Innovation Series: Part 2 Nicola Millson and Julia Bindman

6heads www.6-heads.com

April 2012

Impact, Inspiration, Innovation

…create new and better

leaders

organisations

planet

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Agenda: Today

1. Review 1. Frame the series: Understand

2. Set the scene: Prepare

3. Think like Yunnus: Develop the challenge

4. Do “20/40” exercises: Build capability

2. An innovation process: How it works

3. Explore new options: Create solutions

4. Act: Develop a plan

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Understand: Definition

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“…new and creating value for society”

Prepare: People

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Invite others

Diversity Power

Impact

Develop the challenge: The right question

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What do you want to do?

“You will only answer the problem you are trying to solve”

………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

I wish:

“It is all very well going very fast, but it won’t make any difference if you’re

heading in the wrong direction””

Build capability: Personal Experiments in 20/40 Vision

Daily to do -

• It would be cool if…?

• I am inspired by…?

• A trend I spotted today…?

• New route I’ve taken to work/coffee machine/etc….?

• 1 thing said/done that I don’t agree with…?

• A new things I did that aren’t meant for me…. E.g. visit games arcade, get a facial, drive a truck…

• Learn something new: go to a lecture/download one on a topic you’ve never heard of…

• Talk to someone random (for at least 10mins)

• Map someone else doing something e.g. shop

• Find a crazy idea

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Build capability: Organisational Experiments in 20/40 Vision

To do 1. Have lunch with someone

you don’t know 2. Take your team out… for a

walk, for shopping, for a bus ride, for a tourist visit, for a child experience

3. Play music first thing 4. Have a children's problem-

solver competition 5. Re-write your job

description as an explorer, astronaut or artist

To reflect

• How could I use this insight to think differently about my organisation?

• What would this mean for my customers?

• New challenge?

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Agenda: Today

1. Review 1. Frame the series: Understand

2. Set the scene: Prepare

3. Think like Yunnus: Develop the challenge

4. Do “20/40” exercises: Build capability

2. An innovation process: How it works

3. Explore new options: Create new ideas

4. Act: Develop a plan

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Angela’s Challenge

Angela’s challenge

HERA encourages individuals who have been trafficked to become entrepreneurs.

“We want to communicate our success story beyond London, and thus open up opportunities to deliver our project in other ‘destination cities’ like New York.”

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How it works: An innovation process

Discover

Design

Deliver

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“innovation is tough but it is

a science not an art”

Discover – greet and welcome every idea

1. Judge later – not now. Quantity of ideas, not quality! Crazy is good!

2. Listen to others –‘what does that make me think of?’

3. Listen to your ‘unofficial thoughts’ and questions

4. Build on their idea - creating together

5. Assume friendly intentions

6. Write headlines – 1 line only – ‘I wish/how to’

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Angela’s challenge

HERA encourages individuals who have been trafficked to become entrepreneurs.

“We want to communicate our success story beyond London, and thus open up opportunities to deliver our project in other ‘destination cities’ like New York.”

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Discover – techniques to help us open out our thinking

Re-expression

• Use alternative words

• Use different senses

• Use someone else’s perspective

Related worlds

• Other organisations

• Other people with related expertise

• Science, history, nature

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Revolution

Redefine your assumptions:

• Exaggerate

• Reverse

• Oppose

• Reduce

Random Links

• Pick a random item. What solutions could be like this item – including crazy ones?

Discover - Examine a random item and list its characteristics What solutions could be like this item – including crazy solutions?

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Discover - Examine a random item and list its characteristics

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• Dashboard

• Speed

• Leaking

• Older

• Direction

• Prototype

• Maps

• Ragged tyres

• Toy

What solutions could be like this item – including crazy solutions?

Discover – techniques to help us open out our thinking

Re-expression

• Use alternative words

• Use different senses

• Use someone else’s perspective

Related worlds

• Other organisations

• Other people with related expertise

• Science, history, nature

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Revolution

Redefine your assumptions:

• Exaggerate

• Reverse

• Oppose

• Reduce

Random Links

• Pick a random item. What solutions could be like this item – including crazy ones?

Discover - Use someone else’s perspective

Imagine you are a

Builder Cook Doctor ????

Think:

• Where do you work – what is it like?

• What tools do you use?

• When do you work?

• What do you try to achieve?

• Who else do you work with?

Now – how would a Cook approach the challenge?

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Discover - Find out more about idea generation online

• http://www.mycoted.com/Category:Creativity_Techniques

• http://www.brainstorming.co.uk/tutorials/creativethinkingcontents.html

• http://www.spring.org.uk/2010/03/boost-creativity-7-unusual-psychological-techniques.php

• More on Synectics methodology

• http://syque.com/quality_tools/tools/Tools34.htm

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How it works: An innovation process

Discover

Design

Deliver

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Design – start by selecting

• Criteria?

• Who does the selecting? – Team commitment to outcome vs efficiency and direction

• How many ideas to select?

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Design – group the ideas into themes

• You decide which ideas belong together.

• You don’t need to proceed with all the themes you find.

• Work on them one-by-one, or in smaller groups

• Turn each theme you want to work on into a ‘How to’ question.

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Angela’s challenge - Themes

• Celebrities

• Clubs/groups

• New communications channels

• Direct action

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Angela’s first theme to work on: ‘new communications channels’

• Use social media

• Create a community on the web

• Film women telling their stories and create a documentary

• how to make a viral video

• I wish other senses than sight were used to communicate

• I wish HERA was available in any language - even Martian

• How to ….. make HERA go viral on Facebook globally?

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Design – practical problem solving

How to ……? What are 3 benefits of doing this? 1. …. 2. …. 3. …. What are the barriers to getting this done? • …. • …. • …. • …. Overcoming the barriers: What You Do Is…… (WYDIs) WYDI….. WYDI….. WYDI….. WYDI….. WYDI….. WYDI….. WYDI….. WYDI…..

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How to make HERA go viral on Facebook globally?

• 3 benefits of doing this

– We could start work in more than one city at the same time. – We could find willing, able people to start and run HERA programmes themselves, with our help. – We could attract the attention of women who want to join our programme.

• Barriers – Lots of competition for attention – Our subject is not interesting to everyone – Some people find our subject complicated or unpleasant – Not all our success stories want to be publicised. – Video can be expensive.

• What you do is… – WYDI approach a college media programme to be a student project. – WYDI ask M’s wife who works in advertising for advice and costings. – WYDI see if we can work humour and/or cats into the story. – WYDI study the Kona story for lessons. – WYDI see if we can use actors or cartoons instead of filming people who don’t want to be filmed.

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How it works: An innovation process

Discover

Design

Deliver

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Deliver - “A little less conversation”

• Visualise/Prototype

• Start now

• Test

• Nothing is precious – Destruct

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Deliver - Implementing Now

• Articulating – 7 words

– 5 minute in a lift

– Presentation

– Dragons Den

• Planning – 5 W’s

– Gantt Chart

– Goals/measures

• DIY vs collaboration

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Deliver - Implementing over time

• Overcoming resistance

• Dealing with failure

• Telling the world

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Deliver - A culture of change

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Experiment

Openness

Diversity Challenge

Care

Nurture

“The greatest danger for all of us is not that our aim is

too high and we miss it

but that our aim is too low and we reach it”

Michelangelo

Next Steps Q&A

• Contacts and follow-ups…

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