I to

SPECIALS FOR JUNE

YOU’RE IN LOVE, THE CITIES (3.parter)CHARLIE BROWN Mon..Tues.-Wed. NEWS & WEATHER

PASSWORD Monday, June 10 June 24, 25 and 26 Jan JohnsonAlan Ludden 7:30-8:00PM ¯ 9:00-10:00 pm Mon.-Fri.

Tuesday, 7:00 pm 7:45-8:00 am

DAYTI M E5:45- 6:00 AM6:00- 7:00 AM6:00- 7:45 AM6:00- 6:30 AM6:30- 7:00 AM7:00- 8:00 AM7:00- 8;00 AM7:45- 8:00 AM8:00- 9:00 AM8:00- 8~30 AMB=00- 9:30 AM8:30- 9:00 AM9:00-10:00 AM9:00- 9:30 AM9:30-I0:00 AM9:30-10:00 AM

10:00-10:30 AM10:00-10:30 AM10:00-10:30 AM10:30-11:00 AM10:30-11:30 AM10:30-11:00 AM11:00-11:25 AMt 1:25-11:30 AM11:00-11:30 AM11:30-11:45 AM11:30-12:00 N11:30-12:00 N11~45-12:00 N12:00-12:05 PM12:00-12:30 PM12:00-12:30 PM12:30- 2:00 PM2:00- 4:00 PM4:00- 4:30 PM

12:05-12:30 PM12:30- 1:00 PM12:30- 1:00 PM1:00- 1:30 PM

1:00- 1:30 PM1:30- 2:00 PM1:30- 2:00 P,M2:00- 2:25 PM2:25- 2:30 PM2:00- 3:30 PM3:30- 4:30 PM2:30- 3:00 PM3:00- 3:30 PM3:30- 4:00 PM4:00- 5:30 PM4:30- 5~00 PM4:30- 5:30 PM5:00- 5:30 PM

Farm News -- Man. thru Fri. (c)Summer Semester -- Sunday (�)Country Junction - Man, thru Fri. (�!Summer Semester - Saturday (c)Carl Tipton - Saturday (c)Eddie Hill Variety Show - Saturday (�)Tom & Jerry/Underdog -- SundayMorn. News: Weather-Man. thru Fri. (c)Captain Kangaroo -- Man. thru Frl. (c)Frankenstein - Saturday (�)Heaven’s Jubilee - Sunday (�)Herculolds -- Saturday (c)Mike Douglas Show - Man. thru FrL (c)5hazzan -- Saturday (c)Space Ghosts -- Saturday (c)Look Up and Live - Sunday (c)Andy of Mayberry-Mon. thru Fri.Moby Dick -- Mighty Mightor -- Sat. (c)Camera Three - Sunday (c)Dick Van Dyke - Man. thru Fri.Superman/Aquaman -- Saturday (c)Faith for Today - Sunday (c)Love of Life -- Man. thru FrL (�)Joe Bentl CB$ News -- Mob, thru Frl. (c)Pattern For Living -- SundaysSearch for Tomorrow - Man. thru Fri. (�)Popeye -- Saturday (�)Face the Nation - Sunday (c)The Guiding Light - Man. thru FrL (c)World at Noon - Man. thru Fri. (�)Lone Ranger -- Saturday (�)Challenge of Space -- Sunday (c)Hollywood Spedacular -- SundayNational Soccer League -- Sunday (�)Celebrity Game - Sunday (c)Singing Convention - Man. thru Fri. (�)As The World Turns -- Man. thru FrK (�)Road Runner -Saturdoy (�)Love Is a Many Splendored Thing --

Man. thru Frl.Jenny Quest - Saturday (c)Opportunity Line - SaturdayHouse Party - Man. thru Frl. (c)To Tell the Truth -- Man. thru Fri. (�)D. Edwards CSS News - Man. thru Fri. (�)Adventure Adion Movie - SaturdayDaktari -- Saturday (�)The Edge of Night - Man. thru Fri.The Secret Storm - Man. thru Fri, (�)Giliigan’s Island - Man. thru Frl.Big Show -- Man. thru Fri.Amateur Hour - Sunday (�)The Prisoner - Saturday (c)21st Century -- Sunday (c)

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LEADER.There must be a reason...VALUE!

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JUNE, 1968

Vol. ! 1, No. 6, June, 1968

M A G A Z I NOfficial Publication of the

TENNESSEE ELECTRICCOOPERATIVE ASSOCIATION

Executive. editorial and Idvertising offices:71 0 Spence Lane, P.O Box 7232

Nashville. Tenn. 3721 0J C. Hundley, Executive Manager

lest yeats i1966i 4 percent increase. Tbls to|lows the trend established tar ex-penses over ~e last several years.’"

