improving houston's state of place: the economic case for making houston more walkable

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I have a confession to make. I was asked to come here today because people have come to think of me as the methods girl, a data geek, a methodholic. But actually, I'm a placeoholic Methods, data, definition, rationalism, are just my drugs of choice I use to feed my place addiction I very much embrace the notion that If you cannot measure it, it doesn't exist but not for the sake of measurement itself' but for the sake of changing it for the sake of convincing other people to change it for the sake of communicating the value of urban design But I didn't start out this way. Improving Houston’s The Economic Case for Making Houston more Walkable TM Mariela Alfonzo, Ph.D. Founder, State of Place TM Research Assistant Professor, NYU Rice Kinder Institute April 13 th , 2015

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I have a confession to make.I was asked to come here today because people have come to think of me as the methods girl, a data geek, a methodholic.But actually, I'm a placeoholicMethods, data, definition, rationalism, are just my drugs of choice I use to feed my place addictionI very much embrace the notion thatIf you cannot measure it, it doesn't existbut not for the sake of measurement itself'but for the sake of changing itfor the sake of convincing other people to change itfor the sake of communicating the value of urban designBut I didn't start out this way.

Improving

Houston’s

The Economic Case for Making

Houston more Walkable

TM

Mariela Alfonzo, Ph.D.

Founder, State of Place TM

Research Assistant Professor, NYU

Rice Kinder Institute

April 13th, 2015

This is my hometown - westchester

meeyame

Where my most exhilarating memory is

playing an ersatz game of frogger

as i tightroped down pencil thin

sidewalks

dogging cars as I crossed strip-mall

lined highways masquerading as

streets

all to get to a chicken teriyaki sub.

Growing up in Miami - especially as a

carless teenager sucked.

This was life

This was work

This was play

So in the end, we identified 241 items

and after reliability testing, 162 ended

up in the original IMI.

It was GREAT! We had done it. We had

measured urban design!

BUT

We had built a tool for measurements

sake.

I’ve since fielded dozens of calls from

researchers and practitioners asking us

how to use this thing – and as the grad

student on the project, I was really the

only one who knew what to do with it!

IRVINE MINNESOTA INVENTORY Page 1

Date 1 2 3 4 5 6 7 8

Time

Observer

Segment #

Answer questions 1-6 based on this end of the segment

Intersection

Neighborhood Identification1. Are there monuments or markers including neighborhood entry

signs that indicate that one is entering a special district or area? 1 yes = 1; no = 0

Street Crossing2a. Consider the places on the segment that are intended for

pedestrians to cross the street. Are these places marked for pedestrian

crossing? Mark N/A if there are no intended places to cross. 2 all = 2; some = 1; none = 0; NA = 8

2b. What type of marking do the crosswalks have? Mark all that

apply. Mark N/A if 2a= 0 or 8

White painted lines 3 yes = 1; no = 0; NA = 8

Colored painted lines 4 yes = 1; no = 0; NA = 8

Zebra striping 5 yes = 1; no = 0; NA = 8

Different road surface or paving (e.g. tiles, colored concrete, marble,

etc) 6

yes = 1; no = 0; NA = 8

Other 7 yes = 1; no = 0; NA = 8

3. Are there curb cuts at all places where crossing is expected to

occur? Mark N/A if there are no intended places to cross.8 all = 2; some = 1; none = 0; NA = 8

4. What type of traffic/pedestrian signal(s)/system(s) is/are provided?

Mark all that apply.

Traffic signal 9 yes = 1; no = 0

Stop sign 10 yes = 1; no = 0

Yield sign 11 yes = 1; no = 0

Pedestrian activated signal 12 yes = 1; no = 0

Pedestrian crossing sign 13 yes = 1; no = 0

Pedestrian overpass/underpass/bridge 14 yes = 1; no = 0

5. For an individual who is on this segment, how safe (traffic wise) do

you think it is to cross the street from this segment? 15

pretty/very safe = 1;

not very safe/ unsafe = 0; cul de sac = 8

6. For an individual who is on this segment, how convenient (traffic

wise) do you think it is to cross the street from this segment?

16

pretty/very convenient =1;

not very/inconvenient= 0;

cul de sac = 8

Answer questions 7-11 while standing at the beginning of the segmentNeighborhood Identification

7. Does the segment have banners that identify the neighborhood? 17 some/a lot = 2; few = 1; none = 0

Street Characteristics

8a. Is this a pedestrianized street? 18 yes = 1; no = 0

8b. Is the street a … 19 one way = 1; two way = 2

9. Is this segment an alley? 20 yes = 1; no = 0

10. How many vehicle lanes are there for cars? (Include turning lanes).

21

six or more = 6; five = 5; four = 4;

three = 3; two = 2; one = 1;

NA (no lanes for car travel) = 8

Views

11a. Is this segment characterized by having a significant open view

of an object or scene that is not on the segment? The view must be a

prominent one. 22

yes = 1; no = 0

11b. How attractive is the open view?

