ikankubiru progress

Assalamu’alaikum Wr, Wb.

Oleh : Fatkhur Rozaq, LPPMHP Surabaya

A just idea/propose of :

Traceable Fish is necessity now by Indonesia

• It is the global demand, as evidence of the completeness of quality assurance systems and food security, Sudah merupakan tuntutan global, sebagai bukti kelengkapan sistim jaminan mutu dan keamanan pangan,

• It is the demands of the fishing industry in Indonesia, to complete his implementation of quality assurance, Sudah merupakan tuntutan industri perikanan Indonesia, untuk menyempurnakan penerapan jaminan mutunya,

• Without traceability, a system of quality assurance and food safety to be empty / hollow,

Tanpa ketelusuran, suatu system jaminan mutu dan keamanan pangan menjadi kosong/keropos,

Traceable Fish is necessity now by Indonesia

• Is an inter-chain connector of business of fisheries product from beginning level, middle and last,

Merupakan alat penyambung antar mata rantai pengusahaan hasil perikanan dihulu, tengah dan hilir ,

• To provide information and data to all chain businesses for develop their internal systems/record keeping,

Untuk menyediakan informasi dan data kepada semua mata rantai pelaku usaha untuk mengembangkan intern sistemnya,

• To establish a data base that can be used by various parties in the Indonesian fisheries development efforts,

Untuk membentuk data base yang dapat digunakan berbagai pihak dalam upaya pembangunan perikanan Indonesia

Application model shall be :

• Easily implemented by all of the fisheries businesses. Mudah dilaksanakan oleh semua pelaku usaha perikanan.• Having detailed data structure, complete with clear

identification and traceable until origin of data Mempunyai struktur data yang rinci, lengkap dengan

identifikasi jelas dan mampu telusur sampai asal data.• Having a secure data and information regarding to the status. Mempunyai pengamanan data dan informasi sesuai dengan

statusnya.

• Have much choice about how to apply in various situations and conditions.

Mempunyai banyak pilihan cara untuk mengaplikasi kan pada berbagai situasi dan kondisi.

• Simultaneus create a data base that can be used for broader purposes.Menghasilkan data base yang dapat dipakai bagi kepentingan luas.

• Provide immediate benefits for businesses, more than just a trace data Memberikan manfaat lansung bagi pelaku usaha, lebih dari hanya sekedar data telusur.

Application model shall be :

by “SMS Gateway Autorespond Web.base” Model

A propose of electronically integrated, hand phone and paper system of Indonesian fish traceability

“SMS Gateway Autorespont Web-base” Model

A propose of electronically integrated, hand phone and paper system of Indonesian fish traceability, by

Application access model : Electronically integrated, hand phone and paper, by

• typingSMS• SMS simcard naviGator64 Telkomsel• SMS life in hand telkomsel XL• SMS satelindo@cces Indosat• Web-site, by multy status page• Self Privacy Site Application (SPSA).• Bar/QR code, label, promo page creator

Indonesian Fisheries Traceability Application Challenging

• A lot of kinds of fish and fisheries products,• Lines and distribution chains is very complex, mainly catching-

landing fish rather than aquaculture fish,• The basic components of distributions are many small-scale

businesses, so many limitations,• Distribution businesses located in the thousands of islands,

some isolated,• The number of businesses that millions of people,• Amount of handling and processing (change in the form of fish)

are very diverse, • Business actors is very heterogeneous in knowledge, social

status, concerns the rules, education, and welfare levels of business,

Indonesian Fisheries Traceability Application Challenging

• Not enough available business data base (maximum 20%),

• Business actors are generally not comfortable or not like writing, mainly small scale businesses,

• Business actors generally do not want to burden (ex. Maintenance/store labels or search coding from long list.

• Knowledge and awareness of food handling ethics and quality/food safety, especially in the upper level (producers and primary distributions) is very low.

Don’t worry, Indeed many faults of Indonesia, but we must search and seek it’s comparative excellences. Jangan khawatir, memang banyak kekurangan di Indonesia, tapi kita harus mencari keunggulannya.

Rating of using face book, related by mobile phone in the world( Times, garuda fly news, june-2010 )

1. USA : 24 millions user2. UK : 22 millions

user3. Indonesia : 21 millions user4. Canada : 19 millions

user5. Sweden : 17 millions

user6. Etc.

