lemonade day mcminnville
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May 9, 2015
and pursue it.
...empower youth to have a dream
Contact Us: Nathan KnottinghamPhone: (503) 472 [email protected]
EMPOWERING YOUTH
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About the EventWelcome to Lemonade Day, where we are changing the trajectory of McMinnville, NW Oregon and our country, one lemonade stand at a time by teaching kids to start, own, and operate their very
own business.America was built on the work and success of small businesses. Entrepreneurs take risks believing that they can accomplish their dreams if they work hard, take responsibility, and act as good stewards of their resources. Today’s youth share that optimism, but lack the life skills, mentorship, and real-world experience necessary to be successful. Lemonade Day is FREE to youth. It is a step-by-step program that walks students from a dream to a business plan, while teaching them the principles required to start and run their own company... a lemonade stand! Inspiring kids to work hard and make a profit, Lemonade Day also teaches them to spend some, save some, and share some by giving back to their community.
Contact Us: Nathan KnottinghamPhone: (503) 472 [email protected]
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Launched in Houston, Texas in 2007, Lemonade Day has grown from 2,700 kids in one city to 202,000
kids in 36 cities across America and Canada. With
the help of partners like Google, Lemonade Day will bring this entrepreneurial experience and vision to 1 million kids in 100 cities across America, sparking
entrepreneurship and empowering youth in a way that’s never been
done to this scale.
A National Event
Contact Us: Nathan KnottinghamPhone: (503) 472 [email protected]
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Social Media Presents
With 1.5 million people on various social media
platforms in our area we make a concentrated effort to promote the Lemonade
Day program through smart campaigns.
“Lemonade Day was AWESOME. Our kids did excellent. Made enough
to pay back their investors (mom and dad) and still made
enough to share with St. Judes, and still have
some to spare.” - Heather Mathews
Contact Us: Nathan KnottinghamPhone: (503) 472 [email protected]
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Participant DemographicChildren ages 8-11 years old are the largest and
most active demographic.
“The kids had a great time and
there were many lessons learned. A
few of the kids have decided to continue in the
summer. Over all, a great experience.”
- Krysti Coursey
Demographics of Salem, Oregon, 2014, our closest Lemonade Day Neighbor
Contact Us: Nathan KnottinghamPhone: (503) 472 [email protected]
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Parent / Mentor DemographicWhile Lemonade Day focuses on youth, women between the
ages of 25-44 are the key demographic that engage with the program and its sponsors.
WOMEN
MEN
Demographics of Salem, Oregon 2014 Facebook advertising
Contact Us: Nathan KnottinghamPhone: (503) 472 [email protected]
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McMinnvile Sponsorship Opportunities
Logo/tag in radio, print and TV adsLogo on pop-up banner @ registration eventsLogo/tag in press releases
Sponsor Insert included in their city backpacks (insert provided by sponsor)Opportunity to host lemonade stands @ company site(s)Company name listed on home page of LD web site
$3,000 $1,500
VIP invitations to kick-off and wrap-up eventsSponsor posting on social media sitesSpecial invitation on tour busSponsor insert included in their city backpacks (insert provided by sponsor)Logo on LD Backpacks and materialsRights to include special offers in email blasts to participants
Sponsor Benefits Main Squeeze Lemon Drop
$500Seedless
$750Fresh Squeeze
x3 x2 x1
McMinnville
Contact Us: Nathan KnottinghamPhone: (503) 472 [email protected]
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Launch Party - Every Lemonade Day starts with a
celebration Workshops - Help walk mentors through
the curriculum
Build Day - Help participants build their lemonade
stand
Bag Pick Up Incentive - Offer a prize for picking up
materials Results Incentive - Offer a prize for turning
in results
Photo Contest - Offer a prize for best Lemonade Day
photo Rally - Host a final celebration the evening of
Lemonade Day Lemonade Stand of the Year - Award
our key participant
Customizable ExperiencesLemonade Day is a program with many events within it.
You can take advantage of these opportunities to showcase your company:
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May 9, 2015
YOUTHANK