as a protective mechanism against abnormal cells.

Apoptosis is pronounced as ah-po-TOE- sis. There is a continuing debate concerning the pronunciation of this word. Some scientists insist on pronouncing it A-POP-toe-sis, which is incorrect.

The process of apoptosis is controlled by cell signals, either extracellularly or intracellularly. Toxins, hormones, growth factors, nitric oxide and cytokines cross the plasma membrane to produce a response in this cell. They may have either a positive effect and trigger apoptosis, or

continues

BY MICHAEL Q. PUGLIESE AND PETER T. PUGLIESE, M.D.

THE SCIENCE OF SKIN

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skin|apoptosis

they have a negative effect and inhibit apopto-sis. The process of apoptosis is essentially the programmed dismantling of the cell, resulting in the death of the cell.

The most important enzyme to remember in apoptosis is the caspases. Caspases (or cyste-ine-aspartic proteases, or cysteine-dependent aspartate-directed proteases) are a family of cysteine proteases that play essential roles in apoptosis (programmed cell death), necrosis and inflammation. The end result of all the pro-cesses involved in apoptosis eventually end in the caspases taking proteins apart. Enzymes of this type are known as proteases.

Apoptotic signaling begins in a cell in re-sponse to some type of serious stress, which then triggers the mechanism for the cells to self-destruct, if the stress is serious enough to

cause damage to the cell structure. One of the most common destructive forces on the skin is ultraviolet B irradiation, which produces a damaged cell known as a sunburn cell. These sunburn cells, if left alone, are known to pro-duce skin cancers. Other agents that can trig-ger apoptosis are glucosteroids, poor nutrition, viral infections, low levels of oxygen and high levels of calcium within the cell. There are two major signaling pathways that initiate and direct apoptosisthe mitochondrial pathway and the adapter protein pathway.

Mitochondrial regulation pathwayWithout mitochondria, a cell ceases to respire aerobically and quickly dies. Apoptotic proteins that target mitochondria affect them in different ways. They may cause mitochondrial swelling through the formation of membrane pores, or they may increase the permeability of the mi-

tochondrial membrane and cause apoptotic effectors to leak out. These effectors are very closely related to the intrinsic pathway. An ex-ample of such an effector is nitric oxide, which is able to induce apoptosis by helping to dis-sipate the membrane potential of mitochon-dria and therefore make it more permeable. Another material that acts as an effector is a mitochondrial protein known as SMAC (small mitochondria-derived activator of caspases). This is released into the cytosol following an increase in permeability. The SMACs bind to an inhibitor of apoptosis proteins (IAPs). The inhibi-tors of apoptosis are capable of arresting the process and stopping apoptosis from occurring. When the SMAC proteins deactivate them, the IAPs are prevented from stopping apoptosis. IAPs also normally suppress the activity of the

caspases, which carry out the degradation of the cell. Therefore, the actual degradation en-zymes can be seen as indirectly regulated by mitochondrial permeability.

Direct signal transductionTwo theories of the direct initiation of apop-totic mechanisms in mammals currently being studied intensely are the TNF-induced (tumor necrosis factor) model and the Fas-Fas ligand-mediated model. Both of these systems involve the TNF receptor (TNFR), which is coupled with extrinsic signals. TNF is a cytokine produced by macrophages. It is the major extrinsic mediator of apoptosis. It is a major cytokine in the pro-cess of cell destruction.

The Fas receptor binds the Fas ligand (FasL), a transmembrane protein part of the TNF family. The interaction between Fas and FasL results in

continues

EXPOSURE TO EXCESSIVE

AMOUNTS OF ULTRAVIOLET RAYS, PARTICULARLY UVB,

DAMAGES THE P53 GENE IN THE

CELL, WHICH IS THE CHIEF REGULATOR

OF APOPTOSIS.

