imydigital deck

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iMyDigital Digital Marketing Company iMyDigital www.imydigital.com [email protected]

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Page 1: iMyDigital Deck

iMyDigitalDigital Marketing Company

iMyDigital www.imydigital.com [email protected]

Page 2: iMyDigital Deck

About UsWe are a professional team

2

iMydigital is a leading Digital Marketing Agency – a team of

dynamic, passionate, imaginative and in some cases

eccentric digital wizards. With each and every solution that

we design, We guarantee not just aesthetics, but attention to

detail.

4

Years in

marketing

156

Website projects

68

Email campaigns

138

Happy Customers

36

Team members

We ensure that your goals, for your organization are in the

solution, that we design for you. From complicated industry

issues to intricate operations. We simplify each practice into

uncomplicated rational actions. We create simple, practical

systems and apps to supply you with the edge you need.

Once we clearly understand your goals, our brilliant experts,

will brainstorm and create a simple, intuitive and high “ROI”

solution that meets your goals. A solution that is build to last.

iMyDigital www.imydigital.com [email protected]

Page 3: iMyDigital Deck

3

Website Development

At iMydigital we create

and simplify the platform

which your business

needs using new age

digital tools.

SEO

Web design

Incredible customized

websites for your

business. We turn ideas

into beautiful functional

websites and mobile

apps.

SEM

Increase visibility

through paid media.

Mobile App

Your mobile app should

be as unique as your

marketing plan . We

make it happen for you.

Email Marketing

Help you to reach your

target audience through

email marketing.

Maximizing organic

search visibility.

Our services

iMyDigital www.imydigital.com [email protected]

Page 4: iMyDigital Deck

Our WorkImpact span across industries

4

Website Development and Design

Developed and designed a website for

restaurant and. catering services Clean design

with a focus on photography and illustration

giving Four Seasons a complete makeover..

Impact

Brand makeover, Increase visibility. +16% sales

Marketing/Sales

Developed an user friendly e-commerce

platform for online home décor products.

Market their website through paid ads, content

distribution and search marketing optimization.

Impact

+54% sales

Website/ Marketing/SEO

Developing their website to market in US

region. SEO is in progress to beat their

competitors in US region.

Impact

Brand makeover to help Sonalika take their

tractors on a Global platform and establish a

brand presence in World’s largest and toughest

markets – US, UK & Australia

Website/SEO

Key focus on search marketing and social

media to help spread benefits of Rice Bran oil

and compete with edible oil giants..

Impact

+80% increased visitors.

iMyDigital www.imydigital.com [email protected]

Page 5: iMyDigital Deck

Web Projects

5

Four Seasons

Objective:-

-Visibility

- Online Menu

- SEO Friendly Website

- Online Booking

Results :- We gave them all

in one solution in a single

website. Created website, i.e

mobile friendly , online menu

created that is responsive on

all devices. For high quality

images we dis a photoshoot

on their location as per

requirements

Sonalika

Objectives:-

-Latest design for their

website.

- User and SEO friendly

- High resolution video

banner

- New website for their new

brand to launch in US

Region.

Results:-

We gave them full

responsive website with

video banner that run

smoothly on website. To

help in marketing we made

pages SEO friendly to help

them in future.

Mizuno

Objectives:-

-Launch in India

- New website

-Website on WordPress platform

-Responsive website

Results:- We helped Mizuno to launch their first

website in India in a limited time. They got responsive

website, fully optimized pages for SEO.

iMyDigital www.imydigital.com [email protected]

Page 6: iMyDigital Deck

Increased visitors for Life Coach

6

• Business Name:- Tera Maxwell

• Website:- http://www.teramaxwell.com/

• Business Category:- Health Coach.

Objective:- Brand makeover, Increase business through

website, Social media and SEO

Our Approach:-

The first task for us was to rebuild her website

because she wanted a new age website. Then we did

social media to increase engagement that helped her

to promote her business online. We've been handling

almost all social media platforms like Facebook,

twitter, Pinterest, Google + for her. Creating

compelling content for her Social media accounts -

This helped her in engaging more with her audiences.

• Then the other task was to beat her competitors on

Google. As per new Google algorithms, Content is

the key to success for website to appear on Google.

We did everything according to latest Google

algorithms and achieved success on that.

iMyDigital www.imydigital.com [email protected]

Page 7: iMyDigital Deck

Online Jewelry Store on top of search engines

7

• Company Name:- Beverly Hills Silver

• Website:- www.beverlyhillssilver.com

• Business Category:- Online jewelry store

Objective:- To build presence on Google and increase

sales from zero/ Google Advertisements

Our Approach:- It was clear that they want better ROI on

what they are spending for their online store.

