jump magazine 2012 media kit
DESCRIPTION
JUMP magazine covers the Philly music scene in print. Our media kit tells you about what we do.TRANSCRIPT
MEDIA KIT
2
The JUMP Off
We love Philly, pure and simple. And we love music. We're tired of watching our local talent run off to New York or London to be appreciated. We're here to blow up the music scene and shed light on all the amazing things that are happening here.
Temple University, where most people know him as George Miller.
Email: [email protected]
What we're about
What we doWe cover Philly bands, venues, studios, history, bouncers, stylists, producers, clubs, boutiques, restaurants, deejays, music shops, dance classes, labels, promoters, artists and anything else that has a connection to music in the city.
We document all genres, from hip-hop and indie rock to classical, folk, jam bands, reggae, electronic, jazz and hardcore. We report on everything, from street performers to the Philadelphia Orchestra. See the opposite page for details.
Who we areWe are musicians, journalists, students, photographers, artists and Philadelphians.
We aren't part of any corporation. We are music-lovers. We go to concerts, dance in illegal basement venues, party at clubs, hang with other music-lovers and listen to lots of music. We are all a part of the music scene in Philly in some way or another.
Here are a few of our staffers:
The magazine was founded by G.W. Miller III, a journalist in Philadelphia since 1994. He's also an assistant professor of journalism at
Chris Malo was a co-founder and editor of Foundation magazine, which documented the hip hop mixtape scene.
Colin Kerrigan runs the music website, The Pistola Press - www.thepistola.com.
Christopher Brown runs The Elitist, an online arts and culture magazine - elitistmagazine.com.
Matthew Emmerich is a New York punk but he's been parking his '64 Dodge Dart in West Philly for the past few years.
Megan Matuzak is a journalism student who is often found at concerts, usually with a camera.
Sofiya Ballin is a student at Temple University and a lover of all kinds of music.
jumpphilly.com
founder • publisher • editor
G.W. MILLER III
senior staff
KELSEY DOENGESLAUREN GORDONCOLIN KERRIGAN
CHRIS MALOMEGAN MATUZAK
BRANDEE NICHOLS
staff
LAUREN ARUTE, SOFIYA BALLIN, BRITTNEY BOWERS, CHRISTOPHER
BROWN, NICK BRYDELS, CARY CARR, JACOB COLON, BEN DAVIDS, MATTHEW EMMERICH, CHRISTIE FRANCIS, ASHLEY
HALL, SARAH HULL, RICK KAUFFMAN, ROSELLA LaFEVRE, ERIK LEXIE, KIM MAIALETTI, NIESHA MILLER, JANE
SORENSON, KEVIN STAIRIKER
contributors
MADDY COURT, BRENDAN MULVIHILL, MICHAEL JAMES MURRAY, MIKE
ONUFRAK, ELIZABETH PRICE, SHAINA ROBINSON
WE PRINT 10,000 FULL-COLOR ISSUES FOUR TIMES PER YEAR - IN MARCH, JUNE, SEPTEMBER
AND NOVEMBER.
WE DISTRIBUTE THEM FREE AT PHILLY MUSIC VENUES, STUDIOS, RESTAURANTS, RECORD SHOPS,
BARS, BOUTIQUES, BOOKSTORES, COFFEE SHOPS, UNIVERSITIES, CLUBS
AND OTHER PLACES WHERE MUSIC LOVERS HANG OUT.
WE DON'T DO SUBSCRIPTIONS BUT IF YOU PAY FOR POSTAGE, WE'LL MAIL YOU A COPY OF THE MAG.
JUMP is an independent magazine published by Mookieland Inc.
The magazine was created by a bunch of passionate people with no money and
no plans to get rich in publishing.
This is a total break-even-at-best venture so please, please don't sue us.
We welcome your input. If you want to get involved, if you have story ideas, if you
want to advertise or if you just have something to say, contact us at
Philly rocks. Spread the word
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Navigating the Philly music scene.
