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1 INDIRA GANDHI NATIONAL TRIBAL UNIVERSITY, AMARKANTAK Minutes of the Meeting of Board of studies of Tourism The Meeting of Board of Studies of Tourism was held on February 13 and 14, 2010 at Maikal Sadan University Office, Amarkantak. Following members were present in the meeting: 1. Prof. M.N.P. Tiwari Department of History of Art and Tourism Management Banaras Hindu University, Varanasi, U.P. 2. Prof. O.P. Kandari Institute of Hotel & Tourism Management Bundelkhand University Jhansi, U.P. 3. Prof. G. Anjaneya Swamy Department of Tourism Studies Pondichery University Pondichery The terms of reference of the meeting were as under: I: Formulation of course structure (syllabi) of B.A. (Hon)Tourism, proposed to be introduced w.e.f. Academic Session 2010 - 2011 II: Consideration of continuance of the existing syllabi till the implementation of new course structure Proceedings: Agenda Item - I The Committee discussed the structure and contents of the proposed study programme, while also taking the cognizance of the syllabi of undergraduate level tourism courses of

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INDIRA GANDHI NATIONAL TRIBAL UNIVERSITY, AMARKANTAK

Minutes of the Meeting of Board of studies of Tourism

The Meeting of Board of Studies of Tourism was held on February 13 and 14, 2010

at Maikal Sadan University Office, Amarkantak. Following members were present

in the meeting:

1. Prof. M.N.P. TiwariDepartment of History of Art and Tourism ManagementBanaras Hindu University,Varanasi, U.P.

2. Prof. O.P. KandariInstitute of Hotel & Tourism ManagementBundelkhand University Jhansi, U.P.

3. Prof. G. Anjaneya SwamyDepartment of Tourism StudiesPondichery UniversityPondichery

The terms of reference of the meeting were as under:

I: Formulation of course structure (syllabi) of B.A. (Hon)Tourism, proposed to be

introduced w.e.f. Academic Session 2010 - 2011

II: Consideration of continuance of the existing syllabi till the implementation ofnew course structure

Proceedings:Agenda Item - IThe Committee discussed the structure and contents of the proposed study programme,

while also taking the cognizance of the syllabi of undergraduate level tourism courses of

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Delhi University, B H U, Kurukshetra University, Bundelkhand University, M.D.U. and

Agra University and, unanimously recommended the construction of B.A. (Hons)Tourism

course as per below:

Nomenclature of the Course: B.A. (Hons) Tourism

Scheme of Examination: Semester Pattern

Year of Commencement: 2010-11

Total Number of Papers on Tourism: 10 (Ten)

CourseNo.

Papers Marks InternalMarks

TotalMarks

SEMESTER- I

1 Paper – 1: Conceptual Framework of Tourism 80 20 100

SEMESTER II – II

2Paper – 2: Tourism, Hospitality and Transportation: Linkages and Interdependence

80 20 100

SEMESTER - III

3Paper – 3: History and Culture of India 80 20 100

SEMESTER - IV

4Paper – 4: Tourism Resources of India 80 20 100

SEMESTER - V

5Paper – 5: Travel Agency and Tour Operations Business 80 20 100

6Paper – 6: Computer Application in Tourism 80 20 100

7Paper – 7: Emerging International Tourism Trends 80 20 100

SEMESTER - VI

8Paper – 8 Tourism Resources of Madhya Pradesh and Chhattisgarh

80 20 100

9Paper – 9 Destination Planning and Development 80 20 100

10

Paper – 10; Part One - Field Trip Report

Paper – 10; Part Two - Training Report

50*

50*

GRAND TOTAL 800 200 1000

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*Note: Paper – 10 shall comprise of two parts - i.e., (i)Field Trip Report and (2)

Training Report. Each part shall bear a maximum of 50 marks of which 20

marks shall stand for viva voce and the remaining 30 shall be for the assessment

of the respective reports submitted by the students.

