Growing up in the 90’s with Game boy, Nintendo 64, Toonami, Pokemon, Power Rangers (Orignating from the Japanese Show ‘Super Sentai’)

Anime style differs greatly from other American television cartoons… (therefore not embraced in modern Western culture)

Not just Game systems and Anime but many Electronics/ Consumer products…

- Toshiba Television -Yamaha Keyboard -Canon Camera- Sony music player -Toyota Cars - Hitachi Air Conditioners

Major Economic Period Timeline

Japan’s Special Circumstances, Respective to Other Country’s…

2011 Earthquake

1991-2000’s

Economic Drop ↓

PAST PRESENT

Japan is slightly smaller than the state of California 70 % of the land is Mountainous Due to the volcanic soil, and lack of farmable area,

Japan imports about 60% of its food Island nation with extreme weather and frequent

Earthquake activity Few and limited natural resources

1940-1945 WWII

1945 American Occupation-

Rebuilding Economy

1964 Tokyo holds Summer

Olympics

Industry and trade continues to increase↑

1986-1990 Japan’s

Bubble Era

Brief History of Japanese Economy WWII- Post WWII

- Manufacturing industry- Japan was in significant disrepair -

American Rebuilding and Economic Incline ↑- American Occupation helps stabilize and rebuild economy - Economic turnaround miracle (Manufacturing industry Trade fueled by Cold War) - American culture first influenced Japan: Western Movies, Rock ‘n Roll Jazz, American

Dream

Japan Bubble Economy - Boom in economic trade - very low unemployment rate 4.8%- Increase in high end buyers - Major appearances of

1990’s Recession

Drawing Conclusions from the Past and Present…

Manufacturing has significantly declined, Japan turns to different sources of revenue…

Japanese games, entertainment, pop-culture sends forth a new, cool image to the “virtual” world

Industry is Recognized International level Japan channels the same intensity from its early years into the

“Pop- industry” conservative innovations Abandoned Sony Factory turned ‘ Worlds Largest Indoor Farm ‘