isdi digital university spring 2017 mib overview

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Be part of the change. Become digital.

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Page 1: ISDI Digital University Spring 2017 MIB Overview

Be part of

the change.

Become digital.

Page 2: ISDI Digital University Spring 2017 MIB Overview

The world ISDIgital.Are you?

+10%

+21%

+30%

INTERNET USERS

ACTIVE SOCIAL MEDIA USERS

ACTIVE MOBILE SOCIAL USERS

JANUARY2017

2016GROWTH

Source: We Are Social

DIGITAL TRANSFORMATION

is forcing traditional companies & startups to operate in the DIGITAL

realm, using DIGITAL tools and models

leading to a scarcity of professionals

current academic resources and approaches are unable to meet demand

ISDI exists to help professionals meet the requirements of the digital world

3.773BILLION

2.789BILLION

2.549BILLION

<<

<

Page 3: ISDI Digital University Spring 2017 MIB Overview

Don’t Fake ItEarn a Master’s Degree in Internet Business

0. Digital Vision & Strategy1. Digital Marketing 2. Design Thinking & Innovation 3. Digital Content4. Social Networks 5. Digital Technology6. Mobile and Apps 7. Design & UX 8. eCommerce9. Search Engines10. Digital Media & Advertising 11. Digital Law12. Metrics & Data Analytics 13. Digital Creativity14. Entrepreneurship & Startups 15. Digital Transformation

THE ONLY MASTER’S DEGREE OF ITS KIND

• Learn from close to 100 digital professionals

• 16 thematic modules cover every aspect of internet business

• Applied & practical learning techniques include projects, workshops & mentoring sessions

• Approved by California’s Bureau for Private Postsecondary Education

• Delivered IN-PERSON at Silicon Valley Organization headquarters in San Jose

• Spring SessionApril 28, 2017 – February 7, 2018

COMPREHENSIVE

16-MODULES

BACKBONE TEAM PROJECTApply knowledge acquired during the MIB into practice in a real situation with a real company

MODULE TEAM PROJECTSTackle module-specific situations

WORKSHOPSDevelop deep understanding through interactive learning sessions

MENTORINGExperienced professionals stay with you throughout program

APPLIED & PRACTICAL

LEARNING

Page 4: ISDI Digital University Spring 2017 MIB Overview

ISDI Academic Board Accomplished Professionals

AMIR MASHKOORICEO

ISDI Digital UniversityAMD, Kovio

STEVE CADIGANCo-founder

ISDI Digital UniversityLinkedIn, Cisco

GARY BRIGGSChief Marketing Officer

FacebookGoogle, EBay, Pepsi

LUIS FERRÁNDIZPartner

Digital Hub, Southern EuropeMcKinsey

ADAM GRECOSenior Partner

Analytics DemystifiedAdobe, Omniture

NACHO DE PINEDOCEO

ISDI SpainCanal+, P&G

GREG PETROFFManaging Director

Online Google CloudGE Digital

JENNY MINGCEO

Charlotte RusseOld Navy, Gap, Levi’s

HOMAYOUN RAZAVIVice Chairman

Crunch Media WorksBlue Chip SystemsBroadsoft, Verizon

JAVIER ZAPATEROExecutive Chairman

ISDI SpainFormer Head of Google Spain

VICTOR MOLEROChief Academic OfficerPhD, Computer Science

Page 5: ISDI Digital University Spring 2017 MIB Overview

Anatomy of a ModuleModule 12: Metrics

ADAM GRECOSenior Partner

Analytics DemystifiedAdobe, Omniture

9B

9A

9D

9C

9G

9E

9F

Introduction to Data, Metrics,KPIs & Business Intelligence

Metrics Applied to B2B

Metrics Applied to B2C

Metrics Applied to Media Sector

Big Data

Google Analytics

Industry Leader/Best Practices

Google Analytics 1 workshopGoogle Analytics 2 workshop

Module specific project assignment

Apply learnings to Backbone project at end of each module

P

W

BB

Mentors attend Backbone project checkpoint sessions at end of each module to ensure learning

