jamaica's influence on cocktail culture-presentation
TRANSCRIPT
Jamaica’s Influence
On Cocktail Culture
ByIan Rum
Ambassador Burrell
Twitter @rum_ambassa
dor
Jamaica. The Little Island with big influence
The 3 Rum Stooges
George Freegard International Brands and Procurement Manager of
Pusser’s Rum
The Legendary Pusser’s Gunpower proof Rum
Eric SeedHaus Alpenz
Eric SeedSmith & Cross Rum
David MorrisonAppleton Rum Senior
Blender
Also sponsored by Adidas
Allegedly the coolest
senior blender in the Rum industry
W.T.F ?
Smith & Cross Traditional Jamaica Rum
Pusser’sNavy Rum
Appleton Estate Rums
Fee Brother
sMolass
es Bitters
Jamaican smoke ambience was sponsored byCannabisFlora
Incense
The Welcome Punch
Lime JuiceSugar Syrup
Smith & Cross RumWater
Fee Brothers Molasses Bitters
*No measurementsYou have to FEEL it !
Jamaica is home to one of the world’s most popular urban music form – Reggae
1
Jamaica is the birthplace of some of the world’s fastest sprinters.
2
Jamaica’s Blue Mountain Coffee, is one of the most sought after coffees in the world. The Blue Mountain Coffee beans are the flavour base of Tia Maria coffee liqueur.
3
Jamaica brews one of the world’s most popular and talked about beers, Red Stripe
4
Jamaica’s national dish is Ackee & Salt fish (made by combining the national fruit Ackee with salted codfish and spices)
5
Jamaica is home to the warmest country in world, with a bobsleigh team.
6
Jamaica is home to some of the worlds best herbs & spices…
7
Jamaica QuassiaBitter wood
Where would Martini be without Jamaica Quassia ?
In 1492 the discover of America brought new ingredients into to the recipes of vermouth’s in Italy, Quassia wood(Jamaica) and cascarilla bark(Bahamas)
The Jamaican bark is one of the key ingredients that contribute to the flavour profile for Martini
Jamaica Ginger
Jamaican Ginger
Introduced to Jamaica 1525 Jamaican ginger was the first
oriental spice to be grown in the New World and imported back to Europe.
Around the middle of the 18th Century, the first known commercial Ginger Beer appeared in European countries made from Jamaican ginger.
It was about 11% abv and exported from England to America.
Ginger beer stoneware jars
Jamaican Gingeraka “Jake”
Prohibition brought a rise in soft drinks using Jamaican ginger
But also the abuse of Jamaican ginger essence
An additive to "bathtub gin" and other crudely-distilled and foul-tasting products prepared for scofflaw drinkers.
Jamaica ginger’s demise started in 1930
Flu Cocktail
2 oz rye 1/4 oz ginger brandy 1/4 oz rock candy syrup 1 pinch Jamaica Ginger 1/2 oz fresh lemon juice
Stir without ice Serve in a cocktail glass
(4.5 oz)
Hot Deck
1 dash Jamaica Ginger 1/4 Martini sweet
vermouth 3/4 Canadian Club whisky
Stir with ice & strain into a cocktail glass
Jamaican Sorrel(Hibiscus)
Used in Rum punches Baking as a spice. Jellies Cocktail ingredient
Sorrel Sling2 oz London Dry Gin½ Wray & Nephew Overproof Rum½ oz Sorrel Syrup½ oz Cherry Herring½ oz Lemon Juice2 oz soda
Flor de Jamaica, Agua de Jamaica Used as a flavouring for
drinks in Mexico and parts of Latin America
Used as an alternative to cranberry juice
Allspice (Jamaican Pepper or Pimento)
The name 'allspice' was coined as early as 1621 by the English, who thought it combined the flavour of cinnamon, nutmeg, and cloves
Used in Jamaica as part of their jerk seasoning
Pimento dram is a liqueur made from Allspice
Allspice Dram& Pimento Dram
Don the Beachcomer’s Nui Nui
3 oz Virgin Island rum ¼ oz Allspice dram ¼ oz Vanilla syrup ½ oz Cinnamon syrup 1 oz Lime juice 1 oz orange juice 2 dashes Angostura bitters
3/4 oz Fresh lime juice 1/2 oz Grapefruit juice
3/4 oz Allspice or Pimento Dram
1/2 oz Rock Candy Syrup
1 oz Light Puerto Rican rum
1 oz Gold Jamaican rum 1 oz Demerara rum
Trader Vic’s Navy Grog
Jamaica is home to some of the world’s best RUM…
8
Jamaica influencesErnest Raymond Beaumont-Gantt
Many of his drinks were inspired by his trips to Jamaica where encountered the Planter’s Punch
Don’s first bar served Planter’s Punch, Jamaican Planters, Don’s own Planters, Don’s special planter’s and Don Beach’s Planters
33 of his 60 cocktails on his menu were inspired by Jamaica’s national drink
Myrtle Bank Punch
1 ½ oz dark Jamaican rum ¾ oz Gold Jamaican rum ¾ oz fresh lime juice ¾ oz Grapefruit juice ¾ Don’s Honey ¾ oz soda water 2 dashes Angostura bitters
Don the Beachcomer 1941
Jerry Thomas’ Bartender guide 1862
69 Punches of his 200 drinks
35 Called for Jamaican rum
The Jamaican rums were used for their depth of Flavour.
