learn about solar and how to generate and qualify solar leads

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1-888-448-2667 www.sunnygorilla.com Learn more about solar and how to generate and qualify a residential solar lead

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Page 1: Learn about solar and how to generate and qualify solar leads

DiscoverSolar.org

Page 2: Learn about solar and how to generate and qualify solar leads

WHAT IS SOLAR AND

HOW DOES IT WORK?

Page 3: Learn about solar and how to generate and qualify solar leads
Page 4: Learn about solar and how to generate and qualify solar leads

WHAT BENEFITS DO YOU THINK

YOU CAN HAVE

BY ADDING A

SOLAR PV SYSTEM TO YOUR HOME?

Page 5: Learn about solar and how to generate and qualify solar leads

Benefits of solar

Reduced electricity bill The First reason most households install solar is to Take Control of their money and monthly budget, and immediately reduce their Utility electrical bill.

By offsetting the operating expense of home appliances with the “Cost Free” fuel of electric sunshine, homeowners instantly cut their monthly utilities bill to almost nothing immediately.

Then the power of cost control stays and grows with the family, for years to come.

Page 6: Learn about solar and how to generate and qualify solar leads

Benefits of solar

It is a renewable energy source Utility sourced electricity is generated from fossil fuel. Costs for those fuels (Gas / Oil / Nuclear) Peak, Spike, and Soar almost daily, with every Local, National and Global news story.

Solar energy is a terrific alternative to those Uncontrolled Run-away Fuel costs, because as long as the sun shines, the supply of electricity is inexhaustible

And the price for “Sunshine” fuel will always be FREE !

Page 7: Learn about solar and how to generate and qualify solar leads

Benefits of solar

Environment friendly Old, Obsolete, fuel powered plants Waste and foul our clean Air and Water, impacting the quality of all our lives, our homes, and our community.

Harnessing the sun to power our homes is not only Environmentally friendly, but it is Financially Smart.

The Solar PV decision is an investment in a healthy and prosperous future for you and your family – and the “healthy” financial returns start Right Now, Today!

Page 8: Learn about solar and how to generate and qualify solar leads

Benefits of solar

Low / no maintenance needed

Once installed, an ORE Solar PV system, is backed with a

written Guarantee, and is Warranted to produce electricity

as designed for twenty five years and more.

Your Solar Partnership with ORE guarantees that you

WON’T EVER have to Maintain, Adjust, Repair, or Replace,

a single component at your expense. Ever!

You may need to hose the panels down from time to time,

to wash off environmental dust and debris, but only so that

the panels can operate at their performance peak.

Page 9: Learn about solar and how to generate and qualify solar leads

Low Bill/Discount Suggestions:

Make sure the home owner understands that some Utility bills combine gas, & water on the page along with electricity charges.

Determine if this is the case, and then help them identify the “Generation Charges” (which is the

actual cost of electricity). If they can find that number, have them compare it with the total amount of the Bill to be paid.

Point out the difference between the Cost of what they bought…and the Price they are being charged for it.

Page 10: Learn about solar and how to generate and qualify solar leads

Low Bill/Discount Suggestions:

Explain that “Solar Power” can be the solution to the problem

of Unfair, Out-of-Control Power bills from the Utility.

Ask the Home Owner if they have a recent bill available. If

they do ask how much they are being charged, and whether this

bill is typical, or is higher/lower than normal.

Try to determine if they receive any discounts. Discounts will

disqualify a home owner from our Solar Lease. None of the

discounts are acceptable. Any electricity discount, no matter

how small will disqualify a customer.

Page 11: Learn about solar and how to generate and qualify solar leads

What are the Qualifications to get solar panels

Page 12: Learn about solar and how to generate and qualify solar leads

WHAT QUALIFIES A GOOD LEAD?

So what’s a FICO ?

Credit scores:

650 or greater

Page 13: Learn about solar and how to generate and qualify solar leads

WHAT QUALIFIES A GOOD LEAD?

