industrial design portfolio 2012

Download Industrial Design portfolio 2012

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Industrial Design projects at UID and personal

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  • sougat.hota@gmail.com

    Tel: +919611021759PORTFOLIOIndustrial Design

  • LANGUAGES

    Oriya: Native English: Fluent (TOEFL IBT Score - 108)Hindi: Fluent

    Sougat Hota

    ADDRESSB-5, Rashmi Towers,nageswartangi,Bhubaneswar,Orissa - 751002Ph - +919611021759sougat.hota@gmail.com

    HELLO !

    I am a 26 year old product designer from Bhubaneswar, India. I have worked as an automobile engineer for 2 years before pursuing Design. Design has always been a passion for me which has made forego the security of an engineering career and rather pursue Design as a passion.

    EDUCATION

    UME UNIVERSITY, SWEDENIndustrial Design Introduction (2010-2011)

    INSTITUTE OF TECHNICAL EDUCATION ANDRESEARCH, ORISSA, INDIABachelors in Technology Mechanical Engineering (2004 2008)

    SKILLS

    2DSketching- digital and Pencil, Marker Rendering, Adobe Photoshop, Illustrator, Alias Sketchbook Pro, Drawing study, Tolerancing

    CADCatia V5, Pro-E

    CAIDRhino , Autodesk Alias

    OTHERSTeamcenter Engineering, Adobe Indesign, Microsoft Office Package, C and C++

    PROFESSIONAL EXPERIENCETYCKA DESIGN,BENGALURU, INDIAIndustrial Design Intern (Jan 2012 - cont)

    MAHINDRA & MAHINDRA AUTOMOBILES,NASIK, INDIAQuality Engineer (August 2009-August2010)

    MAHINDRA & MAHINDRA AUTOMOBILES,MUMBAI, INDIAEngineer R&D Body and Trims (August 2008 August 2010)

    INTERESTS

    Concept Art, Basketball, Mechanisms,Engineering,

    CURRICULUM VITAE

  • 01 02 03 04 05 06 0807 09

  • Insect to a formFORM PROJECT

    In this form exploration project i built paper models and worked with clay to help me understand the form better to achieve an end result which could still be related to the insect it was inspired from.

    December 2010

    Duration : 6 weeks

    Individual Project

    The brief of thisproject was to take inspiration from an insect in nature and explore its form to realise a final result which could be anything ranging from a sculpture to a building, form of transportation or a product. my Inspiration was the Rhino Beetle.

    Project Background

    Target Audience

  • IDEATION CONCEPT DETAILING FINAL CONCEPT

  • At this stage an attempt was made at capturing the volume of the form with a rough clay model. this clay model was photographed. the form was then tinkered wth in photoshop to help ideate different concept directions

    Model making in clay Exploring the clay model in Photoshop

    IDEATION CONCEPT DETAILING FINAL CONCEPT

  • IDEATION CONCEPT DETAILING FINAL CONCEPT

  • 3d model was made in rhino to understand the form better for achieving the final design

    IDEATION CONCEPT DETAILING FINAL CONCEPT

  • ELECTRIC MOTORCYCLE FOR ASIA

    December 2011

    Duration : 3 weeks

    Individual Project

    This Project is aimed at the younger generation motorcyclists of tomorrow. With cities getting crowded there will be a legislation banning all four wheelers and gasoline two wheelers from city centres of the future. This Product will provide a viable option for the enthusiasts who need daily commuting as well as something more from their motorcycles!

  • In Western Europ

    ean countries, for

    example

    there is nearly one

    car for every two

    people

    while in the Cent

    ral African Repub

    lic,

    Bangladesh and Ta

    jikistan there is

    one car for every

    2000+ people.

    Brazilians travel a

    n average of seve

    n

    miles a day, by a c

    ombination of ca

    r and

    bus, and emit 0.7

    tonnes of CO2 a y

    ear. North Ame

    ricans travel an av

    erage of

    40 miles per day m

    ainly by car and

    plane and emit 6

    tonnes of transpo

    rt

    related CO2 a yea

    r.Tanzania

    ns travel around 3

    miles a

    day, mainly on foo

    t, by bus and

    bicycle and emit 0

    .1 tonnes of

    transport related

    CO2 per year.

