like daughter, like - temple university professor (and mother) ... 6 like daughter, like mother...

Fox professor (and mother) Ayalla Ruvio provides evidence of consumer doppelgangers.

p. 6

Joe DiMauro shows cunning and compassion for the nearly 10,000 animals he serves.

p. 10

Social networking strategy: Learn from experimentation or institutional experience?

p. 14

Harvard, MIT and Fox’s Mercedes Delgado are innovating in clusters.

p. 16

TEMPLE UNIVERSITY FOX SCHOOL OF BUSINESS FALL 2011 VOLUME 1 ISSUE 1

Moms now mimic style mavens who are closer to home than Hollywood: their daughters.

Like Daughter,Like Mother

11660_foxfocus_magazine_taw.crw2.indd 1 10/16/11 6:27 AM

1. Table of Contents1. Table of Contents11660_foxfocus_magazine_taw.crw2.indd 2 10/16/11 6:27 AM

FALL 2011

FOX FOCUS is published for alumni and friends of the Fox School of Business at Temple University.

M. Moshe PoratDean

Rajan ChandranVice Dean

Diana Breslin-KnudsenAssociate Dean

William AaronsonAssociate Dean, Graduate Programs

Deborah CampbellSenior Assistant Dean, Undergraduate Programs

Christine KielyAssistant Dean, MBA and MS Programs

Donald KirkwoodAssistant Dean, Development and Alumni Relations

Jennifer FitzgeraldExecutive Director, Communications and Strategic Marketing

Jodi BridenBrandon LauschCo-editors

Julie AchillesChelsea CalhounChristine FisherBrandon LauschMorgan ZalotWriters

Jodi BridenPhotography Editor

Ryan S. BrandenbergChris HartloveJoseph V. LabolitoPhotographers

For inquiries, feedback orcomments, please contact:

Office of the DeanFox School of BusinessAlter Hall (006-7)1801 Liacouras WalkPhiladelphia, PA 19122-6083USA215-204-7676

www.fox.temple.edu

2 Message from the Dean

3 Letters and Social Media Comments

4 Programs and Photos

COVER STORY

6 Like Daughter, Like Mother Through more than her research,

a Fox professor proves moms act as consumer doppelgangers, taking fashion cues from their daughters.

FEATURE STORY

10 Vetting Process Oskie, a 4-year-old, 103-pound husky,

undergoes a successful surgery at the clinic—and hands—of Dr. Joe DiMauro, MBA ’80.

POINT/COUNTERPOINT

14 Social Media Strategy Experimenting with social media

can pay off. But has the time for experimentation passed?

NUMBERS

16 Owl Fund/TUIA An innovative, hands-on approach

to investment education.

FACULTY PROFILE

17 Mercedes Delgado Tapping into regional innovation

clusters to drive economic growth.

STUDENT PROFILE

18 Kayode Malomo An Executive MBA student seeks

to bridge a digital divide in Africa.

19 Class Notes, Alumni Profiles

22 News

Vetting ProcessFrom his basement to best-in-show:How Dr. Joe DiMauro, MBA ’80, built the Horsham Veterinary Hospitalp. 10


Now more than ever, the Fox School of Business is a global brand.

Earlier this year, we invited current students to share their most powerful Fox experiences before we officially unveiled a new branding platform, the Power of Fox, to better showcase our strengths as one of the world’s leading business schools.

Among hundreds of responses, many students cited our Center for Student Professional Development (CSPD) for helping them land a dream internship or job. Others experienced Fox’s power by joining our Student Professional Organizations.

One student wrote that her most powerful Fox experience was spending late nights and long hours studying with friends in her International MBA cohort. Amit Neuman said being a teaching assistant in Risk Management and Insurance was powerful, while Joseph Timbo, a student-entrepreneur who founded the clothing company Lfficial, cited his entrepreneurship capstone class. Senior Ryan Frain responded with just one word: Graduating.

Another student, Carlzel Bostic, had a simple, yet powerful, message: “Fox has inspired me to achieve greatness.”

What do you think of when you see or hear the name Fox School of Business?

Perhaps influential research comes to mind. Or you might think of experiential learning opportunities, such as our renowned Enterprise Management Consulting (EMC) Practice for MBA students.

Fox’s power is illustrated through entrepreneurial thinking, a global network and constant curriculum innovation. All of this—as well as technology, diversity, world-class research faculty and more—is inside Greater Philadelphia’s largest business school, part of one of the world’s largest universities.

The Fox School’s reputation—its power—is sustained by our students, faculty, staff, alumni, friends and industry partners. You are the voices and faces of the Power of Fox.

Because, most of all, the Power of Fox is you.

Regards,

M. Moshe Porat, PhD, CPCUDeanLaura H. Carnell Professor

THE POWER OF FOX

DEAN'S MESSAGE

2 FOX FOCUS FALL 2011


LETTERS AND SOCIAL MEDIA

3FOX SCHOOL OF BUSINESS

@THE FOX SCHOOL ON TWITTERFox uses the social media site Twitter—which allows users to “micro-blog” using 140-character messages called tweets—to interact with students, alumni and industry partners and to further disseminate school and university news. Tweets from Fox are available publicly at twitter.com/foxschool. Already have an account? Log in and follow us to join the conversation.

I’m sorry. Can you ‘retweet’ that?Not familiar with all this tweet speak? Here is a brief explanation of the abbreviations and symbols used in the highlighted tweets at right.

Twitter users can mention others in tweets by using the “@” symbol before the username of a person or organization. Examples:@foxschool

@StevenLJohnson

The acronym “RT” indicates that the message has been retweeted. Retweets allow users to share the posts of others while crediting the original “tweeter.”

Hashtagging, indicated by a “#” symbol, allows users to easily categorize and monitor popular, or trending, topics.Examples:

#TempleU

#Philly

@ElizabethKH: There’s an @foxschool ad on my train in Boston. Temple Owls are everywhere.

@qcq101: Just met Tom Keene in the Bloomberg offices and presenting to him in a few hours. Reality meets theory through the Fox School!

Fox charts future of business education with new Center for Design+Innovation, directed by @YoungjinYoo http://shar.es/3Z6Gs

@Have_CISA: I just completed a presentation at Temple University’s Fox School of Business (Alter Hall). What an Alma Mater!

Nice photo! RT @richithomas: View from Alter Hall http://instagr.am/p/BhrRU/

@loDESH: i love alter hall

Many thanks! RT @TyrasLilSis: Proud to be a student of The @foxschool, it is preparing me to be a great business leader!

@ChatterBlast: @foxschool Thanks for the shout-out! We are eternally thankful for the support given to us by @IEIfox!

Thanks! Comprehensive online resource: http://t.co/WRMmJ1u RT @NeezyTaughtMe: Go 2 CSPD in alter hall. temple has the best resources 4 jobs.

@O_Shaw: Just saw one of my old professors on a commercial for Temple’s Business school. He was the coolest professor ever

@ActionNewsMatt: #TempleU represents on the West Coast! Ad for Fox business school on the #Seattle light rail http://twitpic.com/570gb9

Three Fox staff anniversaries this year: Lisa K. Fitch (20 years), Bernice B. Harris (30 years), and Deborah A. Riley (30 years). Thank you!

#TempleU chapter of @NABAInc named Best Student Chapter in the eastern region and No. 2 nationally. Fox Acct. prof. Christian Wurst advises.

Fox MBA alum and adjunct prof. Mike Guglielmo recently won HR Person of the Year in the large company category from Philly @SHRM. Congrats!

Adopting tech early advertises who you are/what you value, Fox prof @StevenLJohnson says http://bit.ly/fWDAWd “It shows you are a loyal fan”

Could well-placed anger be good for your career? Fox prof. Deanna Geddes explains via chicagotribune.com http://t.co/ihvH0GG

Congrats, Zach! RT @ZachVanBlog: Placed and was awarded in the design challenge 2011 at the fox school of business!

Fox student Max Marine, pres. of #TempleU’s undergrad real estate club, blogs on saving on electric bills: http://t.co/WhS2zCT via @benzinga

Fox’s MBA consulting capstone, EMC, works to preserve Pa. lands’ preservationists http://bit.ly/q19YRo

@TempleUniv: TU YouTube channel video: Renaissance man (Phillies SS & music mogul) Jimmy Rollins’ visit to @FoxSchool http://bit.ly/gNyRvz

@kdancer00: Oh how I love this lovely weather in Philly!! Pic from alter hall!! http://yfrog.com/h8kzndwj


PROGRAMS AND PHOTOS


POWER OF FOX BRANDING PLATFORM UNVEILED AT ALTER HALL CEREMONY On the last day of 2010-11 classes, Fox School students took part in a first—the internal unveiling of a new, school-wide branding platform, the Power of Fox.

The May 2 Power Launch, hosted beneath the elliptical ticker tape in Alter Hall, gave Fox students, faculty and staff a first glimpse of the overarching theme of the rebranding, as well as samples of new marketing and advertising material.

“We invited members of the internal Fox community to learn about our new brand because this is a shared effort,” Dean M. Moshe Porat said. “The Fox School’s reputation—its power—is sustained by our students, faculty and staff. They are the voices and faces of our new brand.”

The week before the event, Fox School students were invited to enter a raffle by sharing their most powerful Fox experi-ence. Hundreds of students responded, with written messages ranging from the importance of the school’s Center for Student Professional Development and the value of student professional organizations to hearing guest speakers or making lifelong friends.