• Big Electric Bill Each Month

• $140 a month in energy bills

Page 14: Learn about solar and how to generate and qualify solar leads

WHAT QUALIFIES A GOOD LEAD?

The Numbers that

you will be asking

them for will be

those that are

identified as

“KwH” or KiloWatt

Hours.

The AVERAGE lowest

bill should be $150

dollars a month or

more.

A typical Lease / Solar

system is NOT able to

SAVE customers

enough money if their

lowest bills are

Smaller than $150 per

Month.

Page 15: Learn about solar and how to generate and qualify solar leads

The home MUST be a single family

residence

NO

Duplex

TownHome

Condominium

Page 16: Learn about solar and how to generate and qualify solar leads

To qualify for our Lease or Purchase

programs, the Owner must:

Be the owner of the property

Must be named “On Title” for the property

Must be the Named customer on the Electric Bill

Page 17: Learn about solar and how to generate and qualify solar leads

What should the Home be like?

If it has a Swimming pool , Spa,

Hot Tub, water features or

landscaped surroundings it will be

a better candidate for solar

Page 18: Learn about solar and how to generate and qualify solar leads

What should the Home be like?

Average Square Footage of the

home’s footprint should be 1500

sq/ft or better

More BEDROOMS, means more

occupants means a much higher

use of electricity….bigger bills !!

Page 19: Learn about solar and how to generate and qualify solar leads

SCRIPTING

Page 20: Learn about solar and how to generate and qualify solar leads

Hi I am an energy consultant with Discover Solar. My name is __________. I represent a National program that will give you control over your electric bill.

If it didn’t cost you anything out of pocket, would you rather pay a better rate for electricity than what you are paying to (Utility Name) now?

Must be YES

Would you like control over that bill for years to come into

The future

Must be YES

SCRIPTS

Page 21: Learn about solar and how to generate and qualify solar leads

Are you are the homeowner or a renter at (Address)?

Must be YES

Is your home a traditional single family structure, not a

condo, townhome or mobile home?

Must be YES

SCRIPTS

Page 22: Learn about solar and how to generate and qualify solar leads

Have you applied and qualified for a discount from the Power company in the past?

Must be a NO

Are you currently on “D Care” or discounted Utility billing?

Must be a NO

SCRIPTS

Page 23: Learn about solar and how to generate and qualify solar leads

The reason we’re speaking is to see if we can qualify

If we can Immediately lower your bill, give you control over the

power company far into the future, and do it all without any cost

Must say YES

SCRIPTS

• Would that be valuable to you?

• Would that Interest you?

• Would you like to know more, get the details?

• Is that a choice you would like to have?

you for the installation of a full Solar Electric system.

“out of pocket” to you and your family…

Page 24: Learn about solar and how to generate and qualify solar leads

REBUTTALS

Page 25: Learn about solar and how to generate and qualify solar leads

If they feel like you are Listening to them, skilled rebuttal can assist a homeowner give in to their natural curiosity, making them open to having a Solar Consultant visit .

Listen for reasons and feelings. Repeated objections may be based on feelings of Solar being too complicated for them to understand, or costing too much money.

Be aware that too many rebuttals can make the customer feel that you aren’t hearing them

Too many rebuttals can make a homeowner feel pressured.

Rebuttals

Page 26: Learn about solar and how to generate and qualify solar leads

Objection: “I am just not interested”

Rebuttal: “Got it. So please help me understand.

You aren’t interested in taking control back from

the Power Company?

Rebuttal: “Do I hear that you are concerned about

what this will cost you?

Rebuttal: “So what is it about going Solar that

you’re concerned about”?

Rebuttals

Page 27: Learn about solar and how to generate and qualify solar leads

Notice at the end of the rebuttal, it is

followed up with a question. The most

effective way to get back on script is asking

questions.

The person who is asking the questions is

the one in control.

Rebuttals Cont.