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skin|apoptosis


the formation of the death-inducing sig-naling complex (DISC), which contains the FADD, caspase-8 and caspase-10. In some cells, processed caspase-8 directly activates other members of the caspase family, and triggers the execution of apoptosis of the cell. In other cells, the Fas-DISC starts a feed-back loop that spirals into increasing release of proapoptotic factors from mi-

continues

tochondria, and the amplified activation of caspase-8. All of this is very complex and exquisitely controlled. We can only touch on the surface of the subject in this short article.

The apoptosis processThere is only one mechanism that actu-ally causes the death of a cell. It under-goes organized degradation of cellular organelles by proteolytic caspases. This is how it happens. First the cell shrinks and rounds up, changing from its elon-gated form due the breakdown of the proteinaceous cytoskeleton by caspases.

1. The cytoplasm appears dense, and the organelles appear tightly packed.

2. Chromatin compacts against the nuclear envelope, a process known as pyknosis, a hallmark of apoptosis. The DNA inside is fragmented in a process referred to as karyorrhexis. The nucleus now breaks into chromatin bodies due to the degradation of the DNA.

3. The cell membrane shows irregu-lar buds known as blebs.

4. The cell finally breaks apart into vesicles called apoptotic bodies, which are then phagocytosed.

Apoptosis is a very fast process, and the components of self-destruction are removed quite rapidly; thus it is dif-ficult to visualize. During karyorrhexis, endonuclease activation leaves short DNA fragments, regularly spaced in size. These give a characteristic lad-dered appearance on agar gel after electrophoresis. Tests for DNA ladder-ing differentiate apoptosis from isch-emic or toxic cell death.

In summary, apoptosis is a critical biological process. It is essential to the development of the embryo as well as protecting the body from cancer by destroying abnormal cells. Exposure to excessive amounts of ultraviolet rays, particularly UVB, damages the p53 gene in the cell, which is the chief regulator of apoptosis. This is the major reason that excessive exposure of the skin can cause skin cancer.

THE DEVELOPMENT OF EFFECTIVE NEW PRODUCTS

REQUIRES MANUFACTURERS TO HAVE A SOLID SCIENTIFIC

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Grasping the complexity of biologi-cal processes like apoptosis may, un-derstandably, be challenging for some estheticians. It is not necessary to be-come a biochemist to have a successful skin care practice; however, the develop-ment of effective new products requires manufacturers to have a solid scientific basis for the selection and inclusion of functional raw materials. A commitment to understanding the science of skin is required of every practitioner whose goal is to elevate the standards of our industry, and to create a positive change in the skin conditions of the clients we serve. n

References 1. Reed JC. Mechanisms of apoptosis, Am J Pathol. 2000 Nov;157(5):1415-30.2. Nuez G, Benedict MA, Hu Y, Inohara N., Caspases: the proteases of the apoptotic pathway. Oncogene. 1998 Dec 24;17(25):3237-45.3. Soehnge H, Ouhtit A, Ananthaswamy, ON, Mechanisms of induction of skin cancer by UV radiation Front Biosci. 1997 Nov 1;2:d538-51.4. Pustisek N, Situm M. UV-radiation, apoptosis and skin. Coll Antropol. 2011 Sep;35 Suppl 2:339-41.

Peter T. Pugliese, M.D., is a family phy-sician. Through his intensive research into skin structure and function over the last three decades, he has become the most published skin physiologist in the world. Dr. Pugliese is the author of Advanced Pro-fessional Skin Care, Medical Edition, the glob-al educational standard for stu-dents, educators, practitioners and manu-facturers in the esthetics field. For more information, contact Michael Pugliese at [email protected].

Michael Q. Pugliese is the CEO of Circadia by Dr. Pugliese and the Circadia Institute of Advanced Esthetics. Pugliese and his grandfather, Peter T. Pugliese, M.D., hold in-depth classes on a variety of sub-jects, including cosmetic chem-istry and histol-ogy of the skin. Pugliese is a li-censed esthe-tician in the state of Pennsylvania, and holds a degree in business management and marketing from Kutztown University.

skin


A COMMITMENT TO UNDERSTANDING THE SCIENCE OF

SKIN IS REQUIRED OF EVERY

PRACTITIONER WHOSE GOAL IS TO ELEVATE THE STANDARDS OF OUR INDUSTRY.