The event concluded with a promotional video focusing on core messages of the rebranding, including innovative, entrepreneurial thinking, experiential learning and influential research by Fox’s world-class faculty.

“The Fox School’s reputation—its power—is sustained by our students, faculty and staff. They are the voices and faces of our new brand.” —Dean M. Moshe Porat

Fox School of Business Full-Time MBA, transit car advertisement.

Fox School of Business Executive MBA, metro advertisement.

Fox School of Business Part-Time MBA, metro advertisement.

Fox School of Business Online MBA, metro advertisement.

Fox School of Business International MBA, transit car advertisement.



AS FOX IMPLEMENTS A NEW BRANDING PLATFORM, THE SCHOOL CONTINUALLY REDESIGNS, ENHANCES AND INTRODUCES PROGRAMS TO SERVE STUDENTS.

THE POWER OF FOXFOX’S EMBA RANKINGSBY FINANCIAL TIMES, ONE OF THE WORLD’S LEADING BUSINESS NEWS AND INFORMATION ORGANIZATIONS, RECOGNIZED FOR AUTHORITY, INTEGRITY AND ACCURACY.

IN THE U.S.by Financial Times

IN THE WORLDby Financial Times

REDESIGNED EXECUTIVE MBA CAN BE COMPLETED IN JUST 16 MONTHSThe Fox School has redesigned its highly ranked Executive MBA into an innovative 16-month program while maintaining its rigorous standard for curriculum.

Fox’s EMBA can now be completed in just 16 months, beginning in mid-August and ending in mid-December of the next year. The AACSB-accredited program is designed for experienced executives, entrepreneurs and managers.

Fox’s EMBA is built on face-to-face classroom time delivered over one weekend per month and supplemented by interaction with classmates and faculty via WebEx, a premier web-conferencing program that allows students to collaborate live by audio and video.

Classes meet at the Desmond Hotel and Conference Center in Malvern, Pa. But the Fox EMBA is connected to a global network of Fox EMBA partner programs in Colombia, Paris, Japan and, soon, China and Singapore.

Through Fox’s EMBA Global Strategy course, students participate in a hands-on learning experience by traveling internationally and networking with executives from across the world. The program also includes a unique career management program as well as access to an extensive EMBA alumni network.

FOX LAUNCHES EXECUTIVE MBA CORPORATE PARTNER SCHOLARSHIP PROGRAM The Fox School’s Executive MBA program is introducing a Corporate Partner Scholarship Program to enable its corporate partners to continue offering educational opportunities to employees amid budgetary constraints. The program provides scholarship opportunities for students when more than one employee from the same company attends the Fox EMBA program in a given year.

Fox will give a 4 percent tuition scholarship, on behalf of the corpo-rate partner, for each of two students who attend Fox’s EMBA program in the same cohort, saving each student more than $3,000 on tuition. The scholarship amount increases for all students from the same company by 2 percent for each additional student who enrolls in the program in a given year.

The program enhances the educational experience of all Fox EMBA students and encourages co-workers to become educational colleagues. It also gives businesses the opportunity to strengthen their workforce and retain valuable employees through a partnership with Fox—at no cost to the company.

“Our Executive MBA program allows seasoned professionals to learn from Fox’s world-class faculty one day and to apply those concepts the next day at work. By pursuing a Fox EMBA with a co-worker, that experience is greatly enhanced,” Dean M. Moshe Porat said.



FEATURE LIKE DAUGHTER, LIKE MOTHER



While teen girls often see friends or celebrities as fashion idols, new research shows that moms may mimic style mavens who are much closer to home: their daughters.By Brandon Lausch

FASHION THROUGH THE AGES

The teenage girl lounges in her room, leafing through the latest edition of People and gazing at the celebrity fashion icons on every page.

This week’s Style Watch showcases actresses Emily Browning, Vanessa Hudgens and Anne Hathaway. Their “amazing accents” include Hudgens’s beaded Jenny Packham gown and Hathaway’s embroidered Dolce & Gabbana dress.

Other People features, such as Celebrity Marketplace or Beauty Watch, serve as instruction manuals on how to imitate fashion of the stars. Lady Gaga’s surprising must-have? Ivory bar soap! ($2.50 for a four-pack at drugstores.)

But while the teenager—at the crucial stage in life where she is forming an independent self-identify—is apt to mimic the fashion sense of her peers or look to celebrities for guidance, there’s a different story down the hall.

As much as mom might be influenced by celebrity endorsements, her fashion role model is likely to be closer to home than Sarah Jessica Parker or Katie Holmes. In fact, it’s someone she knows personally.

Her daughter.

PROFOUND IMPACTParents (direct role models) and celeb-rities (indirect role models) have long exerted influence on the consumption decisions and socialization of youth. Research has also shown that children influence the products families buy as a unit—cereal or soda, the family car—or items bought by parents but primarily for a child, such as a new bicycle.

But a new study—believed to be the first of its kind—by a Fox School professor tested the influence teenage girls have on products their mothers buy solely for personal use, as in makeup or clothing.

Lead author Ayalla Ruvio, an assistant professor of marketing, found that mothers have a much stronger tendency to mimic their daughters’ consumption behavior than vice versa.

“This finding provides initial support for the notion of reverse socialization and suggests that the impact adolescents have on their parents is much more pro-found than has been credited to them,” Ruvio and her co-authors wrote in a Journal of Consumer Behavior article, subtitled “A role model perspective on intentional consumer mimicry.”



FEATURE LIKE DAUGHTER, LIKE MOTHER

“The findings clearly indicate that the subjects intentionally choose the figure they want to emulate and report their inclination to mimic their consumption behavior.”

Some mothers mirror their daughters’ consumption style. This phenomenon —an intentional decision-making process of whom to mimic, what product or actions to copy, and for how long—produced a new term and inspired the article’s title: the consumer doppelganger effect.

‘YOU GIRLS KEEP ME YOUNG’ Ruvio’s forthcoming consumer doppel-ganger article features two studies. The first tested the tendency of 152 high school girls who lived in a large city in Israel to mimic celebrities they con-sidered fashion experts. The study also measured the girls’ fashion conscious-ness and their cognitive age—their age perception as opposed to actual age.

All of the girls chose an older female celebrity, with about 30 percent of them selecting the same 24-year-old model, Bar Refaeli. The results supported the notion that the girls identify most with consumer role models who apparently have similar interests, expertise in a certain domain and are of similar cogni-tive age—with the teens thinking they themselves are older than they are.

“It is not merely the mimicking act that is conscious,” the researchers wrote. “The findings clearly indicate that the subjects intentionally choose the figure they want to emulate and report their inclination to mimic their consumption behavior.”

This study tested intentional, “unidirectional” consumer doppelganger

Celebrity role model:

30%Percentage of teenage respondents who selected the same 24-year-old celebrity, Bar Refaeli, as their fashion icon.

Study sample size:

343Number of mother-daughter pairs who responded to the study. The mothers were 44 years old on average; the daughters’ average age was 16.

effect, in which an impersonator copies someone he or she doesn’t know. Like when someone, let’s call her Amy, buys the exact Gap drawstring jacket Kate Bosworth wore to a party. Bosworth, of course, has no idea Amy did that.

Study No. 2 analyzed whether teenage girls tend to emulate their mothers’ consumption behavior or whether mothers mimic their daughters. In essence, is it the cliché like mother, like daughter —or the other way around?

The study sampled 343 mother-daughter pairs, with an average age of 44 for the mothers and 16 for the daughters. The researchers were surprised to find that the “daughters’ interest in fashion and their older cognitive age have no significant relationship with their mothers’ influence as role models.” So even if the daughters are fashion crazed and think they’re 25, they won’t look to mom for style tips.

However, “mothers who see their daughters as consumer role models will tend to doppelgang their consumption behavior,” especially if the mother is young at heart, has high fashion consciousness and views her daughter as a style queen.

This mimicry is lampooned in the teen comedy Mean Girls when the main character, played by Lindsay Lohan, visits the estate of Regina George, the local “it girl.” Regina’s mother—comedian Amy Pohler—


Ruvio’s study was featured in the Toronto Star, British Elle, Telegraph and Daily Mail, The Times of India, Chile’s La Tercera and China Daily.

Major U.S. coverage included The New York Times, TIME, The Atlantic and NBC’s Today Show. When CNN.com posted an article about her findings, it became the most popular story on the site. Her research was even a question on NPR’s weekly quiz show, “Wait, Wait … Don’t Tell Me!”

Ruvio has published about 25 journal articles on an array of topics, including aggressive driving as a consumption experience and the holiday con-sumption rituals of Christians, Jews and Muslims.

When not in the classroom or office, she’s most likely competing in dog shows with her championship- caliber Cane Corsos.


AYALLA RUVIOAssistant professor of marketing

Dr. Ayalla Ruvio earned her PhD from the University of Haifa in Israeland was a visiting scholar at the University of Michigan before joining Fox in 2009.

She is a consumer behavior researcher who focuses on issues such as con-sumers’ self-identity, possessions as an extension of the self, consumers’ need for uniqueness, and cross- cultural consumer behavior.

In July 2011, her research on the “consumer doppelganger effect” —specifically mothers copying their daughters’ identities through fashion —captured the attention of news out-lets in at least 20 countries, appeared on hundreds of websites and led to high-profile exposure for the Fox School’s thought leadership.

greets the girls in a velour jumpsuit and offers them non-alcoholic margaritas as a way to make friends. She comes off as socially tone deaf. “What are you guys listening to? What’s the cool jams?” Pohler asks the group.

