lifestylehotels - we point out your hotel
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LIFESTYLEHOTELS THE BLOGThe blog offers insider tips & inte-resting facts for travellers on the member hotels and topics like cu-isine, design, fashion, culture and architecture3,500 FOLLOWERS
LIFESTYLEHOTELS NEWSLETTERNewsletter distributed approxi-mately twice a week to 3 different groups of recipients:
FIT newsletter to customers | MICE newsletter for meetings, work-shops & groups | TourismInside newsletter for employees of tou-rism companiesAPPROX. 45,000 SUBSCRIBERS
LIFESTYLEHOTELS ON SOCIAL MEDIAFacebook, Twitter, Instagram, Pin-terest, YouTube, Google+, LinkedIn and Xing
Daily posts about hotels, news & specials 50,000 FOLLOWERS TOTAL
PROMOTIONS
COMPETITIONSOnline Advent calendar and online Easter calendar | Hotel vouchers & stays as competition prizes
Promotion for the hotels & genera-tion of addresses of participants66,000 PARTICIPATIONS/YEAR
VOUCHERSGenerally valid LIFESTYLEHOTELS vouchers are offered in the online shop | Additional advertising for in-dividual packages/vouchers of the member hotels for Valentine‘s Day, Mother‘s Day and Father‘s Day.
MARKETING SERVICESPRINT MARKETING
LIFESTYLEHOTELS THE BOOKThe Coffee Table Book for de-manding travellers
All LIFESTYLEHOTELS | more than 400 pages | 500 photogra-phs | best-room tips | new mem-ber hotelsCirculation: 5,000 copiesFREQUENCY OF PUBLICATION: ANNUALLY
THE STYLEMATENews about LIFE, STYLE & HO-TELS | The LIFESTYLEHOTELS newspaper on the topics of travel-ling, destinations, hotels, cuisine, design, culture, fashion and much more.
Circulation: 25,000 copies Distribution: member hotels, co-operation partners, subscribersPUBLICATION: 3 TIMES A YEAR
INDIVIDUAL NEWSPAPER FOR GUESTS8 pages incl. cover of the LIFES-TYLEHOTELS newspaper THE STYLEMATE individually designed for the hotelCirculation: by arrangement PUBLICATION: BY ARRANGE-MENT
ONLINE MARKETING
WWW.LIFESTYLEHOTELS.NETTHE WEB PORTALRelevant topics on the homepage | Further menu items: Insider tips, video gallery, online shop and ho-tel overview | Detailed illustration of each member hotels including description, photo gallery and best room tip.22,000 VISITS/MONTH70,000 PAGE IMPRESSIONS/MONTH
TRADE FAIRS/EVENTSRepresentation of the LIFESTYLE-HOTELS brand at various design event and travel trade fairs.
MARKETING COOPERATIONS
LIFESTYLEHOTELS enters into marketing cooperations for the member hotels on an ongoing ba-sis
FOR EXAMPLE: H&M CUSTO-MER CLUB, BMW DRIVING HOSPITALITY...
PUBLIC RELATIONS
PRESS COMMUNICATIONSE-mail and press newsletter dispatch to media representatives and magazines.APPROX. 1,000 RECIPIENTS
PRESS TRIPSLIFESTYLEHOTELS assumes the entire planning and implementati-on of individual press trips for the member hotels, from the invitation to the follow-up work, and makes the contact details available.
MEDIA COOPERATIONSLIFESTYLEHOTELS publishes joint insertions with the member hotels several times a year.
SALES SERVICESONLINE BOOKING
LIFESTYLEHOTELS BOOKING ENGINE – AVAILPROUse of the LIFESTYLEHOTELS Availpro booking engine | Main-tenance of prices, packages and specials | Presentation of the spe-cials on the LIFESTYLEHOTELS website.
RESERVATION OFFICE
LIFESTYLEHOTELS CALL CENTERProcessing of telephone and e-mail enquiries made via the LI-FESTYLEHOTELS contact details.
Schmiedgasse 38/18010 Graz, AustriaT: +43-316-83 88 88F: +43-316-83 88 [email protected]
WE POINT OUT YOUR HOTELWORLDWIDE
LIFESTYLEHOTELS
WHY WE DO WHAT WE DO
It is the passion for hotels with an extraordinary design, individual concepts and a high demand on quality which prompted Thomas Holzleithner and Hardy Egger in 2001 to create the LIFESTYLE-HOTELS® brand. LIFESTYLE-HOTELS® can consider itself as one of the pioneers in this niche in the hotel industry. LIFESTYLEHO-TELS is a platform for design-ori-ented, chain-independent hotels.
TRADEMARK LICENCEBECOME A MEMBER
LIFESTYLEHOTELS shall be obligated:
> to integrate the hotel into the annual “LIFESTYLE-HOTELS Book”; > to make available to the hotel a limited number of copies of every edition of the “LIFESTYLEHO-TELS” newspaper THE STYLEMATE;> to implement a contact form on the “LIFESTY-LEHOTELS” website. Booking enquiries are thus forwarded directly to the hotel.
LIFESTYLEHOTELS shall grant the hotel the right to use the “LIFESTYLEHOTELS” word and figurative mark for the hotel. This right shall comprise, in parti-cular, the right:> to refer to oneself as a member of “LIFESTYLE-HOTELS”;> to attach a member signboard with “LIFESTYLEHO-TELS” at the hotel‘s entrance for the duration of the effective existence of the licence agreement;> to use the “LIFESTYLEHOTELS” logo for the hotel‘s own use;> to represent oneself on the “LIFESTYLEHOTELS” website with photographs and text.
THE COMMUNITY
WE BRING TOGETHER WHAT BELONGS TOGETHER
The typical LIFESTYLEHOTELS guest is looking for a unique ho-tel experience. The guest is not interested in copycat products; they want true innovation. Quality is not a question of the external presentation or label for them, but a question of intrinsic value. The guest is an aesthete who wants to feel the substance be-low the glossy surface.
THE BRANDBENEFIT FROM A STRONG BRAND
We communicate, we net-work, we publish and we interact. The LIFESTYLE-HOTELS brand is a seal of quality in all these areas, and highlights the uniqueness of its members. LIFESTYLEHO-TELS stands for a modern, individual and aesthetic life- style.
TERMS & CONDITIONS >
GET IN CONTACT >
“WE UNDERLINE THE INDIVI-DUALITY OF EVERY INDIVIDU-AL ESTABLISHMENT AND SUP-PORT OUR MEMBER HOTELS ON THE WAY TO THEIR OWN DISTINCTIVE IDENTITY.”
“WE BRING TOGETHER WHAT BELONGS TOGETHER. A COM-MUNITY OF INNOVATIVE HO-TELS WITH A COMMUNITY OF TRAVELLERS IN SEARCH OF UNIQUENESS.“
“WE MAKE OUR MEMBERS VISIBLE ON THE HUGE GLO-BAL HOTEL MARKET, AND STRENGTHEN THEIR POSITI-ON WITH THE LIFESTYLEHO-TELS BRAND IMAGE.”