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  • 1

    Eun-Ju Kim, Ph.D

    Regional Director

    ITU Regional Office for Asia and the Pacific

    eun-ju.kim@itu.int

    ITU Activities

    Transition to

    Digital Terrestrial Television Broadcasting

    26 June 2013

  • ITU-R ITU-T ITU-D

    ITU's Telecommunication Standardization Sector for setting international standards through Recommendations.

    ITUs Development Sector for development of ICT through the best practices and programs.

    ITU: International Telecommunication Union

    UN Specialized Agency for Information and Communication Technologies (ICTs).

    Membership of 193 States and over 700

    industries, R&D institutes, regional organizations, and academia.

    ITUs Radio-communication Sector for radio-frequency spectrum and satellite orbits through Regulations.

  • ITU Headquarter Geneva, Switzerland

    Europe Regional Office Geneva, Switzerland

    CIS Area Office Moscow, Russia

    Arab Regional Office Cairo, Egypt

    Asia-Pacific Regional Office Bangkok, Thailand

    Area Office Jakarta, Indonesia

    Africa Regional Office Addis Ababa, Ethiopia

    Area Office Central Africa (Yaounde, Cameroon) Southern Africa (Harare, Zimbabwe) West Africa (Dakar, Senegal)

    Americas Regional Office Brasilia, Brazil

    Area Office Tegucigalpa, Honduras. Santiago, Chile. Bridgetown, Barbados

    ITU: Regional Resences

  • ITU Asia-Pacific Regional Office

    ITU Asia-Pacific Regional Office is responsible for affordable and sustainable access to and use of telecommunications/ICT infrastructure and applications through serving members for inclusive information and knowledge society with various development initiatives and projects based on public-private-peoples partnership as well as South-South and multi-stakeholders' cooperation.

    Serving 38 States and over 72 Sector Members in the Asia-Pacific Region.

  • 5

    ITU Asia-Pacific Region

    Regional Office for Asia and

    the Pacific: Bangkok, Thailand

    Area Office for South East Asia:

    Jakarta, Indonesia

    Afghanistan

    Bangladesh

    Bhutan

    Cambodia

    Lao, PDR

    Maldives

    Nepal

    Myanmar

    Kiribati

    Samoa

    Solomon Is.

    Tuvalu

    Vanuatu

    Timor Leste

    Fiji

    Marshall Islands

    Micronesia

    Nauru

    Tonga

    LDCs (14)

    PNG

    D.P.R. Korea

    India

    Indonesia

    Mongolia

    Pakistan

    Philippines

    Sri Lanka

    Vietnam

    Low-Income States (9)

    SIDS (12)

    Australia

    Brunei

    China/Hong Kong

    Iran

    Japan

    Malaysia

    New Zealand

    R.O. Korea

    Singapore

    Thailand

    The Rest (10)

  • 6

    Emergency Telecommunications

    Digital Broadcasting

    Broadband Access and Uptake in Urban and Rural Areas

    Telecommunications/ICT Policy and Regulation in the Asia-Pacific Region

    ASP RI 1 Unique ICT Needs LDCs, SIDSs and Landlocked Developing Countries

    ASP RI 2

    ASP RI 3

    ASP RI 4

    ASP RI 5

    To provide special assistance to LDCs, SIDS and landlocked developing countries in order to meet their priority ICT requirements.

    To provide assistance to Member States at all phases of disaster management, i.e. disaster preparedness including early warning, disaster response/relief and rehabilitation of telecommunication networks.

    6 6

    To assist ITU Member States in making a smooth transition from analogue to digital broadcasting.

    To assist Member States in the development of broadband access in urban and rural areas.

    To assist Member States in developing of appropriate policy and regulatory frameworks, enhancing skills, increasing information sharing and strengthening regulatory cooperation. .

    ITU Asia-Pacific Regional Initiatives & Projects (2011-2014)

    Overview & Objectives

  • Digital Broadcasting - Overview

  • Why Digital Broadcasting ?

    More Programmes

    Interactive service

    High Quality A&V

    Portability and mobility

    Pay TV platform

    Efficient Use of spectrum

    Digital Dividend

    Convergence and Competition

  • What are the main challenges of

    analogue switch-over ?