“Mom, could you go fix your hair?” Regina responds to dismiss her from the room.

“OK,” Pohler replies with a wink. “You girls keep me young. Oh, I love you so much.”

SHE IS FOR MEAccording to the researchers, the mother-daughter dyadic model is the first to test the “bidirectional influence” —whether the consumer doppelganger effect can go both ways—on children and adults influencing the purchase of personal products. They also believe it’s the first study to explicitly test relevancy in regard to both unidirec-tional and bidirectional role models.

Ruvio and her colleagues integrated “two streams of research,” the study of mimicry and the literature on role modeling, to demonstrate that “chil-dren affect their parents’ consumption behavior with regard to the products that the parents themselves consume.”

The findings aren’t just clear in Ruvio’s article. They’re also on display in her home.

Ruvio had two boys, Tom and Daniel, before welcoming her daughter, Lihi, to the world. Before Lihi was born, Ruvio hated to wear pink and purple shirts. Now she does. She despised jewelry. Now she wears it.

It’s all because Lihi—which loosely translates to “she is for me” in Hebrew —compliments Ruvio when she wears those colors or accessories. So, in the Ruvio household, perhaps it’s fashion criticism, as opposed to expertise, that leads the mother to change her consumption behavior. The child’s influence—even if it hasn’t led to a doppelgang—started early.

Lihi is only 6 years old.



VETTING PROCESS

BY JUL IE ACHIL L E S

An inside look at the life of Dr. Joe DiMauro, founder of Horsham Veterinary Hospital


Dr. Joe DiMauro, MBA ’80, calmly enters the hospital’s main surgery room at 12:45 p.m., snapping on a pair of latex gloves and tying a mask over his mouth.

He tugs two large, overhead lights down toward the table while his technician begins to shave and clean the patient’s incision site. The buzz of the razor sounds dull next to the familiar high-pitched beep beep beep of the pulse oximeter measuring the heartbeat of the anesthetized patient.

DiMauro is repairing a torn ACL, a routine procedure he performs about once a week—perhaps 400 times to date—yet he calls the patient’s family before starting the surgery to make sure they are comfortable with the operation and understand the potential risks.

“All right, let’s rock and roll,” DiMauro says, as the radio plays oldies in the background. Normally, the Phillies game would be on, but today—a Thursday in June—the team is between series with the Nationals and Pirates.

The technician laces up DiMauro in his lab coat and hair net, careful to avoid the sterilized tools on the tray. At 1:25 p.m., the smells of smoke and burning flesh fill the room as he makes the first incision with the laser cutter into the knee.

DiMauro operates on the dog with the passion of an artist.


“He’s a businessman with the compassionate edge of a veterinarian, and a veterinarian with the hard edge of a businessman.” !Amy Myers, hospital manager



FEATURE VETTING PROCESS

ANIMAL HOUSEThe blond tuft of fur poking out from under the green surgical blanket belongs to Oskie Trymbiski, a 103-pound husky. Suffering from an injured left hind leg, 4-year-old Oskie was referred to DiMauro’s veterinary hospital in Horsham, Pa., a practice that caters to an active clientele of nearly 10,000 animals.

The massive 12,800-square-foot facilities, in Montgomery County, are an impressive upgrade from the split-level house—about the size of half a tennis court—down the road in which DiMauro began his practice 25 years ago.

Using two bedrooms for exams, DiMauro carried animals down to the basement, while he and his wife lived upstairs with their 1-year-old daughter, Elysa. While the practice grew, space became tight, and DiMauro moved into a larger building.

Then five and a half years ago, with a staff of 50, including six elite doctors, DiMauro opened the Horsham Veterinary Hospital in its present location at Horsham and Keith Valley roads. The hospital held an open house earlier this year to celebrate its 25th anniversary.

A resident of Dresher, Pa., DiMauro, 55, has worked with 3-pound Yorkies, 190-pound Mastiffs and everything in between. DiMauro’s colleagues have extracted hairballs and stones from ferret stomachs and have removed tumors from mice and guinea pigs.

“I was attracted to the idea of being a generalist—having appointments one day and doing surgeries the next,” he said of choosing veterinary medicine.

He attended business school before getting accepted to the School of Veterinary Medicine at the University of Pennsylvania. The decision would greatly impact the way he expanded his simple practice into an innovative, technological veterinary clinic, kennel and boarding facility.

DiMauro’s hospital was the first in the area—and still only one of a few—to use laser technology, a “basically blood-less” operating technique that allows for less swelling and pain. The doctors at Horsham Veterinary Hospital also take biopsy samples with fiber-optic scopes and perform endoscopies, enabling them to see inside the body using small tubes and lenses.

When conducting pre-anesthetic blood work, DiMauro’s doctors use a technology called Cardiopet, which allows them to transmit electro-cardiograms over telephone lines and receive a faxed report approving the use of anesthesia on patients scheduled for surgery.

And because animals can’t hold their breath when told, special lead-lined collars minimize radiation when taking digital X-rays.

“He’s a businessman with the compassionate edge of a veterinarian, and a veterinarian with the hard edge of a businessman,” said Hospital Manager Amy Myers.

DiMauro’s hospital is organized, pristine and sterile. Bright, yellow walls frame the stainless steel equipment and neatly labeled bins of needles, Q-tips, gauze and syringes. But each animal’s holding cage features a handwritten card with the patient’s first and last name—Lily Smith, Max Jones—as a friendly reminder that pets are treated like people here.

Employees dressed in clean, maroon polo shirts and white pants work methodically in a pharmacy area, examining samples and filling prescriptions. But down the hall, Room 7 assures clients that the Horsham Veterinary Hospital staff can also be friends in hard times.

DiMauro designed this “comfort room” with cozy couches and mellow lighting as an oasis to discuss options with families of dying patients. A door directly to the parking lot provides an easy escape for clients—some overcome with emotion—who prefer not to walk out through the waiting room.

“It’s hard, but that’s why we’re here,” said Barb Wagner, a certified veterinary technician. “I like to think the happy and good outweigh the sad.”

THE DOG DAYS ARE OVERIn the operating room, DiMauro breaks the silence with a joke as Wagner cleans the incision site of a small silky terrier getting growths removed by laser. “It’s good to use saline to cleanse. You don’t want to ignite the animal,” he said. “Not a good practice builder.”

Veterinarians in the U.S.

!90,000As of 2010, there were 90,201 veterinarians in the U.S.

Vet Clinics in the U.S.

26,642Out of the 26,642 veterinary firms in the U.S., only 235 employ 50 to 99 people.



DiMauro’s co-workers, some of whom have been with him since day one, praise him as optimistic and laid back, with a visible passion for his practice and an extraordinary business sense.

“He has always been incredibly involved in the community here,” said Jean Janzer, a longtime veterinary technician and the hospital’s com-munity events coordinator.

Janzer said the hospital hosts client education sessions, rescue events and brings in community groups of seniors and scouts to tour the facilities. A spare room in the back of the building acts as a community space for the local Rotary Club and Horsham Dog Park group.

“It’s amazing how identifiable in the community we are,” said Myers, adding that she often gets recognized at the supermarket in her veterinary uniform.

DiMauro’s other passion is supporting youth education. He gladly encourages high school and college students interested in pursuing veterinary medicine to shadow him at the hospital.

Back in surgery, he asks one such student, Nikki Gustafson, a senior at Upper Dublin High School, the steps of the procedure that will fix Oskie’s torn ACL.

“First you clean the joint and then stabilize it,” she replies.

In just three weeks, Gustafson said she has learned that being a veterinar-ian is not always glamorous. Knuckle deep in blood, DiMauro mentions that he is allergic to cats and gets injections to prevent allergy attacks.

Earlier, he sidestepped a pile of dog vomit on the hospital floor, while Myers followed behind a boxer who had swallowed rat poison, cleaning up the mess in stilettos—truly a labor of love.

At 2:50 p.m., two hours after begin-ning preparation for Oskie’s surgery, DiMauro has stabilized the dog’s joint with four sutures and two stainless steel clips threaded through the bone. He has meticulously stitched the incision and carefully packed the leg in ice.

Gently laid in a cage, Oskie begins to fidget and awaken from the anesthesia. In six months, he’ll be running around like normal.

DiMauro diligently fills out paperwork in the treatment area while a bunny looks on. He has at least three more hours of administrative work before returning home to be with his wife and three children—two of whom have chosen musical careers over medical ones—along with his two Boston terriers, Fredo and Massimo, a French bulldog, Vanilla, and Cecil, a blue-fronted Amazon parrot.

He rushes to his office to make a phone call, knowing that a family is missing one of its members. Still donned in scrubs, he lands in his chair, grabs the receiver and drums his fingers on the desk, waiting for an answer.

“Hi, this is Dr. Joe DiMauro. Oskie did great in surgery today …”

VET TECHNOLOGYLaser SurgeryCO2 surgical laser systems use a focused beam of light to cut through tissue and heat up cells to the point of bursting. In veterinary medicine, laser surgeries include removing tumors and performing neuters. Laser procedures are more sterile and precise than other techniques.

EndoscopyVeterinary endoscopies are performed with fiber-optic scopes inserted into the patient’s body, allowing doctors to see problematic areas such as the esophagus, stomach or intestines. Endoscopies are used to take biopsy samples and sometimes to remove objects, like rubber bands and coins, from the stomachs of animals.

