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Venture Capital - Funding Your Startup

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  • FINANCING YOUR START-UPAngel Investment & Venture Capital

    Silicon Cape Academy

    Alexandra Fraser June 2011

  • WHAT STAGE IS MY

    BUSINESS AT?

  • Licensing Executive Society of South Africa

    4

    Positive Cash Flow

    Market Entry of Product

    Negative Cash Flow

    Research

    Development

    Application Testing

    Pilot Project

    Pure Research No market testing & little dev - University or Research

    Organisation

    Development, Industrialisation &

    Commercialisation Process Seed Stage Business

    Market

    Ready Start-Up

    Business

    Commercialisation

    1. BUSINESS START-UP PHASES

  • 1. BUSINESS START-UP PHASES

    Seed Stage Start-up Stage Mature StageGrowth StageR&D

    Funding Sources (relatively small investment amounts):Private Individuals/ Angel Investors; Seed Funding; Early Stage VC & Government Grants

    Time

    Gro

    wth

    Ris

    k

    Ava

    ilab

    le s

    ou

    rces

    of

    Fun

    din

    g

    5

    Funding Sources (relatively large investment amounts): Commercial Banks; Capital Markets, Later Stage VC &Private Equity

  • WHAT IS KIND OF

    FUNDING IS

    AVAILABLE?

  • 2. FUNDING SOURCES

    7

    Funding Sources

    Private Individuals or Angel Investors

    Government Grants

    Seed Funding

    Early -stage Venture Capital

    Later stage

    Venture Capital

    Private Equity

    Commercial Banks

    Capital Markets

  • Funding Sources

    Private Individuals

    or Angel Investors

    Government Grants

    Seed Funding

    Early -stage Venture Capital

    Later stage Venture Capital

    Private Equity

    Commercial Banks

    Capital Markets

    Angel investor: usually an affluent

    individual who provides capital for

    a business start-up, usually in

    exchange for convertible debt or

    equity.

    - Friends, Fools & Family

    8

    2. FUNDING SOURCES ANGEL INVESTORS

  • Venture CapitalEquity funding for high tech, high growth potential businesses, with growth

    typically achieved through radical global scaling.

    1. Seed 3. Development2. Start-up 4. Growth

    Initial capital used for market research &

    product development

    (post proof of concept).

    Pre-revenue Source: Friends, Fools & Family, Angels & Seed

    Funds.

    Capital to set up operations (staff, office

    space, equipment),

    commercialise IP, & other

    activities.

    Pre-revenue Source: Early stage VC funds.

    Capital to further launch business & grow market

    share to become

    profitable.

    Mostly pre-revenue Source: Early stage VC funds.

    Capital to assist establish but still high-

    risk ventures in

    expansion activities

    (international launch,

    new product/ technology

    creation, accelerating

    production, acquiring

    competitors).

    Post-revenue Source: Later stage VC funds.

    Source: 2010 SAVCA Venture Solutions VC

    Survey

    Seed or Angel Series A Series BUSA:

    Note: Average funding amounts for the USA cannot be directly

    converted to Rand amounts as start-up costs in South Africa are

    much lower.

  • FundingSources

    Private Individuals or Angel Investors

    Government Grants

    Seed Funding

    Early -stage Venture Capital

    Later stage

    Venture Capital

    Private Equity

    Commercial Banks

    Capital Markets

    Seed Funding: Funding for

    research, evaluation and

    development of a concept post

    proof of concept

    10

    2. FUNDING SOURCES SEED FUNDING

  • Funding Sources

    Private Individuals or Angel Investors

    Government Grants

    Seed Funding

    Early -stage Venture Capital

    Later stage Venture Capital

    Private Equity

    Commercial Banks

    Capital Markets

    Venture Capital: Equity

    financing for often high risk

    businesses in different growth

    stages.

    11

    2. FUNDING SOURCES VENTURE CAPITAL

  • Funding Sources

    Private Individuals or Angel Investors

    Government Grants

    Seed Funding

    Early -stage Venture Capital

    Later stage Venture Capital

    Private Equity

    Commercial Banks

    Capital Markets

    Private Equity: Equity

    financing for growth and

    development, buy-out, buy-in

    or replacement capital

    12

    2. FUNDING SOURCES PRIVATE EQUITY

  • 3. FUNDING SOURCES EARLY STAGE

    Seed Stage Start-up Stage Mature StageGrowth StageR&D

    Time

    Gro

    wth

    13

  • ANGEL VS VENTURE

    CAPITAL FUNDING?

  • 4.ANGEL VS VENTURE CAPITAL FUNDING

    Key Differences

    Source of funds

    Deal Size

    Stage of Development

    Industry &

    Geographical Focus

    Ease of obtaining funding

    Cost

    Motivation

    15

  • HOW DOES EARLY

    STAGE FUNDING

    WORK?

