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Lacrosse has been the fastest growing sport in the country for the last decade. With a vibrant online community, equipment editorial, news, photos, video, scores, highlights,
analysis, magazine, and events, only IL offers an integrated platform to reach this flourishing audience. Inside Lacrosse doesn’t just cover trends, it sets them. There is no
way to reach more lacrosse people than through the IL family of products.
INSIDELACROSSE.COM
ONLINE AUDIENCE BY THE NUMBERS PRINT | DIGITAL | EVENTS
18-24 13%25-34 24%35-44 16%
45-54 28%55-64 13%65+ 6%
PAGE VIEWS ANNUALLY55 MILLION
EMail & Database Marketing:
FASTBREAK NEWSLETTER
Dedicated and/or Inclusiive Email Blasts65k EMAIL DISTRIBUTION
PRIMARY SOCIAL MEDIA HANDLES/InsideLacrosse @InsideLacrosse /InsideLacrosse
116k FOLLOWERS 104k FOLLOWERS 104k FOLLOWERS
SECONDARY SOCIAL MEDIA HANDLES
75k FOLLOWERS 75k FOLLOWERS/ILWomen, /ILGear, /ILInvitational, /ILPreps @ILWomen, @ILGear, @ILInvitational, @ILPreps, @ILIndoor
AGE73% Males 27% Females
GENDER
INSIDELACROSSE.COM
Over 400,000 followers.
1. NATIVEEngage our audience by integrating with our trusted editorial content
2. CONTESTS AND POLLSPromote visitor interaction and capture new prospects
3. SPONSORED CONTENTYour brand can own some of Inside Lacrosse’s most engaging and popular content
4. SOCIAL MEDIADisplay your product and engage with Inside Lacrosse’s multiple social media accounts. • Account Takeovers • Contests / Promotions • Product Giveaways • Custom Hastags • Gear Zone Features • Strategic / Long-Term Campaigns
5. BANNER ADSOnline display ads generate awareness and response.
6. EMAIL NEWSLETTEROur Fastbreak Newsletter, can reach your target audience with email inclusions or custom dedicated emails for your promotional use. We deliver to 50,000 subscribers.
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INSIDELACROSSE.COM
DIGITAL ADVERTISING OPPORTUNITIES PRINT | DIGITAL | EVENTS
400k+ FOLLOWERS
If you are looking for a unique campaign in what can be a crowded marketplace, Inside Lacrosse can design a custom marketing plan including web, print, event, and social media exposure.
INSIDELACROSSE.COM
CUSTOM MARKETING OPPORTUNITIESPRINT | DIGITAL | EVENTS
JUNE IL INVITATIONAL 700 BOYS ATTENDEES
JULY IL INVITATIONAL 1,440 BOYS ATTENDEES
EPOCH ILWOMEN COMMITTED ACADEMY 350 GIRLS ATTENDEES
EPOCH IL COMMITTED ACADEMY 300 BOYS ATTENDEES
TRUE MIDNIGHT MANIA 90 BOYS ATTENDEES
IL CAROLINA PROSPECT DAY 250 BOYS ATTENDEES
IL MID-ATLANTIC PROSPECT DAY 250 BOYS ATTENDEES
FALL IL INVITATIONAL WEEKEND 1 1,000 BOYS ATTENDEES
FALL IL INVITATIONAL WEEKEND 2 1,000 BOYS ATTENDEES
ILWOMEN INDOOR CHAMPIONSHIPS 900 GIRLS ATTENDEES
INSIDELACROSSE.COM
INSIDE LACROSSE EVENTSPRINT | DIGITAL | EVENTS
INSIDELACROSSE.COM
JANUARYNLLAd Space Close 11/20/2019Print Order Due 11/14/2019Mail Date 12/18/2019
JULYNCAA CHAMP. RECAPAd Space Close5/22/2020Print Order Due 6/3/2020Mail Date6/13/2020
FEBRUARYNCAA PREVIEW, PART IAd Space Close 12/28/2019Print Order Due 1/7/2020Mail Date 1/17/2020
SEPTEMBERSUMMER RECRUIT RECAPAd Space Close7/24/2020Print Order Due 8/5/2020Mail Date8/15/2020
MARCHNCAA PREVIEW, PART IIAd Space Close1/30/2020Print Order Due 2/11/2020Mail Date2/19/2020
OCTOBERRECRUITING ISSUEAd Space Close8/14/2020Print Order Due 8/26/2020Mail Date9/5/2020
MAYNCAA IN-SEASON REVIEWAd Space Close3/20/2020Print Order Due 4/1/2020Mail Date4/11/2020
DECEMBERCONCEPTAd Space Close10/9/2020Print Order Due 10/21/2020Mail Date10/31/2020
APRILHIGH SCHOOL PREVIEWAd Space Close2/20/2020Print Order Due 3/4/2020Mail Date3/14/2020
NOVEMBERCONCEPTAd Space Close9/11/2020Print Order Due 9/23/2020Mail Date10/3/2020
JUNESUMMER RECRUITINGAd Space Close4/24/2019Print Order Due 5/6/2019Mail Date5/16/2019
2020 EDITORIAL CALENDARPRINT | DIGITAL | EVENTS
LET’S TALKFor advertising information please contact
Josh Davey | [email protected] | 410.369.0754Halley Quillinan Griggs | [email protected] | 518.429.7904
Terry Foy | [email protected] | 410.369.0750
@Inside_Lacrosse @Inside Lacrosse @InsideLacrosse
621 East Pratt Street, Suite 200Baltimore, MD 21202
www.InsideLacrosse.com | 410-369-0730