CardiologyAll patients receive pre-anesthetic blood work and heart scans before surgeries. To expedite the process, veterinarians use a technology called Cardiopet, which trans-mits electrocardiograms over telephone lines and faxes back a report of any risks.

“The difference between me and others is the Temple degree,” said DiMauro, who graduated with an MBA in healthcare administration.



POINT+COUNTERPOINT SOCIAL MEDIA

POINT

LEARN AS YOU GO

Have you been on Google+ yet? How about your company?

If your answer is no you’re already behind the curve on social networking. Yes, I know what you’re thinking. It goes like this:

“I don’t have the time.”

“Where are the returns?”

“Does social networking really have branding effects?”

“We have enough social networks already with Twitter and Facebook.”

All of those lines of thinking are valid to some degree, but the bottom line is that business professionals and their companies need to engage in social net-working as soon as possible. Don’t sweat the planning. Experimentation is the rule of the day. In fact, experimentation will more often than not form what becomes your company’s official policy.

Why bother? Google+ could be the next big thing. The unique interface, organizing principles that revolve around circles of friends and connections to mobile devices could stall Facebook’s momentum. After all, Facebook has 750 million users, but Google can integrate its social network with its Gmail service, which has 224 million users around the world.

Bottom line: There’s a big audience to be had. And your company can be one of the first to the gold rush.

Sure, you’ll screw up sometimes. At times, the time spent fiddling with Google+ will look like a complete waste. Some of these experiments and the networks that are created will fail miserably. As for Google+, it’s the

search giant’s third try at giving Facebook some competition. But the early line is that Google+ is a legitimate social networking contender. Your job is to try these newfangled efforts and be knowledgeable about them.

Fortunately for you, there’s little invest-ment upfront for this experimentation. You’re not installing a new enterprise system and changing processes. An intern—perhaps the most likely expert available—can scout out these services and may just stumble on some real possibilities. The return on investment on social networking can be sketchy, but there’s also little that’s needed up front. Experiment early. Experiment often. There’s little to lose and a lot to gain.

Larry Dignan, Editor in Chief of ZDNet and SmartPlanet

PROS There’s a big audience to be had.

And your company can be one of the first to the gold rush.

Don’t sweat the planning. Experimentation is the rule of the day. There are no upfront funding commitments other than time, and return on investment may be substantial—even if metrics are lacking.

Networks will emerge and flame out continually. Figure out what the next big thing may be and adapt to whatever that is.

SOCIAL MEDIA STRATEGY: LEARN AS YOU GO OR APPLY WHAT YOU KNOW?

BACKGROUND:Larry Dignan (Point) is editor in chief of ZDNet and SmartPlanet, as well as editorial director of ZDNet’s sister site TechRepublic. He is exploring the returns on social media in a follow-up to his Kindle Single, The Business of Media: A Survival Guide.

Dr. Steven L. Johnson(Counterpoint) is an assistant professor of Management Information Systems and director of Social Media Programs and Research for Fox’s Institute for Business and Information Technology (IBIT).

Johnson and Dignan are instructors in a new Social Media certificate program at the Fox School. Visit ExecEd.ibit.temple.edu for more information, including discounts for Temple alumni.



COUNTERPOINT

APPLY WHAT YOU KNOW

The time for working professionals and organizations to merely experiment with social media has passed. It’s time to learn from experience. It’s time to create a social media strategy.

As your organization prepares its strategy, here are three key lessons to keep in mind.

LESSON NO. 1: Social media is here to stay, not a passing fad.

Did you know that nearly 60 percent of American adults online use a social networking site? According to The Pew Research Center’s Internet & American Life Project the number of adults using social networking sites has nearly doubled since 2008. The growth isn’t from teens and college students, either. The user base of all the major sites is coming from older users.

Humans are social beings. We have an innate desire to express ourselves. It has never been easier to find people with similar interests online and engage in conversation. While individual social media sites will rise and fall, the ability to form public ad-hoc conversations is here to stay.

Your customers, colleagues and competitors all have countless commu-nication channels available to talk about your organization. Every day what is being said online forms and reforms a public identity of your organization. You can choose to ignore it, to merely monitor it, or, better yet, to actively take part in shaping that conversation.

CONS The time for working professionals

and organizations to merely experi-ment with social media has passed. It’s time to learn from experience.

Your company’s best option is to actively shape online conversa-tions, which form and reform the public identity of your organization.

Although it’s tempting to turn over social media to an intern or a new hire, social media strategy is a management and executive responsibility.

Effective use of social media requires knowing both your business and online tools.

LESSON NO. 2:Social media is important, so treat it that way.

It’s tempting to turn over social media to an intern or a new-hire. But, you wouldn’t send a brand-new hire to an important meeting with a key client, would you? They can certainly help, but they can’t do it all on their own.

Social media strategy is a management and executive responsibility. Social media needs to be integrated into other business functions:

Who is allowed to speak for your organization online?

Who is responsible for responding to difficult situations online?

How do you make sure your organization presents a consistent public image?

With basic guidelines and policies in place, the skills, enthusiasm and creativity of new hires can provide a valuable addition to your team. But effective use of social media requires a combination of knowing both your business and online tools.

LESSON NO. 3: Organizational social media is also an IT application.

On July 4, 2011, the @foxnewspolitics Twitter account was hacked and multiple erroneous news accounts were posted. The information was easily verified as false, but the incident demonstrates a number of important questions that need to be addressed in a robust social media policy.

Who has control over your organization’s social media accounts? If an account is hacked or a key employee leaves, how would you regain access?

What is your crisis management plan? If misinformation appears about your company online, who and how can it be addressed quickly?

Can you still execute your best-made plans on a major holiday weekend?

This is an exciting and dynamic time for social media. Applying these simple lessons can help your organization move beyond experimentation and integrate social media into your business.

Dr. Steven L. Johnson, Director of Social Media, IBIT


BY THE NUMBERS OWL FUND/INVESTMENT ASSOCIATION

TEMPLE UNIVERSITY INVESTMENT ASSOCIATION AND OWL FUNDThe Owl Fund is a hands-on approach to investment education that, when fully funded, will be a separately managed part of the Temple endowment representing contributions in the name of William C. Dunkelberg, the Fox School’s dean from 1987-1994.

Owl Fund lead analysts come from the Temple University Investment Association

PROFESSIONAL ADVISORY BOARD MEMBERS AND AFFILIATIONSJames P. Dunigan, Managing Executive of Investments, PNC Wealth ManagementLeo Helmers, Managing Director, The Carlyle Group; Co-Head, Carlyle Mezzanine Partners, LPMaris Ogg, President, Tower Bridge AdvisorsChristopher Toto, Senior Vice President, Deloitte Corporate FinanceAndrew B. Williams, Chief Investment Officer, Philadelphia International Advisors, LPDan Zibman, Director of Hedge Fund Marketing, Princeton International ManagementKurt Brunner, Equity Portfolio Manager, The Swarthmore Group


PEOPLE

22Students in the Owl Fund

125Students in the Temple University Investment Association

7Members on the Professional Advisory Board

TECHNOLOGY

38Dual-screen computers (all equipped with Capital IQ) in Capital Markets Room

5Bloomberg financial terminals in the Capital Markets Room

177 Length (in feet) of the web-based LED ticker (the longest elliptical ticker in a business school) outside the Capital Markets Room.

$

$

SUCCESS

100%Job placement for graduating Owl Fund managers in May 2011

500,000Starting (electronic) capital (2007)

717,143Current capital (March 2011)

43.43%Return since inception (Dec. 15, 2008)

53.5%S&P 500 return since inception

PORTFOLIO

30Number of fund holdings

500Number of S&P 500 holdings (as of March 2011)

Industrials

0 5 10 15 20 25Financials

Tech & Telecom

Healthcare

Consumer Discretionary

Consumer Staples

Energy

Utilities

Materials

OWL FUND "%#

(TUIA), which conducts investment analysis, education workshops and a speaker series. Each Owl Fund lead analyst is responsible for monitoring, adding or deleting investments in a sector of the S&P 500.

Owl Fund students utilize Fox’s Capital Markets Room, a mock trading room equipped with cutting-edge financial analytics tools. Finance Professor Jonathan A. Scott directs this innovative financial education model.

Fund S&P 500 Index

TEN LARGEST HOLDINGS !% OF TOTAL ASSETS"

7.30%XLE-SPDR

5.40%XLK-SPDR

5.10%XLF-SPDR

4.60%Deere & Co.

3.00%AOSmith

2.30%IBM Corp.

3.80%Ralph Lauren

2.90%Abbott Labratories

3.40%Milicom Int. Cellular

3.70%Coca-Cola Co.

FACT SHEET


MERCEDES DELGADO FACULTY PROFILE


“Mercedes is a core research partner, and has been instrumental in bringing new ideas, methodological rigor and tenacity to our joint work.”

—Michael E. Porter, Harvard Business School

co-authored a case study of the Philadelphia Mural Arts Program with EMC Managing Director TL Hill.

With her colleagues, Delgado is designing a graduate course on Analytical Foundations of Strategy, which she plans to pilot in Fall 2012.

“This course will offer the analytical tools to facilitate strategic decision-making in a setting of uncertainty,” Delgado said. “The business environment changes fast, and these changes need to be reflected in the curriculum.”

Chelsea Calhoun

INNOVATING IN CLUSTERS

MERCEDES DELGADOAssistant Professor, Strategic Management

Hometown: Seville, Spain

Motto: Stay positive.