  • 5. EARLY STAGE FUNDING

    Investments are typically:

    High Risk

    Uncertain future

    Information asymmetry

    Soft Assets

    17

  • Milestone based investment

    Significant minority shareholding 26-49% of equity often required

    Potential of significant return on investment ( to compensate

    for the high risk)

    18

    Application

    Initial Assessment

    Detailed Investigation

    Investment Decision

    Due Diligence

    Invest-ment

    YES/NO

    YES/NO

    YES/NO

    YES/NO

    YES/NO

    Funding on meeting

    milestones & Business

    Support

    5. EARLY STAGE FUNDING

  • WHAT DO FUNDERS

    WANT?

  • 6. REQUIREMENTS

    Extraordinary Entrepreneur

    Team & Plan

    How does it make money?

    Business Model

    The Burning Need

    The Market

    Your Solution/ Product

    Competitors & Barriers to

    Entry

  • 6. REQUIREMENTS

    Strategic fit

    Good introduction / Elevator pitch

    Proof of concept

    Unique offering

    Sustainable competitive advantage

    Actionable business & development plan -Focus

    Realistic metrics

    21

  • WHAT DO I GET IN

    RETURN?

  • 6. THE PARTNERSHIP

    23

    Money

    Strategic Advice

    Networks & Market Entry

    Focus & Support

    Credibility

    Management Expertise

    Attracting Additional Investment

    Financial Controls

    Governance

  • WHERE DO I GET

    SUPPORT?

  • 7. SUPPORT

    1. Business Incubators

    2. People with Complementary Skills

    3. Industry Experts or Mentors

    4. Local & Provincial Government

    5. Parastatals

    6. Internet

    7. Entrepreneurial Networks

    25

  • WHERE DO I GET MORE

    INFORMATION?

  • 8. LINKS

    Associations: South African Venture Capital Association (SAVCA) (www.savca.co.za)

    Silicon Cape (www.siliconcape.com)

    Entrepreneur.co.za (www.entrepreneur.co.za)

    60 Seconds (www.60secs.biz)

    South African Women Entrepreneurs Network (SAWEN) (http://www.dti.gov.za/sawen/sawenmain.htm)

    South African Investor Network (www.investmentnetwork.co.za)

    Enablis (www.enablis.org)

    Support Services & Brokers: SABS Design Institute (www.sabs.co.za/index.php?page=designinstitute)

    Entrepreneur Incubator (www.ei.co.za)

    Cape Venture Partners (www.cvp.co.za)

    Red Door Small Business Advice Centers (http://www.capegateway.gov.za/eng/directories/facilities/91768)

    Quickberry (www.quickberry.com)

    Shuttleworth Foundation (www.shuttleworthfoundation.org)

    Powered By VC (www.poweredbycv.com)

    Femtech (www.femafrica.com)

    Endeavor (www.endeavor.co.za)

    Bandwidth Barn (www.bandwidthbarn.org)

    27

  • 8. LINKS

    Government Funding: Department of Science & Technology (DST) (www.dst.gov.za )

    Department of Trade & Industry (DTI) (www.dti.gov.za)

    NRF (www.nrf.ac.za)

    SPII (www.spii.co.za )

    Thrip (www.nrf.ac.za/thrip/)

    Technology Innovation Agency (TIA) (www.tia.org.za)

    SEDA (www.seda.org.za)

    Blue Catalyst (www.bluecatalyst.co.za)

    IDC Venture Capital (www.idc.co.za/Venture%20Capital.asp)

    Intellectual Property Information & Assistance: My Patent (www.mypatent.co.za)

    Companies & Intellectual Property Registration Office (www.cipro.gov.za)

    WIPO (www.wipo.int)

    USPTO (www.uspto.gov)

    Google Patent (www.google.com/patents)

    28

  • 8. LINKS

    Other Funding: Crowd Funding (www.crowdfunding.co.za)

    Business Partners (www.businesspartners.co.za)

    Invenfin (www.invenfin.com)

    Hasso Plattner Ventures Africa (www.hp-ventures.co.za)

    Intel Capital (http://www.intel.com/capital)

    Acorn Private Equity (Technology Fund) (www.acornprivateequity.com)

    Inspired Evolution (www.inspiredevolution.co.za)

    Halls Investments (www.halls.co.za)

    Vodacom Ventures (www.vodacom.com)

    Convergence Partners (www.convergencepartners.co.za)

    TEIM (www.teim.co.za)

    Enablis (www.enablis.org)

    4Di Capital (www.4dicapital.com)

    Adlevo Capital (www.adlevocapital.com)

    Triumph Investments (www.triumphvc.co.za)

    GroFin (www.grofin.com)

    Treacle Private Equity (www.treacle.co.za)

    29

  • QUESTIONS?

  • Crazy Ideas can still make it big!

    Top 10 most unlikely business ideas which made it big:

    1. Million Dollar Homepage

    2. Online flea market

    3. SantaMail

    4. Doggles

    5. Online Bookshop

    6. LaserMonks

    7. FitDeck

    8. PositiveDating.com

    9. Lucky Wishbone Co.

    10. Silly Putty

    31

  • THANK YOU

    Website: www.invenfin.com

    Email: [email protected]

    Twitter: @Invenfin

    Telephone: 021 888 3395