Natasha JadhavIndustrial design

Portfolio

2015

I am a Product design studentcurrently studying at

ISd Rubika, India.

I am looking for a“6 month internship between

July 2015 to January 2016.”

HELLO!

AbOut ME!

I am a dreamer and a doer.a traveller and a big foodie.

I enjoy playing various sports, Football being my most favourite.

Paragliding and deep-sea diving are few of my recent interests. Travelled around most of India,

Now plan to travel the world!Going to Outer Space,is on the top of my bucket list!

MY PROCESS

Analyse Create Develop

define the problem Quick doodles

Refinement

validation

Collect information Existing concept search

visualisationIn-depth user research

User scenarios

Concept generation

Improved user scenarioObserve

Mockups FeedbackIdeate

Conclude

dIY BaCKYaRdPersonal Masterclass Project

1 week

Partnership Team ProjectLENOvO 3 months

Personal ProjectBROOMSTICK 2.0 2 weeks

Personal Masterclass ProjectThE PEaNUT CaRT 1 week

Personal ProjectRECOvERY vIa dESIGN 2 months

CONtENt

DIY BACKYARD To understand textiles and its application on products. Understanding the trends

and its technology.MASTERCLASS PROJECT1 WEEK

Maria Pires SubimaisPortugal

Started making a variety of quick concepts that included elements of all the 3 mentioned words.

Then selected one direction.

Kickoff

TEXTILE

HANG LIGHT

The 3 words

CONSTRAINT: The product had to be a combination of the above words

To encourage kids to take part in spontaneous outdoor activities, rather than spending their time on electronic devices.

Task

Items:Jute bagCoconut fiberJute ropeRadium lightsName tag

To help the child take the first step towards gardening.

The DIY Kit

The guide has step-by-step detailed illustrations that help kids to create their own sapling bag.

The DIY Guide

Slide in the Jute rope and tie a tight knot.

Lay coconut fiber.

Scatter seeds and cover with soil.

Nail wooden dowel into the

wall.

Plant Jute sapling bag directly into

the ground.

Fill bag with soil.

Tie a Jute rope to create a handle.

Slide in the decorated name tag and hang your sapling bag.

Your very own backyard garden duringThE dAY.

Your very own forest with firefliesAT NIghT.

hang and decorate with radium lights.Personalize

LENOVOBring maximum advantage to the device ecosystem through NUI.PARTNERSHIP TEAM PROJECT

4 MONTHS

Jesper Brehmer Senior Manager,Lenovo Innovation Design Center

Today, our life is surrounded by different media devices. We use atleast 3 devices a day for many reasons and often at the same time.

Integrate all these devices to bring maximum advantage of the device ecosystem through NUI.

Context

Brief

Use NUI to attract people to ‘DO’ things and make their daily experiences more intuitive.

Talking is a natural way for humans to express themselves

Eye tracking is the process of watching where a person is looking

The body becomes the input for every device interaction

Natural User Interface (NUI) is the ability to interact with a machine using nothing but The Human Body.

Our Mission

NUI

VOICE CONTROL EYE TRACKING KINECT EFFECT

To let people drive their experience & use NUI to achieve an action in the most Natural Way Possible.

Forget the actual device and imagine how your device can become your personal companion.

Goal How do we do it?

What peopleDO

Categorize the intention

Define the scenario

What peoplewish to DO

How people can DO

Precise the main intention

Ideated on the 6 categories, focusing on what people DO and WISH TO DO.The Process (overview)

Scenario

DREAM SCENARIO

TODAY

You are shopping alone and want to speak to your friend who is not

with you.

#01 Let’s enjoy your day-off !

make text smaller.. below antoinearrange properly #02 While shopping, a souvenir reminds you of your

friend#03 Just by doing a gesture and calling out the name, the

call is connected

#05 Keep talking naturally, while the red circle below lets others know you are busy

#06 Keep your hands free to end the discussion and show that you are available

We focused on actions and intentions.Hence, do not look for the device.

Created many such scenarios.

Look for your phone

Unlock it

Look for her contact

Call her

Hand busy holding phone

We would like to create a companion, not an assistant.

Our vision of a companion.

Gives you unbound freedom

Smart coach

A motivator / an advisor

Knows what makes you happy

Guides you when you are lost

Smart System

1

2

3

4TODAY

Device-centered Human-centered

TOMORROW

UNDERSTANDS YOU

YOU KEEP CONTROL

REASSURING

INSTANTANEOUS

Enhance the experience of communication, entertainment & connectivity with your family at home.