23

attractive = 3; neutral = 2; unattractive =

1; NA (no views) = 8

Begin walking along segment to answer questions 12-6812a. What types of land uses are present on this area? Mark all that

apply.

Residential

Single family home - detached 24 yes = 1; no = 0

Single family home/duplex - attached (2 units or fewer) 25 yes = 1; no = 0

Town home/condo/apartment housing (3 units or more) 26 yes = 1; no = 0

Mobile homes (includes manufactured homes) 27 yes = 1; no = 0

Residential, other 28 yes = 1; no = 0

But even before the ink was dry on the IMI, I met a group of “urban brokers” –

renegades – from Houston that wanted to tell the story of place, or lack of

thereof in their case. They planned to rank several neighborhoods in Houston

based on their sense of place. As the purported methods girl, I asked them how

they planned to do that. They had no clue – they were planning to have a

group of “experts” subjectively judge these places. Enter light bulb moment – so

hey, I have this tool… I was forced to come up with a quick and dirty

methodology – the very first version of my State of Place algorithm (which I’ll get

to later) – to use the IMI to tell a story about neighborhoods' Sense of Place! We

gave each of the 12 neighborhoods grades and everything. In 2005!

Now I really thought I had my eureka moment…we thought this would incite

these neighborhoods to think about Place, to compete on the basis on Place.

But again, this was 10 years ago. Even if we had begun to define the nuts and

bolts of great places

It couldn’t just be about health. It couldn’t just be about sense of place. I STILL

had to show them the money if I wanted them to consider place in the equation.

I realized I had to learn a whole new language – and method. The language of

real estate economics and finance.

I audited a real estate development class, jumped feet first into an intense

relationship with the Urban Land Institute, got countless headaches from trying to

figure out all of the jargon and oh my God, the acronyms. If you think we urban

planners and designers have acronyms. Wow.

Rockport (shoe company) advertisement

80%

OF 18-34

SURVEYED WANT

TO LIVE INWALKABLENEIGHBORHOODS

YEAR

OLDS

40%

W I T H I

N OF DAILY

GOODS &

SERVICES1

WANT TO L IVE> 50 YRS OLD

MI

5 INVESTMENT

M A R K E T S

58%

IN

TOP VCOF

CAPITAL

W E N T

T OC E N T E R C I T Y

O R

WALKABLESUBURBS

172% Retail Sales

3 YearsDumbo

Brooklyn, NY

5-8%Commercial

Values

$700 - $3kFor-sale

Residential

Premiums

Property values within

walking distance of

public transit stations

are 40% higher than

other properties in the

same region.

Residential values in

walkable neighborhoods

experienced less than

half the average decline

in value from the

housing peak in the mid

2000s

Residential values more stable in walkable neighborhoods

Have experienced less than half the average decline in value from the housing peak

A 10pt increase in Walk Score linked to 5-8% increase in commercial values

A 1pt increase in Walk Score linked to $700-$3000 for-sale residential premiums

Avg. operating cost /yr., Bike: $308

Avg. operating cost/yr. Car: $8,220

Urban mixed-use developments generate 25-59x revenue/acre than suburban counterparts

1% rise in urban sprawl index increases obesity risk by 0.5%

In 2008, medical $$ to treat obesity in US, approx. $147B

Municipal Property Tax Yield (per acre)

in Raleigh, NC, 2011

$2,078

$2,837

$22,175

$26,098

$30,057

$110,461

Walmart

Single-family residential

Crabtree Valley Mall

3-4 story Residential

3 story Office

6 story Mixed-use

Outside central

business district

Within central

business district

Silver, M. (2012). Presentation for the City of Raleigh.

Mixed Use Development vs. Sprawl

141AVERAGE WALKSCORE OF

US CITIESWITH POPULATIONS OVER

200K

When you aggregate what that means in terms of going from the lowest to the highest level of State of Place, the numbers are quite startling.FISCAL CONSTRAINTS

SETTING PRIORITIES

BUY-IN

POLITICAL WILL

COMMUNITY SUPPORT

MEASURING IMPACT

FROM

HERE

TO

THERE

And then came Brookings! I finally had the opportunity to truly tie built environment features not just to walking, health, sense of place and community, but to economic value. We gathered IMI and real estate data from over 60 neighborhoods in the Washington DC Metro area that were sampled from over 240 neighborhoods along a continuum of walkability, from the auto-dominated exurbs to the highly walkable core. A meta-analyses examining the results of dozens of studies evaluating the relationship between the built environment and walking guided the development of the first official State of Place algorithm – finally! I created a comprehensive index, ranging from 0 to 100, to make sense out of the 162 data points we were gathering with the IMI. I’ll go into that more in just a little bit, but first the real Eureka moment:

