licencing your trademark may cause an expensive problem... if you really created a franchise
TRANSCRIPT
Licencing your trademark may cause an
expensive problem…
if you have REALLY created a franchise
April, 2015
Legal Disclaimer
This presentation is offered for general information
purposes only. It does not constitute specific legal
advice or opinion. You should not act or rely upon any
of the information contained within this seminar
without seeking the advice of a qualified solicitor who
specialises in the particular area of expertise and
jurisdiction that you require.
Introduction
A recent decision of the NSW Court of
Appeal highlights the risk of not understanding
when your agreement is really a franchise
agreement...
the so-called "distribution agreement"
in question cost the licensor
("franchisor") $208,178.39.
Introduction
You can call your agreements whatever you
like: licence agreement; distribution agreement;
or, supply agreement...
but if in reality it meets the criteria of a franchise
agreement, then it's a franchise agreement...
and to be enforceable you must have complied
with the Franchising Code of Conduct.
Overview of the Decision
This decision - Workplace Safety Australia v
Simple OHS Solutions Pty Ltd - was handed
down on the 8th of April (2015).
Overview of the Decision
The facts, put simply, were that Workplace Safety
Australia Ltd (WSA), provided online subscription
packages designed to assist businesses to meet
their obligations under occupational health and
safety legislation.
The agreement between it and Simple OHS
Solutions Pty Ltd (Simple) was titled as a
"Distribution Agreement".
Overview of the Decision
Pursuant to the agreement, Simple agreed to act
as the exclusive distributor of WSA's subscription
packages.
In doing so, Simple was required to:
set out a business plan indicating how it intended to
operate its business;
administer all sales in accordance with a process
prescribed by WSA;
use standard forms prescribed by WSA;
comply with a manual provided by WSA; and
comply with all reasonable directions of WSA.
Overview of the Decision
Further, under the agreement Simple was,
amongst other things, obliged to pay WSA a
Customer List Fee in quarterly instalments.
Overview of the Decision
The primary judge found, and the Court of Appeal
confirmed, that the Distribution Agreement was a
Franchise Agreement under the Franchising
Code of Conduct.
Overview of the Decision
Further it was found that WSA had failed to
comply with either the pre-contractual disclosure
requirements in clause 6 of the Franchising Code
of Conduct or the pre-termination requirements in
clause 21 of the Franchising Code of
Conduct...and thus had breached s 51AD of
the Competition and Consumer Act 2010 (Cth).
Overview of the Decision
The Court of Appeal found that Simple would not
have entered into the agreement had there been
compliance with the Franchising Code of Conduct
and that, as a result, Simple lost $208,178.39.
Simple, the "franchisee", was awarded damages
in the sum of $208,178.39.
What is a Franchise Agreement?
There are some exceptions, but generally a
franchise agreement is an agreement, whether in
writing, verbal or implied, under which:
1. one party (the franchisor) grants another party
(the franchisee) the right to carry on a
business supplying goods or services under a
specific system or marketing plan substantially
determined, controlled or suggested by the
franchisor or an associate of the franchisor
What is a Franchise Agreement?
2. the business is associated with a particular
trademark, advertising or a commercial
symbol owned, used, licensed or specified by
the franchisor or its associate
What is a Franchise Agreement?
3. the franchisee is required to pay, or agree to
pay an amount to the franchisor before
starting or continuing the business.
Can I cure the breach?
If it appears I have a Franchise Agreement but
haven't complied with my disclosure
obligations, can I cure the breach?
Not without the franchisee's support... but if
you've got that support, then yes... the necessary
documentation should be able to be executed and
filed in a safe place for future reference.
Turnbull Hill Lawyers – Contact Us
If you have any further questions about licencing
or franchise agreements, or you'd like to discuss a
related matter, please do not hesitate to contact
our Business Law team.
We will endeavour to respond to your enquiry
within 24 hours.