Industrial Design Portfolio 2015

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  • Natasha JadhavIndustrial design

    Portfolio

    2015

  • I am a Product design studentcurrently studying at

    ISd Rubika, India.

    I am looking for a6 month internship between

    July 2015 to January 2016.

    HELLO!

  • AbOut ME!

    I am a dreamer and a doer.a traveller and a big foodie.

    I enjoy playing various sports, Football being my most favourite.

    Paragliding and deep-sea diving are few of my recent interests. Travelled around most of India,

    Now plan to travel the world!Going to Outer Space,is on the top of my bucket list!

  • MY PROCESS

    Analyse Create Develop

    define the problem Quick doodles

    Refinement

    validation

    Collect information Existing concept search

    visualisationIn-depth user research

    User scenarios

    Concept generation

    Improved user scenarioObserve

    Mockups FeedbackIdeate

    Conclude

  • dIY BaCKYaRdPersonal Masterclass Project

    1 week

    Partnership Team ProjectLENOvO 3 months

    Personal ProjectBROOMSTICK 2.0 2 weeks

    Personal Masterclass ProjectThE PEaNUT CaRT 1 week

    Personal ProjectRECOvERY vIa dESIGN 2 months

    CONtENt

  • DIY BACKYARD To understand textiles and its application on products. Understanding the trends

    and its technology.MASTERCLASS PROJECT1 WEEK

    Maria Pires SubimaisPortugal

  • Started making a variety of quick concepts that included elements of all the 3 mentioned words.

    Then selected one direction.

    Kickoff

    TEXTILE

    HANG LIGHT

    The 3 words

    CONSTRAINT: The product had to be a combination of the above words

  • To encourage kids to take part in spontaneous outdoor activities, rather than spending their time on electronic devices.

    Task

  • Items:Jute bagCoconut fiberJute ropeRadium lightsName tag

    To help the child take the first step towards gardening.

    The DIY Kit

  • The guide has step-by-step detailed illustrations that help kids to create their own sapling bag.

    The DIY Guide

    Slide in the Jute rope and tie a tight knot.

    Lay coconut fiber.

    Scatter seeds and cover with soil.

    Nail wooden dowel into the

    wall.

    Plant Jute sapling bag directly into

    the ground.

    Fill bag with soil.

    Tie a Jute rope to create a handle.

    Slide in the decorated name tag and hang your sapling bag.

  • Your very own backyard garden duringThE dAY.

    Your very own forest with firefliesAT NIghT.

    hang and decorate with radium lights.Personalize

  • LENOVOBring maximum advantage to the device ecosystem through NUI.PARTNERSHIP TEAM PROJECT

    4 MONTHS

    Jesper Brehmer Senior Manager,Lenovo Innovation Design Center

  • Today, our life is surrounded by different media devices. We use atleast 3 devices a day for many reasons and often at the same time.

    Integrate all these devices to bring maximum advantage of the device ecosystem through NUI.

    Context

    Brief

  • Use NUI to attract people to DO things and make their daily experiences more intuitive.

    Talking is a natural way for humans to express themselves

    Eye tracking is the process of watching where a person is looking

    The body becomes the input for every device interaction

    Natural User Interface (NUI) is the ability to interact with a machine using nothing but The Human Body.

    Our Mission

    NUI

    VOICE CONTROL EYE TRACKING KINECT EFFECT

  • To let people drive their experience & use NUI to achieve an action in the most Natural Way Possible.

    Forget the actual device and imagine how your device can become your personal companion.

    Goal How do we do it?

    What peopleDO

    Categorize the intention

    Define the scenario

    What peoplewish to DO

    How people can DO

    Precise the main intention

    Ideated on the 6 categories, focusing on what people DO and WISH TO DO.The Process (overview)

  • Scenario

    DREAM SCENARIO

    TODAY

    You are shopping alone and want to speak to your friend who is not

    with you.

    #01 Lets enjoy your day-off !

    make text smaller.. below antoinearrange properly #02 While shopping, a souvenir reminds you of your

    friend#03 Just by doing a gesture and calling out the name, the

    call is connected

    #05 Keep talking naturally, while the red circle below lets others know you are busy

    #06 Keep your hands free to end the discussion and show that you are available

    We focused on actions and intentions.Hence, do not look for the device.

    Created many such scenarios.

    Look for your phone

    Unlock it

    Look for her contact

    Call her

    Hand busy holding phone

  • We would like to create a companion, not an assistant.

    Our vision of a companion.

    Gives you unbound freedom

    Smart coach

    A motivator / an advisor

    Knows what makes you happy

    Guides you when you are lost

    Smart System

    1

    2

    3

    4TODAY

    Device-centered Human-centeredTOMORROW

    UNDERSTANDS YOU

    YOU KEEP CONTROL

    REASSURING

    INSTANTANEOUS

  • Enhance the experience of communication, entertainment & connectivity with your family at home.