FACIAL BY RHONDA ALLISONCREATING AN EXPERIENCE

THOUGH TRAVEL HAS BECOME synonymous with summer, the idea of the staycation has grown in popular-ity over the last few years. This doesnt mean that clients dont still long for the warm breeze of the tropics, the bloom-ing scent of flowers in an exotic garden or the tranquility of escaping to a small

and other tools of the treatment room may be used to create the feeling of be-ing on a beach in the South of France, a remote island, the Swiss Alps, the Southwest desert or Italian Riviera.

Activate all the sensesHave you ever seen a 3D movie or had a very vivid dream that made you believe you were actually in a different place? The mind is a powerful thing, and by engaging the bodys five senses you can help clients escape to nearly anywhere in the world.

When creating destination facials, think of creative ways to integrate sight, smell, taste, touch and sound into every touch point. This includes everything from the marketing materials to the ap-pointment reminder calls and dcor. The theme should also continue into the treatment room. Clients should feel they are stepping into another place. This can be achieved through small touches with flowers and plants, photos or posters, small props, textures, colors and aromas from candles or essential oils.

Sound will also play an important role, and may be introduced immedi-ately as clients enter the private treat-ment room. There are a variety of beauti-ful sound applications that can be used, including natural water sounds such as rain, a babbling brook or the ocean. Another possibility is gently rustling palm trees with the light melodic sound of bon-gos or chimes in the background. There are also a variety of tranquil compilations inspired by Asian, French, Spanish and Jamaican cultures, to name a few.

Throughout the treatment, all sens-es should be engaged. This can be achieved by using any number of the treatment room tools now available:

Freshflowersandherbs Hotandcooledstones SmoothTigerCowrieshells Essentialoils Thaiherbalballsformassage

Tuscan village. So why not bring these experiences to them?

By simply engaging the five senses, we can turn the spa experience into a vacation destination, transporting cli-ents nearly anywhere around the globe. Think of it as globetrotting without leav-ing the spa. Essential oils, music, plants

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skin

Bambooandsaltscrubs Aromatherapeutichandand

footcoziesorwarmbodywraps Productsthatdeliver

sensationsandimprove the feel of the skins texture

If you are not sure where to start, spend a few minutes conducting re-search on the techniques and tools used in the destination you are trying to recre-ate. This may give you some ideas and help you create a more authentic experi-ence. For instance, a traditional spa treat-ment in Switzerland will differ widely from one in Thailand or the Napa Valley based on rituals, style and ingredients used.

Blending sensations will reinforce the theme of the destination. For ex-ample the smell of enriched oils can be combined with the sensation of heat from lava shells, stones, light steam or wet compresses, which will not only en-hance the experience, but also help with the absorption of the essential oils. You can also do the same with chilled options by gently rolling ice globes or cool stones over a mask or oils for an exhilarating sensation, and to increase oxygen and blood flow as well as tighten pores and skin.

At the end of the treatment, cap the experience with a few additional sensory experiences. The sight of the dcor, a stamp in their passport and of course, the reveal of their beautiful, radiant skin. Taste can also be incor-porated with a small drink shooter or little nibble to savor. This will ensure they carry the experience out the door.

The destination facialWhen creating a destination facial, the options are endless, and the places you can take your clients is limited only by your imagination. Clients, however, are typically most intrigued by destinations that are not easily accessible to them. For instance, if you are a spa located in a coastal community, perhaps try introducing something outside of the environment of your location. Maybe opt for an Italian-inspired getaway, the Swiss Alps or the desert Southwest. continues

The Italian Riviera The traditional scents of Italian herbs like oregano, thyme, rosemary and basil or olives and fresh citrus can transform your treatment room into the Italian Riviera. There are a number of masks and peel formulas that use these in-

gredients to soften and dissolve cellu-lar build-up, smooth out rough texture, detoxify and purify the skin. Fresh herb formulas also have potent healing and anti-inflammatory properties to restore skin health. Try pairing the experience with light, melodic Italian music or the sounds of the ocean, and send clients off with citrus water, a couple of olives, or a sprig of parsley or rosemary to smell.

