intertitles analysis

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I have analysed the intertitles of 2014 film Palo Alto, a coming of age film that follows a group of misled teenagers. These characters are the same age as those in my own film, and face similar issues. The intertitles begin with a myriad of awards that the film has won or been nominated for. This makes an impressive first impression on the audience and makes it appear high brow. One of these awards is for the Toronto Film Festival, which suggests that the film has valid content. The second image on the intertitles is the production company Tribeca Films, which will appeal to fans of films by the same institution. Tribeca produces low budget indie films and also runs the Tribeca Film Fesitval. The intertitles continue with the turquoise letters spelling out “in every town”. The lack of fill colour makes the text simplistic but the large lettering

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Page 1: Intertitles Analysis

I have analysed the intertitles of 2014 film Palo Alto, a coming of age film that follows a group of misled teenagers. These characters are the same age as those in my own film, and face similar issues.

The intertitles begin with a myriad of awards that the film has won or been nominated for. This makes an impressive first impression on the audience and makes it appear high brow. One of these awards is for the Toronto Film Festival, which suggests that the film has valid content.

The second image on the intertitles is the production company Tribeca Films, which will appeal to fans of films by the same institution. Tribeca produces low budget indie films and also runs the Tribeca Film Fesitval.

The intertitles continue with the turquoise letters spelling out “in every town”. The lack of fill colour makes the text simplistic but the large lettering against a black background makes it stand out.

Page 2: Intertitles Analysis

The text continues, the top line of writing appearing first, then the bottom, to the beat of the music. This makes the trailer flow and coordinated. This text also introduced the main themes, love; trouble and controversy, common in coming of age films.

After this, the director and writer Gia Coppola is introduced. This will appeal to fans of her previous productions, but she is not at the very beginning of the intertitles so that viewers cannot immediately judge the film on this basis.

The book it is based on is presented, which will attract more literate audience members. Another font, which is italic and filled, has been introduced. It is smaller, in order to draw more attention to the names onscreen but still makes their roles clear.

The music producers are next to appear, the unique selling point of this being that it the soundtrack is original.

Page 3: Intertitles Analysis

Reviews are then presented, praising the film. This shows that it is valued and will engage audiences that will take into account these commendations.

The review that praises it for being about high school in America confirms the location and appeals to students that will be able to relate to the film as well as be entertained by it.

One of the actresses, Emma Roberts, is named. This will appeal to her fans that are watching the trailer.

Penultimately, the title is shown. This is in the largest, boldest letters of all the intertitles to emphasise its importance. The turquoise colouring is unisex so will not specifically aimed at either genres and appeal to a wider audience.

Finally, the cast is shown, featuring a few well known names that will give the film more weight. It also familiarises the audience with the film before it has even been released.