And so. w~th ~er~fng expenses going up. per member, s~e 4 or 5 percente~N year, ~ow ~ave t~e e~ctric co-ops in T~nessee been able to continue serv-ices at or near--and ~ some c~e~ belew--the r~tes ~h~h were establish~ a~umber o~ years ~o?

Element m~ e~nt, d~kat~ Trustees ~d s~itled em p~oyees ~count fore~ ~is hog-tie-fine r~ord, but even ~is important factor will only go so ~ar.

T~e m~t importer ~swer in this ~old-the-Jine pr~lem has been ~e go~~er~t ~ you co-op meters in putting your e~fident, low-cost electricity toat mo~e ~d more ~.s in your ~omes and on your farmste~s This increaseduse of e~ect-rici~, whkh doubles co-op soles ~out every sev~ to ten yeats, is thereal ~swer as to why your e]ectrlc cogitative has been a~ is able to provideyou wi~ ~e best el~tr~ service to be fou~ ~yw~ere, ~ Qt the lewests~ cost.

To provide you this excel~nt servke, co-ops invest, on the ~ver~e, $~9 permember. ~t takes a ~ time to "amortize" that investment with ~eir very smal~marg~s ~ operative but, fortunately for millions o~ members throughout Ten-nessee and the natl,, electric co-ops me in business to provide o better way ofI~e ~rough electric service to many rather th~ a financial profit to a relatively~ew st~kholder-owners. This great, benef~iat way of doing business must never~ a~low~ to f~e from ~e Amer~c~ scene.

DOTS AND DATA . . . More thc~n .S6-bi||ion ~illowolthours gf electrical e~ergy.increase of 12 ~e~c~nt ~ver theprevious yea~ went i~to R~A-fi~ed rura~tr~ systems dur.~ f sca ye~ ~967 . . . Homes served with ~A~e~erated power~s~ more ~ tw~e the ~i~al average amour o~ electricity in ! ~7~ paidtess ~ haft the nofiona! averse fo~ ~t . . . Some 42 h~h ~hoo~ seniors4o-be~d t 1 ~t cha~ro~es com~ise the annual Youth Tour te Washington o.n June~-] 4. Thi~ is ~he fourth s~h trip conduct~ by Tennessee Et~tric Co.~perafiveiafion and s~nsored by ~a) etectfic co-ops f~r their Essay Contest winners.Eleven co~op~ are pa~tici~ti~ in ~i~ year’~ tour _ . ~ The Tennessee Val~ythorny ~eports that i~ wflJ ex~nd its gestating capacity by some 5~ between~ow a~ t974. A story on its new gig~t~ Cumb~[c~ Steam ~a~t ~ars~i~ ~ss~e, TVA’~ dams and steam p~ts attr~ted a record 12.238,~0h~ 1~7. br~ing the total numbe~ of v~sitors to ~gse ~nstot~otions ~ro~h the

~g U.S.A . . . The s~s~ fergyps, swi~d~s ~ "conhde~e" ~chsmes is i~ ful~hb~den’t be a victim. Ac~ord~ to ~he ~ter ~si~ess ~u~e~, ~e top ~n~chem~s ore: ] ) "bait~d~sw~ch," 2~ home imp~gveme.nt sw~ndle~, 3~ chin refe~-r~l ~ ptans, 4~ charily gyps, 5) phony c~it certificates, 6) ~sine~s o~F~,tu~ity~chg~es~ 7) d~ c~o~ation gouging, ~) v~timizi~ ~ ~eg, ?~ hea~

~ as s~ch--~e o.~e~ato~ c~ and ~s~a!ly g~ mo~ ~ ~re~ce. Ifun~a~n ~o you c~im~ to b~ an emptoy~e of ygur e~ec~r~ c~-op, h~e ~em~h~m~elv~ by ~if~on card. co-o~ un~f~m o~ car/trek ~a~ing c~o~~ symb~ A~ ~r~uJotioms to ~JJ new graduot~s]

CONTENTS

To The Point .................... 4Power-Water .................... 6Coop Section ................... 8Timely Topics ................... 10Uncle John’s ................... 11A Look ........................ 12Old Greets New Cumberland ....14Foods, Facts, Fashions ........... 16

STAFFJohn E. Stanford ...........EditorHarry Stone ...........

