introducing. the widest range of veterinary-recommended species-specific foods for small pets
TRANSCRIPT
Introducing
The widest range of veterinary-recommended species-specific foods for small pets
Fiber matters
• Vets identify fiber as most important when recommending rabbit food• Selective Rabbit is the highest fiber extruded diet on the market• It feeds essential & beneficial bacteria in the gut• Stimulates healthy gut movement• Needs to be actively chewed – helps keep teeth healthy
24% Crude Fiber
Great taste, zero hidden sugars
• Added sugars can damage teeth and cause skin problems• They can lead to obesity, causing digestive, urinary & metabolic problems• Watch out for hidden sugars like molasses, syrup, glucose & fruit pulp
Extruded and tasty, no need for added sugars
• Selective is unique – it is an extrusion and not a pellet• Extrusions are cooked in the production process• This makes Selective taste great with no need for added sugars
Unique life-stage products
• Specially formulated for Junior, Adult and Mature Rabbits
Fixed formula recipes
• Recipes do not change in response to ingredient prices• We believe it is important to keep the recipe stable and avoid digestive upsets
The healthy choice
• With Omega fatty acids to regulate coat shine, thickness & color intensity• Natural prebiotics to boost beneficial bacteria in the gut
Premium packaging
• Foil fresh• Zip seal pack• Tactile, matt finish to encourage consumer pick up• Clear pack sides to display product• QR codes to provide extra product information