intellectual property patents trademarks copyrights presentation usapatents.com
TRANSCRIPT
What is intellectual property? Intangible Asset of a business
What constitutes intellectual property?
Patent, Trademark (Internet Domains), Trade Secret,
Copyright.
Can I file my own IP or DO I have to hire an ATTORNEY YOU HAVE TO HIRE ME
NO – There is no such requirement that you hire an
attorney?
What is a Copyright? Property rights to the Authors of “original works of
authorship”
Literary, Dramatic, Musical, Artistic and certain other kind of works.
Copyright owner has exclusive right to: Make copies; Derivative works of original; Distribute copies to the public
Sale, Rent, Lease, or Lend; Perform the work publicly
Literary, musical, dramatic, audiovisual works; Display the work publicly; and Perform the work publicly by means of digital audio
transmission (sound recordings). Integrity
If I sell my a book, manuscript, painting, CD, DVD do I loose my copyright?
Mere transfer of ownership of any material object that
embodies a protected work does not of itself convey any rights in the copyright.
What cannot be Copyrighted?
Work that cannot or have not be fixed in a tangible form. Titles, names, short phrases, and slogans; familiar symbols or
designs; mere variations of typographic ornamentation, lettering, or coloring; mere listings of ingredients or contents
Ideas, procedures, methods, systems, processes, concepts,
principles, discoveries, or devices, as distinguished from a description, explanation, or illustration.
Do I have to register my copyright? NO
Copyright is created as soon as you manifest the work.
Advantages Legal
Cannot file a law suite if registration/pre-registration not done. Constructive notice to the entire world. Treaty: Protection in other countries
Digital Millennium Copyright Act (DMCA) Berne Convention
Practical Peace Of Mind
How long does a copyright lasts Before January 1, 1978
95 years from their publication date. After January 1, 1978
Individual: Life of the author + 70 years
Joint Work: Life of the last surviving author + 70 years.
Corporate work/work for hire: 95 years from publication or 120 years from creation which ever occurs earlier
What is a trademark?
Anything used by owners to identify goods/Services.
Trade + Mark
Goodwill of your Business
Do I have to file for a trademark?
NO
Your trademark is in effect as soon as you start using it in trade.
Why should I obtain a trademark?
Constructive notice nationwide; Geographic limitation with non-registered trademarks.
Evidence of ownership of the trademark;
Jurisdiction of federal courts may be invoked;
As a basis for obtaining registration in foreign countries; and
U.S. Customs Service to prevent importation of infringing
foreign goods.
Other practical advantage
Attorney will conduct trademark search prior to filing for a trademark.
Know if your mark is already registered or is in use in the
trade.
Investment of time and money in branding and promoting your mark
Describe your product ("goods and services")
What is trademark infringement?
Similarity in the overall impression created by the two marks;
Similarities of the goods and services involved;
Strength of the plaintiff's mark;
Evidence of actual confusion by consumers;
Intent of the defendant in adopting its mark;
Physical proximity of the goods in the retail marketplace; and
Degree of care likely to be exercised by the consumer.
What is a Patent? Property right granted by the Government of the United
States of America to an inventor
“to exclude others from making, using, offering for sale, or selling the invention throughout the United States or importing the invention into the United States”
Limited time
In exchange for public disclosure of the invention
Who can apply for a patent?
Actual inventor(s). Inventor(s) can SELL or ASSIGN
Employee/Contractor agreement
What can be patented? A. Utility patents
1. A new, nonobvious and useful:
Process; Machine; Article of manufacture; or Composition of matter.
2. Improvements of any of the above.
What can be patented? B. Design patents
new and non-obvious
ornamental designs
for articles of manufacture.
What can be patented? C. Plant patents
Invented or discovered asexually reproduced, distinct and new varieties of plants, including cultivated sports, mutants, hybrids, and newly found
seedlings,
other than a tuber propagated plant or
a plant found in an uncultivated state.
What cannot be patented?
Laws of nature;
Physical phenomena; and
Abstract ideas which are not useful (such as perpetual motion machines)
Offensive to public morality. Medical Procedures (35 U.S.C. § 287(c)): when a medical procedure
is found to be a “MEDICAL ACTIVITY,” that procedure, although patentable, is not enforceable.
How long does patent protection last?
A. Utility & C. Plant Patents 20 years from the date the inventor first applies for the patent, Subject to the payment of appropriate maintenance fees.
B. Design patents 14 years from the date the patent is issued. No maintenance fees are required for design patents.
How long does it take to get a patent? Timeline
Filing date
18th month publication deadline & Examiner assigned
Office actions and response
What is a trade secrets?
Common sense definition
Trade + Secret
Confidential Information
Classified Information
Legal definition
(1) information;
(2) reasonable measures taken to protect the information; and
(3) which derives independent economic value from not being publicly known.
Example?
Coca-Cola
How do I get trade secret
Non-compete and Non-disclosure contracts
Employees/Contractors/Collaborators
Vendors or / Licensees
Laws State Laws: Uniform Trade Secrets Act (46 States)
Federal Laws: Theft/Misappropriation of a trade secret is a federal crime.
Why get a patent? Can I keep my idea/invention a secret?
YES you can keep the idea a secret
Practical Consideration
3rd party
Independently duplicating the secret information Reverse Engineering
Independently develop
What is a patent?
Idea/Invention, new & useful
What is a Trademark? Goodwill of your business
What is a Copyright? Authors original work