Investor readiness presentation

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Post on 12-Jan-2015

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My presentation to @founderfuel on getting investor ready

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<ul><li> 1. getting your startup investor-ready Real Ventures</li></ul> <p> 2. introduction mark macleodCFO Advisor Investor StartupCFO Enterprises Inc. 3. AgendaRaise vs NotAngel vs VCSeed / Angel CanvasVC CanvasProcessWhos got bucks? StartupCFO Enterprises Inc. 4. thinking about raising capital what are your goals Big Rich Lifestyle Autonomy Vision StartupCFO Enterprises Inc. 5. do I want outside capital? pros cons move quickertime consuming think bigger loss of control strategic freedom failure rate build a team alignment issuesaccess smarts forces a big outcome StartupCFO Enterprises Inc. 6. angels &amp; VCs Very different needs &amp; objectivesStrained relationshipSame end goal: returnsNeed different approaches for eachPrioritiesAngel - time to break-even, year 1 burn,capital efciencyVC - opportunity size, team StartupCFO Enterprises Inc. 7. how much do I need? Simple.Next Value Creating Milestone With wiggle room StartupCFO Enterprises Inc. 8. how much do I need?stage amount key milestonesprototype, wireframe &amp; start$0-50Kcustomer development seed &lt; $500K launch of beta product &amp; early tractiongrowth in user base, Series A $1.5M + build team, start revenueserious growth, Series B $5M + commercialization StartupCFO Enterprises Inc. 9. Raising - Seed VC / Angels StartupCFO Enterprises Inc. 10. Seed VC Canvas StartupCFO Enterprises Inc. 11. fund raising checklist Seed, VC Prototype / Wireframes / MVP Investor pitch Executive summary Clear Ask /Milestones StartupCFO Enterprises Inc. 12. Raising VC StartupCFO Enterprises Inc. 13. Big VC Canvas StartupCFO Enterprises Inc. 14. fund raising checklist - VC Pro formas Investor pitch Executive summary Traction &amp; Validation StartupCFO Enterprises Inc. 15. fund raising checklist The pro forma typically includes:core nancials play w. revenue scenariosassumptionstest different assumptionshiring planinvolve key peopledepartment planscapital expenditure planbonus...per user economicsbreak-even pointkey metrics StartupCFO Enterprises Inc. 16. fund raising checklist The investor pitch &amp; executive summaryAbout your companyTeamtell a story aboutProblem the problemyou solve.Market (size, landscape, competition)Your SolutionBusiness ModelGo-to-MarketForecastUse of ProceedsSummary StartupCFO Enterprises Inc. 17. what you must knowBusiness - what makes you unique?!Industry - key motivation for buying your stuff!Numbers - metrics, financials, cash burn!Comparables - competition, relevant exits!Strengths &amp; Weaknesses - don t hide them!!Strategy - how will you build a big, valuable business?!Audience - why are you pitching me?!Needs - how much money until exit?! StartupCFO Enterprises Inc. 18. what you must haveTraction Users Usage Metrics! Feedback! StartupCFO Enterprises Inc. 19. sample timeline t-minus 2 - 4 weeks!prep your investor package &amp; make your hit list t-minus 1 week!practice, practice, practice Launch !parallel, not serialsend out your teaserbook meetings StartupCFO Enterprises Inc. 20. sample timeline weeks 2 &amp; 3!1st meetings, feeling-out process weeks 4 &amp; 5!2nd meetings, in person with more than 1 partner weeks 6-8 !early diligence StartupCFO Enterprises Inc. 21. sample timeline week 9!ALL PARTNERS MEETING week 10!term sheet weeks 11-15!docs &amp; closing week 16!sleep! StartupCFO Enterprises Inc. 22. fundraising tipsstrategicbe preparedtime fundraising to buzzgo local rst what to expectyou will be rejected (a lot)smaller amounts6 months + (VC) StartupCFO Enterprises Inc. 23. fundraising tipsplay the gamelove @ 1st sightgo for the no create urgency in your corner advisors no agents angels are your friends StartupCFO Enterprises Inc. 24. Angel GroupsGood, but sometimes StartupCFO Enterprises Inc. 25. who s got moneyhttp://www.markevanstech.com/2012/10/03/canadian-startup-infographic/ StartupCFO Enterprises Inc. 26. q&amp;a Questions? StartupCFO Enterprises Inc. 27. thank youmark macleod twitter: @startupcfoblog: startupcfo.ca StartupCFO Enterprises Inc. </p>