RURAL ELECTRIC CONSUMER PUBLICATIONS356 West Maple RoadBirmingham, Michigan

Phone: 313 - 647-6464 - 65POSTMASTER: In using Form 3579 please give our Keynumber ana mail to The Tennessee Magazine. Box 7232Nashville Term 3721 0.

THE TENNESSEE MAGAZINE is published rnonm, asan eaucationol and informational service to membersof rural electric cooperatives in Tennessee and in aehaltof the welfare of ~heir program. Second aass :~ostagepaid at Memohis. Tennessee Published monthly, at 3781Lama" Avenue. Memphis, Tennessee 38118. Subscriptiontrice: 75¢ per year for members and $1.00 per veo~for non- membbrs.

Printed and mailed DV Shea/Rustin, ~nc. ~.tlanto

ON THE COVER

There is no greater pleasure ~han sum-mer fun on one of Tennessee’s 24 GreatLakes of the South, as this group isenjoying on Norris Lake north ofKnoxville.

4 TLNNESSEE MAGAZINE

Co-op Members!

CASH BONUSGUARANTEE

If there are no claims paidunder this policy for expenseincurred during any one policyyear, the company will pay tothe insured a cash bonus ofnot less than 8% of the totalpremium paid for the policyyear for which tl~ bonus bo.comes payable. The cash bonuswill be computed at the end ofeach policy year, and if a bonushas been earned, it will be paidimmediately. Naturally, nobonus will be paid for any pal.icy year in which the policylapses. In the event a bonus ispaid for any one policy yeara.qd a claim is paid subse-quently for expense incurredduring said policy year, thenthe amount of the bonus willbe deducted from the amountof the claim.

NOW AVAILABLE... A HOSPITALIZATION PLAN THAT PAYS A CASHBONUS! A RETURN OF 8% OF YOUR PREMIUM EACH YEAR YOU DO NOT USEYOUR POLICY ... AND IT’S GUARANTEED!

HOSPITAL-SURGICALGUARANTEED CHECK A YEAR PLAN

A PLAN THAT PAYS YOU....TO STAY WELL!HOSPITAL ROOM ..................................................................................$14,600.(MAXIMUM)Pays up to 365 days for any one sickness or accident. You select theamount of room coverage desired from $10.00 to $40.00 per day.Covers expenses incurred for room, board, and general nursing carewhile confined in the hospital.

SURGERY SCHEDULE ............................................................................$600.(MAXIMUM)Surgery is expensive. Under this plan you may select the best schedulefor your needs. Three choices are available and the maximum schedulepays up to $600.00. Benefits according to fee schedule in policy.

EFFECTIVE DATESAccidents--Noon date policyissued.Sickness-- 15 days q exceptsickness resulting in a surgicaloperation, and specified chronicdiseases, six months.Maternityw 10 months.

AGESThis new plan is issued to men,women and childrennages0 thru 64.

OTHER BENEFITS

MATERNITYREGISTERED NURSEAMBULANCEFIRST AID EXPENSE

GUARANTEED RENEWABLEPlan is guaranteed renewable to age 65.Company cannot cancel policy. Premiumsmay be changed, but only if all premiumsare changed on this policy form in thestate in which you reside.

LOOK- PAYSSURGICAL DRESSINGHYPODERMICS for pain reliefPLASTER CASTS & SPLINTSSURGICAL TRAYS

¯ BLOOD TRANSFUSIONHYDRO-TH ERAPYIRON LUNGBASAL METABOLISMPYELOGRAMSENCEPHALOGRAMCYSTOSCOPIC ROOM

ENTIRE COSTI.ENTIRE �os~:"ENTIRE COSTENTIRE COSTEHTIRE COSTENTIRE COSTENTIRE COSTENTIRE COSTENTIRE COSTENTIRE COSTENTIRE COSTENTIRE COST

ALSO PAYS BENEFITS FOR ....¯ ANESTHESIA ¯ X-RAYS¯ MEDICINES ¯ OPERATING ROOM¯ OXYGEN ¯ LABORATORY SERVICE¯ CHEMO-THERAPY¯ IRRADIATION THERAPY

,NOT TO INCLUDE COST OF BLOOD

BENEFITS ARE PAYABLE ONEXISTING HEALTH CONDITIONSTHIS NEW PLAN PROVIDES LIBERAL BENEFITS ANDIS GUARANTEED RENEWABLE. YES, BENEFITS AREPAYABLE ON EXISTING HEALTH CONDITIONS AFTER

SIX MONTHS. YOU DO NOT HAVE TO BE IN PERFECT

HEALTH TO QUALIFY FOR THIS PLAN mAND IT’S ISSUED ON AN INDIVIDUAL OR FAMILY BASIS.

