www.popupbusinessschool.co.uk

LEEDS

WHAT ISTHE POP UPBUSINESS SCHOOL?

PROMOTION

The average number of days people attended for

POPUP LEEDS IN NUMBERS

THERE WERE 10 DAYS OF WORKSHOPS INCLUDING:

13% of people madea sale in the first 2 weeks

33% people starteda business in the first 2 weeks

79 sign ups to the event

39 people attended the event

7.5 days

PopUp Business School Leeds Report2 |

I know what: let's force all new business start-ups to go straight into debt. No wonder so many new businesses fail if they start in debt!

Most businesses expect you to pay up front before they give you the product. So why do most start-ups do the work first then ask to be paid?

3

Scare people off with a cash-flow forecast and a list ofthe possible start-up costs.

The quickest way to start a business is to sell something to someone. Don't waste time making it first; go and talk to potential customers.

2

This is the process that all traditional business support companies teach. It actually slows most new businesses down and scares a lot of businesses out of ever starting

TraditionalBusiness Education

The PopUp Business School approach to starting a business

The PopUp Business School Approach

This can be a daunting prospect for some people who just aren't that literate. It slows most new businesses down and scares off potential

entrepreneurs.

Start by helping people see it is possible and then believe that they can do it. Everything starts with self-belief and confidence.

1

4

5

6

7

How do we know what a customer actually wants before we ask them? In most traditional business plans product comes before

sales; why?

If you sell first & take the money up front you are in profit from day one. You never have to go into debt and the energy that 1st sale gives you will drive the business forward.

The only way to know if a customers is actually interested is to ask them to buy; not to interview them. What you have sold; exceed expectations and delight the customer.

Why do we wait months to start selling? The easiest way to get your 2nd customer is to get another one just like your 1st. So if your 1st sale was to a hotel; go and pitch to every other hotel in the area!

It seems that common business sense is that you won't make money in your first year. No wonder so many businesses fail if

you have to wait that long to make a profit!

Business should be fun, if you don't enjoy it then you aren't going to keep doing it. So let's find a way to have fun and make money at the same time.

HOW IS OURAPPROACH DIFFERENT?

HOW TO START A BUSINESS WITH NO MONEY

5 WAYS TO GET WHAT YOU NEED TO GET STARTED FOR FREE

HOW TO BUILD A WEBSITE FOR FREE

CONFIDENCE: THE MAGIC INGREDIENT

10 WAYS TO LEAVE THE JOB CENTRE BEHIND

12 WAYS TO GET PEOPLE TO VISIT YOUR WEBSITE

HOW TO EAT A FROG: WHAT’S STOPPING YOU?

9 WAYS TO MAKE MONEY ON TWITTER

HOW TO MAKE MONEY FROM YOUR SOFA

CONTENT OF THE COURSE

PopUp Business School Leeds Report4 |

WHERE DID PEOPLECOME FROM?

Location Stats

x 3%

x 6%

x 8%

11%LS7

LS6, LS9

LS2, 4, 5, 8, 13, 28

BD1, 3,20; HG1; WF4LS1, 3, 10, 11, 17, 19,

20, 21, 29

PopUp Business School Leeds Report | 5

WHO CAMETO THE EVENT?

50+16%

65+3%

40+29%

26-4029%

16-2523%

39PEOPLE CAMETO THE EVENT

5% Council

5% Leeds Federated

5% Unity

3% Connect Housing Association

3% Leeds and Yorkshire

Yes46%

No54%

RUN A

BusinessBEFORE

68%

32%

PARTICIPANTS

Gender

Mixed5%

White42%

Asian13%Black

29%

Other11%

PARTICIPANT

Ethnicity

Participant Age Range

21% 79%

HA Resident Yes No

41% 59%

Gov Benefit Yes No

8%

92%

Disability Yes No

PopUp Business School Leeds Report6 |

EVENT PROMOTION

METHODS OF PROMOTION:

1.2.3.

How did peoplefind out

about us?

4.5.6.

PopUp Business School Leeds Report | 7

HOW MANY DAYSDID THEY COME FOR?

ON AVERAGE PEOPLE STAYED FOR

7.5

10

0%

12%

4%

0%

13%

0%

4%

13%

25%

29%

1 2 3 4 5 6 7 8 9 10

% of People

№ of Days

PopUp Business School Leeds Report8 |

EMPLOYMENT STATUS

Unemployed38%

Self-Employed27%

Employed5%

Part-Time Employed8%

Student14%

Volunteer5%

Carer3%

EMPLOYMENT STATUS

IN LEEDS

PopUp Business School Leeds Report | 9

DID YOU MAKE A SALEOR START YOUR BUSINESS

WHERE ARE YOU NOW WITH YOUR BUSINESS? SALES WITHIN THE FIRST 2 WEEKS

We didn't put anyone off starting!