Best way to cope with stress: A good cup of coffee and the gym.

Ask Mercedes Delgado about the current pace of innovation, and she’ll tell you it is moving faster than ever.

Delgado, an assistant professor of strategic management, focuses her research on entrepreneurship, country competitiveness, and the relationship between industry clusters and the performance of firms, regions and countries.

Last year, Delgado and a team of Harvard and MIT researchers earned a grant from the federal Economic Development Administration (EDA) to help policymakers more effectively tap into regional innovation clusters that drive economic growth.

Delgado, who describes clusters as “geographic agglomerations of companies, suppliers, service providers and associated institutions in a particular field,” said the EDA grant has allowed the researchers to use state-of-the-art methods to better assess the presence, dynamics and emergence of regional clusters (for example, clean energy). Their main goal is to provide mapping tools for firms, practitioners and

fellow researchers to evaluate growth opportunities.

Delgado’s “Clusters and entrepreneur-ship,” which she co-authored with Harvard University’s Michael E. Porter and MIT Professor Scott Stern, was published last year in the Journal of Economic Geography. But the team has been working on clusters and regional development for years, beginning with Porter’s pioneer work in the 1990s.

Research also plays a vital role in her Fox curricula and instruction.

“My research helps me develop new course material, including company cases and tools for assessing the business environment in a particular location,” said Delgado, who recently studied the entrepreneurial capacity of Andalusia, Spain.

Since 2009 she has collaborated on a new curriculum development initiative to link strategic management’s undergraduate capstone and Fox’s MBA Enterprise Management Consulting (EMC) Practice to increase experiential learning for undergraduates. As part of the course enhancement, Delgado


STUDENT PROFILE KAYODE MALOMO

Kayode Malomo wasn’t worried when he and a group of colleagues touring Sierra Leone nearly missed their flight back to the U.S. after a technology glitch.

Growing up in Nigeria rendered the 33-year-old familiar with the challenges that exist in much of Africa. Though he isn’t from Sierra Leone, he felt a sense of being at home there, and he knew his group would make it back to the U.S. one way or another.

Malomo’s experience during the tour did, however, inspire Atlas Communications, a telecommunications company incorporated in the U.S. and Sierra Leone dedicated to providing phone and increasing Internet penetration in the West African country.

When Malomo and his business partners toured Sierra Leone in 2007, the Internet reached only 13,900 of the 8 million people who live there.

So he and his partner, who is also his boss at the accounting firm he works for in Philadelphia, were able to raise $2 million from investors to establish Atlas Communications.

“The big part for us is the social impact and the opportunity to bridge the digital divide between Sierra Leone and the rest of the world,” said Malomo, who

recently earned a 2010 African and Caribbean Business Council Award for Entrepreneurship and a City of Philadelphia citation for his achievements.

Though the typical image of Sierra Leone depicts the country as a war-torn and dangerous nation, Malomo and his colleagues saw the seeds of development and opportunity there and felt it was the perfect place to affect change through their company.

Currently, Malomo lives in Philadelphia with his wife and two sons, 2 years and 16 months old, and works as chief marketing officer and vice president of marketing for the National Business Service Center in addition to co-managing Atlas Communications.

The firm currently reaches a few hundred people through clients that include Internet cafes, the University of Sierra Leone and nonprofits.

After he obtains his MBA in 2012, Malomo envisions himself using his skills to establish a global business-consulting firm that will provide opportunities to low-income and minority entrepreneurs.

“There’s a void there for me to fill,” he said. “I see myself as a global citizen.”

Morgan Zalot


KAYODE MALOMOProgram: Executive MBA

Hometown: Ogun State, Nigeria

Faces of the world: Malomo, a consummate artist, has been commissioned to paint a portrait of Nigeria’s president, among other African leaders.

After he obtains his MBA in 2012, Malomo envisions himself using his skills to establish a global consulting firm that will provide opportunities to low-income and minority entrepreneurs.

CONQUERING A DIVIDE



1950sEugene Cowles, BS ’50 Published The War Years of a Teenager about his military service during World War II.

Richard V. Washington, BS ’55 Celebrated his 100th birthday in 2010 and is the oldest living African-American U.S. Marine. He was an accountant for the School District of Philadelphia for 45 years.

1960sStephen Wilson, BS ’62 Was selected as the 2010 recipient of the Doug Fletcher Lifetime Achievement Award, which recognizes service to the Association for Applied and Therapeutic Humor and a significant contri-bution to the understanding and application of humor or laughter during a career.

Melvin Cherry, BS ’64 Shareholder of Keystone Tax Preparation and Financial Services, was elected chair of the Middletown, Pa., Township Planning Commission and vice president of the Buxmont chapter of the Pennsylvania Society of Accountants.

Harvey Goldberg, BBA ’65 Was nominated to join the board of directors at Dynasil Corp., a leader in specialized sensors, precision instruments and optical products for the medical, industrial and homeland security/defense markets.

Stephen H. Frishberg, BS ’67 Partner of Deeb, Petrakis, Blum & Murphy PC, was elected vice chair of the board of directors of the Wellness Community of Philadelphia, an affiliate of the Caner Support Community.

1970sTimothy Cousounis, BBA ’72 Was appointed managing director of DAI Palliative Care Group, a national consultancy that partners with hospices to build their medical staffs.

Michael Lefkoe, BBA ’73, MBA ’83 Retired from a 32-year career in the retail industry, including positions at John Wanamaker/Carter Hawley Hale and Charming Shoppers, where he was an internal auditor.

Antoinette B. Coupe, BBA ’75 Vice president of finance and administration and CFO of Oliver Heating & Cooling in Morton, Pa., was named 2010 “Woman of the Year” for the Southeast Pennsylvania chapter of Associated Buildings and Contractors, Inc.

Joseph Badowski, BBA ’76 A liability claims supervisor in the Harleysville Insurance Company’s Mid-Atlantic Regional Claims Service Center, received the designation Chartered Property Casualty Underwriter (CPCU) by the American Institute for CPCUs.

Linda Ann Galante, BBA ’76 Was named one of 25 “Women of Distinction” for 2010 in Philadelphia Business Journal.

Jane Scaccetti, BBA ’77 Was named as one of 25 “Women of Distinction” for 2010 in Philadelphia Business Journal.

Dan Garrett, BA ’79 Joined PricewaterhouseCoopers’ health industries advisory practice executive team. He has previously worked with key industry executives across leading commercial health plan, provider and life sciences organizations.

1980s Marc Goldstein, BBA ’80 Celebrated 15 years as principal and owner of Malvern-based GM&P Strategic Advertising, a full-service advertising/marketing agency.

Robert Hicks, BBA ’80 Joined the staff of Delaware’s Auditor of Accounts. With more than 25 years of experience, Hicks has worked in management positions for the consulting service Accume Partners, MBNA America and Campbell Soup Co.

Wanda Paul, BBA ’80 Was appointed to the board of directors for Steppingstone Scholars, Inc., a Philadelphia-based nonprofit organization that implements programs to prepare under served school children for educational opportunities that lead to college.

Lee Zeplowitz, BBA ’82 Was appointed to the Children’s Hospital of Philadelphia legacy advisers group, which is comprised of law, financial planning, banking, trusts, investments and insurance professionals.

William Byrne, BBA ’83 Has joined WSFS Financial Corp. as senior vice president of commercial banking. Based in West Chester, he oversees commercial banking activities in Pennsylvania.

John Paterakis, BBA ’84 Was appointed to the newly established Haitian Relief Commission of the Greek Orthodox Metropolis of Central America. He will be helping to coordinate all relief efforts in Haiti undertaken by the Greek Orthodox Church globally.

Katherine Clupper, MBA ’85 Was named one of 25 “Women of Distinction” for 2010 in Philadelphia Business Journal.

Kathleen Block, BBA ’86 Of Milligan & Co., was named one of seven new board members of Philadelphia women’s fundraising federation, Women’s Way.

Justin Brooks, BBA ’86 Professor at the California Western School of Law, was named one of California’s Top 100 Attorneys for the third consecutive year in a September 2010 edition of the Los Angeles Daily Journal.

Thomas Spearing, BBA ’88 Was promoted to president of Hill International’s Project Management Group (Americas), where he will be responsible for managing the company’s project management operations throughout the U.S.

Carlton Adams, MS ’89 Joined Peabody as senior vice president of global supply chains with executive responsibility for the company’s worldwide procurement efforts.

Jeffrey Gorke, BBA ’89 Published The Physician’s Guide to the Business of Medicine: Dreams and Realities, a playbook that maps out the business physicians and practice administrators must understand in order to identify, seek and find their “dream” practice.

Joseph Lukach, MBA ’89 Has been named CEO of Philadelphia nonprofit Center for Autism and will lead the Center for Autism’s strategic plan, which focuses on increas-ing the availability of its evaluation and treatment to people in the Philadelphia region.

1990sKatayun Jaffari, MBA ’91 A partner in the business department of Saul Ewing LLP and chair of the firm’s Corporate Governance Practice Group, has been elected to the board of directors for the Scleroderma Foundation, Delaware Valley Chapter.

Karen Jett, BBA ’91 Has been inducted into the Montgomery County Community College Distinguished Alumni Hall of Fame. Jett is principal of Jett Excellence, an active member of the Institute of Management Accountants and an adjunct professor at Villanova University.