If survey base on typingsms using only, may Indonesia be highest rating in the

word, please checks and recheck

typingSMS shall be includ, as main or one of access way to

the system?.....

Don’t worry for Indonesian people, using “HP” is a privat necessity, its need as breath of life,

such ingrained

• Indonesian hp using more than call-phone, forget breakfast better than hp home-loose. • Almost everyone has it, at least one mobile phone, typing SMS is main using.• A lot of had more than one ; 2, 3, and so on.

• from homeless to developer • from unemployed to director• from the masseuse to officials• from scavengers until the building owner• from childrens to grandparents• from casual to moderate driving time

Hard-ware support, Don’t worry

Mobile phone shops are everywhere and good marketed. Toko handphone ada dimana-mana dan mesti ramai

Hundreds of the models and types, Let’s choose from simples one or sophisticated. Ratusan model dan type, tinggal pilih dari yang sederhana sampai canggih

Very cheap ( US$. 15) enaugh to life completely hp- direct use. Sangat murah, hanya Rp. 149.000 , langsung pakai.

Many businesses are designed with using mobile phone, main sms. Banyak bisnis yang dirancang dengan menggunakan hp, utamanya sms.

Realizing this potency, all the banks already developed smsbanking services. Karena menyadari potensi ini, semua bank mengembangkan layanan smsbanking

Television programs are also very exploit the use of typingsms. Acara televisi juga sangat mengekploitasi penggunaan sms ketik

Provider and soft-ware support, Don’t worry

Many providers hp was operated in Indonesia. Banyak provider operasi hp di indonesia

Simplicity and generosity War is very profitable for service. Perang kemudahan dan kemurahan layanan sangat menguntungkan

Everywhere, the streets filled with street promotions phonecell provider. Dimana-mana, dijalan-jalan dipenuhi promosi provider phone cell

10 000 sms free every day, it is usual. Gratis 10.000 sms setiap hari, adalah biasa

Free internet on-line 10 mb per day. Gratis internetan 10 mb setiap hari

Many other Easiness, free…free and freeeeee BanyaKemudahan-kemudahan lainnya.

In conclusion, the use of sms in Indonesia is very wonderfull, all businesses interests and utilize, a big loss if the application of Indonesia fish traceability system do not utilizes, or not participate sms party of this nation.

Kesimpulan, penggunaan sms di indonesia sangat luar biasa, semua kepentingan bisnis melirik dan memanfaatkannya, rugi besar kalau penerapan system traceability ikan tidak ikut memanfatkan, pesta sms bangsa ini..

All Bank ; local, national and international released the

sms banking services.

Why not sms, almost all businesses explore it..!!!!

General model of Traceability system applications ”ikanbiru”

【 First Regristation 】　 Catalog Registration 　 Fish overview Business overview

【 By Fish/Product 】　 Productions Registration　 Businesses Registration 　 Product Lot Registration　 by Identification　 Number

　 In coming Registration　 Out going Registration 　 Transaction Registration by Product unit

Processor/EstblishmentProcessor/

Estblishment

ProduserAqc/FishmnProduser

Aqc/Fishmn

Middle Man(Supplier)

Middle Man(Supplier)

Distributor &Retailer

Distributor &Retailer

Horeka &(Consumers)

Horeka &(Consumers)

Register information and store at each stage distribution chain with each privacy, by typing SMS included

With identificati0n number, the history

production and distribution can be

found, by typing SMS included

Fisheries Businesses

Handphone

General information on the internet opened up a certain data by typing SMS included

Information listed and stored in accordance with the security status of data, by typing SMS included

MULTY ACCESS, AND MULTY USING

Typing SMS SMS Simcard

QR Coding

Bar-Coding

Home page

Retail Label

Secur dataPrivacy siteLabellingScanning

Consumer Site

SMS Simcard

INDONESIAN

A Strategic Program of :

• Indonesian representative fisheries traceability.• Indonesian fisheries life data.• On-time data by minute.• On-line data by around the Indonesia.• Assurance Quality and safety system integrity.• Multi using fresh data result of Indonesian fisheries base data for: planning, marketing, budgeting, guiding, monitoring, NRCP, HC (Health Certificate), CC (Catch Certificate), evaluating, infotainment, report, etc.