First we checked for errors on website and optimize

their pages to make it Google friendly. Removed

broken links from their website, Optimized on page

and done its off page SEO - to achieve higher

rankings for selected keywords.

To build online reputation, we suggested them to be

present on social media channels. Our team did a

great job on that. They got their first sale from

Facebook.

Now the next step was to increase traffic and sales

for them. We have experts in online advertising and

we had advertised their business on Google and

Facebook. That helped a lot to attract targeted

customers for them and increased their sales.

iMyDigital www.imydigital.com [email protected]

Page 8: iMyDigital Deck

Rice Bran Oil Company beat their competition

8

• Company Name:- Ricela

• Website:- www.ricela.com

• Business Category:- Rice Bran oil Manufaturers.

Objective:- To build presence on Google and increase

brand wareness.

Our Approach:-

First we checked for errors on website and optimize

their pages to make it Google friendly. Removed flash

from their website, Optimized on page and done its off

page SEO - to achieve higher rankings for selected

keywords.

To build online reputation, we suggested them to be

present on social media channels. They gained 100+

visitors daily as compare to previous statistics.

iMyDigital www.imydigital.com [email protected]

Page 9: iMyDigital Deck

Oomphkart got a kick start to their online store

9

• Company Name:- Oomphkart

• Website:- www.oomphkart.com

• Business Category:- Online home decor

Objective:- To reach target market through email marketing

and remarket the brand in customers mind.

Our Approach:-

We understand their business and their target market.

Then we collect data of people who shop online. We

used A/B testing for them. Email with high open rate

got selected for further reference. Images used in

newsletters were mobile friendly. This help them to

increase visitors to their website and in sale. Also

email marketing helped them to increase brand

awareness

iMyDigital www.imydigital.com [email protected]

Page 10: iMyDigital Deck

Marketing Plan

10

Know Audience

Analyze your

competition

Identify core topics

Define tone and

frequency

Engage your

audience

Obsess over

analytics

iMyDigital www.imydigital.com [email protected]

Page 11: iMyDigital Deck

Social Media Strategy

12

ManageWe will help in

managing

relationship with

them

EngageEngage your visitors

on posts with

relevant comments.

CreateWe will create content

for posting on Social

media channels.

KnowWe will help you to

know and reach

target area.

Creating and handling 100’s Social Media Accounts.

Facebook Ad campaign Management

Facebook landing pages.

Likes and Follower Building.

Lead Generation Via Social Media

Social Media Analytics

Instagram account and postings

Twitter posting using relevant hashtags and images

Pinterest postings and backlinkig

Tumblr Blog account with theme integration

iMyDigital www.imydigital.com [email protected]

Page 12: iMyDigital Deck

Why Social media?

13

46% of web users look

towards social media

when making a

purchase.

1

70% of businesses have

acquired customers

through Facebook.4

8 out of 10 businesses

use social media for

their promotion.2

37% of twitter users

purchase from brand

they follow.5

3 in 5 businesses say

they have gained

customers through

social media.

3

41% of brands post 1 or

more photos per week

on Instagram.6

Social media isn’t going anywhere and businesses now realize that if they wish to

reach their prospects and customers, their online presence in social media is a

foundation of their overall marketing strategy.

iMyDigital www.imydigital.com [email protected]

Page 13: iMyDigital Deck

Social Media

15

In India, there is huge white space in terms of reach vs other markets.

iMyDigital www.imydigital.com [email protected]

Page 14: iMyDigital Deck

16

search

optimizati

on

SEO and Content Marketing

The most powerful

asset you have is your

visibility on search

engines.

iMyDigital www.imydigital.com [email protected]

Page 15: iMyDigital Deck

Our Process

17

Analytics&

insights

Content

strategy

Content

creation

Content

curation

Distribution

Participation

Evaluation

iMyDigital www.imydigital.com [email protected]

Page 16: iMyDigital Deck

Why Search & Social Media MarketingBranding & Crowd Sourcing

• Get ideas from all over the world to improve your products & Services

• Attract more visitors to your website & get them to stay longer than before? (meaningful engagement)

• Enhance image & attract prospective employees (recruitment strategy)

• Create awareness for any Corporate Social Responsibility (CSR) initiatives you may have (perception management)

• Create interest groups revolving around your brand (fans)