Robert Katz, MBA ’91 Was selected as the “Turnaround Consultant of the Year” at the M&A Advisor’s fifth annual Distressed Investing Summit and Turnaround Awards Gala.

Bret Perkins, BBA ’91 President of the Temple University Alumni Association, was promoted to vice president of external and government affairs for Comcast.

Robert A. Walper, BBA ’91 Partner in the Blue Bell, Pa., law office of Fox Rothschild LLP, was appointed vice chair of the

CLASS NOTES

CLASS NOTES

(continued on page 20)


Montgomery Bar Association’s Business, Banking and Corporate Counsel Committee.

James C. Garvey, MBA ’92 Was appointed vice president for strategic priorities and advancement at New England College in Henniker, N.H.

Michael D. Verrill, BBA ’92 Joined Fesnak & Associates, LLP, in Blue Bell, Pa., as director of business development, where he will partner with business owners, C-level executives and their advisers to provide finance and accounting expertise.

Ron M. Iller, BBA ’93, MBA ’95 Is senior manager at North Highland Co., a global consulting firm with an office in Radnor, Pa. He is also a member of the Temple University Alumni Association Engagement Committee.

ALUMNI PROFILE ROBIN LENGE

Some might consider Robin Lenge’s life a fashion fairytale. Others might call it a testament to the power of networking and pursuing your passion.

Originally from rural Schnecksville, Pa., Lenge, BBA ’91, came to Temple for its urban environment. Today she has a fast-paced, New York City fashion- industry career that has taken her to trend shopping in Europe, leather shows in Bologna, fabric shows in Paris, and mills and factories in Asia. She has worked for Ralph Lauren, Tommy Hilfiger, Kate Spade, Coach, Gap and, currently, Banana Republic.

“I wanted to mix the creative with the business,” said Lenge, who monitors commodity markets as frequently as she leads the creation of new fashion accessories.

Today, Lenge is director of production non-apparel for Banana Republic.

She helps her team of six coordinate with design and merchandising to translate concepts and raw materials into 500 styles a season and tangible products, such as handbags, jewelry, belts and other accessories.

Lenge provides the designers with the tools to execute their vision, works with overseas offices and factory partners, and manages the designers’ ideas through production and quality control.

One of the most rewarding aspects of her job is seeing the concepts she started with walking down the street in the hands of consumers.

“I see people carrying a handbag I made, and I love that.”

Christine Fisher

For the full profile on Robin Lenge’s fashion-industry success, visit www.fox.temple.edu/focus

MATERIALS INTOMERCHANDISERobin Lenge, director of production non-apparel for Banana Republic, translates concepts and raw materials into 500 styles each season.


ROBIN LENGEBBA ’91, Director of Production non- apparel for Banana Republic

Hometown: Schnecksville, Pa.

Motto: “You get what you get and you don't get upset”—wisdom for all ages taken from my son’s day care.

Regine Metellus, BA ’93 Of Urban League of Philadelphia, was elected to the board of directors for Maternity Care Coalition in Philadelphia.

Patrick Maloney, MBA ’94 Has been appointed CEO of Brooksville Regional Hospital in Florida. He has more than 20 years of healthcare experience, most recently as CEO of Coral Springs Medical Center in South Florida.

Lauren Feldhake, MBA ’95 Was named to the board of directors for Historic Philadelphia Inc.

John Swirsding, BBA ’95 Senior manager/XBRL practice leader for ParenteBeard LLC, was honored as one of Philadelphia Business Journal’s 2011 “40 Under 40.”

June Bretz, BBA ’96 Was named executive director of the Volunteer Center of Gloucester County.

Kevin Darrington, MBA ’98 Chief financial officer of Tops Friendly Markets, was named CFO of the Year by Business First of Buffalo. He is a certified public accountant and has worked for Pathmark Stores, Pharmaca Integrative Pharmacy and Foot Locker.

Jennifer Dempsey Fox, MBA ’99 Joined Hawthorn as a senior vice president, senior relationship manager and leader of the relationship management function for the Philadelphia office. She will work closely with investment advisers, wealth strategists and other advisers to deliver Hawthorn’s wealth management experience.

CLASS NOTES (continued from page 19)


John Sider, MBA ’02 Former deputy secretary for technology investment for the Pennsylvania Department of Community and Economic Development, was appointed managing director of Ben Franklin Technology Partners.

John L. Tancredi, BBA ’02 Retired from a career in information technology management and now owns Higbytoys.com, a company that sells novelty products related to trains.

Laurie Fanelly, MBA ’04 Has been named director of financial and administrative services at University of Pennsylvania Libraries.

Nikki Johnson-Houston, MBA ’04 Was named as one of 25 “Women of Distinction” for 2010 in Philadelphia Business Journal.

Sophie Shuklin, BBA ’04 Is now a principal consultant for a boutique consulting firm, Atidan LLC.

Anthony Pastor, MBA ’06 Was named director of investment services at OnePenn Financial Group in Plymouth Meeting, Pa.

Lawrence Spruel, BBA ’06 Helped bring a supermarket to the North Philadelphia community, serving as treasurer of the board of directors of Progress Plaza Shopping Center.

Angela Prendergast, BBA ’07 Was hired as assistant director for online marketing in Temple University Alumni and Development Communications.

2000sRichard Lussier, MBA ’00 Was appointed vice president of worldwide sales for RainDance Technologies Inc., a private company pioneering microdroplet- based technologies for single-molecule and single-cell analysis.

Carrie B. Nase, BBA ’00 Was appointed to the board of directors of the Building Industry Association of Philadelphia.

Rebecca Udell, MBA ’01 Joined the KSS Architects design team to continue its successful expansion into the Philadelphia regional market, particularly in corporate interiors as well as commercial development and higher education.

MATERIALS INTOMERCHANDISE


“It’s how we achieve the results that is going to make us different—or better—than our competitors,” said Brent Saunders, who at age 41 is among the nation’s youngest CEOs.

EYE ON INNOVATION

BRENT SAUNDERS ALUMNI PROFILE

Brent Saunders, MBA, LAW '96, CEO of Bausch + Lomb, has traveled to at least 60 countries in the past decade, yet the leader of the world's largest independent eye-care company hardly gets a chance to look around.

“Except for one trip, I don’t think I’ve taken time to do any sightseeing,” he said.

Such is life for Saunders, who oversees a company that does business in 100 countries and has more than 10,000 employees worldwide. Appointed CEO in March 2010, Saunders said his job is to ensure as many ideas as possible result in tangible innovations.

Although Bausch + Lomb is best known for eye-care products, the 158-year-old company has two other business units: surgical and pharmaceuticals. With Saunders at the helm, the company has rejuvenated its product pipeline

across all units, with projects that include a new laser technology for cataract surgery, new contact lens solution and materials, and a novel anti-inflammatory pharmaceutical agent.

In addition to developing potentially game-changing products, Saunders also emphasizes that “results, in and of themselves, are not enough.”

“It’s how we achieve the results that is going to make us different—or better —than our competitors,” said Saunders, who at age 41 is among the nation’s youngest CEOs.

Brandon Lausch

For more on Brent Saunders’s career, and his time at Temple, visit www.fox.temple.edu/focus

BRENT SAUNDERSMBA, LAW ’96, CEO of Bausch + Lomb

Hometown: Allentown, Pa.

Motto: The harder I work, the luckier I get.

For all class notes, visit www.fox.temple.edu/focus



NEWS

IN THE NEWSAnxiety might be a well-known consequence of information overload, but Angelika Dimoka, an assistant professor of marketing and the director of Fox’s Center for Neural Decision Making, wanted to confirm the biological phenomenon at work.

In a March cover story by Newsweek, Dimoka describes the research she and her colleagues have conducted on “combinatorial auctions,” which force bidders to consider a dizzying number of items.

“With too much information,” Dimoka said, “people’s decisions make less and less sense.”

Her research indicates that, as information increases, so does brain activity responsible for decision-making and emotional control. As bidders received more and more information, however, activity in that brain region suddenly fell off (as if a circuit breaker popped) —causing frustration and anxiety to soar.

Staff report

For a link to the Newsweek story, visit www.fox.temple.edu/focus

MARKETING PROFESSOR’S RESEARCH FEATURED IN NEWSWEEK

COVER STORY

Flip through the pages of Newsweek or the top journals in business, and you’re apt to see the latest cutting-edge research by Fox faculty. From an international award for legal education to a No. 1 global research ranking in MIS, Fox professors are continually expanding the frontiers of knowledge, serving students and revamping curriculum. For them, the big question isn’t what’s happening now—it’s what’s happening tomorrow?

What’s happening now?


NEWS

IN 2010-11, FOX RECEIVED GLOBAL

RECOGNITION FOR TEACHING

AND RESEARCH, AND ALUMNI

GIFTS HELPED FUEL GROWTH



RANKINGSMANAGEMENT INFORMATION SYSTEMS DEPARTMENT RANKED NO. 1 IN WORLD FOR RESEARCH

The research output of the Fox School’s Management Information Systems (MIS) Department was ranked No. 1 in the world for 2010, according to analysis of publications in top academic journals.

The ranking was published by the Association for Information Systems and based on an analysis of publications in MIS Quarterly and Information Systems Research, the two top journals in information systems.

Many of the Fox School’s MIS faculty are also ranked at the top of their field in the same database. Professor Youngjin Yoo, who directs Fox’s new Center for Design+Innovation, tops the list, followed by Associate Professor Paul Pavlou, the director of Fox’s PhD Program.