Melati-gsmb, copyright@2010

Ikanbiru consumers access the site from the URL shown on your PC, then input the 'number of questions consumers

Read QR code with HP,dissemination of access siteinformation

Handphone

Last shop

Consumers In the Viewing traceability Information ？！

ＰＣ

Product detaiil information of certain site

Read QR code withQR reader at the last store,then displays information

Printing and labeling the QR code on the packagingretail sales

Examples of traceability for Consumer Information Display

• Web-site （ Home Page) 　 http://www.ikanbiru.com

ikanbiru businesses site (SPSA) that use to develop its record, report or internal traceability

Setiap pelaku usaha dapat meminta ruang khusus bagi dirinya sendiri untuk mengembangkan

pengelolaan data dan informasinya ( SPSA = Self Privacy Site Application )

Web Site J-Fish.net 　

Could apply to the registration of members of the PC that used in the work

• Define search terms (entrepreneurs, product, date, etc), then focusing on lots that became the object

May Self Privacy Site Applications (SPSA)Name : UD. IKANKU SEGAR, Jl Pandanaran GresikNo. Aplikasi : FC34562

Saturday, Mei 4, 2010KT1. BG23456d56KT2. FR56k89768KT3. RG63y65389KT4. TY83546g53KT5.FD56356j939 Add extension of Trace code ( KT ) or

manage of record/internal trace.

Create Sub-KT ( S-KT ), description of KT/SKT

Create of Company Profile (CP), Product Promotion Page (PPG), etc, by KT

Create Bar-code, QR code, Distbtn Label (DL), Retail Label (RL), by KT

Export data and information to consumers site, by KT

Report, Printing and Hyperlink to certain site, by KT

Several functions can

apply/access by mobile phone

V i s i :Transactions of fish and fishery products in Indonesia seemed to be invalid, unlawful and IUU without

Kodetelusurikanbiru point

Slogan :

Kodetelusurikanbiru, take care and cherish God blessed fish through Indonesian tough fisheries development.

• Very appropriate to the characteristics of Indonesia, the main characteristics of the producer is lazy writing, do not want to burden codes dictionary and labels storing, less obedient, less concerned with / aware, need recognition, etc. Sangat sesuai dengan karakteristik indonesia, utamanya karakteristik pelaku usaha perikanan yang malas tulis- menulis, tidak mau terbebani kode2, kurang taat, kurang peduli/sadar, butuh pengakuan, dll.

• Applications not need a database first, but simultaneously forming a dynamic database while used. Tidak perlu database pelaku usaha terlebih dulu, namun secara simultan membentuk database dinamis sembari dipakai.

• Systems work continuously, non-stop seven days a week, 24 hours a day, one hour 60 minutes and one minute 60 seconds. System bekerja terus-menerus, non-stop seminggu 7 hari, sehari 24 jam, sejam 60 menit dan semenit 60 detik.

Model “SMS Gateway Autorespond Web.base”

• System is like a giant computer with millions keyboard (hp) belonging to anyone who is interchangeable input / used by anyone, the main business actors / agents. System bagaikan suatu komputer raksasa dengan jutaan keyboard (hp) milik siapapun yang dpt diinput/digunakan oleh siapapun, utamanya pelaku usaha/petugas.

• As an official traceability, but also can be used by businessmen to the application / develop their own internal traceability / record keeping.. Sebagai official traceability, namun juga bisa dimanfaatkan oleh pelaku usaha untuk penerapan/ mengembangkan internal traceability masing-masing.

• Dynamic and can be packaged as prestigious members, intertainment sense (not overload/burden), and business orientation process. Dinamis dan dapat dikemas sebagai prestigious members, intertainment sense (bukan beban), maupun bisniss orientation process.


• Access system is very easy and simple, everyone, its main business is able and even interesting (very interesting and user friendly). Akses system sangat mudah dan sederhana, semua orang, utamanya pelaku usaha sangat bisa dan bahkan menarik (very interesting and user friendly).

• The operational cost is very cheap, even if the heart can be self-budgeting, even if Necessary profit model. Biaya operasional sangat murah, bahkan kalau tega bisa self-budgeting, bahkan profit model if necessary.

• The quality of data produced, detailed, coherent, accurate, and fresher life on time by the second, upstream-downstream complete. Kualitas data yang dihasilkan, detail, runtut, akurat, life dan fresh on time by second, hulu-hilir complete.


