Lorraine Morisson, Accounting department

Norbert Szijarto, financial department

Joana Fusté, Advertising department

Helena Garcia, Marketing department

Rita Sa, Alliance and partnership sector

Team

Problem

“The problem is people having organization trip, They don’t know so much about the city that will travel in.”

• UNWTO - 2011

– 385 million arrivals in the EU

– Spent 271 billion euros in the EU

– Spent 700 euros per capita per arriva

• Tourism market: expected yearly 5 % growth in the EU

Market

Structure of Just Pass

Problem Solution

Business model

We are special

MK and Sales

Competition

Team

Financial projection

Current Status

Organization of trip

Customized services

One card

Diferent prices to diferent clients

Solution

Recurring revenue

Partners Annuality

Card $

Business Model

JUST PASS

GOVERNAMENTS OF CITIES

RESTAURANTS AND HOTELS

RYANAIR

Why trust us?

We are an on-line platform that has all–in-one package.

We offer to our customers

specials discounts and unforgettable experiences.

We will organize your entire

trip don’t worry about anything, we take care of your trip.

Why are we especial?

We are going to advertise in online travel webs

and travel magazines.

As we are working with different hotels, pubs and touristic attractions

there would be different information about us so their customers will

know about us.

Our idea is getting people know us in different ways:

Marketing and Sales

Competition

1. Direct competitors

- Travel agencies (Thomas Cook, Expedia…)

- Liligo (a search engine specialized in travels; it uses Google business model as well as a principle of affiliation)

2. Indirect competitors

- Online applications to organize your itinerary (Michelin, TripIt, Kukunu…)

- Online flights comparators (Jetcost, Kayak..)

Financial Planning

-30,6 -42,1 -0,898,4

386,8

1243,6

-200

0

200

400

600

800

1000

1200

1400

1600

0 1 2 3 4 5

eu

ro

(m

illi

on

)

total revenue (yearly) total expenditures (yearly) EBIT

Cost Structure

0

50

100

150

200

0 1 2 3 4 5

euro

(mill

ion)

pilot project

labour and admin costs

marketing

issuing cards

5 years financial planning

revenues total

revenues

(yearly)

expenditures total

expenditure

s (yearly) EBIT Y total

users

(million)

number

of new

users

number

of issued

cards

subscriptio

n fee

commissio

n fee

issuing

cards

marketing labour and

admin costs

pilot

project

0 0 0 0 0 0 0 0 10 0,6 20 30,6 -30,6

1 0,5 0,5 0,5 12,6 4,9 17,5 0,5 50 4,1 5 59,6 -42,1

2 1,5 1 1,5 37,8 14,7 52,5 1 40 12,3 0 53,3 -0,8

3 4,5 3 4,5 113,4 44,1 157,5 3 30 26,1 0 59,1 98,4

4 13,5 9 13,5 340,2 132,3 472,5 9 20 56,7 0 85,7 386,8

5 40,5 27 40,5 1020,6 396,9 1417,5 27 20 126,9 0 173,9 1243,6

Just Pass Financial Planning

Funds: own savings, friends and family

Creating impact studies and analysing the tourism market

Pre-negotiations with possible partners and other stakeholders

Raise money to launch the pilot project

Current Status