BR

OO

KIN

GS

| May 2

012

4

Figure 1. Neighborhoods Included in Study and their Walkability Scores

Very Low

State of Place™ Index

Tied to Economic Value

0 - 20Low

Moderate

Good

Very

Good21 - 40

41 - 60

61 - 80

81 -

100

*PREMIUMS FOR EACH

LEVEL INCREASE

+ $9 SF OFFICE RENTS

+ $7 SF RETAIL RENTS

+80% RETAIL

REVENUES

+ $300 UNIT RES. RENT

+$81SF FOR-SALE

RES. VALUE

When you aggregate what that means in terms of going from the lowest to the highest level of State of Place, the numbers are quite startling.

+ $37 sq. ft. Office Rents

+ $30 sq. ft. Retail Rents

+340% Retail Revenues

+ $1281/Unit Residential Rent

+$347 sq. ft. For-sale Residential

State of Place™ Index: 90, Very Good

State of Place™ Index: 5, Very Low

And all in all, these premiums have serious implications for economic development in terms of retail and property tax bases

WASHINGTON, DC

Existing:

$14.59 Avg. Retail Rent/sq. ft.

$17.17 Avg. Office Rent/ sq. ft.

Potential:

$30.18 Retail Rents

$31.81 Office Rents

HOUSTON

HOUSTON

Existing:

$124B Total Retail Sales

8.25% Houston Tax Rate

$10.2B Tax RevenuesPotential

(Two level increase):

$282B Total Retail Sales

$23.3B Tax Revenues

TM

280+URBAN

DESIGN

FEATURES

TOUCH,

SEE &

FEELWALKABILIT

Y

FROM

ARCADES

TO

ZEBRA STRIPES

TRAINING

VIDEO

+

INTERACTIVE

QUIZ

TRAINED COMMUNITY

MEMBERS OR STAFF

COLLECT DATA

MINUTES/B

L O C K

10-15

STATE OF

PLACE APP

SEAMLESSLY

TRANSFERS

DATA TO

SERVERS

0% 20% 40% 60% 80% 100%

DENSITY

FORM

CONNECTIVIT

YPROXIMITY

PARKS & PUBLIC

SPACES

RECREATIONAL FACILITIES

PEDESTRIAN & BIKE

AMENITIESTRAFFIC SAFETY

AESTHETICS

PERSONAL SAFETY

URBAN

FABRIC

DESTINATIONS

HUMAN

NEEDS &

COMFORT

LIVELINESS &

UPKEEP

STATE OF PLACE™ INDEX & PROFILE

For Density, we are measuring building compactness and height, not so much population density – this is particularly important in terms of making it feasible to have enough destinations to walk to within a reasonable walking distance. It can also influence the scale of city – is it for cars or people?

DENSITYCompactness &

Height

Related to that is Urban Form. Here we are measuring streetscape continuity, so we take into account building setbacks, how the building meets the street, the siting of buildings, and the number and width of buildings. This is what I like to call the hugability of a street. If the form is off, a street can feel aloof or it can feel suffocating. You know you’ve achieved the right proportions of setbacks, street width, and building height when it feels like the street is hugging you.

FORMStreetscape

Continuity

CONNECTIVITYAccess &

Barriers

Proximity refers to the diversity of the land use mix – the number of non-residential land uses there are to walk to. So literally, how many of your daily needs, services, and amenities are present within a certain distance of you

PROXIMITYLand Use Mix

Photo Credit Nakeva Corothers

With parks and public spaces, we include the presence hard and soft scape public spaces, as well as their quality and accessibility. These are often the soul and life of neighborhoods, they are the city’s living rooms. Along with museums and monuments, these are the places you bring your friends and families to when they come visit. I can tell a lot about a city based on how people use their public spaces.

PARKS & PUBLIC

SPACESPresence, Quality & Access

We also look at recreational facilities –separately. This is getting a bit more at recreational walking, but the literature found this to be an important determinant for physical activity, so we measure the presence of outdoor and indoor physical activity facilities.

RECREATIONAL

FACILITIES

Photo Credit Bill Cotter

Pedestrian and bike amenities refer to aspects of the built environment that make it comfortable or pleasant to be a pedestrian, so sidewalk presence and quality, seating, bike lane presence and type, street trees, etc. Along with form, these are the features that truly help distinguish car-focused neighborhoods from people-first places – they are the things that make you want to linger…

PEDESTRIA

N

& BIKE

AMENITIES

Along with that, we look at traffic safety. Here we are mainly focusing on the quality and safety of the intersection as well as the presence of traffic calming features. These include the presence of curbcuts, crosswalk markings, traffic standards, and on-street parking. These are the features that help manage all of the mobile members of the public realm – people, strollers, bicyclists, scooters, cars, and buses.