Angelika Dimoka, an assistant professor of marketing and MIS and director of Fox’s Center for Neural Decision Making, is No. 7, while Associate Professor David Schuff is ranked 15th.

Brandon Lausch

PART-TIME MBA PROGRAM RANKED HIGHEST AMONG REGIONAL COMPETITORS BY U.S. NEWSThe Fox School’s Part-time MBA—ranked No. 45 in the U.S.—is the highest-ranked program among regional competitors, according to the 2012 edition of Best Graduate Schools by U.S. News Media Group.

The Fox School and the Wharton School are the only full-time MBA programs in Greater Philadelphia to be ranked by U.S. News.

Brandon Lausch

FOUR UNDERGRADUATE PROGRAMS RANK AMONG NATION’S BESTThree Fox undergraduate programs—Risk Management and Insurance (No. 6), International Business (No. 9) and Management Information Systems (No. 18)—rank among the best in the nation, according to U.S. News Media Group’s 2012 edition of Best Colleges.

In another ranking by The Princeton Review and Entrepreneur, Fox’s undergraduate entrepre-neurship program is No. 11 in the nation and the highest-ranked program in Philadelphia.

MANAGEMENT INFORMATION SYSTEMS DEPARTMENT

NO. 1IN THE WORLDProfessor of MIS and Strategy, Irwin L. Gross research fellow and director of Fox’s Center for Design+Innovation. Ranked for research productivity in top journals by the Association for Information Systems.

YOUNGJIN YOO

NO. 6IN THE U.S.According to U.S. News Media Group’s 2012 edition of Best Colleges.

NO. 9IN THE U.S.According to U.S. News Media Group.In addition to high specialty rankings,Fox’s undergraduate business programwas ranked No. 55 in the nation—up 12 spots from the year before.

RISK MANAGEMENTAND INSURANCE

INTERNATIONAL BUSINESS

THIS YEAR, FOUR FOX UNDERGRADUATE PROGRAMS ARE RANKED IN THE TOP 10 OR TOP 20 IN THE NATION.

FOX’S EXECUTIVE MBA IS RANKED NO. 14 IN THE U.S. AND NO. 43 IN THE WORLD.

FIVE OF NINE FOX DEPARTMENTS HAVE BEEN RANKED IN THE TOP 10 IN THE NATION BASED ON FACULTY RESEARCH.

FOX’S GRADUATE ENTREPRENEURSHIP PROGRAM IS RANKED NO. 20 IN THE U.S.

FOX SCHOOL OF BUSINESS RANKINGS BY THE NUMBERS

NO. 1IN THE WORLDRanked by the Association for Information Systems and based on publications in MIS Quarterly and Information Systems Research.


EVENTSThe Fox School and its new Center for Design+Innovation welcomed 15 speakers—including Philadelphia Mayor Michael Nutter— to Alter Hall in March for inciteXchange, a conference aiming to breach boundaries and encourage interdisciplinary collaboration.

More than 250 industry leaders, technologists, design advocates, academics, researchers and more participated in a series of short, rapid-fire presentations, coordinated dialogues and moderated panel discussions. The inaugural event focused on the role of technology and design in redefining urban experiences.

“North Broad Street is an incredible part of the revitalization of Philadelphia, and you’re at the heart and soul of it,” Nutter said.

Chelsea Calhoun

Second-year MBA student Lev Davidson and faculty partner Dr. Eric Borguet won Temple’s 2011 Be Your Own Boss Bowl, a university-wide business plan competition organized by the Fox School via Temple’s Innovation and Entrepreneurship Institute (IEI).

Davidson and Borguet, a Temple chemistry professor, were awarded grand prize at the 13th annual event for pureNANO Technologies, an innovative firm that will provide ultra-pure carbon nanotubes to enable technologies in a variety of fields.

The team, whose partnership was established through the Fox-based IEI and Temple’s Office of Technology Transfer, won $70,000 in cash, $30,000 in professional services and $10,000 in Microsoft products, in addition to $10,000 for best-written cleantech plan.

In late April, the Be Your Own Boss Bowl awarded a record-setting $200,000 in prizes to participating entrepreneurs from 13 of Temple’s 17 schools and colleges, also a record.

In January, the competition received a $500,000 donation from Goldman Sachs Gives, a donor-advised fund, to further expand university-wide entrepreneurship during the next five years. The gift was made at the recommendation of Alan Cohen, CLA ’72, the firm’s executive vice president and global head of compliance, and his wife, Deborah Cohen, BBA ’72.

Julie Achilles

MAYOR NUTTER AMONG SPEAKERS

AT INAUGURAL INCITEXCHANGE

CONFERENCE

PURENANO TECHNOLOGIES

WINS 13TH ANNUAL

BE YOUR OWN BOSS BOWL

NEWS

PHILANTHROPYMore than ever, scholarships are critical to the fulfillment of Temple University’s mission of access to quality higher education. Three alumni gifts and two bequests in the past year, totaling nearly $300,000, established or greatly expanded new scholarship funds for students in Accounting, Management

ALUMNI GIFTS AND BEQUESTS TOTALING

NEARLY $300K ENHANCE STUDENT SCHOLARSHIPS

Information Systems, Finance, and Risk Management and Insurance. The Fox School is grateful to Mitchell Cole, BBA ’70, MBA ’72; Niraj Patel, BBA ’90; and John Shain, BBA ’73, for their generosity. Scholarship donors and their student recipients met Oct. 11 for the first Scholarship Reception.

Staff report24 FOX FOCUS FALL 2011

AWARDSFox Legal Studies Chair Samuel D. Hodge Jr. has been recognized for his work training lawyers and judges in human anatomy for litigators with an award for Outstanding Achievement in the Best Program category from the International Association for Continuing Legal Education (ACLEA).

The Pennsylvania Bar Association nominated Hodge, also a Temple Law adjunct professor, for the award. The CLE course he was recognized

for also serves as the basis for his Anatomy for Litigators course at Temple.

Hodge’s courses are designed to fill in the gaps by providing a “guided tour” of the human body from a lawyer’s perspective, including insights into how various systems and parts work to illuminate legal issues such as causation and damages.

Courtesy Temple Law

LEGAL STUDIES CHAIR HONORED

BY INTERNATIONAL ASSOCIATION

FOR CONTINUING LEGAL EDUCATION


From Dean M. Moshe PoratThe 2010-11 academic and fiscal year saw the Fox School expand international partnerships, restructure our MBA pro-gram, launch a Master of Accountancy, welcome a dozen new full-time faculty members, and introduce cutting-edge research and outreach centers, including the Center for Design+Innovation.

We redesigned our Executive MBA program, introduced a new school- wide branding platform, and made headlines across the world for our research and thought leadership. We also continued to attain top rankings, for research productivity—most notably a No. 1 global ranking for Management Information Systems—and for programs, including Risk Management and Insurance, International Business, and Entrepreneurship.

Philanthropically, we raised more than $4 million—including over $2 million for scholarship support—and received a $500,000 gift from the Goldman Sachs Gives program for our university-wide business plan competition. This generous gift, which came at the recommendation of Temple alumni Alan and Deborah Cohen, positions our competition as one of the most elite nationwide.

As I consider our continuing opportunities and challenges, I recognize that Russell Conwell’s vision for access to excellent education is under stress.

Scholarships remain a critical priority, as does support for professorships, endowed chairs and research funds, which assist us in recruiting and retaining some of the most sought-after faculty in the world.

I am grateful to the people whose names appear on the 2011 Donor Appreciation List. Their support for Fox at the Conwell Society level truly makes a difference in the lives of our students and faculty, immeasurably strengthens the reputation of our school, and continues to honor the legacy of Temple’s founder.

—Dean M. Moshe Porat

Scholarships remain a critical priority, as does support for professorships, endowed chairs and research funds, which assist us in recruiting and retaining some of the most sought-after faculty in the world. —Dean M. Moshe Porat

2011 Donor Appreciation


TRUSTEES’ CIRCLE $100,000 AND ABOVEThe Sabina and Raza Bokhari FoundationRaza Bokhari, M.D. ’01Estate of Dorothy ChandlerDeborah Miffoluf Cohen ’72 and Alan M. Cohen CLA ’72Jonathan Gbur ’73Estate of James B. Griffith ’53Marion and Robert Rosenthal Family FoundationRobert M. Rosenthal ’51 and Marion Rosenthal

FOUNDER’S CLUB $50,000-$99,999Elmer Roe Deaver FoundationMorton Goldfield ’49 and Elizabeth GoldfieldHarry R. Halloran, Jr. and Kay HalloranStanley Merves ’51 and Audrey Stein MervesThe Gilroy and Lillian P. Roberts Foundation

Joseph H. Weiss, Esq. ’63, LAW ’66 and Sharon Pinkenson HP ’69, EDU ’71

PRESIDENT’S COUNCIL $25,000-$49,999Robert L. Allen, Sr. ’56Estate of Dorothy Maron ’58Neubauer Family FoundationJoseph Neubauer and Jeanette Lerman-NeubauerPatrick J. O’Connor, Esq. and Marie M. O’ConnorKay Rock ’91

FELLOWS $10,000-$24,999William K. AuletBernard B. Brown ’59Mitchell Jay Cole ’70, ’72Stephen A. CozenMercedes DelgadoRobert J. Fahey, Jr. SCT ’81, SBM ’10 and Susan FaheyRobert A. and Penny Fox