• Data can be used not just the interests of quality and safety assurance system of fishery products, but as information systems and databases MAMAF-RI or Indonesian fishery. Data dapat digunakan tidak hanya sekedar kepentingan system jaminan mutu dan keamanan hasil perikanan saja, namun sebagai system informasi dan database KKP-RI atau perikanan Indonesia.

• Easy improve and update to get the perfect system in the next time. Mudah dikembangkan dan disesuaikan menuju kesempunaan sistem di masa mendatang.


Kerjasama pembumian model.• Provider phone cell

• Telkom• Televisi• Pabrikan phone cell

• dllKodetelusurikanbiru, ikut peduli dan mensyukuri barokah ikan melaui pembangunan perikanan tangguh Indonesia.

Farmer/Fs Trader Processor Exporter Retailler Horeca consumer

Intermediates data Definitives DATA

The system data, as URL’s to

Examples :7 business actors will be

access the system

Simulation of data chains by transaction mechanism

( from Farm to Table simulation )

Farmer

Intermediates data TRUE DATA

KT

wastu

No. KT : BN3456131410

At the time and location of harvest / landed the fish, fish-farmer / fishermen reported

through typingSMS(This is one of the most simple way

to report)

SMS will be recorded as data when there was approved by Certain

Fish Inspector(This if the government is ready, if not yet,

this function is turned off first), so SMS will be instantly recognized

as the definitive data

After the report is recorded as data, then the reporter will get a Trace Code (KT)

over-reporting of fish.

KT is used as the transaction key code and for access the systems

typingSMS recognized as the definitive data

typingSMS recognized yet as the definitive data

(need local fish inspectors verification)

Simulation of data chains by transaction mechanism

( from Farm to Table simulation )

Farmer


KT

Chains data by transaction mechanism

Misal : BN3456131410

typingSMS will be directly recorded by the system as the

definitive data(Without the Fish Inspector approved)

After the report was recorded as data, the reporter/farmer will get a

TraceCode (KT) over-reporting of fish.

KT is used as the transaction key code and to access systems.

The KT has been received, also bring concomitant data, including:

NA: Membership NumberIA: Identity Members

RHP: Breakdown of Fish/Fishery ProductsKL: Code Location of origin of fish

NS: Serial Number report, etc

Panen bandeng 500 Suparman rungkut Surabaya

Kode telusur (KT) ikan anda: BN1763K61343Rincian ikan (RHP) anda : Bandeng 500 Kg

Selamat Datang di

Ikanbiru Anda butuh info lanjut, utamanya nomor anggota (NA) anda, silakan balas, ketik : cek

Kirim ke 2014di posisi tempat panen

Famers report at harvest, just by

typingSMS, panen

Terima balasan

No.Anggota (NA) anda : BT3452711Status Anggota (STA) anda : Pembudidaya tambak tradisionalIdentitas Anggota (IA) anda:Suparman, Rungkut, Sidoarjo.

Kode Lokasi panen (KL) :Kalanganyar, Sedati,Sidoarjo, IDJI043029

Poin anda : 133No. Undi : x345BC

Selamat datang di

ikanbiru, komunitas peduli dan mensyukuri barokah ikan Indonesia.Nikmati layanan dan sensasinya. Ketik>< ikanbiru><layanan.

Examples of simulation applications typingSMS: A farmer at fish harvest area with simple SMS

reported only

typingSMS will be directly recorded by the system as the definitive data

(Without the Fish Inspector approval )

Farmers received an automated reply from the system on its SMS:

Replies are KT and RHP,

By KT & RHP can be forward to the prospective buyer or access for detail info, printing bar / QR code, labels or

develop as a privacy homepage of internal traceability with

SPSA (Self Site Privacy Application)

Reporter/farmer view detail info on the KT – cek which

has been obtained, including the Membership

Number (NA), etc

Panen#500#bandeng#250#nila#Suparman#61211AtauTangkap#500#kakap#250#kerapu#nama#WPP-sub area tangkap

Kode telusur (KT) ikan anda: BN1763K61343Rincian ikan (RHP) anda : Bandeng 500 Kg, nila 250 Kg

Selamat Datang di

Ikanbiru Anda butuh info lanjut, utamanya nomor anggota (NA) anda, silakan balas, ketik : cek

Kirim ke 2014di posisi tempat panen

Famers report at harvest, just by

typingSMS, panen

Terima balasan

No.Anggota (NA) anda : BT3452711Status Anggota (STA) anda : Pembudidaya tambak tradisionalIdentitas Anggota (IA) anda:Suparman, Rungkut, Sidoarjo.