Opportunities Defined Functions

Sport

Military

School

Office

HOME

Leisure

Medical

Travel

Space

Movie

Well being

Sleeping

Cooking

#01 Source of personal & common devices.

#02 Many users & different expectations.

#01 Lenovo has a potential for “smart home device”.

Make it fun

Make it natural

Make him trust

LENOVO

ACTION USERS

HOME

Presenting to you, XOHow will NUI help?We supposed the existence of a product called “XO”.We made scenarios to define its precise functions & its characteristics.

METoday

Tomorrow

ME NUI

Tablet Interface B Action B

Tablet

PC Interface C Action C

PC

Smartphone Interface A Action A

Smartphone

Action

After defining all the features of XO in detail, I explored on the shapes while keeping the monolithic design philosophy in mind.

I was responsible for designing a simple and an intuitive interface.

Form and User Interface

Shape and UI Explorations

The first Lenovo home companion that brings smartness to your home devices.

XO is not an assistant, its a companion. One that can interact and react with its human owners in ways that delight.

Lenovo XO

The user can keep a control on the notifications. The list of actions you can solve with this system is never-ending.

You own it!

To plan a family dinner at home.

*touch it *slide down

“Show me the Family Calender.” Hmm. I’ll check theend of the month!

10th looks free.“XO, book 10th as a family dinner date”.

The family receivesthe notification

of the event.

*Voice output *Scrolls down

Scenario

Integral parts of XO, that help him help you. When the form follows the function...XO’s Specifications

Fixed Device

Common Device

Connected

Electric Wire

Display / Screen

Intuitive Interface

Camera

Face Recognition

Motion Sensor

Mic

Touch Recognition

Family

Phone

Tablet & Laptop

TV & Home Health

To re-design the Indian broomstick,to increase the comfort of use, while

keeping intact its authenticity.

BROOMSTICK 2.0PERSONAL PROJECT

3 WEEKS

• Inexpensive• Quick and handy• Used by previous generations• Belief that it cleans faster

Why we use it?

The Indian broomstick is a short, one-handed broom, made of dried grass and wrapped with plastic casing to hold the grass together.

THE BROOM

Correct the posture

Keep original materialand sweeping gesture

Hang / storethe broom

Improve itsaesthetics

Research & insights Keypoints to solve

Sketches and physical mockups to validate the ergonomy and the efficiency of the broomstick.

Ideation

Making mockups made it easier to understand what was possible and what wasn’t.

Mockups

The previously chosen design had to be changed, since it mimicked the mop more than the broom.

Realization

Mimics the gestureof the broom

Textile InspirationPlay videofor concept

SimplyTWIST AND PULL

to use the smaller broom

Replace the smallerbroom, with a new one

Use small broom to fill dirt in the dust pan.

The length of the smaller broom is reduced to increase discomfort, thus forcing the

user to use the broom along with the holder.

The new design lets you sweep without harming your posture. The curved broom sweeps away dust easily, giving you a torture free cleaning experience.

Broomstick 2.0

THE PEANUT CART Step into the life and mind of a mobile vendor. Observe, research and document. Discover problems

and define opportunity spaces.MASTERCLASS PROJECT

1 WEEK

Mike McDffeeCraig Cloutier

Eleven,Boston

An overview of theprocess followed during the masterclass week.

The Process

“I DONT HAVE MANY PROBLEMS.

I THINK EVERY-THING IS GOOD.”

After observing all the vendors, we chose to go ahead with

The Peanut Vendor

THE PEANUT VENDOR

Observations and Opportunities

Need Protection

Prioritize Health

Better Organization

ImproveCommunication

Clean Packaging

Maintenance

On observing, we found that a lot could be done, in order to improve his lifestyle.

The cart focuses on giving the owner, his own personal space, while at the same time protects him and his goods.

Understorage to store peanuts Space to store wooden logs and personal items

Stove

Boiledpeanuts

Roastedpeanuts

RawpeanutsPersonal

standing/sitting space

StorageunderneathA well organised and a

clean cart gives a good first impression to the customers.

The Peanut Cart

Focusing on

Step into the shoes of a person suffering from Paruresis, a social anxiety disorder; and help them recover by enhancing their

experience.

RECOVERY VIA DESIGNPERSONAL PROJECT

2 MONTHS

It is a phobia where a person is UNABLE TO URINATE in the real or imaginary presence of others.About 21 Million people are known to suffer from Paruresis.

“You cannot solve paruresis by a physical design. All you can do is lower the level of threat created by the environment, so as to make it easier for the subject to perform.”

-Andrew SmithChair of Trustees,United Kingdom Paruresis Trust

Paruresis

Scared of beingheard & evaluated by others.

