TRAFFIC

LEADS

REVENUE

INTER-ACTION

Visits

Unique Visits

Search Traffic

Visits New Visits

Return Visits

Regional Visits

Social Shares

Comments

Actions

Social Mentions

External Mentions

Conversion Rate

Number of Leads

Cost Per Lead

Number of MQLs

Number of SQLs

Total Revenue

TROI

Number of Sales

ROI

KPIs For Content Performance The ultimate guide for setting proper KPIs for each content performance metric

Who & how many people are

reading your content?

What kind of actions are people taking?

How do you measure the volume and quality of your leads?

How can the revenue your

content generated be

calculated?

Brought to you by Roojoom – the content marketing intelligence platform