Union Bankers Ins. Co.Mail Today to:

P.O. Box 8685Nashville, Tenn. 37211

NAME

ADDRESS

CITY

OCCUPATION

STATE,

AGE

JUNE, ~968

Power-Water Mixture HelpsProvide Economic Solution

By Clarence Redmon,Electrification Advisor

Caney Fork Electric Co-op

The owner of a business onceremarked that he operates on anon-profit basis, not because hewants to but because that’s theway his profit-and-loss statementturns out.

Rural electric co-ops also oper-ate on a non-profit basis, but forthe different reason that this isa part of their organizational andoperational plans. They exist to beof service to many members rath-er than to be a source of profitto a relatively few stock holders.

The problem facing many elec-tric co-ops, however, is that ofkeeping revenues up to the pointof breaking even ratherthan hold-ing down the margins of opera-tion.

There is little doubt that one ofthe prime reasons that this is trueis because almost every electriccooperative, regardless of itsother efficiencies of operation, isfaced with the problem of "deadservices." That is the term ap-plied to any electric service runby a co-op to homes, factories orany other ultimate consumerwhich is not being used. Most"dead services", however, arefound at homes which have beenabandoned either temporarily orp ermanently. And, all other thingsbeing equal, it costs a co-op asmuch money to extend its elec-trical service to a home whichlater becomes a "dead service"providing absolutely no revenuesto the co-op as it does to extendelectrical services to a home whichis a good and constant user ofelectricity at prevailing co-oprates.

Every co-op knows that it hasto live with some"dead services",but too many of them can makeany power distributor break outin a financial sweat.

A few years back, the ~deadservices" on the Caney Fork Elec-tric Co-op’ s lines reached the near-alarming total of 1,300 such non-productive installations extendedbut not used. That representedapproximately 10% of all of ourservices.

Here is sales office for lots in Four Seasons recreational complex near Smithville.More than one-fourth of 800 lots have been sold. Riding stable is underway shortdistance from this site. Caney Fork is power supplier and there is water underpressure for entire area.

Filling that 10% void offeredCaney Fork, as it has other co-ops in similar situations, oneofitsgreatest challenges to date. Notmuch of the gap could be pluggedby re-populating those emptyhouses because many were nolonger very desirable as places tolive. Rate increases are seldompopular, either to the co-op or toits members. The obvious answerfor Caney Fork was to place, ortohelp place, new sources of poweruse on the co-op’s line, whetherthey be industries or people--or,preferably, both.

Several things became moreclear than ever before at our co-op.Just as Caney Fork came intobeing through the efforts ofpeopleand groups working together tofill an area electrical need somethree decades ago, so it becameapparent that our co-op must in-tensify its cooperative efforts withother groups and individuals toupgrade the economic status ofour area, knowing that a portionof such progress would accrue tothe benefit of Caney Fork. A sec-ond major recognition was giventhe fact that to attract either in-dustry or people, there must bean availability and an adequatesupply of both electricity andwater under pressure.

The fi~st essential has neverposed a problem. As can mostelectric co-ops in Tennessee,Caney Fork canprovide just aboutany amount of electricity at anyplace with reasonable notice oftime.

The water under pressure prob-lem is gradually working itself outand it can be said with pride thatin the basic 4-county area servedelectrically by Caney Fork, tenwater districts have been placedin service during the past severalyears and another has been ap-proved for a loan by a Federalagency in Washington. In allmodesty it can be said that CaneyFork personnel have devotedmany hours of work toward theattainment of these water sy~terns, and toward the attractionof industries and people to usethis water--and the co-op’s elec-tricity.

These efforts are bearing econ-omic fruit. Here are some exampl-es:

- A-nbn-profit touris~ promotionorganization named CumberlandMountain Wonderland Associa-tion has been formed to promotea 12-county tourist and vacationarea containing 28 major pointsof interest. This area containsthe four principal counties ~erv~dE

TENNESSEE ~’.aAG AZI

by (?a~:~ey Fork. Tourism--the in-dustr)~ without a smokestack--isdefirdtely on the increase intothisarea as are such facilities as mo-tels and restaurants to serve thesevisitors to our state and area.

¯ The old cityofCampaign, Ten-nessee is being rebuilt (homes,churches etc.) with two new in-dustries providing the economicbackground. One is the WarrenShirt Company employing be-tween 200 and 300 persons. Theother is the Tennessee MetalFabricating Company whosesmall but growing employmentalready is providing an annualpayroll of $110,000.