    Opportunities Defined Functions

    Sport

    Military

    School

    Office

    HOME

    Leisure

    Medical

    Travel

    Space

    Movie

    Well being

    Sleeping

    Cooking

    #01 Source of personal & common devices.

    #02 Many users & different expectations.

    #01 Lenovo has a potential for smart home device.

    Make it fun

    Make it natural

    Make him trust

    LENOVO

    ACTION USERS

    HOME

  • Presenting to you, XOHow will NUI help?We supposed the existence of a product called XO.We made scenarios to define its precise functions & its characteristics.

    METoday

    Tomorrow

    ME NUI

    Tablet Interface B Action B

    Tablet

    PC Interface C Action C

    PC

    Smartphone Interface A Action A

    Smartphone

    Action

  • After defining all the features of XO in detail, I explored on the shapes while keeping the monolithic design philosophy in mind.

    I was responsible for designing a simple and an intuitive interface.

    Form and User Interface

    Shape and UI Explorations

  • The first Lenovo home companion that brings smartness to your home devices.

    XO is not an assistant, its a companion. One that can interact and react with its human owners in ways that delight.

    Lenovo XO

  • The user can keep a control on the notifications. The list of actions you can solve with this system is never-ending.

    You own it!

  • To plan a family dinner at home.

    *touch it *slide down

    Show me the Family Calender. Hmm. Ill check theend of the month!

    10th looks free.XO, book 10th as a family dinner date.

    The family receivesthe notification

    of the event.

    *Voice output *Scrolls down

    Scenario

  • Integral parts of XO, that help him help you. When the form follows the function...XOs Specifications

    Fixed Device

    Common Device

    Connected

    Electric Wire

    Display / Screen

    Intuitive Interface

    Camera

    Face Recognition

    Motion Sensor

    Mic

    Touch Recognition

    Family

    Phone

    Tablet & Laptop

    TV & Home Health

  • To re-design the Indian broomstick,to increase the comfort of use, while

    keeping intact its authenticity.

    BROOMSTICK 2.0PERSONAL PROJECT

    3 WEEKS

  • Inexpensive Quick and handy Used by previous generations Belief that it cleans faster

    Why we use it?

    The Indian broomstick is a short, one-handed broom, made of dried grass and wrapped with plastic casing to hold the grass together.

    THE BROOM

  • Correct the posture

    Keep original materialand sweeping gesture

    Hang / storethe broom

    Improve itsaesthetics

    Research & insights Keypoints to solve

  • Sketches and physical mockups to validate the ergonomy and the efficiency of the broomstick.

    Ideation

    Making mockups made it easier to understand what was possible and what wasnt.

    Mockups

  • The previously chosen design had to be changed, since it mimicked the mop more than the broom.

    Realization

    Mimics the gestureof the broom

    Textile InspirationPlay videofor concept

  • SimplyTWIST AND PULL

    to use the smaller broom

    Replace the smallerbroom, with a new one

    Use small broom to fill dirt in the dust pan.

    The length of the smaller broom is reduced to increase discomfort, thus forcing the

    user to use the broom along with the holder.

  • The new design lets you sweep without harming your posture. The curved broom sweeps away dust easily, giving you a torture free cleaning experience.

    Broomstick 2.0

  • THE PEANUT CART Step into the life and mind of a mobile vendor. Observe, research and document. Discover problems

    and define opportunity spaces.MASTERCLASS PROJECT

    1 WEEK

    Mike McDffeeCraig Cloutier

    Eleven,Boston

  • An overview of theprocess followed during the masterclass week.

    The Process

  • I DONT HAVE MANY PROBLEMS.

    I THINK EVERY-THING IS GOOD.

    After observing all the vendors, we chose to go ahead with

    The Peanut Vendor

    THE PEANUT VENDOR

  • Observations and Opportunities

    Need Protection

    Prioritize Health

    Better Organization

    ImproveCommunication

    Clean Packaging

    Maintenance

    On observing, we found that a lot could be done, in order to improve his lifestyle.

  • The cart focuses on giving the owner, his own personal space, while at the same time protects him and his goods.

    Understorage to store peanuts Space to store wooden logs and personal items

    Stove

    Boiledpeanuts

    Roastedpeanuts

    RawpeanutsPersonalstanding/sitting

    space

    StorageunderneathA well organised and a

    clean cart gives a good first impression to the customers.

    The Peanut Cart

    Focusing on

  • Step into the shoes of a person suffering from Paruresis, a social anxiety disorder; and help them recover by enhancing their

    experience.

    RECOVERY VIA DESIGNPERSONAL PROJECT

    2 MONTHS

  • It is a phobia where a person is UNABLE TO URINATE in the real or imaginary presence of others.About 21 Million people are known to suffer from Paruresis.

    You cannot solve paruresis by a physical design. All you can do is lower the level of threat created by the environment, so as to make it easier for the subject to perform.