Planter’s PunchA wine-glass with lemon juice fill,Of sugar the same glass fill twiceThen rub them together untilThe mixture looks smooth, soft, and nice.
Of rum then three wine glasses add,And four of cold water please take. ADrink then you'll have that's not bad— At least, so they say in Jamaica.
The September 1878 issue of the London magazine “Fun”
Planter’s Punch
This recipe I give to thee,Dear brother in the heat.
Take two of sour (lime let it be)To one and a half of sweet,
Of Old Jamaica pour three strong,And add four parts of weak.
Then mix and drink. I do no wrong —I know whereof I speak.
August 8, 1908 edition of the New York Times
Myer’s takes ownership of Jamaica’s National cocktail in 1920’s
1 of sour 2 of sweet3 of strong 4 of weak
Adverts in 1947 New York newspapers.
The Myer’s Rum Cocktail
Juice of a lime or lemon One teaspoon syrup or
sugar Quarter cocktail glass Gin Half cocktail glass MYER’s
FINE MELLOW JAMAICA RUM
Add a dash angostura bitters if desired
Plenty of ice, shake well
"Mai Tai-Roa Aé”
2 oz Wray & Nephew 17 year old rum
½ oz Orange curacao¼ oz Orgeat syrup
¼ oz Rock candy SyrupJuice of a full lime (1 oz)
Trader Vics 1944
But what makes Jamaican Rum so special ?
VIDEO. Cane to Cup
Pusser’s Rum
Pusser’s Navy Rum
Inspired by the Original Navy recipe which was
based on Jamaican Rum
Jamaican Rum was first used by the Royal Navy in
1655
As Jamaican rum became more expensive, other
English colonial rums were used in the Navy blend.
Smith & Cross Rum
Traditional Jamaican Rum
A Blend of Plummer & Wedderburn styles
100 % Pot stilled Rum
From the Hampden Estate in Jamaica
Blended in the UK
Appleton Estate Rums
Appleton 21
Aged a minimum of 21 years in American oak
Estate blended rum of pot & column still
43 % abv
12,000 bottles produced annually
Joy Spence Video
An Appleton Estate ExclusiveCreated just for Tales 2015
The Jamaican Rum Challenge
Can a premium Jamaican Rum be made outside Jamaica ?
What is the definition of a Premium Rum ?
Which of these Rums is the “REAL JAMAICAN RUM ?”
Richard Seale, Master Distiller atFoursquare Barbados
Can you guess the REAL premium Jamaican rum ?
Rum ARum BRum C
Rum ASingle Cane Estate
Rums
Aged between 2 to 5 yearsLluidas Vale of Jamaica’s Cockpit MountainsLaunched July 1st 2015 in Europe100% Pot stilled rumOwned by Bacardi Martini ltd
Rum BFake premium rum
Unaged Added rum flavouring Wood essence Sugar Colouring
Rum CAppleton Estate
12 year Old
Thank You again to our sponsors
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