The students of BA(Hons) Tourism shall have to go on extensive field study tour

after their second semester examinations and subsequently submit a detailed

report on the subject in the beginning of sixth semester. Likewise, the students

shall have to go on a four weeks’ on-the-job training in any leading tourism

enterprise which duly approved by the Department and submit Training

Report at least one month before the commencement of their final semester

examinations.

Evaluation of Training Report and Project Report shall be done by differentpanel of examiners, each comprising of one external and one internal evaluatoras recommended by the BOS and approved by the Vice Chancellor.

Derailed contents of the syllabi as recommended by the committee are enclosedas annexure - I

Agenda Item – II

The Committee unanimously recommended that the existing syllabi be continued till theimplementation of new course structure (annexure – II).

(Prof. M.N.P. Tiwari) (Prof. G. Anjaneya Swamy)

(Prof. O.P. Kandari)

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B.A. (Hons) Tourism - Ist Year

There will be two compulsory papers of 80 Marks each in B.A. Part I TourismHons.

SEMESTER I

Paper – 1

Conceptual Framework of Tourism

Learning ObjectiveThis paper is specifically aimed at creating a clear perception of the incumbentson conceptual and philosophical framework of Tourism. It explain the variousinfluences and processes responsible for the tremendous growth of the leisureindustry, defines the core terminology of the discipline and elucidates thecomplex intra and inter sectoral structure of the travel trade, as well as, its transterritorial and trans disciplinary interdependence. At the end, it makes thecandidates to understand the multifaceted positive and negative impacts oftourism on the socio-cultural, economic and ecological environment of thedestination.

Unit - ITourism: Definition, Meaning, Nature and ScopeTourist, Traveller, Visitor and Excursionist - definition and differentiationLeisure, Recreation and Tourism interrelationshipConcept Resource, Attraction, Product, Market, Industry and Destination in thecontext of Tourism.Components and Elements of TourismThe Tourism SystemTypes and Typologies of Tourism

Unit – IITravel and Tourism through the Ages: Early Travels, 'Renaissance’ and ‘Age ofGrand Tours'; Emergence of Modern TourismTravel and Tourism motivators and Relevance of understanding TourismMotivationsFactors affecting growth of International Tourism; Concept of Push and Pullforces in TourismImpacts of Industrialization and Technological Advancements

Unit – IIITourism Infrastructure - Types, Forms and SignificanceInfrastructure with special reference to Accommodation, Travel Trade andTransport Sectors; Other Support Infrastructure.Interdisciplinary, trans disciplinary and multi-disciplinary nature of Tourism.Different approaches to study Tourism

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Unit - IVConcept of demand and supply in Tourism; Unique features of Tourist Demand;Complimentarily in Tourist DemandTourism Supply mix and need for integrated approach; Constraints in creatingideal destination/supply mixChain of distribution in tourism and the significance of vertical andhorizontal integration.

Unit – VTourism ImpactsEconomic impacts; income and employment multipliers of Tourism.Socio-Cultural Impacts of TourismImpacts of Tourism on Ecology and Environment

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SEMESTER II

Paper – 2

Tourism, Hospitality and Transportation - Linkages and Interdependence

Learning ObjectiveAccommodation and Transportation are the two integral components ofTourism Industry on which depends the ultimate success of anydestination. In other words, tourism is not possible without these two keyintegrals.

This paper is aimed at developing the insight of the students on thedevelopment of hospitality and transportation sectors over the years andtheir present status with operational and functional perspectives. It alsoexplains the nature and significance of intra and inter sectoral linkages ofaccommodation and transportation sectors and, the role and contributionof these two in the progress of tourism industry.