Wine countryYou can whisk clients away to France or the Napa Valley with wine and grape based treatments. Wine is an excel-lent ingredient for exfoliating, firming, toning and delivering antioxidants to the skin. Its also a source of resvera-trol, which is an anti-inflammatory and protects against UVB damage. This will leave the skin hydrated, firm, supple and glowing. Music selection, like a French classical or romantic era compi-lation, will also deepen the experience. You might adorn the treatment room with grapevines or images of vineyard landscapes, and offer fresh grapes, figs, or a nibble of dark chocolate. There is also non-alcoholic grape juice made from wine-varietal grapes like Merlot and Cabernet.

Tranquil Tahitian escapeTahiti and other tropical environments are top destinations for many travel-ers. To create this tranquil escape, em-phasize the light melodic sounds of the Caribbean, gentle waves, palm trees

rustling and the fresh scents of papaya, pineapple, coconut and mango. Enzyme and acid formulas containing papaya and pineapple extracts are a great way to not only introduce these aromas, but also to gently purify, soften, clarify and provide antioxidant support to the skin.

Bamboo scrubs and moisturizers con-taining exotic flowers will also deepen the experience. After the treatment, of-fer clients a taste of fresh tropical fruit, such as a bite-size piece of pineapple, mango or papaya.

The Swiss AlpsSwitzerland is known for its storied spa tradition and whole-body rejuvenat-ing rituals. Think hydrotherapy, aromas of fresh pine, salt scrubs, mud and clay masks, milk-based enzymes, mineral ton-ers and skin-firming formulas. A treatment might focus on repairing, hydrating and plumping the skin using a milk-based cleanser, followed by a milk-based en-zyme, a clay mask with ice globes gently rolled over the skin and a mineral skin-building formula to finish. This could also be in the form of a body treatment that uses a scrub and hot or cooled stones, and finishes with a refreshing coconut water shooter, or perhaps a piece of Swiss chocolate. Images of lush, green mountains, rivers and pine or chestnut trees will also help create the theme. Men may be particularly drawn to the more masculine aromas of pine and minerals of this treatment.

The Far EastTake clients along on the Orient Express for a trip to Southeast Asia. Consider incorporating more massage into this treatment and focusing on healing and rebalancing. Make this a highly thera-

Emphasize the light melodic sounds of the Caribbean, gentle waves, palm trees rustling and the fresh scents

of papaya, pineapple, coconut and mango.


skin|destination facial

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continues

peutic, healing and purifying experience, perhaps even starting with a foot bath. Use jade stones, hot or cooled, bamboo, turmeric, green tea, sake-based acid formulas, ginseng and the scent of cherry blossom. Ingredients com-monly used in the Asian culturesgreen tea, turmeric and ginsengprovide powerful antioxidant support and deliver polyphenols to the skin to fight against DNA damage. Give your clients green tea or a small piece of fresh ginger just before they leave.

The Desert SouthwestA trip to the Desert Southwest region may be particularly appealing to those living in the humid Midwest or Eastern parts of the U.S. For this treatment, try integrating ingredients that are more indigenous to the desert such as cacti, agave, stone extracts, clays, jojoba and cedarwood, to name a few. Men may also be drawn to this one, as they tend to enjoy the lighter aromas of cacti, clays and agave, and also like the cool-ing sensation of chilled masks and stones. These ingredients also work well to tone, hydrate and firm mens skin.

The secret gardenWe are lucky to have some breathtaking, meticulously mani-cured gardens throughout the world where we can escape the hustle and bustle of daily life. Luckily there are also a number of floral treatments that esthetic professionals have at their disposal. There are flower acid peels that use hibiscus and lotus, and masks that make use of magnolia, plumeria and rose. You might even build a floral-inspired, skin-brightening treatment with a formula that uses daisy flower. Consider choosing a specific destination garden such as Versailles in France, Butchart Gardens in Canada or The Bishops Palace and Gardens in Britain to develop your theme. Use lush flow-ers, the tranquil sounds of classical music or birds singing and rose petal tea to help create the atmosphere.