Kode Lokasi panen (KL) :Kalanganyar, Sedati,Sidoarjo, IDJI043029

Poin anda : 133No. Undi : x345BC

Selamat datang di

ikanbiru, komunitas peduli dan mensyukuri barokah ikan Indonesia.Nikmati layanan dan sensasinya. Ketik>< ikanbiru><layanan.

Examples of simulation applications typingSMS: A farmer at fish harvest area with simple SMS

reported only

typingSMS will be directly recorded by the system as the definitive data

(Without the Fish Inspector approval )

Farmers received an automated reply from the system on its SMS:




SPSA (Self Site Privacy Application)

Reporter/farmer view detail info on the KT – cek which

has been obtained, including the Membership

Number (NA), etc

Kode telusur ikan : BN1763K61343Rincian ikan (RHP) : Bandeng 500 Kg

Ikanbiru, komunitas peduli dan mensyukuri ikan Indonesia.

Kode telusur ikan : BN1763K61343Rincian ikan (RHP): Bandeng 500 KgAnda ingin membeli, balas, ketik: namaikan><jml Kg ><nama><Kec><Kab Atau minta info rinci, balas, ketik : cek

Forward KT ke pembeli

Terima forwardKT dari penjual

The farmer will be sell fish by providing KT to

prospective buyer (trader) by SMS-forwardRincian HP (RHP) :Bandeng 500 Kg

Pembudidaya :Suparman, Rungkut, Surabaya.

Lokasi panen :Sedati, Sidoarjo, IDJI04306

Waktu panen :Sabtu, 13 jan 2010, jam 12.45.34

Kondisi ikan :Baik dan aman

Wastukan :Fatkhur Rozaq, 113/insp/2005

Terimakasih, anda telah ikut peduli dan mensyukuri ikan Indonesia melalui

Ikanbiru Pembeli

Farmer, who has obtain KT, will be sell the fish to

prospective buyer (trader) through give KT

by SMS forward

Prospective buyer (trader) receive the farmerKT by forward , but before the

purchase transaction carried out check in

advance of truth in KT detail info.

Farmer Trader


KT KTKT

RHP, info


Misal : BN3456131410Misal : BN3456131411

a new KT, buyer gained from his SMS

transaction report

Historical data only

with the new KT (traderKT), ownership of data move from

farmer to buyer

Fish buying-selling process use KT, by sms-forward

Kode telusur ikan : NS1763K5545Rincian HP (RHP) : Bandeng 250 Kg

Ikanbiru,terimakasihInfo rinci, balas, ketik: cek

Kirim 2014 Terima balasan

Buyer (trader) will be buy/purchase the fish

balas sms

Bandeng 250 Sadeli Porong Sidoarjo.

KodeTelusur (KT) ikan : BN1763K61343Rincian ikan (RHP): Bandeng 500 KgAnda ingin membeli, balas, ketik: namaikan> <jml Kg ><nama><Kec> <Kab Atau minta info rinci, balas, ketik : cek

No.Anggota (NA) anda : PG3452221Status (STA) sebagai :Pedagang ikan kecilIdentitas Anggota (IA):Sadeli, Porong, SidoarjoAsal Pembudidaya :Suparman, Rungkut, Surabaya.Asal Lokasi panen :Sedati, Sidoarjo, IDJI04306Waktu panen :Sabtu, 13 jan 2010, jam 12.45.34Kondisi ikan :Baik dan amanWastukan :Fatkhur Rozaq, 113/insp/2005Terimakasih, anda telah ikut peduli dan mensyukuri ikan Indonesia melalui

Ikanbiru

Pembeli Pembeli

After receiving KT

forward from farmer, buyer (trader) report their purchasing by

typingSMS forward to ikanbiru

Buyer (trader) received an automated reply from the system on its SMS :