Unit - IHospitality: Origin of the concept; meaning, nature and dimensions.Accommodation: Type and Forms; distinction between Hotel, Motel and ResortPropertiesOrigin and Growth of the Hotel Industry with special reference to India.Type and forms of Hotels; Concept of Heritage HotelsClassification and Gradation of HotelsHotel Classification in India; procedure and requirement

Unit – IIFunctional Departments of a Standard Hotel: Front Office, Food and Beverages(F&B), Housekeeping and Food Production; Back officeOrganizational structure of a standard International HotelMultinational hotel chains and their impact on hoteliering business with specialreference to Developing CountriesMajor Multinational Hotel Chains operating in India. Multinational Hotel ofIndian origin.

Unit -IIITransportation - Dynamically Changing needs and meansLandmarks in the development of Transport Sector and their impact on socio-economic, cultural and ecological environment.Transport System: Type and FormsTourism TransportTourism, Hospitality and Transportation - linkages and inter-relationshipContribution of I. T. D.C. in the development of Hospitality and Transport sector

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Unit -IVAir Transportation; origin and growthScheduled and Non-scheduled Airlines Services and Air TaxisIATA and ICAO; role and contribution in the development of Airlines SectorAir Transport Industry in India; Domestic and International Airlines;performance of Private AirlinesDGCA: Inputs and Functions

Water Transport System – Development over the years; Cruise Ships, Ferries,Hovercraft, River and Canal Boats; Fly Cruise.Prospects for Growth of Water Transport in India

Unit- VRoad Transport: Changing DimensionsStatus of Road and Rail Transport System in India: State and Inter-state Bus andCoach Network; Public and Private Sector involvement;State of Tourist Transportation; Car Hire Companies; Rent-a-Car Scheme andtourist coach companiesSocial-economic contribution of Indian Railways; Introduction of specialoperations like Rajdhani, Shatabdi and Gareeb Rath Express etcExclusively Tourism Oriented Services; Indrail pass; Palace on Wheels, RoyalOrient and Maharaja Express etc

Input of Professionalization in Information and Reservation procedures

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B.A. (Hons) Tourism – IInd Year

There will be two compulsory theory papers of 80 Marks each in B.A. IInd YearTourism Hons.

SEMESTER III

Paper – 3History and Culture of India

Unit -I History and Culture - Definition, Source, Scope and Importance in reference to Tourism. Brief History of Tourism in India.

Unit –II Per iodization, Pre-history, Indus Valley Civilization, Vedic Period, Epics and Archaeology

Unit –IIIMaurya – Shunga - Kushan – Gupta and Harsha Periods of Classical Development –Religion, Philosophy, Art, Literature, Society, Science, Economy and Foreign Contact.

Unit –IVEarly Medieval India ( 700 to 1200 AD)

Brief Introduction to History and Society of North India – Pratihera, Pala, Chandella, Kalchuri, Paramara, Solanki, Bhaumkar (Orissa) Brief Introduction to History and Society of South India – Chalukya, Pallaya, Rastrakuta, Chola, Hoyasala.

Unit –VMedieval and Modern India – Cultural Contributions of Mughals and Europeans.

Bhakti Movement – ( 12th to 16th Century) – Ramanuja, Ramanand, Kabir, Tulsai, Meera, Raidasa, Chaitanya, Nanak. Renaissance or Revival of Indian Culture in 19th Century. Brief History of Independence of India.

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SEMESTER IV

Paper – 4

Tourism Resources of India

Unit-1Tourist attractions- Natural, Historical and ModernImportant- Tourist attractions of India- important tourismCircuits- golden triangle - Delhi, Agra, jaipur,

Diamond triangle - Puri, Konark Bhubaneswar, Mysore, Bangalore, Ooty.Southern triangle - Mahabalipuram, Kanchipuram-Madurai.Buddhist circuit - Lumbinie, Bodhgaya, Sarnath, and Kushinagpur.

Unit-IIHistorical Tourism Resources- Sanchi, Khajuraho, Thanjaur, Halebid, Ellora, Ajanta,Madurai.Fair and Festival- Kumbh, Holi, Diwali, Pongal-Makarsankranti, Shivratri, Taj andKhajuraho Mahotsav.