PopUp Business School Leeds Report10 |

Started33%

Thinking About63%

Seeking Employment4%

Yes13%

No87%

SELF-EFFICACY

CONFIDENCE,HAPPINESS,SELF-EFFICACY,BUSINESS SKILLS

HAPPINESS

CONFIDENCE

BUSINESS SKILLS

Before

Afterwards0 1051 2 3 4 6 7 8 9

8.6

5.5

Happiness

8.1

4.9

Confidence

8.9

5.4

Self-Efficacy

8.3

5.4

Business Skills

PopUp Business School Leeds Report | 11

WEBSITES CREATED

www.freelancemarketingleeds.weebly.com

www.carolsorhaindoarist.com

www.olgaboo.co.uk

www.souladornment.weebly.com

www.latenightchai.weebly.com

www.officialmoonshinebakery.com

www.one-woman-power.org

www.sugarhill.co.uk

www.thepatternparade.com

PopUp Business School Leeds Report12 |

SOCIAL MEDIACHANNELS CREATED

@LaraOyedele@BradfordFotos@moonshinebakery

@mowenroberts@OneWomanPower

@BenDingwallLDS@Soul_Adornment

@yogabytamsin@Latenightchai

@Sugarhilluk@pattern_parade

OneWomanPthepatternparade

latenightchaiofficialmoonshinebakerycarol sorhaindo artist

@officialmoonshinebakery@power.onewoman

The Freelance MarketeerThestallsleeds

Lara OyedeleSugarhilluk

PopUp Business School Leeds Report | 13

@Sugarhill@pattern_parade

TYPES OFBUSINESSES CREATED

Consulting and coaching

Empowering Women through the use of StorytellingCoachingArt Workshops

PopUp Business School Leeds Report14 |

Art, Design & Crafts

Affordable interior design, teaching designArtist / DesignerFramed pictures of Bradford's sights

Cooking, baking and catering

Bespoke catering, nutrition ayurvedic adviceA late night pop up caféMaking and selling healthy truffles, treats & dessertsBespoke artisan cake

Selling and retailing

Selling wood carvingsSelling products with own designs on

Services

Web HostSoftware for Local Authorities within planningFreelance marketing and PR ConsultancyMuslim Matrimonial services

Fashion, clothing and accessories

Bags and tops with touch of consciousnessKnitwearHandmade silver jewellery

Sport and Fitness

Yoga Instructor for corporate / private clients Educational Sports Day

Sustainable natural skincareand natural fragrance

NEXT STEPS:

PopUp Business School Leeds Report | 15

WHAT WAS YOURLIGHTBULB MOMENT

PopUp Business School Leeds Report16 |

MESSAGESFOR PARTNERS

Thank you so much, Popup business school has changed the way I think about starting a business, so much easier than the model used by the bank's and other start up organizations.

I would like to say huge thank you for believing in this project and us. It has been extremely useful and will have a major impact on all of us attending and the businesses we run thank you!

The event was captivating, inspiring and really gives you confidence. Possible opportunities to work with partners in the future of pitch to LCC/Hamill really inspiring workshop, have been looking for something proper for long time, it feels like people really want us to succeed Really generous to share the experience and very valuable advise.

Great to see a joined up, supportive approach from partners. This will usefully support local people and contribute to breaking down the barriers and perception that Leeds is a two speed city.

This is a fantastic course. Helping people to start business, run with an idea and be up and selling within a few weeks, is genius.

Getting into schools especially 6th form students who want to start their own business but don't have this kind of support. Schools need this kind of workshop to ensure the future entrepreneurs the access to help them with becoming success without a lifetime of debt.

I would like to say a big thank you and Leeds is hungry for change. We need Pop Up Business School to return so they can reach more people.

Fantastic course. Has been incredibly helpful, engaging and encouraging. I have been in business before and attended lots of business seminars before but I have still learnt loads on this course and felt it has unlocked many of the barriers I have felt in really moving my business idea forward.

PopUp Business School Leeds Report | 17

Excellent course. Excellent presenters. Fun yet highly informative All very knowledgeable and approachable. Different presentation styles.

It‘s well worth it, thanks for providing the opportunity to people who have ideas but fulfil their dreams. This platform provides all what you need for business to start with no cost upfront.

Fantastic course. Full of real substantial content not clichés, tired generalizations and theories that do not apply to the real world and modern conditions. Please do more courses this is good for our area, our local economy and our local people.

PARTICIPANTS’ VIEWS

For more information either visit: www.PopUpBusinessSchool.co.ukOr call Alan on 07932 247 353

TESTIMONIALS