SPSA (Self Site Privacy Application)on

Buyer (trader) view detail info on the his KT ,which has been obtained, by “check”

including the Membership Number (NA), etc

Kode telusur ikan : NS1763K5545Rincian HP (RHP) : Bandeng 250 Kg



Buyer (trader) will be buy/purchase the fish

balas sms

kalau beli semua ketik:Beli#sadeli#kode pos tinggal#KT.kalau tdk semua:Beli#sadeli#K-pos#KT# 400# bandeng#200#nila

KodeTelusur (KT) ikan : BN1763K61343Rincian ikan (RHP): Bandeng 500 Kg, nila 250 KgAnda ingin membeli, balas, ketik: namaikan> <jml Kg ><nama><Kec> <Kab Atau minta info rinci, balas, ketik : cek


Ikanbiru

Pembeli Pembeli

After receiving KT

forward from farmer, buyer (trader) report their purchasing by

typingSMS forward to ikanbiru

Buyer (trader) received an automated reply from the system on its SMS :




SPSA (Self Site Privacy Application)on

Buyer (trader) view detail info on the his KT ,which has been obtained, by “check”

including the Membership Number (NA), etc

Kode telusur ( KT ) : NS1763K5545Rincian HP (RHP) : Bandeng 250 Kg



Pedagang akan membeli bandeng hanya 250 Kg dengan

membalas SMSketik, atas KT yang diberi penjual

balas sms

Bandeng 250 Sadeli Porong Sidoarjo.

KodeTelusur (KT) ikan : BN1763K61343Rincian ikan (RHP): Bandeng 500 KgAnda ingin membeli, balas, ketik: namaikan> <jml Kg ><nama><Kec> <Kab Atau minta info rinci, balas, ketik : cek


Ikanbiru

By KT obtained, buyer (Trader) can be :

Create self site to manage his

data/information by SPSA

Create profile/ promotion page and publish up load by KT

Create/print of Distribution or Retail

Label by KT

Create/print of Bar/QR code by his

KT

Forward to buyer, or bygive note or helping buyer

to report, by KT

Other using

Farmer Trader Processor Exportir


KT KTKT

RHP, info

KT

LPPMHP

RHP, info


Misal : BN3456131411

EKSPORExport certification( Health Certificate )

Export data, half amount of processor fish have

Farmer Pedagang Processor Retailler Horeca Consumer


KT KT

RHP, info

KT

RHP, info

KT

RHP, info

KT KT

Chains data by transaction mechanismData Ekspor, ½ jumlah

ikan dari pengolah

The other half fish ammount, will retailler order

Thank to ikanbiru, I have been eating of fish with a

clear assurance and traceable

Don’t worry about it,This is will be real at

Indonesia trough ikanbiru

Farmer Pedagang Processor Retailler Horeca Consumer


Chains data by transaction mechanismJust only by 13 times SMS, the complete, detail, fresh in time data and story fish

from farm to table obtained, by ikanbiru

Exportir

KT KT

SMS.2

SMS.1

KT KT

SMS.4

SMS.3

KT KT

SMS.6

SMS.5

KT KT

SMS.8

SMS.7

KT KT

SMS.10

SMS.9

KT KT

SMS.12

SMS.11

KT

SMS.13

This is very simple, easy trace model application,

but representatif, let’s go before late

Simpel Aplikasi SMSketik “fish from farm to fork” ( F4 ).

1. panen><bandeng><500><nama><alamat>…send2014

(..........dibalas KT, NA terkandung info KL, RHP, IA, NS, Npc)

2. beli><KT><bandeng><500><nama><alamat>…send2014

(……..dibalas KT, NA terkandung info KL, RHP, IA, NS, Npc)

3. olah><KT><bandeng beku><250><nama><alamat>…send2014

(…….dibalas KT, NA terkandung data KL, RHP, IA, NS, Npc)

4. ekspor><KT><bandeng beku><250><nama><alamat>….send2014

(…….dibalas KT, NA terkandung data KL, RHP, IA, Npc )


Simpel Aplikasi SMSketik “fish from farm to fork” ( F4 ).