Unit-IIIReligious tourism- Chardham, Jyotirlinga Temples, Shaktipithas, Amarnath, VaishnavaDevi, Mathura, Kashi, Ayodhya, Kanyakumari, Madurai, Ajmir, Shatrunjaya

Unit-IVAdventure tourism And Natural Resource- Definition, Types, Potentials of AdventureTourism in India.Brief Introduction of wild life- Parks, Sanctuaries and Hill Stations.

Unit-VImportant sea Beaches of India- Mumbai, Puri, Goa, Chennai, Trivandrum, AndamanNicobor Islands.Tourist Trains in India- Palace on Wheels, Heritage on wheels, Orient Express, DeccansQueens, Hill Trains in India. Main Dance Styles of India

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Paper – 4

Tourism Resources of India

Learning objective:India is bestowed with fabulously rich and diverse treasures of natural andcultural tourist resources. This paper defines the national tourist resources,explains their typologies and subsequently provides a broad over-view on India'stourism resource potential. Representative case studies have also beenincorporated to make better understanding of the students on the subject.

Unit - ITourism Resource and Tourist Attractions: Definition and DifferentiationTypology of Tourist Resources: (i) Natural, i.e., Bio – physical Resources(Landforms, Water Bodies, Geologic Features, Climate, Flora and Fauna etc. and(ii) Man Made, i.e., Socio-cultural Resources( Art, Craft, Monuments, Museums,Religious Centers, Historical and Archaeological Sites, Fairs and Festivals etc )Unique features of Tourist Resources - Non-Consumability, Non-Perishability andNon Renewability

Diversity of Natural Tourist Resources in India: Resource Richness in terms ofMountains, Glaciers, Water Bodies, Deserts, Beaches, Flora and Fauna etc.

Unit - IIScope for Mountaineering, Rock Climbing, Trekking and Ice Skiing, especiallyin Himachal and Uttaranchal Pradesh – brief introduction to Valley of FlowersTrek; Auli Ski Resort and Nanda Devi PeakWildlife Resources; National Parks and Wildlife Sanctuaries; Case Study ofCorbett and Kanha Tiger ReservesProspects for Aero Sports; Bllooning, Para Sailing, Heli Skiing and HandGliding; Case Study of Billing (H.P.)

Unit - IIIPotential for Water Sports; River Running, Water Skiing and SurfingRafting in Shiv Puri and Manali environsBeach and Coastal Tourism Destinations; Case Study of GOA, Krarala and,Andman and Nicobar Islands;

Unit – IVCultural Tourism Assets of India: Monuments, Museums, Historical Sites,Religious Centers, Fairs and Festivals, Art and Architecture etc.Monumental Heritage: Major Monuments of Golden Triangle; MonolithicTemples of Mahabaliuram; Khajuraho Temples; Sun Temple Konarkl;Cave Temples of Ajanta, Ellora and Elephanta; Monumental Heritage ofKarnatakaReligious Resources; Shrines, Sites, Events and Rituals

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Leading Pilgrim Destinations of of different Religions; The Four Hindu Dhamas;Tirupati Balaji; Vaishno Devi; Jain Temples of Dilwara and Ranakpur, BodhGaya, Snchi and Sarnath; Ajmer Sharif and Jama Masjid;Golden Temple and Hemkunt Sahib; Churches of GOA and Pondichery; BahaiTemple, New Delhi

Unit – VMuseums: National, State and Site Museums; Salient Features of NationalMuseum Kolkatta and Salarjung Museum, Hyderabad; National Art Gallery(NewDelhi)

Living Culture and Performing ArtsFairs and Festivals of Touristic Significance –Kumbh Mela, Holi, Diwali,Dusshera, Pongal, Onam Bihu, Id and Christmas etc;Special Attraction of Rath Yatra of Poori, Mysore Dussehara, Holi of Brij, SnakeBoat Race of Kerala, Durga Puja of Bengal and Ganeshotsava of Mumbai, SurajKund Craft Mela and Goa Karnival

Touristic Appeal of Perfoming Arts of India: A broad overview on IndianMusic, Dance, Sculpture, Paintings and Craftsmanship

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B.A. Part III (Hons) Tourism

There will be five compulsory theory papers of 80 Marks each in B.A. Part 3Tourism Hons.