Kenneth GambleIrwin Lee Gross, Esq. ’65H. Richard Haverstick, Jr. ’74Paul J. Holloway ’61 and Anna Grace Holloway CHPSW ’61Philip P. Jaurigue ’86Kevin L. Johnson ’80Niraj B. Patel ’90M. Moshe Porat, Ph.D. ’81 and Rachel Porat, M.D. Pozzuolo Family FoundationJoseph R. Pozzuolo, Esq. ’72, LAW ’75Frank G. Scardino ’03Frank Tidikis, III ’72, ’74 and Judith M. Tidikis EDU ’74Wei Family FundWilliam W. Wei, Ph.D. and Susanna Wei, Ph.D

BENEFACTORS $5,000-$9,999Dennis J. Alter EDU ’66Gabriel A. Battista ’72John J. Donnelly

William C. Dunkelberg, Ph.D. and Sharon Javie, Ph.D. ’79, ’80, ’92Joseph A. Frick and Amy S. Frick PHR ’96Daniel Thompson Garrett, Jr. ’79Richard D. Gebert ’79Howard E. Goldberg, Esq. ’67 and Randy GoldbergLee D. Green TYL ’72Lon R. and Bonnie GreenbergFrank and Marie Hamilton Charitable TrustStephen J. Harmelin Leo A. Helmers ’93Lacy H. Hunt, Ph.D. ’69Jerome Kaplan, Esq. ’47Ronald A. Kapusta ’81Steven H. and Jennifer Olin KormanH. F. and Marguerite LenfestElizabeth JP LoweryWarren V. Musser FoundationWarren V. "Pete" MusserArvind V. Phatak, Ph.D ’63 and Rhoda Phatak

“My career was dramatically affected by supportive professors and faculty at Temple who helped guide and nurture my lifelong interest in finance and information. Supporting the next generation is consistent with what I learned at Temple.” —John Shain, BBA ’73

DONOR APPRECIATION 2011


“As both a graduate and instructor at Fox, I know first-hand the positive impact Temple makes in the lives of our students and the community. I con-tinue to give and volunteer my time to Temple and Fox to ensure that Temple’s scholarships, programs and education continue to make a difference.” —Katayun Jaffari, BA ’91, MBA ’92

Bret S. Perkins ’91 and Donna Doyle Perkins ’92Mary and Emmanual Rosenfeld FoundationLester Rosenfeld ’49William A. Rosoff, Esq. ’64 and Beverly Rifkin Rosoff SCT ’64Michael G. Shields ’87William WhitmoreSunhee Won ’83M. Decker and Cheryl YoungmanJoseph S. Zuritsky, Esq. ’61, LAW ’64 and Renee Zuritsky

FRIENDS $2,500-$4,999Christopher W. Alwine ’90Diane L. BerkstresserFred Blume, Esq. ’63 and Sylvia B. Blume CLA ’67Kurt W. Brunner ’82Rajan Chandran, Ph.D. and Chitra Chandran ’81, ’84Robert J. CiaruffoliAnthony V. Coletta, M.D. ’06 and Karen Coletta

Daniel F. Conway ’87 and Barbara A. Conway MED ’80Anthony J. Conti ’73Thomas W. Dobbins, Ph.D. ’82, MED ’85, ’93Harold and Lynne HonickmanEdward LovelidgeRaman Mahadevan ’91Margaret M. McGoldrick CLA ’74, SBM ’76 and Richard W. Owens EDU ’76David J. McIlhenny, Jr. ’81Pierson Milano Family FundBernard J. Milano ’61David P. Montgomery William R. SassoJohn H. Shain ’73Paul and Aviva SilberbergJohn SpagnolaBernard Spain ’56Craig R. Stine ’90Leonard SylkBetsy Leebron Tutelman, Ph.D. and James A. Tutelman Michael David Verrill ’92

Howard J. Weiss, Ph.D. and Lucia Beck Weiss CLA ’93

MEMBERS $1,000-$2,499William (Bill) E. Aaronson, Ph.D. EDU ’76, SBM ’86 and Kathleen A. AaronsonJeffrey AgranoffKnute C. Albrecht ’63Stanley S. Altan, Ph.D. MED ’74, ’77Richard A. Altschuler ’69, ’70Avery FoundationWilliam J. AveryBonnie R. Averbach SCT ’53, ’55Jessica C. Battle ’84Jessica C. Battle FundSandra B. Berger ’61 Michele P. BernalJohn K. BinswangerBonnie L. BoccittoKathleen C. Bock ’86Timothy R. Bowders ’82

Michael E. Breeze ’96Diana B. Breslin-Knudsen CLA ’88Harry F. Brooks ’75Russell J. and Caroline E. BuckleyJoseph Michael Cahill ’72 William Ford CalhounSteven J. Casper, Ph.D. ’10 *Michael J. Caulfield ’85Robert J. Centonze ’81 and Lynn Langendorf Centonze ’81Mary T. Conran ’79, ’81Jesse J. Cooke, Jr. ’60Leonard A. Cupingood, Ph.D. CST ’72, ’80, ’86 Janice DeGross Peter D. DePaulC. William Devaney ’50, ’63Beverly P. DevittJoseph William Duffy ’87Scott Christopher Ernst ’06 *Daniel R. Fesenmaier, Ph.D. and Julie FesenmaierRussel R. Fels ’43

2011 DONOR APPRECIATION


Brian A. Flasinski ’06 *Richard J. Fox and Geraldine Fox EDU ’75Frezel Family Foundation Jerrold A. Frezel ’64Michael L. Frezel SCT ’97Mark E. Gershon, Ph.D. William Y. GilesRobert A. GirondiStacy L. Gordon SCT ’87, SBM ’99Robert D. Hamilton, III, Ph.D. Robert A. Horton, II ’79Susan Kaup, Ph.D ’03 and Michael Remshard, Ph.D. EDU ’92, ’98 Donald P. KirkwoodMichael KirschnerKenneth J. Kopecky, Ph.D.Fred C. Krieger ’69, ’77Rabbi Valerie JosephLeroy E. Kean ’53Anthony J. and Janice J. KuczinskiMyroslaw J. Kyj, Ph.D. ’74, ’85Reverend Timothy R. LannonElaine LaxMurray S. and Donna A. Levy

Ying C. Liang ’02 *Walter P. Lomax, Jr., M.D. and Beverly LomaxJoan F. Loren ’84Gerald J. MaginnisLian Mao, Ph.D. ’07 *Tyler Mathisen Robert F. McCadden ’79William J. McCann, Jr. ’60David H. McElroy ’81Paul M. McGovern ’87 Frank J. McWilliams, Jr. ’77Unnikammu Moideenkutty, Ph.D. ’00Stuart D. Moiles ’66Jason E. Moskal ’99Martin NeuhausDavid C. Newingham ’72Ralph W. Newkirk, Jr. ’51Robert V. Nicoletti ’56 Raluca Olteanu, ’03 *Scot D. Pannepacker ’90 Arvind R. Parkhe, Ph.D. ’89 and Judith A. ParkheAnthony S. Pastor ’06 *Joan Lardner Paul

Picozzi Family Foundation, Inc.G. James PicozziGilbert C. Pierce, Jr. CLA ’58, SBM ’61 and Eva Marie Pierce CHPSW ’63Daniel H. and Margo PolettRobin E. Proctor ’07 *Nicholas A. Rago CST ’67, ’70, SBM ’74Scott Rankin ’83Marc M. Rayfield SCT ’85Jessica Renaud, Ph.D.Emma C. Roberts ’82Maxine G. Romano ’94Ronald I. and Marcia RubinBernard C. Rudegeair ’76 and Rosalie Rudegeair SSW ’76Matthew Michael Runk ’03 *Eric H. Salmansohn CLA ’80 Jane Scaccetti ’77Anne C. Scardino SCT ’86Robert F. Schlager ’77, ’80 and Reina Loree Schlager ’77Jonathan A. Scott, Ph.D.William J. Sifer ’78S. Jay Sklar, Esq. CLA ’64, ’66, LAW ’69 and Ellen Lee Sklar

Fred M. Stein SCT ’72Elizabeth A. Stone ’06 *Joseph M. Tait ’82 and Joan E. TaitDavid I. Toof, Ph.D. CST ’70, SBM ’74, CST ’79Tracy ValentineBruce Waxman ’83James Mark Weaver ’67, CLA ’71Stephen T. Zaborowski ’78Jerome A. Zivan ’66 M. Michael Zuckerman, Esq. ’77, ’85 and Jan Paula Levine, Esq. LAW ’85

* Indicates Young Alumni Member

A complete list of donors can be found at: www.fox.temple.edu/focus

“Conwell Society members aren’t just former Owls—they’re also appreciative alumni and donors. I look forward to leading the effort to strengthen the Fox School even further through great philanthropic support at the Conwell Society Level.” —Robert Fahey, SCT ’81, MBA ’10

DONOR APPRECIATION 2011

EXPERIENCE THE POWER OF FOX


The Fox School of Business, one of the country’s largest top-ranked business schools, based in one of the world’s leading research universities.

Five of nine Fox departments have been ranked in the top 10 for research.

In 2010, 26 Fox faculty served as journal editors or senior editors. Nearly 70 served on editorial boards.

EXPERIENCE THE POWER OF FOXwww.fox.temple.edu

POWER IN NUMBERS. POWER IN RECOGNITION.


Fox School of BusinessAlter Hall (006-7)1801 Liacouras WalkPhiladelphia, PA 19122-6083

www.fox.temple.edu


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