5. ecer><KT><bandeng><250><nama><alamat>….send2014


6. masak><KT><bandeng presto><100><nama><alamat>…send2014


7. santap><KT<bandeng presto><2><nama><alamat>….send2014

(…….dibalas KT, NA terkandung data KL, RHP, IA, NS, Npc)Hanya 7(tujuh)x SMSketik !!!! Lho…

Simpel Aplikasi SMSketik “fish from farm to fork” ( F4 ). Only with 7x SMSketik can drive and monitor the

fisheries unit of the distribution chain from harvest to consumption with various stories and details of his journey:

• Covers all business operators and consumers as well as HP's data base ( Fish Census like).

• Business actors: farmers / catch, traders, processors, exporters, retailers, cookers, and connoisseurs. Observers, the quality watchdog, officers, etc.

• Data base includes businesses; whom, business status, address, and when done,• Type, amount, where, when HP harvested / captured (Milkfish 500 Kg). • The collected data were accurate, detailed, fast, fresh life and on time.• Operational level business easier (Indonesian user friendly)• The cost is very cheap, 7 x the price of sms (@ Rp100) = Rp. 700. • This system model can even be self costless budgeting (if governments are willing

and have the heart). • Length of narrative history, coherent and direct• Has harvested 100 kg of milkfish (complette all attributes related information).• Traders bought and sold to two parties (producers and retailers).

Processed and then exported to Korea as 250 kg of frozen fish.• Which deicer purchased by restaurants such as for cooked Presto 100 Kg.• Presto was the second home meal ordered by mister Kg. Bambang from Sidoarjo. If not checked enough Bambang calling because no.phonecell recorded.• Can be designed by business-model orientation via sms point, lottery or Gebyar

regular TV.

Mudah Aplikasi SMSketik, tidak harus pakai hp sendiri, contoh seorang petanel (pembudidaya ikan).

1. Dengan handphone milik sendiri

panen><bandeng><500><nama><alamat>…send2014

(..........dibalas KT, NA terkandung info KL, RHP, IA, NS, Nhp) 2. Dibantu memakai handphone-nya pembeli, sekaligus pembeli lapor.

beli><KT><bandeng><500><nama><alamat><namapetanel> <alamatpetanel> …send2014 3. Dibantu orang lain non pelaku usaha, baik petanelnya dan pembeli.

jual><KT><bandeng beku><250><namapetanel><alamatpetanel> <namapembeli><alamatpembeli>….. send2014


Multi Aplikasi SMSketik, contoh seorang petanel (pembudidaya ikan).

1. Melaporkan produksi : panen><….send2014

2. Membantu pembelinya : jual><…..end2014

3. NA lupa, minta info : na><nama>< alamat>….send2014

4. KT tertentu lupa, minta info : kt><waktu panen>….send2014

5. Cek identitas anggota : ia><NA>…..send2014

6. Cek RHP tertentu : rhp><KT>…..send2014

7. Melihat histori panen : jejak><panen><kurunwaktu>….send2014

8. Melihat histori panen tertentu : jejak><panen><bandeng><kurun waktu>….send 2014

9. Membantu pelaku usaha lain : bantu><…………..send201410.Simple news, intertaint, info lain11.Kalau hp dg simcard bisa minta lebih, QR code, aplikasi tertentu.12.Apabila akses lewat web, sangat luas layanannya, barcoding, aplikasi

untuk internal traceability, prin out, news, hyperlink, dll13.Minta site sendiri (Self Privacy Site Privacy = SPSA)

One time SMS, can be a free two-point regular prizes SMS and drawn three months, followed in RCTI

gebyarikanbiru event or other TV airtime every Saturday 10:00 till 11:00

Kodetelusurikanbiru, ikut peduli dan mensyukuri barokah ikan melaui pembangunan perikanan tangguh Indonesia.

Easy improve/update and broad spectrum

• F-4 improve to F-5

before

FishFromFarmtoFork (F5), pelaku usaha pakan, bibit, obat-obatan,

sarana tangkap ikut di akseskan.

• not only Traceability program, improve to be Melati-gsmb,

copyright@2010

I hope so much !!!!!!