*Music to mask the sound*

Touch or contact with an adjacent individual.

*Maintain distance inbetween*

Scared of beingheard & evaluated by others.

*Create visual blockage*

Feel vulnerable on sensing movement of people.

*Provide privacy*

Scared of beingheard & evaluated by others.

*Make dividers*

Scared of beingheard & evaluated by others.

*Put up clear signs*

Triggers and Requirements

I realised thatall of us suffer fromThe Shy Bladder Syndrome,but its intensity varies fromperson to person

Jotted down observationsfrom a survey of 20 people

Survey

Various tricks that people around the world use today.

Hacks used today

Do it when someone outsideuses the hand-dryer Play music in the cubicle Keep flushing, like the

Japanese women

Public restrooms are one of the most critical building amenities because they need to be responsive to a wide range of human needs and abilities.

Make the user use the restroom

Go inside... ..have an entirelynew experience..

..and come outsatisfied

Public toilet Chosen direction

No indication of occupancy

Over-crowded urinals

Absence of dividers

Not enough privacy

Enhancing the

RESTROOMUSING

ExpERIENcE

“

”

Create a new design that not only caters to

the issues ofthe paruretics,

butappeals to

the general massaswell.

“”

BRIEF AIM

key concept*

few of the many created concepts

Pop-

up s

emi-

cubi

cle

Wal

k-th

roug

h do

or

Pop-out walls

Pee absorbing wall

Trying out various concepts, from Realistic to Wacky, from sketching to physical enactment.

Exploration

Made mockups to have a visual display of concepts to make it easier to choose.

Key concept, used to develop the final scenario.

rotating cubicle*

Mockups

Key scenario

Smart glass + = Smart transparent glass

Rotating cubicle

1:1 Scale mockupstwo-way door

vertical opening door

walk-through door

semi-cubicle

Changing materials and testing with life size mock-ups.

Solid pillars made the room look small and dingy

Testing various styles & material

RefinementChanging materials and testing with life size mock-ups.

Refinement

The new design and the position of the urinals manage to give its users maximum privacy.

It not only satisfies Paruretics, but pleases the general mass as well.

Private Space

The curve of the urinal goes beyond the ‘Field of View’ of the human eye, when standing inside the urinal, thus preventing them to sense any movement behind.

The Electrochromic Glass turns opaque to give you privacy.The LED indicators symbolise occupancy.

“A similar design language can be followed to create cubicles for the women’s washroom.”

The Setup

A mockup of size 1:13 was made using acrylic sheets and clay for a better understanding of the entrances, exits, urinal facing positions, etc.

Scaled down

Natasha Jadhav “Looking for a 6 month internship between July 2015 to January 2016”

3rd Year Product design StudentEmail: natashajadhav21@gmail.comContact: +91 7738405556Skype: natashajadhav21

Education

ISd Rubika (Institut Superieur de design), Pune, IndiaMaster’s in Product design

Jaihind College of arts, Science and Commerce, Mumbai, IndiahSC (higher Secondary Education)

The heritage School, Pune, IndiaCBSE (Central Board of Secondary Eduction)

2012 - 2017

2010 - 2012

2005 - 2010

(expected)

Graphic designer for aIESEC, Pune, India2012 - Present

Experience

ResearchEthnographyUser Study

SketchingIdeation

Quick doodlingalcohol Marker

Rendering

adobe Photoshopadobe Illustrator

digital Sketchingdigital Rendering

Solid WorksRhinoceros

Keyshot

Workshop SkillsIndustrial Clay

ModellingPU Foam Modelling

Skills

Partnership Projects

Masterclass

Internship

Maria Pires, Subimais, Portugal (1 Week)

Sudarshan Steel Manufacturing Company (1 month)

Eleven, Boston (Current Team Project)

Eleven, Boston (1 Week)

Surya vankadirector of User Experience, Microsoft (1 day)

Lenovo (Team Project)

Brief : Envision and develop new sustainable, accessible and economically viable models for packaging, distributing and disposal of consumables.

Brief : Experience design via Empathy.

Brief : To understand and apply textile to products.

Workshop on design Thinking and disruptive Innovation

Mumbai, India

Brief : Integrate the devices we use today, to bring maximum advantage of the device Ecosystem through Natural User Interface (NUI).

I HOPE YOu’VE ENJOYED MY WORK!

For more projects, click on the link below.

ThaNK YOU!

To know more about me, you can contact me on

https://www.behance.net/NatashaJadhav

natashajadhav21@gmail.com

+91 7738405556