Joel AlpertMini-Portfolio

Joel excels at branding, strategic thinking, and marketing communications. Here are some examples of Joel’s work.

Joel has won 27 SouthStar Awards,

presented by the Direct Marketing Association (DMA) for the challenging combination of

Strategy + Creative Execution + Results

Strategic Planning…Organizational Consulting…Branding & Marketing Tactics

BRANDINGSome Logo and Tagline Samples

We Shoot It. We Kill It.Your Audience Eats It Up.

FILMTRIBE

TechVelocity PartnersInnovative IT Services company. Strategy, Brand Positioning, Logo & Tagline, Product Development, Website Concept & Development, Sales Process, Creative Direction and Copywriting for

Strategic Financial AllianceBranding Strategy, Corporate Image, more, for independent Broker-DealerReinvented Branding for second time (we did this 5 years earlier on company launch)…including presenting our new brand identity thinking, to underscore company growth and changes

1 of 3 Company Websites : Rep Recruitment

Introducing new brand identity, tied to company growth, at industry conference and sent to affiliated reps and prospects; opens to poster-size

Recruiting brochure

Online Banner

Gypsi MobileBreakthrough mobile app. Strategy, Brand Positioning and Tagline, Product Development, App and Website Concept, Sales Process & Presentations, Creative Direction and Copywriting.

SEARCH

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

GPSocialSuper-Local, me-to-you connections

for Carpooling to Tennis Partners...

Grand Main Blvd, San Francisc...

:) just launched...spread the

me-to-you breakthrough!Tap-Search:

BABY SITTER

BABY SITTER

BABY SITTER

BABY SITTER

BABY SITTER

BABY SITTER

BABY SITTER

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

BIKE RIDING

...and gain faster, better, cheaper business connections!www.GypsiMobile.com

GET ON THE GYPSI RADAR…

in a brand-new way. It makes …with local results…

…so consumers can to say: “Let’s do business now!”This awesome jump in technology is called GYPSI. It’s not the old Location-Based Search (LBS)…it’s brand-new way to search and connect,Consumers find your business cellphone on their and connect with you personally…via text. You keep up with the meteoric rise of mobile search. Gaining…valuable to every kind of business that grows over time

vital to mobile search …preferred by many consumers

as your biz info is saved right on consumers’ phones…helping gain exposure, timely business, and long-term loyalty. Real connections. Real close. Real-time. Nice.

v2

“Let’s do business now!”

Sandra K. Meltzer & AssociatesBusiness Strategy, Rebranding, Website, Marketing, Trade Shows...Turned around specialized consulting firm (insurance compliance)about to close its doors, and helped it thrive.

Creative Direction and Copywriting for all marketing

CSX TransportationMultimodal transportation company, Four-Part 3-D CampaignAimed at large-volume shippers, hugely-impactful campaign produced 261 big-business leads..

[inside-box headlines:]

We’ve engineereda distribution mix that’s tops.

Try it on for size.

Now your shippingcan go full steam aheadon barge, truck or train.

CSX Transportation can fit your needs perfectly.

With a distribution mix that’s custom-made for your company.

We’re trucking, training and barging aheadall over the country.

[ Response Cards placed under hats :]

“Don’t keep this under your hat”...

[ inside: ]

“Reply Today.”

Kimberly-Clark Kleenguard — Trade Magazines, Double Truck Turned projected 5% increase in sales into a 19% boost over first 6 months, and a 39% increase in product name recognition; included information-style ads, PR release, billing inserts

Best Western — American AirlinesIntroducing AAdvantage Frequent Flyer program to Best Western chains. Campaign Concept through Marketing Materials, with Franchisee Operations Manual, Counter Cards, Inflatables, Banners, Buttons

Southern Barter ClubStrategy and Consulting, Branding (Logo, Tagline), Billboards

IBM —CD Group — e.nable your World — eCommerce middleware for AS400/World systemsProduct Launch, Branding, Tactics including 3D Mail Concept/Campaign, activity-generated EmailsProduced 53% increase in webinar attendees, with 31% increase in this larger group of qualified sales leads

[ Rocket represents modules of this ecommerce middleware platform,

telescopes with thumb-tabsto open position,

front and back shown ]

Joel AlpertThanks for visiting...if you want to find out

how to put this kind of strategy and creative excellence to work for your company, get in touch here in LinkedIn or:

JoelAlpert123@gmail.com