He is Indonesian info manager

indofish, everythink about Indonesian fisheries

Easy improve/update and broad spectrum

• Improve more detail stakeholder - Production fasility (feed, drug, seed, etc) - Producen-aqc (kolam, tambak, karamba, merine, etc) - Producen-catc (nonperahu, p-no.motor, max 5GT, 30GT, up, etc) - Pedagang (kecil-1000Kg, sedang max5000Kg, besar Up5000) - Pengolah (fresh, frozen, dry, canning, fermented, marinated, etc) - Pengekspor (UE, Japan, USA, Afrika, Austr, Korea, Rusia, etc) - Pengecer (pasar tradsnl, toko, mall, keliling, etc) - Penyaji/pemasak (hotel, restaurant, catering, RM, RS, RT, etc) - Pengkonsumsi (Anak2, dewasa, lansia, laki2, perempuan) - Special using (HC, CC, NRCP, Budgeting, research, Infotainment)

Easy improve/update and broad spectrum.

• Support and facilitator of internal traceability - Direct using code without adding application. - Adding small application. - The system give download and upload data. - Use Qrcoding/barcoding created by system. - Hand scanner compatibility with barcoding. - etc


INDONESIAN

Time frame progress :No. PROGRESS WAKTU

1 Design aplikasi-Network

2,5 bln

2 Uji laboratoris 0,5 bln3 Uji lapang,

pendampingan1,5 bln

4 Uji coba 1,5 bln5 Sosialisasi 3,0 bln


INDONESIAN

Pioner model telusur di Indonesia.• Buahbiru

• Ayambiru• Sapibiru• Rakyatbiru • Dan biru2 yang lainKodetelusurikanbiru, ikut peduli dan mensyukuri

barokah ikan melaui pembangunan perikanan tangguh Indonesia.

Mekanisme dataRantai Reg, Lap Petanel Reg, beli Pdg-1 Reg, beli2 Pdg-2 Reg, Olah UPI Reg, expor LPPMHP

1 Reg. NA

Petanel Lap. NS KL RHP

NA = NS = KT (ptn)2

Pedagang

NA1 + NS1 NA + NS NA + NS

KL KL

RHP RHP

NA1 + NS1 = KT (pdg)3

Pedagang

NA2 + NS2NA1 + NS1 NA1 + NS1

NA + NS NA + NSKL KL

RHP RHP

NA2 + NS2 = KT (pdg)4

Pengolah

NA3 + NS3NA2 + NS2 NA2 + NS2NA1 + NS1 NA1 + NS1


RHP RHP

NA3 + NS3 = KT (upi)5

LPPMHP

NA4 + NS4NA3 + NS3 NA3 + NS3NA2 + NS2 NA2 + NS2NA1 + NS1 NA1 + NS1


RHP RHP

Mekanisme logika dataRantai Reg, Lap Petanel Reg, beli Pdg-1 Reg, beli2 Pdg-2

1 Reg.

NA

Petanel Lap.NS

KL

FillRHP

NA + NS = KT (a)2.1

Pdg-1a

NA1.0 + NS1.0

KA + KTS NA + NS

KTL KL

0,5 RHP 0,5 RHP Pdg-2

NA1.0 + NS1.0 = KT (pdg a)

NA2 + NS2

NA = NS = KT(b) NA1 + NS12.2

Pdg-1b

NA1.1 + NS1.1 NA + NS

NA + NS NA + NS

KL

KL KL 0,5 RHP

RHP, 0,5 RHP, 0,5 3

Pdg-2

NA1.1 + NS1.1 = KT (pdg b)

NA + NS NA2 + NS2

KL NA1 + NS1

RHP, 0,5 NA + NS

KL

RHP, 0,5

PEDAGANG- 1

PEDAGANG-2

PENGEMAS

PENGECER

PENGUMPUL

PEDAGANG-1

PEDAGANG-2

PENGOLAH

PENGEMAS

PEMASAK

PEDAGANG- 1

PEDAGANG-2

PENGEMAS

PENGECER

PENGUMPUL

PEDAGANG-1

PEDAGANG-2

PENGOLAH

PENGEMAS

PEMASAK

PENGUMPUL

PEDAGANG-1

PEDAGANG-2

PENGOLAH

PENGEMAS

PEMASAK

PEMBUDIDAYA IKAN

PENGIMPOR IKAN

PENANGKAP IKAN

PRODUSEN PAKAN

PRODUSEN BENIH

PRODUSEN OBAT/PUPUK

????????

????????

????????

PENYANTAP IKAN

PENGEKSPOR IKAN

PERUBAH IKAN (non konsumsi)

TraceFish

ikankubiru progress

Business

secure data

fisheries businesses

application model

millions user

detailed data structure

traceable fish

survey base

distribution businesses