Allaboard!There are several ways to integrate destination facials into your palette of services. You might start by polling your cur-rent clients to find out what some of their top dream get-aways are. Once you establish which ones you want to offer, you might consider allowing clients to choose from a list of destinations, or roll out a different locale or getaway each month throughout the year.

Try integrating ingredients that are more indigenous to the desert such as cacti, agave, stone extracts, clays,

jojoba and cedarwood, to name a few.

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skin|destination facial

Another idea is to launch a globetrotter series, in which you introduce your clients to a different region each month through a themed treatment. At the end of their experience, their skin will be vibrant, healthy and rested. This series can also be condensed to just the summer months, and you might think about creating destination facial programs specific to each clients skin. This is especially nice in the summer months for those clients who are unable to travel.

Get clients excited about the globetrotting experience by creating passport books for them to track their journey and skin rejuvenation process. Consider offering special des-tination package discounts or partner with a nearby resort to offer an all-inclusive package with a nights stay, or a yoga studio for a rejuvenating class.

Make sure every touch point has a travel theme. This can include emailing an appointment confirmation in the form of a boarding pass and naming each treatment based on the destination. Invite clients to book vacations or destina-tions rather than appointments.

Have fun with the concept and be sure to pay attention to the smallest of details, as these will make the biggest dif-ference in your clients experience. Most importantly, as you develop your destination treatments with all of these travel-inspired additions, be sure the treatment itself is amazing and gives your clients the results they want. n

Rhonda Allison is the founder and CEO of Rhonda Allison and RAW Skin Care for Men. She is an author and internationally known speaker with more than 30 years of experi-ence in esthetics. Allison is a pio-neer in the skin care industry. Learn more at www.RhondaAllison.com and www.RAWmethod.com.

BUILDING A DESTINATION FACIAL SERIES Askclientsabouttheirtopdreamgetaways Researchspacustomsoftheregion Usetravelthemedmarketing

passports, boarding passes, etc. Makesurealltouchpointsaretravelthemed Engageallfivesenses:sight,smell,

taste, touch and hearing Payattentiontodetail(dcor,aromaandsound) Givethemsomethingtosavorastheyleave

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passion + happiness =

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May 2013 Les Nouvelles Esthtiques & Spa www.LNEONLINE.com Page 47

skin

BY LYDIA SARFATI

passion + happiness = a long and successful careerPASSION. IT ALL STARTS WITH A DREAM. Before you can become successful at anything, you have to have passion. For me, the choice for my career was a no-brainer; I always knew that I belonged in the beauty industry. I went from being an esthetician working out of my home to owning and operating a global skin care brand. Without the true love and devotion I have for my work, I never could have had a successful career.

For my first job in the beauty business, I worked for a cosmetics company on Madison Avenue in New York City. I absolutely loved it. The company specialized in custom blended face powders and foundation. Coming in every day was excitingI felt like a kid in a candy store surrounded by all the beautiful colors. I was like a mad scientist, adding a pinch of this color and a pinch of that color. I had been creating masks in my mothers kitchen since I was young, but now I was actually mixing up cosmetics that people were paying forand in New York City! I was living the dreamit was my first taste of being a beauty professional, and I couldnt wait to have more.

After my husband and I had our first baby, I took some time off. But I realized that in order to provide my daughter with a good education, a nice home and all of the things that I dreamed she would have, it would require two incomes.

So I started working again, this time in a Euro-pean Skin Care Salon in Forest Hills of Queens. One of my daily jobs was preparing the massage cream, which was a very greasy, rich ointment made with lanolin, almond oil and mineral oil. I had to mix it all with my elbow! Our facials were done with a pot of hot water and chamomile flowers, and we made the facial masks ourselves. This was unique and definitely very old school, but it was wonderful, and I enjoyed going there each day.

