Marketing&DigitalCoordinatorLIFThasanexcitingopportunityforabright,creativeanddrivenindividualtojoinoursmallanddynamicteamasourMarketing&DigitalCoordinatorandcontributetothesuccessofourbiennialLondon-wideFestivalaswellastheyear-roundprogrammeofwork.

AboutYouYouwillbeahighlymotivatedindividualwithatleastayearofexperienceinacommunications,digital,socialmediaormarketingrole.Youwilllovedigital,contentandsocialmedia,haveanexcellenteyefordetail,brilliantorganisationalskills,aninstinctive,collaborativeapproachtoworkingandofcourse,asenseofhumour.Youwilljoinasmall,livelyandcreativeteamandreporttotheHeadofMarketing&Digital.AboutUsRenownedforourambition,ourverveandourvividimagination,LIFTcreatesunforgettableexperiencesforLondonandbeyond–betherewithus.Agreatinternationalcityneedsagreatinternationalfestival:afestivalforallLondonersthatreflectstheworldinLondonandpromotesLondon’splaceintheworld;afestivalthatmagnifiesourunderstandingofglobalissueswithinalocalcontext.LIFTisthatfestival,andweplayadistinctiverolewithinLondon’sartsscene,producingfestivalsandextraordinaryeventsacrossLondon,commissioningandpresentingthefinestinternationalworkfromtheworld’smosttalentedartiststoaudiencesandcommunitiesthroughoutLondonandfurtherafield.Wechampionthevaluesofinterculturalism,innovation,inclusion,collaborationandparticipationinthearts.‘LIFTisbrilliantandessential,IfeellikeI’vetravelledtheworldthroughthesestories,momentsandexperiences’AudienceMemberWepartnerwiththecapital’smostesteemedvenuessuchasBarbican,SouthbankCentre,Sadler’sWellsandTheRoundhouse,butwealsopresentperformancesinthemostdiversecornersofLondon.Wework

Image:MissRevolutionaryIdolBerserker,LIFT2016

withworld-classartists,whoseradicalimaginationscreateexceptionalworkthatquestionsthenatureoftheatre,engageswiththebigideasofourtime,andrevealsthestoriesandcommunitiesofourincrediblydiversecity.Ourmostrecentfestivalin2016sawanaudienceofover25,000attend288showsandeventsfrom14differentcountriesatvenuesandlocationsacrossLondon,webroughtcontemporarycircustoanEastEndcemeteryatduskwithDepart,askedCanaryWharfworkerstojumpintobedwithusforanintimateperformanceinEverythingbymyside,drenchedaudiencememberswithwaterandtofuinMissRevolutionaryIdolBerserkerattheBarbicanandbroughtveteranswhooncefacedeachotheracrossthebattlefieldtogetheronstageinMinefieldattheRoyalCourt.Aswellasourpioneeringbiennialfestivalwealsopresentayear-roundprogrammeofworkthatincludesnationaltouringsuchasourrecentproductionofDepartthattouredtoselloutaudiencesincemeteriesandparksinHullUKCityofCulture,BrightonFestivalandBlackpoolearlierthisyear;LIFTTottenham,asix-yeararts-basedprogrammeofcommunityengagementinNorthLondonthatinvolvesworkwithlocalandinternationalartists,youngpeople,communitymembersandorganisations;residenciesandartistdevelopmentprogrammes;involvementinanumberofCreativeEuropenetworksandmuchmore.TheMarketing&DigitalCoordinatorwillbesupportedbyabright,informedsetofcreativecommunicationsexpertsespeciallyinFestivalseason,includingafull-timeHeadofMarketing&Digital,aPRagency,videographersandphotographers,webanddesignagencies,mediapartnersaswellasMarketingandDigitalPlacementsandothervolunteersduringpeakactivity.LIFTalsohasaDigitalBoardcomprisedofexpertsfromtechnology,digitalartsandmediabackgroundswhoadviseandsupportLIFT’sdigitaloutputandstrategy.LIFTisfortunatetohaveahostoffriends,networksandsupporters,includingacloseconnectiontoSaatchi&SaatchiUKwithwhomyouwillworkonbranddevelopment,andculturalpartnerssuchasTheBarbican,SouthbankCentre,RoyalCourt,TheNationalTheatre,Punchdrunk,BernieGrantArtsCentreandShoreditchTownHallwithwhomyouwillrepresentLIFTandcollaborate.

>Watchthe#LIFT2016FestivalFilmtofindoutmoreaboutourwork.