Note - Paper – 10 shall comprise of two parts - i.e., (i)Field Trip Report and (2) Training

Report. Each part shall bear a maximum of 50 marks of which 20 marks shall

stand for viva voce and the remaining 30 shall be for the assessment of the

respective reports submitted by the students.

SEMESTER V

Paper – 5Travel Agency and Tour Operations Business

Learning Objectives:

This set of Modules provides a precise overview on the organizational andoperational perspectives of travel agency and tour operations business. Thecourse systematically unravels the developmental history of travel trade, explainsfunctional differences between travels agent and tour operators and the range ofservices provided by each of them and, highlights the intricacies involved intouristic services. The ultimate aim is to prepare a suitable background so that theincumbents could conveniently understand the various applied aspects of thediscipline.

Unit - ITravel Agency and Tour Operation Business: Definition and Differentiation;Linkages and ScopeOrigin and Growth of Travel Agency and Tour Operations SectorRole and contribution of travel agency and tour operations sector in theDevelopment of Tourism Industry.

Unit – IIFunctions of a Standard Travel AgencyTravel Information, Documentation, Tour Counseling, Ticketing, Reservationand ItineraryImmigration related services etc.Space selling; Customer Service and Care Master key proposed by W AT ASource of Income: Commission, Service Charges and Mark up on Tours.Organizational Structure and Departmentation in a standard Travel Agency

Unit - IIIFunctions of Tour OperatorsNegotiation and liasioning with principlesTour package formulation, pre-tour arrangements, tour operations and post-tour

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management.Tour operators' role as a principle, broker, whole seller and retailer.Tour Operators’ role and functions in Event Management.Source of incomeOrganizational Structure and Departmentation

Unit - IVProcedure for setting up Travel Agency and Tour Operating Enterprises; type oforganization to be incepted i.e., proprietorship, partnership, private or publiclimited, etc.Conceptualization, Market Research, Feasibility Analysis, Source of Investmentand other procedural requirements.Approval from (DOT) and other organizations.Compliance with concerned laws and regulations; Ethical and RegulatoryframeworkVarious incentives available to Travel Trade in India

Unit - VState of Travel agency and Tour Operations Sector in IndiaOrganization and Functions of TAAI and IATOIATA and Travel Trade SectorImpact of Technological advancements (especially in the field of InformationTechnology) on Travel Agency Business and Travel Trade PracticesImpact of MNCs on Travel Trade Sector with special reference to India.Human Resource Plannining; Requirements, Recruitment and Selection, Trainingand Promotion - case study of SIT A, TCI and Thomas Cook

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Paper – 6Computer Application in Tourism

Learning ObjectiveComputer Applications is a relatively new but essential field in any modernframework of a study of fast multiplying information and data. The course hasbeen designed to develop understanding of the students about the the basicoperations of the computer and to aquint them with some key applications relatedto thee management of tourism and hotel facilities.The course requires consistent efforts on the part of the students to practicemethods and mechanism of computing and analysis.

Unit – I: IntroductionDefinition of Computer; input and output devicesGeneration of Computers; Mini Computers, Micro Computers, MainframeComputers; Block Diagram of Computers

Basic Understanding of Hardware and Software devices;Hardware: Input devices - Keyboard, Punch Card Reader, OMR, MICR, BarCode Reader, Scanner, Digitizers, Floppy Disk Readers. Output Devices DisplayScreens, Printers, Filmed Output, Floppy Disks, Hard Disks and, Optical DisksetcSoftware: Operating Systems, Language Processors, Utility Programs, Subroutine Programmes, Databases, Word Processor, Spread Sheet AND GraphicPackages

Unit - II: Introduction To Windows & Ms Word

Windows; functions and Advantages of WindowsIntroduction to MS Word, Document Window; Creating, Opening and Saving aDocument; Editing Text, Viewing the Document, Formatting text, AddingHeaders and Footers; Printing a DocumentMail Merge.