As I developed my own idea of what mod-ern skin care should be about, I started dreaming about owning my own salon. That was the next step; I could come up with my own formulas, cre-ate my own client base and really take my dreams to the next level. It took many years before I finally opened Klisar Skin Care Center in New York City. How excited I was to be able to see my dreams come true, my vision coming alive! Now my ca-reer was in my own hands. I could decide for my-self when to go into work, and I willingly did so because it made me happy. Being the owner of Klisar was a very exciting period of my life. It was amazing to develop, test and create the products that were revolutionizing the way facials are done. I no longer had to deal with messy products, which was great for me. Everything was perfect ... but I was ready to take it even further. 4

How excited I was to be able to see my dreams come true, my vision coming alive! Now my career was in my own hands.


When I launched my skin care company, I knew that it was going to be much different than owning a spa. But I soon discovered that I loved it just as much. It was an incredible experience for me to go around the world, learning about new skin care trends and sharing them with my clients. Then I ventured into education. Creating a library of educational DVDs was so fun for me. It was incredibly motivational to know that thousands of estheticians all over the world would now be able to get advanced skin care education. I wanted to be able to give them the tools they needed to see the success that I was able to find for myself. I love seeing my clients become successful; it is one of the reasons that coming to work each day is a treat. For me, the driving force behind it all was be-ing able to help other estheticians create successful careers.

If you can rely on yourself, you have the power to achieve almost anything. This is one thing I am sure of. Choose to live the best life possible today, and your professional and personal success will be ensured. Passion is the number one ingredient for enjoying what you do. My career path has been a long and happy one. I believe that if you can find something you are passionate about, you truly will never work a day in your life.

The path I took might not be right for you. Maybe you are happier working for someone else, or working only a few hours a week. Maybe you will even decide that beauty isnt the right career choice for you. Whatever you do, if you go into work each day and complain and drag your feet, something is wrong. Your job is part of who you are, and if you are unhappy there, you will be unhappy everywhere. Find your dream and your passion; this will lead you to a long and happy career. n

Lydia Sarfati is the president and founder of Repchage. She is an inter-nationally recognized skin care expert with more than 30 years of experience in the industry, and has been quoted in multiple highly respected publica-tions and appeared on television for her expertise. Sarfati is the honorary chair of EstheticsAmerica, CIDESCO USA and the Skin Care & Spa Council Director of Intercoiffure North America. She is the recipient of numerous prestigious industry awards, including LNE & Spas Crystal Award. Email her at [email protected].


Choose to live the best life possible today, and your professional and personal success will be ensured.

Passion is the number one ingredient for enjoying what you do.

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Page 50 www.LNEONLINE.com Les Nouvelles Esthtiques & Spa May 2013

PRETTY PAMPERINGLuxuryCaviar&DiamondEssence from DPC helps to stimulate the synthesis of collagen to preserve skins firmness and elasticity, says the company. Extra fine diamond powder gently exfoliates the top layer of skin, allowing the vitamins, moisturizers, botanicals and age-defying ingredients to penetrate deeper and more effectively. The essence replenishes moisture, smoothes and refines surface texture and reignites youthful luminosity. www.dpc2000.com866.436.6462

SKIN

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DAIRY DELIGHT The MilkPlusEnrichedProbioticCleanser from Rhonda Allison is formulated with an organic foaming peptide, goat milk and marshmallow root extract to provide the skin with a deep cleanse while balancing the good bacteria, as well as antiseptic, antioxidant, anti-inflammatory and hydrating support. The cleanser soothes rashes, reduces irritations and sensitivities, rejuvenates, hydrates and firms the skin, says the company. www.rhondaallison.com866.313.SKIN

PEPTIDE POWER The CollagenPeptideSerum from LeMieuxCosmetics is a concentrated rejuvenating serum that re-hydrates and re-textures facial tissue. The intensive anti-aging treatment dramatically lessens the appearance of fine lines and wrinkles while minimizing

the appearance of facial fatigue, says the company. It also stimulates

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