justluxe · justluxe.com launched in 2004, providing an all encompassing guide on how to maximize...
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AN INFLUENTIAL WEB PUBLICATION
COVERING LIFESTYLE, FASHION
AND TRAVEL.
SINCE 2004
JustLuxe
SOCIAL MEDIA350,000+ Social Followers2,000,000+ Monthly IMPInfluential accounts across
NEWSLETTERS200,000 Subscribers
AUDIENCEM 55% F 45% Age 25-54 (72%)$150K+ HHI
WEBSITE800,000 Monthly Uniques2.5 Million Page Views20,000 Community Members200 Featured Writers & Contributors
JUSTLUXE.com launched in 2004, providing an all encompassing guide on how to maximize the potential of every moment in life. Over the past 12 years, we’ve connected hundreds of the world’s most respected brands with a carefully cultivated audience.
OUR REACH
WHO WE ARE
WE ARE A DIVERSE GROUP OFWRITERS FROM AROUND THE WORLD
200+ writers and contributors withstrong opinions and expertise
WHO WE ARE
We are influentials who
engage readers with
content that resonates
with their lifestyle and
aspirations.
This $600MPrivate Jumbo Jet Is More Penthouse Than Plane
Bang & Olufsen Release the $38k "Tesla of Loudspeakers"
Interview: Jason SegelOn His Career-Defining
Role and the "Real Beauty" of David Foster
Wallace
These Are the Top 10LA Auto Show
Debuts We Still Can't Get Over
The Best Vegan, Organic and Eco-Friendly Beauty Buys for Earth Day
Behind the Camera: Sexual Harassment and Body Issues in the Male Modeling Industry
Luxury Autos, Arts, Aviation, Culture, Design, Epicurean, Fashion, Jewelry, Homes, Tech, Watercraft
Travel enthusiasts who inspire discerning travelers
with articles, news and special offers from the
world's best luxury hotels, resorts and villas.
LOCAL INSIDERS WHO COVER THE BEST IN CITY
AtlantaAtlantic CityBostonCabo San LucasCharlotteChicagoLas Vegas
PhiladelphiaSan DiegoSan FranciscoScottsdaleSingaporeWashington, D.C.
LondonLos AngelesMadridMiamiMilanNew OrleansParis
DiningHotelsHomesTo do’sCultureShopping
WHO WE ARE
10 One-of-a-Kind Designer Hotel Suites That You
Can't Find Anywhere Else
HOTELS
A Luxury Hotel Spa Bucket List:
10 Spas You Simply Have to
Experience
RESORTSAND SPAS
The Once-Forgotten and
Beautiful Country of Zimbabwe
LUXURYVACATIONS
Sweden's Tree hotel Totally
Shakes Up the Classic Tree
House Experience
HOTELS
8 Holiday Destination
Villas Perfect For Extended
Families
VILLAS
MEDIA
We have behind-the-scenes access and long-standing relationships with:
Auto, Aviation & Ship CompaniesArchitects & DesignersWine & Spirits ProducersCulinary Aficionados Fashion & Jewelry Insiders Travel Enthusiasts
Our expertise covers every aspect of contemporary content development:
Content StrategyFeature ArticlesCity GuidesSocial PostsNotable InterviewsEvent Coverage
Create custom editorial made to measure by a global team of journalists.
CUSTOM CONTENT
VIEW LIVE EXAMPLES:Seasonal GuideCity Guide Dining GuideRoad Trip Seasonal Guide Tourism
Enriching, high-quality digital experiences aligned with brand objectives, designed to produce results – with efficiency and ease. From producing advertising collateral to building entire sites, we deliver exceptional creative.
CREATIVE STUDIO
High-Quality Aesthetic DesignCustom WebsitesContent HubsContent Management SystemsIntegrated Marketing StrategiesProgramming for Complex SystemsHosting
Experiential CampaignsSweepstakes & Prize FulfillmentIntegrated Event CalendarMobile Web App TechnologyRich Media BannersSocial Post
VIEW LIVE EXAMPLES:
One or a series of editorial content written by JustLuxe, for brand partners.
Editorial can live in a content hub on JustLuxe and/or be disbursed throughout relevant sections of JustLuxe.Clients: Alfa Romeo, Cavit Wines, Emirates, Jaguar, MasterCard, Mercedes-Benz, Miami CVB, Peroni, Sperry Top-Sider, Westin Hotels
100% SOV– all ad units & video
FULLY-BRANDED ORIGINAL ARTICLES
VIEW LIVE EXAMPLES: Seasonal GuideCity Guide Dining GuideRoad Trip Seasonal Guide Tourism
RESPONSIVE HIGH-IMPACT UNITS
CREATIVE DYNAMICALLYRESIZES ACROSS ALL DEVICES
All 3 units are trafficked into one tag and display the appropriate sized unit
POSITION: 970X250, 728X90, 320X50
Standard IAB Units – 300x250, 728x90, 160x600, 950x66 High-impact – 300x600, Skins, Takeovers, Roadblocks, Interstitials
DISPLAY MEDIA
In addition to JUSTLUXE.com, we offer numerous ways to expand the reach of any program.
DISTRIBUTION PLATFORM
Teaming with RGM Group and the extensive distribution channels we offer brands high-impact solutions
197,000,000 Unique Visitors
2,000,000 Newsletter Subscribers
300+ Publishers
Extended Blogger Network
CPC Marketing
Social Influencer Network
TARGETING OPTIONS THOUSANDS OF SEGMENTS
Millennials
Moms On-the-Go
Luxury Auto Buyers
Leisure Travelers
Fashionistas
OUR CLIENTSARE AMONG THE BEST
SEE FULL LIST
CONTACT:
(619) 615-0181 [email protected]
JustLuxeCONNECTING PREMIUM BRANDS
TO AN ASPIRATIONAL AUDIENCE
CASE STUDYMAKE IT FUN. MAKE IT ENTERTAINING.
To raise awareness and create desire for the Alfa Romero 4C introduction into the U.S. marketplace JustLuxe designed a unique content platform and a creative story telling strategy with qualitative content creation. The campaign created 75,000+ page views, 5,000 video plays, and boosted traffic to the brands website and generates content to be used on JustLuxe all year long.
- Alfa Romeo content hub on JL- 15 pieces of original editorial content- Display media/email/integrated social/
sweepstakes- Integrated client videos/slideshows
CAMPAIGN ELEMENTS
HIGH-IMPACT CREATIVES DELIVER 3X AVERAGE CTRs
CASE STUDY
The Porsche Cayenne: To gain brand awareness Porsche worked with JustLuxe to strengthen the perception of the Cayenne as a luxury SUV sports vehicle. Utilizing high impact billboard units with built-in video player, skins and other standard banners.
- 4-Month Campaign- 10 Million+ Impressions - .33 CTR - 2 Million Video Plays- 70% Completion Rate
RESULTS