    Legal and Political issues

    Program editors, Licensing, number and ownership of

    Multiplexes, Network Operators, Public TV services,

    commercial TVs, local TV Standards, Analogue Switch Off

    (ASO), etc.

    Technical issues

    Standards, compression system (MPEG2/MPEG4), Spectrum

    availability, network planning (MFN/SFN), coverage areas, end

    users equipment (Set-Top Box D-TV), etc.

    Economic Issues

    Introduction of new business model,

    transition costs, subsidizing vulnerable people, etc.

    Allocation of digital dividend

  • Digital TV Standards

    ATSC Advanced Television System Committee in USA

    Currently in USA and Canada

    Mainly terrestrial standard

    ISDB Integrated Services Digital Broadcasting

    Mainly in Japan, Brazil and some south America

    Extended to terrestrial, cable, and satellite standard

    DVB Digital Video Broadcasting Developed through a consortium known as DVB in

    Europe

    Many variants or forms of DVB operation

    DMB-T Digital Multimedia Broadcasting Developed by China for terrestrial transmission.

  • Transition Periods

    11

  • Analogue Switch Off in the Asia-Pacific

    * Japan & ROP Korea have completed ASO in 2012.

  • Digital Broadcasting - Guidelines

  • Guidelines: Outlines

    Guidelines on the introduction of Digital Terrestrial Television Broadcasting (DTTB) and Mobile Television Broadcasting (MTV) with the support of Korea Communications Commission (KCC), the Republic of Korea.

    Guidelines are designed to provide information and recommendations on policy, regulation, technologies, network planning, customer awareness and business planning including Archive Section for the smooth introduction of DTTB and MTV.

    Updated Guidelines with support from the MIC, Japan, includes information on Cable Network, IPTV, and Satellite TV.

    http://www.itu.int/en/ITU-D/Technology/Pages/Broadcasting.aspx

  • Guidelines: Functional Framework

    Comprehensive

    functional framework

    indicates the decisions

    to be considered for the

    introduction of DTTB

    and MTV.

    Five functional layers:

    e.g.,

    1. Policy and Regulation

    2. Analogue Switch-Over

    3. Market and Business

    development

    4. Networks (DTTB &

    MTV)

    5. Roadmap Development

  • Policy & Regulations

    Policy & Regulation for ASO and DTTB/MTV assignment

    can differ and coexist:

    ASO: services (& levels) are led by governments; and

    DTTB/MTV services (& levels) are by markets.

    Roadmap of the functional building blocks can vary from

    country to country:

    Local situation; and

    Institutional/legal framework.

    Functional building blocks are closely related:

    Roadmap execution is an iterative process.

  • Analogue Switch Off (ASO)

    ASO is initiated and led by governments:

    Government is responsible for DTV service (& levels); and

    Government will incure (significant) costs.

    ASO key decisions are:

    Simulcast or not; and

    When, where and how long.

    ASO process requires timely & careful planning, esp. when

    simulcast & infra/spectrum incompatibility exist.

    ASO Key Success Factors are: e.g.,

    Coordination across value chain

    Strong leadership

    Effective communication

    Sufficient financial resources

  • Market & Business Development

    Market & Business Planning is for regulators to

    consider: e.g.,

    Business Model Assignment Procedure

    Business Case Assignment Procedure

    Service Proposition License Term & Conditions

    Market & Business Planning requires regulatory input

    for timely & comprehensive communications: e.g.,

    National Spectrum Plan

    License procedure and Term &Conditions

    Business Planning process is highly interactive with:

    e.g.,

    Network Planning process

    Policy & Regulations process

  • DTTB networks

    Three major documents have to be prepared:

    Description of network principles

    Collection of coverage presentation and list of station

    characteristics

    Network implementation plan

    Key topics and choices should be considered.

    Choices should be made : e.g.,

    License conditions are fulfilled;

    Business objectives are met; and

    Optimum solutions be found between often conflicting

    requirements regarding picture and sound quality,

    coverage quality and transmission costs.

  • Establishing cooperation structure with manufactures and telecom

    operators is essential element for soft landing and rapid growth of MTV.

    MTV

    Broad-caster

    Industry Audience

    Govern-ment

    New window : can cover mobile receiving domain

    Various multimedia services : can enjoy anywhere

    new Business Modules

    Progress of broadcasting culture. Promotion of broadcasting industry. New delivery media.

    I