lean innovation

In this one and a half day workshop

Lean Innovation Workshop

January 20-21, 2011 CII Innovation Cernter, Shanghai

Tel:400-628-8980 Email:[email protected] 20-21, 2011 CII Innovation Center, Shanghai

This program is about setting up a process that enable you to manage the innovation project f low, to lower costs and to increase return on investment.

Highly interactive, it creates e x c i t i n g e x p e r i e n c e s f o r t h e p a r t i c i p a n t s t h r o u g h col laborations, assessments, excercises and practical cases.

Pay attention to the tools that help you achieve more with less!

Benefits:• Increase the number of new products

launched each year.• Increase the probability of success for your

new products through better differentiation and a deeper understanding of your customer’s needs.

• Receive simple 80/20 Tools that help you quickly establish Portfolio and Resource Management systems.

• Grow a culture of teamwork through cross-functional collaboration

In this two day workshop you will be given an overview of Lean Innovation. Combining lecture,

team exercises and capability assessments you complete the workshop with the knowledge of

new product development best practices and an understanding of what constraints limit your

company’s new product development performance.

Mark Adkins is the founder & president of Smart Hammer Innovation a new consulting business

that applies Lean principles to new product and market development. Its customer base is B2B

industrial firms that are seeking profitable growth through product and service innovation. In his

career Mark and his teams have led development projects that have launched numerous new

products with lifetime sales of over $1B.

Mark is the former president of Turnkey Marketing, a company he founded in 2000 to help

clients grow their businesses through entering new markets, establishing strategic alliances and

by developing new products. While at Turnkey he competed against 35 other companies to win

an Ohio Third Frontier grant of $1.9M to develop the Lean Innovation Program.

Before founding Turnkey Marketing, Mr. Adkins was Director of Marketing and New Product

Development at Cincinnati Machine. While at the company he spearheaded the design and

implementation of their new product development process that was recognized as the best

in the world in 1998 by the PDMA, receiving their coveted “Outstanding Corporate Innovator”

award.

Mark currently serves on the board of directors of the Product Development and Management

Association (PDMA) and is PDMA’s Vice President of Marketing. Mark also helped found the

Cincinnati Chapter of PDMA in 2000 and in 2010 launched the Pittsburgh Chapter of the PDMA

currently serving as their president.

Mark is also the former Director of Technology and Marketing at Kennametal Extrude Hone.

While at Kennametal he successfully integrated independent departments from Europe, Asia

and North America into a global team that dramatically streamlined the product portfolio

and launched three major next generation product lines. Mark has a degree in Business

Administration from Xavier University and is currently enrolled in the University of Pittsburgh’

s Katz Graduate School of Business. He is also a certified by the PDMA as a New Product

Development Professional (NPDP).

Mark Adkins, NPDPThe Trainer

Who Should Attend The leadership teams of companies that need to improve their growth rate through superior

product and market development performance. Typical roles that attend include president/

general manager, vp/director/manager of engineering, product management, manufacturing,

supply chain, human resources, marketing, etc. It is very helpful to have a cross-functional team

participate in this workshop.

Course Description

Tel:400-628-8980 Email:[email protected] 20-21, 2011 CII Innovation Center, Shanghai January 20-21, 2011 CII Innovation Center, Shanghai

What You Will Learn • How to develop and articulate a company strategy build upon your brand.

• How to manage your product and market development funnel (Portfolio & Resource

Management).

• How to set up a Resource Management process that enables project flow.

• How to identify and eliminate waste in your development process.

• What tools are available that lower manufacturing costs and improve the predictability of your

product development projects.

8:30am – 10:00am Basic Management Systems Business Strategy : Brand as Foundation • How to Create and/or Confirm Your Company

Brand • Why Brand must be the Foundation for New

Products • Exercise: How well do you know your brand?

10:15am – 12:15pm Basic Management Systems [continued] Portfolio Management: Maximizing Value • Define Portfolio Management and How it Works • Assessment of Your Company’s New Product

Pipeline • Exercise : Manage the Pipeline Resource Management: Create New Product

Flow • Understanding Resource Management’s Critical

Role • W h y C o m p a n y ’s O v e r l o o k R e s o u rc e

Management • Exercise: 80/20 Tool for Resource Management

Agenda Day 1

Morning8:00am – 8:30am Introduction: Linking Lean with Innovation® How Lean and Innovation Work Together • Why Lean and Innovation are not a contradiction Introduce the Ansoff Product/Market Matrix The Benefits of Linking Lean with Innovation™ • Defining “Time to Market” • What is Success Rate? Exercise: Describing a New Product Success