Inside The Mag
jumpphilly.com
The JUMP Off
6Inside Voices
18This Place Rocks
22
Music & Politics
24Music & Education
26Cover Stories
28
JUMP Presents
32Our Collaborators
40Food That Rocks
44
We feature news about bands, releases, venues, stores, deejays, producers doing interesting work,
Every venue has a story to tell. We dig them up. Plus, we learn about new joints, and
We've talked to Michael Nutter, Councilwoman Blondell Reynolds Brown and
There are amazing organizations using music to make Philly a better place.
These are first person stories from those involved in the music scene, like musicians,
We've profiled rising Philly talents like Sun Airway, Nicos Gun and Reading Rainbow.
We go deep into stories about bands, scenes, artists and ideas.
Modern Bropar covers the Philly punk scene. Phrequency covers the scenesters.
You can eat and hear good music all over town. We find the cool spots.
festivals and other happenings in the Philly music scene.
Liner Notes
46 The music scene is small and connections are huge. We hear from musicians about
venue operators, deejays, etc. We also do Q&As where music folks get their thoughts out relatively unfiltered.
we find relatively unknown spots.
others about the impact of government on the music scene.
And we've hung out with established artists, like Freeway.
working and making friends in Philly.
4
Editorial Calendar
OUR AUDIENCE IS YOUNG, CREATIVE, EDUCATED AND PROUD OF WHAT'S GOING ON IN THIS CITY.
They support the scene by attending shows, buying merchandise, shopping in town, eating at restaurants, drinking at bars and listening to music.
By advertising in the magazine, you're helping us to promote the city and music scene, and you're helping us inform music lovers who are starving for information about Philly music.
Rates are as follows:
Back page (8.25 x 10.75) - $2,500Doubletruck (16.5 x 10.75) - $2,000Full page, inside (8.25 x 10.75) - $1,000Page 2 (full, 8.25 x 10.75) - $1,250Half page (7.25 x 4.75) - $500Quarter page (4.75 x 3.5) - $250Half column (4.75 x 2.25) - $165Business card (3 x 2.5) - $100Classified (three lines, 2.25 x .5) - $20
• If you advertise in two issues, there is a seven percent discount. • Advertise in three issues and receive a 15 percent discount. • If you advertise in four issues, there is a 25 percent discount.
Additional advertising opportunities:
• Sponsored sections.• Featured event in the listings calendar.• Front cover dog ear.• Online banners on jumpphilly.com.• Facebook and Twitter messaging.• JUMP sponsored events. We'll bring a crowd to your spot.• Pull-out sections/ tabs.• Inserts (CDs, pamphlets, fliers, etc).
Advertising
In 2012, JUMP will be published as a 48-page, full-color, glossy magazine in March, June, September and November.
Here is our schedule and plan for 2012:
SPRING: PHILLY PRIDEThis is our one-year anniversary issue. We are celebrating the people who have succeeded and stayed in Philly.
ON THE STREET: March 12, 2012.AD DEADLINE: February 10, 2012.
SUMMER: THE END OF THE WORLDThe themes of this issue are "NOSTALGIA" and "RELAX." We'll be looking at Philly's musical past and chilling in the moment.
ON THE STREET: June 4, 2012.AD DEADLINE: May 11, 2012.
FALL: PHILLY ROOTSWe've launched a lot of careers. We track down the artists and bands that started here.
ON THE STREET: September 4, 2012.AD DEADLINE: August 10, 2012.
WINTER: THE HOLIDAYS ISSUEThe theme for the holidays issue is "SEE." This is our annual fashion and photo issue, where greater emphasis is given to style and visuals.
ON THE STREET: November 19, 2012.AD DEADLINE: October 26, 2012.
jumpphilly.com
Contact George Miller:215/ 313-3181 [email protected]
• Please note that we do not do advertorials, nor do we accept payment to create any editorial content.