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Page 1: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Presentation Title

Page 2: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Gen NowUnderstanding the multi-generational workforce

November | 2014

Page 3: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

What are some typical characteristics of YOUR generation?

What about the OTHER generations?

opening questions

Page 4: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

agenda

Aging and Declining Workforce

Generational Challenges

What’s Next?

Page 5: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

the aging workforce

Source: Monthly Labor Review – Jan 12

1980 1990 2000 2010 20203032343638404244

34.636.4

39.341.7 42.8

The Median Age of the US Worker

Page 6: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

demographic trends

• Retiring boomers

• Drops in fertility rates

• College education rates

• STEM graduate shortages

Source: BLS Monthly Labor Review, January 2012

1990 2000 2010 20200

20,000

40,000

60,000

80,000

100,000

120,000

Prime Age Workers Baby Boomers

Baby Boomer Ages:1990: 25-442000: 35-542010: 45-642020: 55-74

Prime Age Workers (ages 26-54)In thousands

Page 7: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

engineering labor market demographics

Source: EMSI-2013; EMSI Newsletter, 11/2011

Aerosp

ace

Industrial

Electric

al

Petroleu

mCivi

l

Mechan

ical

Chemica

l

Environmen

tal

Biomedica

l

Engineerin

g Ove

rall

Total O

ccupati

ons0%

10%

20%

30%

40%

50%

60%

70%

% of US Engineering Workforce Age 45+

Page 8: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

engineering labor market demographics

Source: EMSI-2013; EMSI Newsletter, 11/2011

If just 25% of engineers between 45 and 64 retire in the

next 5 years it will create a

demand for 200,000 replacement jobs

Page 9: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

It’s not a shortage of people, it’s a shortage of talent

Page 10: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Our Workplace: Four Generations

Silent Gen

Gen XGen Y

Baby Boomers

Page 11: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Generational Glue?

Silent Generation

66+ yrs

Baby Boomers48-65 yrs

78.5M

Gen X30-47 yrs

45M

Gen Y18-29 yrs

79.8M

Defining Events

Stable Families• Rural living• WW II• Korean conflict

Technology: • Radio• Silver screen• Radar• Polaroid Film

Prosperity, Personal Rights• Cold war / nuclear threat• Civil rights movement• Women’s liberation• Political assassinationsTechnology• Microwave Oven• Video Tape Recorder• Hand-held Calculators• Business Computers• Color Television• Credit Cards

Economic Stagnation• AIDS Crisis• Increasing poverty• Divorce & working

moms• MTVTechnology• Floppy disks• Personal Computers• Cell Phones• Digital Video (DVD)• Email• Nintendo

Economic Prosperity• Global economy• School violence• Oklahoma city bombing• TerrorismTechnology• High Definition Television• Rapid Internet Growth• Smart Phones• IPods• Text Messaging• Xbox / PlayStation

Values Dedication & Sacrifice• Hard work• Respect for authority• Patience & conformity• Delayed rewards• Adherence to rules

Personal Growth • Optimism• Personal gratification• Health and wellness

Work to Live• Work/Life balance • Global thinking• Techno-literate• Fun, informality,

cynicism• Self-reliance

Contribute to Society • Optimism• Civic duty• Confidence/Achievement• Respect for diversity /

culture differences• Morality and Values

Page 12: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

profile: baby boomers

• Demographics– 48-65 years old– Most are married; Many more than once– 77% are employed; 2/3 work full time– Education: 39% earned a post grad degree

• Work Style– Personal growth is a key goal– The ‘Me’ or ‘Ageless’ generation– Independent and works long hours– Struggle with work/life balance– Over achieving; Multi-taskers

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

Page 13: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Boomers – Retirement Trends

In the US, 10,000 boomers per day will enter retirement age

every day for the next 19 years!

Kelly Services Marketing Information ~ Proprietary & Confidential ~ June 2012

SOURCES: PEW RESEARCH CENTER

Page 14: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

profile: gen X

• Demographics– 30-47 years old – Divorce rate is nearly 50%– Nearly 2/3 are parents; 1/3 are working parents– Best educated generation: Over 40% have

earned a University degree or higher

• Workstyle– Embrace risk / change– Prefer free agency vs. corporate loyalty– Willing to jump from job to job to pursue

growth and opportunity

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

Page 15: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

this is The Leadership Deficit!

Source: BLS; Overview of the 2008-18 Projections

shrinking pool means a decrease of Gen X leaders

only 45 million Gen Xers replacing the baby boomers

78.5 million baby boomers leaving workforce

The competition for older, more experienced leaders will intensify & we must develop Gen Y faster!

Page 16: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Gen Y / Millennials

Work Style

Hot Buttons?Blind Spots

Communication Style

Personal

DriversNew

Expectations

Page 17: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

•Demographics–18-30 years old–Parents, family, religion, and generosity are central to this generation

–Largest consumer group in history

–30% aged 18-24 are still attending a college/university

Profile: gen Y

Page 18: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Profile: gen Y

•Work Style–Self-inventive/individualistic–Join organizations;

seek significance–Volunteer in their

communities–Display a high degree

of tolerance

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

Page 19: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

•Communication Style–Very direct, very immediate–Very comfortable with simultaneous, massively parallel streams of information

–Demand constant feedback

Profile: gen Y

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

Page 20: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

•Personal Drivers–Fundamentally Conservative

–70% entrepreneurial–Optimistic, self-confident–Achievement focused–Expects and embraces diversity

Profile: gen Y

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

Page 21: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Profile: gen Y

•Hot Buttons–When can I be promoted?–When can I have an expat assignment?–What’s up with this 9-5 thing? That’s so

random!–The ‘90s called…they

want their cube back!–No Wi-Fi in the cafeteria?

Really?

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

Page 22: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

•Blind Spots–Boss says not to chat with the SVP? OMG! He has answers!

–I’m not entitled! I’m just asking logical questions

–Don’t promote me! Sure, I want to learn more, but I still want to have a life!

Profile: gen Y

Sources: Wikipedia.org; MRI Data; American Demographics Magazine

Page 23: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

You mustdifferentiate

Homogenous managing = death

Page 24: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Gen Y requires:

Individualizedfeedback and regular communicationFrightening, huh?

Page 25: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

New reality:

Managers must

manage.

Page 26: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Gen Y Quote

Manager=

consultant

Page 27: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Do you sleep with your Smartphone?

Page 28: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

18 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65+0

20

40

60

80

100

120

109.5

41.825.9 14.0 9.8 4.7

Median texts per day

Page 29: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)
Page 30: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Gen Y’s Favorite Leisure Activity?

Connectivity.

Page 31: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

it’s all about me.

Page 32: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

to be useful,I must contribute.

Page 33: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Corporate Ladder?Really?

Page 34: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

53%AGREE

Baby Boomers

Corporate brand and reputation is key to evaluating a potential employer 38%

AGREE

Silent Gen

63%AGREE

Gen Y

Page 35: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

LoyaltyNot dead yet.Not feeling real well.Fundamentally redefined.

Page 36: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Loyalty: career, network and profession

Not you.

Page 37: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Borders only exist on maps, not in real life.

Page 38: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

The redefined workforce has redefined the workplace.

Get used to it.

Page 39: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

Good news:

Virtual collaboration skills will become critical in the future.Guess what Facebook teaches?

Page 40: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

I am Generation X: Communicating through multichannel, Insight, and Adaptability

Page 41: Learn Generational Trends & Solutions_SME_2015-QUEF161 (2)

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