Assessment – Multiple choice test

Assessment – Module project

AT

M

AP

MENTORING & ASSESSMENT

WORKSHOPS & PROJECTS

Academic Board Members take a personal role in delivering the MIB Coordinate delivery of their module & teach overview session

Recruit other professionals to teach module in-line with course curriculum & educational objectives

IN-CLASS SESSIONS

& WEBINAR CONTENT

Page 6: ISDI Digital University Spring 2017 MIB Overview

Optimized for Time & MoneyGraduate in February 2018

TimeThe Master’s Degree in Internet Business (MIB) program lasts nine months

and is optimized for professionals looking to upgrade their digital skills .

ROI & Time to MoneyWhy take 3-4 years to get a Master’s Degree that may or may not keep you up-to-date

with market requirements? Gain access to the digital job market in only nine months!

Outstanding student outcomes, proven at other ISDI locations, include access

to new jobs, promotions and increased salaries.

MoneyCost of entry to gain access to significant digital job market at affordable $26,500 tuition

(includes $1,000 discount for inaugural session).

0. Digital Vision & Strategy1. Digital Marketing 2. Design Thinking & Innovation 3. Digital Content4. Social Networks 5. Digital Technology6. Mobile and Apps 7. Design & UX 8. eCommerce9. Search Engines10. Digital Media & Advertising 11. Digital Law12. Metrics & Data Analytics 13. Digital Creativity14. Entrepreneurship & Startups 15. Digital Transformation

Pump up your LinkedIn skills& experience in just 9 months

Page 7: ISDI Digital University Spring 2017 MIB Overview

Perpetuum mobileISDI community supports you

< > We help you create & evolve your Personal Talent Plan beyond graduation

< > MIBers have exclusive access to all future content in the ISDI Digital Library

< > Network with 1,000+ MIBers & 5,000+ professionals worldwide.

< > Classmates, mentors, alumni & teachers, support your career ambitions

< > Stay connected with continuous learning beyond graduation – Alumni events & ISDI Talks

< > Optional Harvard Summer Executive Program available to graduates

MIBersSee their stories at: http://www.isdidigital.university/isdi-experience

Page 8: ISDI Digital University Spring 2017 MIB Overview

PivotWant to be digitally savvy and be great at what you do? Become an Internet Business Professional.

The new world ISDIgitalYou can be too!

StartWant to launch an online business? Become an expert with a Master’s Degree in Internet Business.

RebootWant to get back into the workforce and go to the front of the line? Propel your career.

82% of Graduates in Digital RolesProven positive outcomes in Spain

Became an entrepreneur

11%

Got a digital job at a new company

31%

Got a digital job at a current

company11%In digital role - pre and post program

29%

Non-digital role16%

Unemployed2%

3152015/2016 graduates

Page 9: ISDI Digital University Spring 2017 MIB Overview

Live! at the SVODowntown San Jose

Spring 2017 SessionMaster’s Degree in Internet Business (MIB) April 28, 2017 to February 7, 2018

Opening Weekend Bootcamp: April 28-30, 2017 (Friday, Saturday & Sunday)

Regular session: Monday, Tuesday & Wednesday evenings from 6:15PM – 9:45PM

May 29: Memorial Day Holiday July 3 & 4: Independence Day Holiday August 14-25: Summer Break September 4: Labor Day Holiday December 25 to January 5: Winter Holiday Break Graduation Celebration – February 9-10

Admissions Bachelors Degree+ required 3-5 years work experience recommended Interview with Faculty

Classes Taught In-Person at The Silicon Valley Organization (SVO)Formerly known as the San Jose Chamber of Commerce 101 West Santa Clara Street, San Jose, CA 95113 Conveniently located near San Pedro Square with prime access

to parking, public transit and restaurants

Page 10: ISDI Digital University Spring 2017 MIB Overview

Website & Contact:www.isdidigital.university

[email protected]<888> 265-4734

ISDI Digital University is a private institution approved to operate by California’s Bureau for Private Postsecondary Education (BPPE).

For more information, visit its website at www.bppe.ca.gov.