LinkOut in the Hills : the LinkOut in the Hills : the West Virginia University West Virginia University

Experience – Past, Experience – Past, Present, and FuturePresent, and Future

Jean L. SiebertJean L. SiebertCollection ManagerCollection ManagerReference LibrarianReference Librarian

B.S. Pharmacy, M.L.S., M.B.AB.S. Pharmacy, M.L.S., M.B.AJean.siebert@mail.wvu.eduJean.siebert@mail.wvu.edu

Health Sciences LibraryHealth Sciences LibraryProjected 2007 Projected 2007

AcknowledgementsAcknowledgements

• Susan Arnold• Virginia Bender• Terrance Burton• Kathy Kwan• Julie Kwan• Michael Kronenfeld• Ruth Nellis• Frances O’Brien

• Dave Piper• Dale Prince• Susanne Rasmussen• Jean Shipman• Tansy Szeliga• M.J. Tooey• Nancy Wasson• Toni Yancey

ObjectivesObjectives

• Share West Virginia University Health Sciences Library (WVU HSL) Methods for Teaching Users about accessing full text from PubMed

• Describe Past Present and Future of LinkOut Project

• Present Outcomes of LinkOut Project

Methods Methods

• Elevator Moments• User Friendly Icons• Press Releases• Message of the Week• Staff Training• In Library Training• Office Visits• Colorful Handout• Integrated with Instruction Program• Web Site Information

Elevator MomentElevator Moment

• Waiting for Elevators

• Look for PubMed Paper Printed Search Results without LinkOut Icons

Press ReleasesPress Releases

• E-News

• The Center (HSC publication)

• The Spirit (WVU campus newsletter)

• “What’s New” on Health Sciences Library web page

User Friendly IconsUser Friendly Icons

• Incorporate Color and Design of Parent Institution – West Virginia University Health Sciences Center

• Benchmarked other library LinkOut Icons• Utilize Word(s) which users Understand

– Avoid Library Jargon

• Tried and tested Alternative words• On Shelf• Print Collection• ONLINE

User Friendly IconsUser Friendly Icons

• Full Text Journal

• In Library

Message of the WeekMessage of the Week

• Colleges – Pharmacy– Nursing

• Send out weekly email to students, faculty and staff

• Also Posted on their web pages

• Upon Request they include messages related to the library

Incorporate Into Everything!!Incorporate Into Everything!!

• Staff Training– Library Staff Essential

• In Library Training• Handout Racks• New Faculty Information/Orientations• Office Visits• Library Instruction• Reference Desk Questions• Directional Help

Promotion Must Be ContinuousPromotion Must Be Continuous

• Faculty Turnover– Retirement– New Faculty– Interdisciplinary Research

• Student Turnover– Graduation– Jobs which require library research– Rural Rotations

• Staff Turnover– Retire– Switch Jobs from other campuses– Change to Research Based Positions

PastPast

• Started on LinkOut 2002

• Published Article Fall 2002 in PDI Alert

• Major Library Projects Slowed Project Down– Moving Journals put project on hold Summer

of 2004– Weeding and Moving Books 2003-2005

PresentPresent

• Over 1,200 Journals in Access Database• Creates Reports When Needed• Change in Vendors Creates Additional Work

– Addition of Full-Text Databases– Serial Vendors Mergers and Acquisitions

• Adding More E-Journals Increases Data Entry– Elsevier Science Direct– LWW Journal Collections

Reasons for High UseReasons for High Use

• Only Academic Medical Center in town– Two Hospitals into without libraries

• Largest Research University in State• Geographically Limited Access

– Construction Two Research Buildings– Largest Square Foot Building in State– Stairs (100+ from Parking Lot)

• Leader Online Journal Conversion WV– Highest Number of Electronic Journals

• WVU HSL Supports Rural Rotations– Medicine, Nursing, Pharmacy Etc

Change of CastChange of Cast

• LinkOut Data Entry and Activation Executed by Reference Librarians – Susan Arnold– Virginia Bender– Jean Siebert

• Training Serials Library Associate to take over LinkOut for Reference Librarians– Susanne Rasmussen

QuotationQuotation

• In Research, Data Speak– Curtis L. Meinert 1966

Description 2004 2005

Full-Text Access

8815 31549

Journals NOT Full-Text

4699 8420

All Journal Access

13514 39969

OutcomesOutcomes

0

5000

10000

15000

20000

25000

30000

35000

40000

2004 2005

Full-Text

Other Journals

Total

FutureFuture

• Investigating Connecting Serials Solution with PubMed

• Submit for Poster Session on Outcomes at Regional Meeting

• Writing an article on Our Project and Outcomes

Lessons LearnedLessons Learned

• LinkOut Project– Takes longer than Projected– Access Database Critical– Anticipate Delays

• Continual Need for Promotion– “I didn’t know you could do that”– “Usually use www.pubmed.gov”

Lessons LearnedLessons Learned

• Who Will be Responsible Long Term?– Weekly or Bi-Weekly Work– Understanding the Importance of PubMed– Bring Them into Project Earlier

• Unanticipated Outcomes– Heavy Use Full-Text Journals– Decreased Library Visits– Increase in More Difficult Serial Questions

Questions and CommentsQuestions and Comments

• Now

• Later– Jean.siebert@mail.wvu.edu

– 304 293-1920

ConclusionConclusion

• Achieved Objectives

• Delighted to Discuss with you in Future

• Hope You Will Implement and Maintain LinkOut

• Thank you for Listening