    FUTURE

    MOBILITY

    Young adults

    Rural mobility

    Challenges

    Vehicle

    ownership

    The infrastructure

    is unable to cope

    with the road

    congestion and

    parking space

    Vehicle ownership

    in growing too fas

    t

    in asian cities

    Young people tod

    ay are

    more informed, c

    urious

    about everything

    and are

    aggressive.

    They are willing t

    o aspire

    and accept new th

    ings

    What is the incen

    tive to

    produce more th

    an the

    family needs if the

    re are no

    access roads to ge

    t ones

    produce to a mar

    ket?

    A poor farmer from

    Guatemala

    POLLUTION

    COLLISIONS

    CONGESTION

    Young people today are more informed, curious about everything and are aggressive.They are willing to aspire and accept new things

    What is the incentive to produce more than the family needs if there are no access roads to get ones produce to a market?

    A poor farmer from Guatemala

    Young adults

    Rural mobility

    With ever growing population the number of vehicles on the roads will multiply rapidly in the future. city centres will become higly polluted which will lead the authorities to pass a legisla-tion to ban all large vehicles from entering the city centres allowing only small vehicles ( single or 2 wheeled).

    CONCEPT

  • Brazilians travel an average of seven miles a day, by a combination of car and bus,and emit 0.7 tonnes of CO2 a year.

    North Americans travel an average of 40 miles per day mainly by car and plane and emit 6 tonnes of transport related CO2 a year.

    Tanzanians travel around 3 miles a day, mainly on foot, by bus and bicycle and emit 0.1tonnes of transport related CO2 per year.

    Vehicle ownership in growing too fast in asian cities

    FUTUREMOBILITY

    Challenges

    Vehicle ownership

    In Western European countries, for example there is nearly one car for every two people while in the Central African Republic, Bangladesh and Tajikistan there is one car for every 2000+ people.

    CONGESTION

    POLLUTION

    COLLISIONS

  • Younger generation have 2 different lifestyles. one on the weekends and onne on weekdays. They want to be relaxed when commuting on weekdays to work but seacrh for adventure on weekends. A motorcycle shoul also address the needs of storage for shopping and storing a helmet when not in use.

    USER RESEARCH

  • IDEATION

  • IDEATION

    A relaxed seating position on regular commuting and a more upright seating position when needed

  • DETAILING

    The folded back supports can be unfolded at the click of a button and serve as a temporary seat for weekend mud flipping and motcross

    A flexible bag can be strapped on to the body and help in storing a helmet or groceries. It can be removed and used as a back pack too

  • STANCE

  • FINAL RENDERINGS

  • conceptual interior

    November 2011

    Duration : 3 weeks

    Individual Project

    This Projects explores the possibility of a radically new concept for automotive interiors which offers the customer more possibilities and increases the average ownership cycle of cars by making them more experimentable for the current DIY generation of consumers who are more hands on with their technology

  • SCENARIO

    Varying lifestyles of people calls for different interior designs. That should not lead to ownership of multiple vehicles catering to these varying needs

    With more and more inventions coming up in garages. The new Generation is more than capa-ble of making things the way they want it.People tend to buy new cars to satisfy their changing needs and to get rid of boring tangible interiors. This also leads to huge amounts of waste and an unsustainable scenario.

  • INSP

    IRAT

    ION

    People dont buy new homes as often as they buy cars. When they get bored they renovate them. In the future with increased environmental policies buying a car will become more and more

    The new generation want to build things the way they want them

    Like a lego set the automotive interior will give the consumer numerous possibilities to experiment

  • Shadows always create an emotional effect. Shadows terns trigger emotions and makes us feel more relaxed or active depending on the pattern of the shadows. what if the occupant could actually select what pattern of shadows he or she wants to have in their space. A whole interior which is config-urable leads to lot of possibili-ties making the automobile ever new as it changes

    The interior is a shell made of a material. may it be ultra durable poly carbonate or something more green which is completely recyclable. The shell has numerous fixing points where the occupant can fix standard anything with standard fixing points. Different options are available through sellers like storage options, custom sun roofs, electronic fitments and the like

  • Different patterns for the roof. you create your own shad-ows by creating a pattern and then sending it to the seller who laser cuts it

  • The construction is like flexible wrapping on a clear shell. The shell has attachmet points where the attachments can be fixed. The attachments facilitate data and energy transfer.

    The attachment scheme for electronics. The elec-tronics are plugged into standard adapters which can then be plugged in anywhere in the interior

    The different roof options. The users can have their custom shapes which can be laser cut onto the fabric which can then be attached onto the clear roof.

  • As th