    -Andrew SmithChair of Trustees,United Kingdom Paruresis Trust

    Paruresis

  • Scared of beingheard & evaluated by others.

    *Music to mask the sound*

    Touch or contact with an adjacent individual.

    *Maintain distance inbetween*

    Scared of beingheard & evaluated by others.

    *Create visual blockage*

    Feel vulnerable on sensing movement of people.

    *Provide privacy*

    Scared of beingheard & evaluated by others.

    *Make dividers*

    Scared of beingheard & evaluated by others.

    *Put up clear signs*

    Triggers and Requirements

  • I realised thatall of us suffer fromThe Shy Bladder Syndrome,but its intensity varies fromperson to person

    Jotted down observationsfrom a survey of 20 people

    Survey

    Various tricks that people around the world use today.

    Hacks used today

    Do it when someone outsideuses the hand-dryer Play music in the cubicle

    Keep flushing, like theJapanese women

  • Public restrooms are one of the most critical building amenities because they need to be responsive to a wide range of human needs and abilities.

    Make the user use the restroom

    Go inside... ..have an entirelynew experience..

    ..and come outsatisfied

    Public toilet Chosen direction

    No indication of occupancy

    Over-crowded urinals

    Absence of dividers

    Not enough privacy

  • Enhancing the

    RESTROOMUSING

    ExpERIENcE

    Create a new design that not only caters to

    the issues ofthe paruretics,

    butappeals to

    the general massaswell.

    BRIEF AIM

  • key concept*

    few of the many created concepts

    Pop-

    up se

    mi-

    cubi

    cle

    Wal

    k-th

    roug

    h do

    or

    Pop-out walls

    Pee absorbing wall

    Trying out various concepts, from Realistic to Wacky, from sketching to physical enactment.

    Exploration

  • Made mockups to have a visual display of concepts to make it easier to choose.

    Key concept, used to develop the final scenario.

    rotating cubicle*

    Mockups

    Key scenario

  • Smart glass + = Smart transparent glass

    Rotating cubicle

    1:1 Scale mockupstwo-way door

    vertical opening door

    walk-through door

    semi-cubicle

    Changing materials and testing with life size mock-ups.

    Solid pillars made the room look small and dingy

    Testing various styles & material

    RefinementChanging materials and testing with life size mock-ups.

    Refinement

  • The new design and the position of the urinals manage to give its users maximum privacy.

    It not only satisfies Paruretics, but pleases the general mass as well.

    Private Space

  • The curve of the urinal goes beyond the Field of View of the human eye, when standing inside the urinal, thus preventing them to sense any movement behind.

    The Electrochromic Glass turns opaque to give you privacy.The LED indicators symbolise occupancy.

    A similar design language can be followed to create cubicles for the womens washroom.

    The Setup

  • A mockup of size 1:13 was made using acrylic sheets and clay for a better understanding of the entrances, exits, urinal facing positions, etc.

    Scaled down

  • Natasha Jadhav Looking for a 6 month internship between July 2015 to January 20163rd Year Product design StudentEmail: natashajadhav21@gmail.comContact: +91 7738405556Skype: natashajadhav21

    Education

    ISd Rubika (Institut Superieur de design), Pune, IndiaMasters in Product design

    Jaihind College of arts, Science and Commerce, Mumbai, IndiahSC (higher Secondary Education)

    The heritage School, Pune, IndiaCBSE (Central Board of Secondary Eduction)

    2012 - 2017

    2010 - 2012

    2005 - 2010

    (expected)

    Graphic designer for aIESEC, Pune, India2012 - Present

    Experience

    ResearchEthnographyUser Study

    SketchingIdeation

    Quick doodlingalcohol Marker

    Rendering

    adobe Photoshopadobe Illustrator

    digital Sketchingdigital Rendering

    Solid WorksRhinoceros

    Keyshot

    Workshop SkillsIndustrial Clay

    ModellingPU Foam Modelling

    Skills

    Partnership Projects

    Masterclass

    Internship

    Maria Pires, Subimais, Portugal (1 Week)

    Sudarshan Steel Manufacturing Company (1 month)

    Eleven, Boston (Current Team Project)

    Eleven, Boston (1 Week)

    Surya vankadirector of User Experience, Microsoft (1 day)

    Lenovo (Team Project)

    Brief : Envision and develop new sustainable, accessible and economically viable models for packaging, distributing and disposal of consumables.

    Brief : Experience design via Empathy.

    Brief : To understand and apply textile to products.

    Workshop on design Thinking and disruptive Innovation

    Mumbai, India

    Brief : Integrate the devices we use today, to bring maximum advantage of the device Ecosystem through Natural User Interface (NUI).

  • I HOPE YOuVE ENJOYED MY WORK!

    For more projects, click on the link below.

    ThaNK YOU!

    To know more about me, you can contact me on

    https://www.behance.net/NatashaJadhav

    natashajadhav21@gmail.com

    +91 7738405556