Social Media Webinar – December 15, 2011

December 11, 2011 www.socialnuggets.net 1

Free Webinar:

iPad 2 vs Kindle Fire: Learnings from Social Media

The tablet market place has been one of the most dynamic markets in the

consumer electronics sector. With the recent successful introduction of the

Amazon Kindle Fire, we've begun to see a transition from "apps on tablets" and

"books on e-readers" to the establishment of two competing media consumption

ecosystems. In this webinar, we will compare the consumer reactions, as derived

from social media conversations, to both the iPad 2 and the Kindle Fire and

discuss some surprising outcomes that point to continued growth and disruption.

Social Media Webinar – December 15, 2011

December 11, 2011 www.socialnuggets.net 2

Click here to Register now for Free

Free Webinar:

iPad 2 vs Kindle Fire: Learnings from Social Media

Questions discussed include:

• What are the activity profiles for the iPad 2 and the Kindle Fire? Are they used

in different ways?

• What are the core features that matter most to both iPad 2 and Kindle Fire

users?

• How satisfied are consumers with these core features?

• What does the volume of consumer conversations indicate for future products

from both Apple and Amazon?

Need more insights?

December 11, 2011 www.socialnuggets.net 3

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About SocialNuggets:

SocialNuggets proactively collects social media data, cleans it, categories it, analyzes it and then

makes it available to its customers in the Consumer Electronics industry so that they can derive insights

to make better decisions.

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