Afternoon1:00 pm – 2:30pm The Product & Market Development Process. Basics of Lean Thinking and The Lean Innovation

Framework • Theory of Constraints & Concept of Flow • Exercise: Identify the 10 forms of waste in new

product development How Value Stream Mapping is Used to Lean Out

the Process • What is Value Stream Mapping? • Examples of Value Stream Mapping the

development process. • Exercise: Describing a New Product Failure

2:45pm – 4:45pm Robust Discovery. Design Thinking: Voice of the Brand • How to take company brand and translate it

into product design. • How brand provides product differentiation. • Exercise: Re-design current company product

Systematic Inventive Thinking: Voice of the Product

• The Five Rules of Systematic Inventive Thinking • Exercise: Appling the Five Rules4:45 - 5:00pm Day One Wrap-up.

10:00am – 10:15am Coffee Break

2:30pm – 2:45pm Coffee Break

Afternoon1:00pm – 2:45pm The Lean Innovation Program. How to build upon the workshop experience to bring the home the benefits of faster time to market and a higher percentage of successful product launches.

2:45pm – 3:00pm Coffee Break

3:00pm – 4:30pm Key enablers and obstacles in the Lean Innovation Program. Define the key enablers and obstacles in the Lean Innovation Program and study how to manage them.4:30pm – 5:00pm Conclusion: Collect Assessment Materials Complete Course Evaluation Forms

January 20-21, 2011 CII Innovation Center, Shanghai

Agenda Day 2


Morning8:30am – 10:30am Trustworthy Development. Critical Chain Project Management: Credible Schedules• Critical Chain and Group Buffer Concept• Appl icat ion of Cr i t ica l Cha in in product development projects• Exercise: Competing Projects

10:30am – 10:45am Coffee Break 10:45-12:00 Design for Manufacturability & Assembly – Target Costing • W h e n t o a p p l y D F M A i n n e w p ro d u c t development• DFMA Tools: Target Costing, the 3Ps• Exercise: Cost Reduction Now

Defining the Relationship of Discovery & DevelopmentBuilding upon the Lean Innovation Framework the team explores in greater detail the relationship of Discovery (sometimes referred to as the Front End of Innovation) and Development. Even though the rollercoaster is one continuous ride there are two very different experiences depending on where you are in the ride.

What kind of improvements can you expect?

We used the P roduc t Deve lopment and Management Association's CPAS Study to illustrate the improvement opportunities that exist for companies applying Linking Lean with Innovation®. Leaning out the product development process can reduce time to market by 50%. We think of it as giving you more At-Bats, more chances in the same time frame to launch a winner. You can raise your success rate (Batting Average) by 50%. Average companies are successful 54% of the time, the best companies are successful 75% of the time.


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PMP Preparation TrainingLed by Ray Sheen, December 2-3, 2010 Shanghai

Dominant Innovation WorkshopLed by Jay Lee, December 10, 2010 Shanghai

Evolutionary Project Management WorkshopLed by Niels Malotaux December 13-14, 2010 BeijingDecember 16-17, 2010 Shanghai

Innovation Champion Certificate Workshop Led by Langdon Morris January 17-18, 2011, ShanghaiJanuary 20-21, 2011, Beijing

Lean InnovationLed by Mark Adkins, January 20-21, 2011 Shanghai

China Institute for Innovation(CII)

China Institute for Innovation is a consulting and academic organization established specifically to help Chinese companies, multinational organizations and government agencies to meet the needs for world-class expertise in innovation. CII is a leading innovation education, training, research, and networking institute in China.CII works with leaders of business, government, and non-profit organizations to bring them the very best tools, methods, and learning experiences to help their organizations become leading players in the 21st century.

CII offers a wide variety of programs to help people at all levels and in all roles to understand and master the principles and practices of innovation, to help their organizations succeed in the innovation- driven economy.

UPCOMING EVENTS

CII Innovation CenterCII Innovation Center is a physical innovation and collaboration center.It is a platform where you come to brainstorm, to share, to learn, to collaborate, and to have fun. It is an innovation hub, and an idea factory. The center is designed by Langdon Morris, a senior partner of Innovationilabs, and a co-founder of China Institute for Innovatioin. We offer customized training programs, brainstorm sessions, collaboration events, and innovation space renting services for our clients. We leverage the collective intelligence to solve complex problems for our clients.

lean innovation

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