Unit - III: MS Power Point

Introduction to Power Point, Creating a new Presentation, Viewing aPresentation, Opening, Saving and Closing presentations; Entering and Editing,text, Formatting text, Drawing &Rotating Objects; Enhancing Objects

Unit - IV: Internet

Introduction to Internet; Accessing Web Sites; e-mail, Sending andReceiving, e-mail Subscription, Search Engines, Searching through variousSearch Engines, Chatting, Access to Sites; Online Messages; Twitter and FaceBook

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Unit V: Computer Reservation System

Introduction of CRS,CRS for Rail Transport,CRS for Hotel Booking,CRS for AirlinesAmedeus CRS

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Paper – 7

Emerging International Tourism Trends

Learning Objectives:

The paper intends to develop the insight of the students on ‘trends in

International Tourism, in the past, present and future perspective and, the various

processes and factors responsible therein’. It also explains regional distribution of

international tourism, the existing disparities there-in and the changing tourism

'market-destination' trends. Describing the role of regional and internationals

Tourism institutions and multinationals in the growth and development of

Tourism, the course reviews the tourism development prospects of developing

economies with special reference to SAARC countries in general and India in

particular. The overall objective of this course is to equip the students with

necessary knowledge on International Tourism trends and the related aspects, so

that they could deal with planning, marketing or management perspectives of

Tourism in an effective way.

Unit – I

Growth in International Tourism over the years

Global Tourist Traffic and Tourism Receipt Patterns in ContemporaryContextRegional distribution of tourist traffic and tourism receipts; Regional disparitiesand Tourism Gap.Changing Market-Destination Trends and the Determining Factors to this effect.TourismLeading Tourism Markets and Tourist Destinations of the World

Unit – IIEmerging Concepts in International TourismEthnic Tourism (Rural, Urban, Tribal, Agri and Farm Tourism etc)‘Health’ and ‘Medical Tourism’; ‘Spiritual Tourism’

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‘Resort’ and ‘Holiday Tourism’‘Green’, ‘Eco’, ‘Wildlife’ and ‘Wilderness’ Tourism’‘MICE’ and ‘Shopping Tourism’ Newer Dimensions of Adventure Tourism

Unit – III

Factors Responsible for Changing Tourism Concepts andTourist Demand PatternsImpact of Cultural, Economic, Political, Technological, Environmental andEcological Perspectives on International TourismInternational Tourism in future perspective; future projectionsTourism Measurement-measurement of tourist traffic and receipt, measurementtechniques and their limitations

Unit – IVRole of International and Regional Tourism Organizations in growth anddevelopment of International Tourism with special reference to WTO, PATA,APTA and IATAMultinational and their contribution in promotion of International Tourism; theirrole and inputs in different sectors of Tourism - Transport, Accommodation,Travel Management, Publicity and Promotion; Leading Multinational of IndianOrigin in Travel Trade and Hospitality Sector

Unit -VTourism Trends in SAARC RegionIndia's Performance in International Tourism over the years; Existing Inboundand Outbound Tourism Trends

Effective and Potential Tourism Markets of IndiaReasons Responsible for India’s Poor Share in International Tourism

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SEMESTER VI

Paper – 8

Tourism Resources of Madhya Pradesh and Chhattisgarh

Learning Objective-

Madhya Pradesh and Chhattisgarh are set in heart of India. Rich heritage, legendarypilgrim centers, breathtaking scenic beauty, unparalleled wildlife of Madhya Pradesh andChhattisgarh make it truly unique. This paper covers natural and cultural tourismresources of both states.