TRAFFIC

SAFETY

Aesthetics goes beyond the visually pleasing; it also includes aspects of urban design that make places more dynamic and inviting. We look at the transparency of buildings, colors, outdoor dining, street trees, building maintenance, ground floor uses, etc. This is charm, character, the wow factor – the things you’ll most remember about places.

AESTHETIC

SLiveliness &

maintenance

Finally, personal safety refers not to actual crime data but rather the aspects of the built environment that influence our perception of safety – these are called physical incivilities and include features like graffiti, litter, broken windows, abandoned buildings and lighting. These features actually influence walking rates more than the rates of crime incidents.

PERSONAL

SAFETY

Identify Priorities

State of Place Index

State of Place Profiles

Scenario Analysis

Run Analytics

Platform conducts “multi-criterion assessment” to

identify top priorities.

Example, Walkability as a Goal:

Dimension Performanc

e

Ranking for Goal

(Walkability)

Impact* Feasibilit

y

Communit

y

Score

Density 76.5 9 .432 1 4.3 91.4

Form 65.4 9 .543 1 7.1 169.1

Connectivity 55.8 9 .342 1 6.3 136.0

Proximity 74.3 9 .765 2 9.5 353.9

Parks & Public Spaces 23.5 9 .634 2 7.4873.0

Recreational Facilities 13.4 9 .548 2 5.7854.2

Pedestrian Amenities 55.4 9 .813 3 8.6979.0

Traffic Safety 43.1 9 .745 3 8.8 1144.5

Aesthetics 58.4 9 .436 4 7.5 962.3

Personal Safety 71.3 9 .512 4 9.3 529.0

*Impact scores listed here are for explanatory purposes only;

the actual impact scores are proprietary.

Identify Priorities

State of Place Index

State of Place Profiles

Scenario Analysis

Run Analytics

Compare Interventions

See Recommendations

Compare Projects

Choose Dimensions To Compare

Density

Form

Connectivity

Proximity

Parks & Public Spaces

Recreational Facilities

Pedestrian & Bicyclist Amenities

Traffic Safety

Aesthetics

Personal Safety

Parks &

Public Spaces

$80,000

Pedestrian & Bicyclist

Amenities

Traffic

Safety

Add Park

Add Plaza

New PlazaPark Maintenance

Arcades

Benches

Sidewalk Buffers

Street Trees

Sidewalk Buffers

Crosswalks

Curbcuts

Midblock Crossing

Pedestrian Countdown

CurbCuts

Enter Project Cost Enter Project Cost

Select Interventions

Com. property tax

For-sale residential

Office rents

Retail rents

Residential rents

Res. property taxes

Vacancy Rates

Retail Rents

Enter Baseline

Select Goal

Calculate Predicted ROI

Parks &

Public Spaces

$80,000

Pedestrian & Bicyclist

Amenities

Traffic

Safety

$300,000 $150,000

$1.09/sf $0.89/sf

Park Maintenance Sidewalk Buffers Curbcuts

$1.43/sf

Predicted ROI: Retail Rents

+4.3% +3.1% +3.7%

Impact on State of Place Index

Parks &

Public Spaces

$80,000

Pedestrian & Bicyclist

Amenities

Traffic

Safety

$300,000 $150,000

$1.09/sf $0.89/sf

Park Maintenance Sidewalk Buffers Curbcuts

$1.43/sf

Predicted ROI: Retail Rents

+4.3% +3.1% +3.7%

Impact on State of Place Index

$1.36/dollar $.03/dollar $.10/dollar

Value for Money: 100k sqft

$109k $89k $143k

Total Value Captured: 100k sqft

Compare Interventions

See Recommendations

Compare Projects

Enter Project Cost Enter Project Cost

Enter Project Information

Neighborhood 1

$1,800,000

Neighborhood 1 Neighborhood 1

Project 1 Project 2 Project 3

Com. property tax

For-sale residential

Office rents

Retail rents

Residential rents

Res. property taxes

Vacancy Rates

Retail Rents

Enter Baseline

Select Goal

Calculate Predicted ROI

Neighborhood 1

$1,800,000

Neighborhood 1 Neighborhood 1

$2,700,000 $2,300,000

$1.43/sf $0.99/sf

Project 1 Project 2 Project 3

$1.56/sf

Predicted ROI: Retail Rents

+6.0% +2.0% +11.0%

Impact on State of Place Index

Map It

We are doing this currently for one of our clients who is managing a $30M equity fund focusing on underserved neighborhoods in Boston. They are using State of Place to help identify which development projects will have the most impact on Place – and ultimately informing which ones they will fund.

Predicted ROI Impact of Proposed Projects

TM

[email protected]

www.stateofplace.org

For full demo: bit.ly/DemoSoP