lewispr proposal for visitbritain #greendaybristol
DESCRIPTION
ÂTRANSCRIPT
LEWIS PR A step forward for an efficient
Communication
LEWIS PR The #GreenDayBristol Spain proposal
March, 2014
Goal Idea
#GreenDayBristol Spain
Social media + blogging Notoriedad online + link building
Target: young travellers (-30).
Due to the celebration of Bristol as the European Green Capital 2015, we will invite to spanish people to share a widget button through Social Networks in order to support the ecological awareness in the world #GreenDayBristol. On the other hand, we will invite to bloggers to join to the iniciative, sharing that same widget and also a post on their blogs.
Prizes
Sort a trip for 2 people to visit Bristol during
the la Big Green Weekend
Bloggers who participate in the action would be choosen to be part of a blogtrip during Big Green Weekend
We suggest to produce a few videos during the Big Green Weekend blogtrip
Explanation
• Website development • Facebook widget design • Widget and image design
Tactics
• Contact bloggers participants • Design and production of the campaign • Development, set up and programmation of the site • Widget imagen design for Social Networks.
8.000€
* Prizes are not included in this budget proposal.
* The development budget is an approximated price and it could change according to the technical requirements.
Budget
Thanks!!Eddy Lara Brito
Head of Consumer, Travel & Leisure
LEWIS Communications @lewisprspain //@larabrito
!