intro to speedie consulting services

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ollege Gardens, Westgate on Sea, Kent,CT8 8EY l [email protected] Tel 01843 831088 Mobile 07940 521056 roduction to Speedie Consultants

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A presentation highlighting some of the core services we offer to clients.

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Page 1: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Introduction to Speedie Consultants

Page 2: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

IntroSpeedie Consultants can

• build and maximise affiliate marketing and introducer programmes;• provide web content;• offer video creation and marketing;• offer organically grown link building campaigns;• create and manage blogs on behalf of clients;• write and syndicate articles for SEO benefits;• exploit social media marketing;• provide internet consultancy services;• provide PR writing and / or distribution services;• drive traffic to your products;• provide access to mobile marketing opportunities;• help you to take advantage of new technologies.

Page 3: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Affiliate MarketingKey benefits

• this is a very low cost form of marketing, especially if you already have an e-commerce store which has an affiliate scheme built into the shopping cart;

• our affiliate marketing service potentially offers a very low risk strategy because you only pay when a sale is made;

• you can accrue thousands of affiliates and allow them to promote your products online by tapping into many different markets;

• it is an excellent branding opportunity because by getting your banners, text links, product logos and more to appear all over the internet, you are taking advantage of lots of free exposure;

• you have a ready-made workforce, but without the hassle and costs of employing them.

Page 4: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Blog MarketingKey benefits

• search engines love content which is updated regularly, and we can do this for you, allowing you to enjoy some real SEO benefits by publishing regular blog posts;

• we can help you build an online community around your brand and develop rapport with visitors;

• our service enables you to spread the word about your content automatically via social networking – blogs have excellent syndication and notification facilities;

• blogs are simple to manage and, for non-technical people, a blog can be a website, allowing you an easy to manage and easy to update online solution. We can set up your blog and show you how to manage and update it yourself, or we can do this for you;

• the low costs involved in running a blog make it particularly attractive, and we have a number of affordable solutions relating to blog set up, blog management, and blog population.

Page 5: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Email MarketingKey benefits

• email marketing is an effective way to deliver information and training;

• our email marketing service can be very convenient for you because you do not have to write your email marketing messages and remember to send them – we can do it all for you;

• our autoresponder courses are a cost-effective way to attract new subscribers to newsletters or build your mailing list;

• by contacting customers more often you can increase your chances of converting them (it takes between seven and 10 contacts to make a sale);

• we offer options to expand your email marketing into a monthly email so that you can keep your business in your customers’ minds.

Page 6: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Mobile MarketingKey benefits

• from mobile based browsing to app development and deployment – mobile is a growing traffic and revenue source;

• mobile advertising is cheaper and less competitive than display (PC) based;

• more and more people access the web and buy product and services via a mobile device;

• app installs mean you are more likely to be a single source of product on a given user device;

• today’s users use app stores and marketplaces as search engines, so having a relevant app is vital for reach.

Page 7: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Lead GenerationKey benefits

• it is simple when you let us take care of it because you will not have to do a thing apart from watching your business grow;

• our lead generation service allows you to take advantage of a wide range of techniques rather than just focusing on one. So, should Google change its algorithms, only a small part of your marketing campaign will be affected – it’s about spreading the risk;

• we can provide you with a bespoke internet marketing package on a monthly basis;

• this is a cost effective strategy and a very affordable way to attract new business;

• lead generation also improves your SEO by building lots of high quality links pointing back to your website.

Page 8: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Press ReleasesKey benefits

• our PR service will help build your brand, service awareness and trust with your customers after your press release gets picked up by journalists and they start to come to you for quotes;

• our online PR syndication service will help drive traffic by generating links to your website;

• very affordable marketing technique;

• we can help generate lots of exposure through our numerous contacts, consisting of international, national, regional, consumer, niche local and trade writers;

• our PR service can get quick results – releases can get published online in hours, and, depending on the service you choose, often appear on Google News within 48 hours.

Page 9: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Social Media MarketingKey benefits

• social media allows you to find and engage with your target audience;

• it can help create brand presence on a number of different very high trafficked platforms;

• drives traffic without the need of search engine manipulation;

• can allow you to create communities around your product and services;

• not just a marketing tool - it can be used for research and support.

Page 10: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Traffic GenerationKey benefits

• traffic generation is the term we give to what the industry calls Search Engine Optimisation (SEO);

• SEO in terms of simply trying to rank for keywords is a not a sustainable business model as companies have no control over how and where their site will appear from one day to the next;

• we remove that element of unknown by working on creating relationships and utilising sites / content that will drive traffic first AND have the added benefit of helping search engine rankings;

• in this way, activity is tangible to traffic and therefore measurable;

• it also means that if techniques fall out of favour with the major search engines then the work carried out will still drive direct traffic.

Page 11: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

Internet MarketingKey benefits

• utilising multiple techniques creates an insurance policy against change;

• simply using one method because you understand it such as pay per click advertising only works as long as you continue to pay for traffic – stop paying and the traffic stops;

• creates a multi-pronged approach to driving traffic;

• reduces your average CPA. While some will be more than others, pound cost averaging over multiple sources at multiple price points will save money.

Page 12: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

About UsSpeedie Consultants Limited was founded in 2003 and offers an all around online marketing experience fuelled by over 50 years’ worth of combined marketing experience. From SEO copywriting services to affiliate programmes; link building to video marketing; and PR to social media marketing, we offer a full internet marketing package.

We are a real force within the Internet marketing industry and have a proven track record - as well as a passion for online marketing.

All our clients are valued, and we work with all different types and sizes of businesses, from one-man operations to SME’s to household names such as TescoCompare, Confused and Protect Your Bubble.

We can be part of your team and deliver individual elements that are required or we can become your marketing department and provide the full service.

Speedie Consultants are proud to offer a reliable, personal and cost-effective service – you get ‘City’ knowledge at rural prices!

Page 13: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

About Us

Jason Hulott Jason started playing with HTML and building websites in 1996 and as the web has grown, so has his knowledge on all things internet-related – when it comes to marketing online, there isn’t much that Jason does not know!

Having had a number of varied careers in Germany (accountancy and import / export to name just a few), Jason joined the Woolwich in the UK and his passion for the internet was unleashed! He joined the UK’s first personal finance web aggregator in 1999 as a Content and Partnership manager, leaving this company in 2003 to set up an internet marketing business, Speedie Consultants Limited.

Since 2003, Jason’s role has included internet business consultancy and internet marketing services to clients mainly working in the Finance, Insurance and Automotive sectors. Clients include Moneysupermarket, Isis Insurance, Netcars.co.uk, Cover4Caravans and others, though his expertise has helped many other areas.

Page 14: Intro to Speedie Consulting Services

10 College Gardens, Westgate on Sea, Kent,CT8 8EYEmail [email protected] Tel 01843 831088 Mobile 07940 521056

About Us

Stella HulottStella has a passion for writing and has been a PR and Copywriting specialist both online since 1999 and offline since 1981. Having worked for Liverpool Victoria, Pearl Assurance, the Woolwich and the Foresters, plus online aggregator Moneynet, Stella co-founded Speedie Consultants Limited in 2003.

Stella has ghost written for many major UK Finance and Insurance websites such as Confused.com, TescoCompare.com, GoCompare.com, parts of the Towergate Partnership, British Insurance, Enhanced Wealth, Burgesses and Protection Insurance.

She has headed up both staff and customer magazines and has run many successful PR campaigns that have attracted the attention of national newspapers as well as TV and radio.