• Others in your industry start emulating what you are doing for your company (thought leadership)

iMyDigital www.imydigital.com [email protected]

Page 17: iMyDigital Deck

Why Search & Social Media MarketingNetworking & Referral

• Word of mouth was great, now how about “Words of Many Mouths” all at the same time (social media effect)

• Your prospects are telling others about you even if they are not prepared to buy from you yet. (sharing)

• People whom you do not know are telling you when & how many times they have visited your business venues (location

check in)

• Your sales staff are having inquiries daily because they are making new contacts without much offline networking (Facebook)

• B2B or B2C partners are coming to you with proposal to create new channels & markets (LinkedIn)

• You could get to test out a foreign market & gauge its potential without physically going there (due diligence)

iMyDigital www.imydigital.com [email protected]

Page 18: iMyDigital Deck

Why Search & Social Media MarketingCRM & Internal Communication

• You get customer sentiment about your latest policy within days & are able to make adjustment very quickly if needed.

(Chat)

• Customers & prospects can sign up your mailing list with just their facebook account & you get more information

automatically than just a name / email. (Open ID)

• More of your team members are coming forth with creative suggestions with support from informal poll done in house

effortlessly (social network)

• Better understanding among departments as staff are allowed to write

corporate diary on meetings, strategies and feedback (company in house blog)

iMyDigital www.imydigital.com [email protected]

Page 19: iMyDigital Deck

Why Search & Social Media MarketingSales & Marketing

• More are buying from you because 4 out of 5 of their friends said you are good and recommended it (Likes)

• Your market survey can be created easily & shared to millions of

people. The insight can be obtained within a very short period for you

to position yourself much better than before (Poll)

• Celebrities become your brand ambassadors to represent & speak for you ever asking for a single cent (Blogging)

• Your brochures are viewed & downloaded on a server, shared by many who do not even know you personally

(Slideshare)

• Professional corporate video can be created within minutes with just

photographs, royalty-free soundtrack & good script, disturbed on the 2nd most popular search site in the world

(YouTube)

iMyDigital www.imydigital.com [email protected]

Page 20: iMyDigital Deck

Why Search & Social Media MarketingSales & Marketing

• More are buying from you because 4 out of 5 of their friends said you are good and recommended it (Likes)

• Your market survey can be created easily & shared to millions of people. The insight can be obtained within a very

short period for you to position yourself much better than before (Poll)

• Celebrities become your brand ambassadors to represent & speak for you ever asking for a single cent (Blogging)

• Your brochures are viewed & downloaded on a server, shared by many who do not even know you personally

(Slideshare)

• Professional corporate video can be created within minutes with just photographs, royalty-free soundtrack & good

script, disturbed on the 2nd most popular search site in the world (YouTube)

Page 21: iMyDigital Deck

E-mail Marketing

23

62%

Marketers are going to spend more on

email marketing in 2014 for engagement

and retention. 80%

Of people say that email influence them

to buy.

Email marketing has some significant advantages compared to most other marketing methods:-

-High reach

- Great flexibility

-Minimal risk

-Low barrier of entry

-Full control

iMyDigital www.imydigital.com [email protected]

Page 22: iMyDigital Deck

Our Email Strategy

24

We will build audience database or collect related database to send emails. Also we will create

landing pages with call to action buttons to redirect customers.

Build

We will create interactive designed email templates.

Create

We will send emails to targeted segment and efficiently track/ analyze results in real time

Send/

Track

iMyDigital www.imydigital.com [email protected]

Page 23: iMyDigital Deck

25

How we will help

to

increaseTraffic ?

Good content

share content

Optimize posts

Add links

advertise

iMyDigital www.imydigital.com [email protected]

Page 24: iMyDigital Deck

Testimonials

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Kartik is an excellent business

manager and so much more!

iMyDigital is bright, and always quick

to recognize and source highly

talented people across a variety of

skill sets, in any location, for our

many business needs.

Anita STOUN, GBR Inc Angelique

Mercurio

Awesome Team, hired long term.

These guys are next level, Five Star.

Ilana Craig

Working with iMyDigital has been

nothing short of amazing. The turn

around time and efficiency has truly

left me impressed and I would

recommend their services to all.

Adam Jervis

iMyDigital www.imydigital.com [email protected]

Page 25: iMyDigital Deck

Contact Us

27

iMydigital

9780906700

[email protected]

iMyDigital www.imydigital.com [email protected]

Page 26: iMyDigital Deck

Thank You!