MainpurposeoftheroleTosupporttheHeadMarketing&Digitalandrelatedfreelancerstocreateanddelivercommunicationscampaignsacrossonandofflineplatforms,withaparticularfocusonfulfillingLIFT’semailmarketing,socialmediaandcontentdistributionstrategies.Responsibilitiesinclude:

• WorkwiththeHeadofMarketing&Digitalandothermarketingstafftodevelopandimplementeffectivemarketingcampaignsforthefestival,shows,events,coursesandotherLIFTproducts

• ManagetheemailmarketingscheduleandsendtargetedcampaignsviaDotmailer• MaintainandupdatetheLIFTwebsiteandanyothermicrositesasrequired• OverseeandcontributetotheoperationofallLIFTdigitalandsocialchannels,ensuringthatLIFT

hasanactivepresenceonallrelevantplatformsanddeliveraninnovativeandengagingcontentstrategy

• Manageanyin-houseonlineadvertisingincludingsocialmediaadsandGoogleAdWords• Workwithandsupportcreativecollaboratorsincludingphotographers,filmmakersandother

contenteditorstoensurebriefsandtimelinesaremet• Supportthedeliveryofprintandwebsitedevelopmentincludingsourcingcontent,overseeing

variousstagesofapprovalandsignoff,liaisonwithrelevantagenciesandvenuesandproofing• LiaisewithourPRagencytoensurelinesofcommunicationaremaintained• Liaisewithourvenues,producingandpresentingpartnerstoassistintheco-ordinationofthe

communicationscampaignsforshowsandevents• AttendandrepresentLIFTatvariouseventsincludingtheFestival,shows,eventsandthroughout

ourprogrammeinTottenham• SupportLIFT’saudiencedevelopmentandevaluationstrategiesacrosstheorganisation,including

thedevelopmentanddeliveryofonandofflinesurveys,datamonitoringandworkingwithexternalcompaniessuchasTheAudienceAgency

• Researchdistributionchannelsforpromotionalmaterialsbothonandoffline,includingblogs,listingssites,externalagencies,venues,partnersandoutlets

• SupportthecoordinationandreportingofanyrelevantmeetingsincludingmeetingswiththeDigitalBoard,venuesandinternally

• SupportthemanagementofLIFT’sDigitalandCommunicationsPlacementsandanyotherplacementsasandwhenrequired

• CoordinateandmonitorsalesandmarketingactivityviaLIFT’sBoxOfficesystem,Spektrix• UsesocialmediamonitoringtoolsandGoogleAnalyticstotrackandunderstandonline

engagement• Supportthewiderteamtoensureallcommunicationswithstake-holders,partnersandaudiences

areconsistentandon-brand• Respondtoad-hoctasksasrequestedandrequiredbyothermembersoftheteam• ActasanadvocateforLIFT’smissionandvaluesatalltimes• Adheretobudgets,ensureaccuratefinancialrecording,includingkeepingreceiptsandcreatingand

maintainingrecords

PersonspecificationThesuccessfulcandidatewillhaveaflexibleattitudethatwillallowthemtodealwithheavyworkloadsatparticulartimesoftheyear.ThepostwillrequiresomeeveningandweekendworkandisbasedatourcentralLondonoffice.Essential

• Atleastayearofexperienceinacommunications,digital,socialmediaormarketingrole• Experienceofmanagingsocialmediachannelsandanactiveuserofsocialmedia• Enthusiasmfordigitalandsocialmediacontent• ConfidentwithvariousITpackagesincludingbasicfilmandphotoediting• Experienceand/orknowledgeofthecreativeindustriesandthearts• Self-motivatedwithexcellentcommunicationskillsandastrongteam-workethic• ApassionforLIFT’svision,ethosandtheworkLIFTpresents• Senseofhumouranda‘cando’attitude

Desirable

• FamiliarwithAdobeInDesign,PhotoshopandPremiere• Experienceinwebsitemanagementsystems(LIFTcurrentlyusesWordpress)• Experienceincontentcreation(blogs,films,photography,gifsetc)• Understandingoforexperiencewithboxofficeandcustomerrelationshipmanagementsystems

(LIFTcurrentlyusesSpektrix)• Experienceofbuildingandsendingemailmarketingcampaigns(LIFTcurrentlyusesDotmailer)• UnderstandingofSEO,GoogleAnalyticsandGoogleAdWords• Experienceofeventmanagement

Startdate: August/September2017(dependentoncurrentnoticeperiod)Salary: £22,000perannumContract: Fulltime,followinga6weekprobationaryperiodHoliday: 25daysandpublicholidaysHowtoapplyPleasesendaCV(2pagesmax),coveringletter(1pagemax)outliningwhyyouaresuitableforthispostandwhatyoucanofferLIFT.Weoperateananonymousrecruitmentpolicy,pleasedonotincludeanypersonaldetailsorcontactinfoonyourCVorcoveringletterandsendaseparatedocumentwithyourname,contactnumber,email,addressandanyrelevantsocialmediahandles,alongwiththecompletedEqualOpportunitiesFormtorecruitment@liftfestival.com with the subject line: <INSERTNAME>Marketing&DigitalCoordinator Pleasenotewecanonlyacceptapplicationsbyemailthatfollowtheaboveanonymousrecruitmentprocedure.Applicationdeadline:10am,Monday31July

Interviews:w/c7August

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