Unit – IHistorical Tourism Resources : Monuments, Museums, Historical sites, Art andArchitecture etc.Important Centers – Khajuraho, Gwalior, Sanchi, Bhojpur, Bhimbetica, Mandu, Orchha,Sirpur, Malhar, Tala, Pali, Kawardha, Janjgir, Raigarh, Bhoramdeo.

Unit – II Religious Tourism Resources : Shrines, Centers, Fair and Festivals etc. Important Centers – Amarkantak, Ujjain, Omkareshwar, Chitrakoot, Maihar, Ratanpur, Seorinarayan, Rajim, Dantewada, Dongergarh, Champaran, Kunkari.

Unit – IIINatural Tourism Resources – Natural Resources in terms of Mountains, Flora and Fauna,Water Bodies etc.Wild Life – Bandhavgarh National Park, Kanger Ghati National Park, Achankmar andUdanti wildlife sanctuaries.Hill Stations – Pachmarhi, Amarkantak and Mainpat.

Unit – IVTribal Tourism Resources : Arts & Crafts, Fair and Festivals, Customs and Rituals,Dance and Music, Fair and Festivals of Tribes.Important Places – Bastar, Surguja, Mandala.

Unit – VTourist Circuits : Covering various attractions of both states.Tourist Circuits around Bhopal, Indore, Jabalpur, Khajuraho, Gwalior, Raipur, Bastar,Sarguja etc.

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Paper – 9

Destination Planning and Development

Learning Objective

Tourism has now emerged as one of the fastest growing industry of the world andis appreciated for bringing-in multifaceted economic, socio-cultural andenvironmental benefits to the destination. Therefore, almost every country isobviously endeavoring to promote tourism in a big way. This fact itself aptlysignifies the importance of Destination Planning. Fact remains that tourismdevelopment is a very complex process on account of the multiplicity of goods,services and infrastructure involved.

This course of study has been designed to equip the students with basic butsystematic knowledge of Destination Planning Process and the various intricaciesinvolved there-in. The incumbents would also be be able to know about TourismPolicy and the Destination Planning perspective in Indian context.

Unit - IConcept of Planning; Significance of Planning; Conventional vis a vis StrategicPlanningDestination and its ComponentsDestination Planning: Nature, Purpose and ScopeObjectives of Destination PlanningConstraints in Destination PlanningConsequences of unplanned Destination Development

Unit - IIReview of Destination Planning progress in International and Indian contextDifferent Approaches to Destination PlanningLevels and Types of Destination PlanningRole and input of private and public sector in Destination PlanningRole and contribution of Multinationals in Destination Promotion

Unit - IIIEssentials of Destination Planning:Area Survey: Collection of Information on Physical, Socio-cultural, Economicand Ecological Perspectives of the Proposed DestinationCollection, Documentation and Mapping of the Information related to availableTourist Attractions, Tourist Plant Facilities (i.e., Accommodation, Transportationand Travel Trade Services) and Support InfrastructureAssessment of Tourism Resource PotentialSurvey of Effective and Potential Tourist Markets (Market Segmentation andIdentification of Target Markets)

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Unit - IVSteps and Stages in Destination Planning:Conceptualization; Background Analysis; In-depth Research and Analysis;Synthesis; ‘Objective Setting, Goal Setting and Strategy Setting’ and ‘Plan’Writing PhasesPlan Implementation PhasesProject Feasibility Study: Need and EssentialsPlan Implementation

Unit - V

Emerging Concepts in Destination Planning: Special Thrust on the Developmentof Sustainable; Responsible; Alternate and Appropriate Tourism

Community Approach of Destination Planning’; Its Relevance with specialreference to Developing CountriesPlace of Tourism in various Five Year Plans of IndiaTourism Policy and Planning Framework in India in Contemporary Context.

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Paper – 10

Part One - Field Trip Report

Part Two - Training Report