¯ Other new industries are rap-idly appearing on our area scene.The largest under constructionis the $12-million Carrier Corpora-tion plant at Morrison, which willemploy 1,200 persons. This airconditioning manufacturer willhave twelve acres under one roof.

Still another new company, lo-cated six miles north of McMinn-ville, is the Smith Machine andTool Company.

¯ To accommodate this new in-flux of industry into the area, 60new homes already are underwayand many more will follow.¯ In addition to water under

pressure mentioned earlier, waterfor a different purpose is also amajor consideration for still an-other"industry" growing byleapsand bounds in the Caney Forkarea. This would be the establish-ment of "recreation complexes"on beautiful Center Hill Lake justa few miles from Smithville.

This is part of Center Hill Lake shoreline which soon will be covered with sand toprovide beach area at Four Seasons. A 100-slip marina will be located in cove atleft of picture.

The largest and most elaborateof these under constructionis FourSeasons which is being establish-ed on a 600-acre peninsula withfive miles of shoreline on thelake.Four Seasons already is makingavailable 800 .building lots forpermanent recreational or year-round homes (one fourth of whichalready are sold) and will con-struct an 80-plus roommainlodge_for tourists, complete with restau-rant, lounge, indoor swimmingpool, indoor ice skating rink, andrecreation rooms. The Four Sea-sons complex also will include agolf course, lighted tennis courts,

scenic horseback riding trails. Achairlift will be available to tran~port residents and visitors fromthe living to the beach and boatareas.

All building lots at Four Seasonsare on paved roads with waterunder pressure. Electricity, sup-plied by Caney Fork Electric. willbe run through above ground wir-ing. Lots, all at least 15,000square feet in size, range in pricefrom $1,800 upwards. Presidentof the company developing themulti-million-dollar installation isAaron Durham, Executive VicePresident of the First National

a 100-slip covered marina, anout-~ -- Bank in Smithville, which is grow-door amphitheater, and a riding ing with the area of which it isstable complete with six miles of

Here is portion of golf course under construction at Four Seasons. Permanent homeswill line the course. All homes must contain at least 650 square feet on mainfloor

an important factor.A second "recreation complex"

also under way on Center HillLake, five miles northeast ofSmithville, is Holiday Haven. Thisis a 300-lot development with lotsranging from $995 to $6,000. Holi-day Haven ~11 include virtuallyall outdoor recreational facilitiesmentioned earlier except golf.

Caney Fork Electric is happy tobe a part of the program which ishelping to bring a better way oflife to the residents of its areawhile at the same time providinga wonderful place to visit for thoseliving outside our area. And theco-op, which will electrically serveall of the developments mentionedabove, has learned that it is vir-tually impossible to help youraeighbors without helping your-self.

But that’ s nothing new. That’swhat cooperatives are all about.

N E W- F A S I-.H O.~O/ZD~AI

FOR BETTERLIVING W!THRURALELECTRICPOWER

MESS AND BOTHER ARE OUT-OF-DATEwith a FROST-FREE REFRIGERATOR

If your family has special talents for spilling water on a clean kitchenfloor, you’re in for a real treat when you see the new frost-free refriger-ato rs.No more mess and bother because de-frosting is a thing of the past.The new frost-free models operate uninterrupted 365 days a year. That’sas it should be!For extra convenience, consider getting a combination freezer-refriger-ator. You’ll have plenty of room to store extra meats and vegetables. It’llsave you needless shopping trips. Saves money, too, because you canfreeze vegetables from your own garden. Your freezer compartment willkeep ’era garden-fresh for months. Yet all the convenience of a frost-freerefrigerator costs only pennies a day, thanks to low-cost rural electricpower.

Tennessee’s Rural Electric Cooperatives

8 TENNESSE£ MAGAZINE

Have you noticed the colorfulpillowcases on the market thisspring? They’re so pretty theyshould be used for more than justcovering your pillow. Why not whipout your electric sewing machineand make an easy-to-care-for night-gown? It takes less than an hourfrom pillowcase to nighty.

Here’s how it’s done. Keep theclosed end at the top and the readymade hem at the bottom. Starting4 inches in on both sides, cut offthe corners as though you werecutting two even-sided triangles,but curve the cut inwards. That’sfnr the armholes.

Carve off the rest of the top,curving in to 1 inch deep at thecenter. That’s the neckline. Bindraw edges with seam binding. Takethe pie-shaped pieces cut out ofthe corners, open them, and sewseam binding or other trim aroundall edges. Stitch the pieces to theedges of the neck opening for wideshoulder straps.

An easy-care pillowcase givesyou an easy-care nighty.

And don’t be stingy with yournew-found sleepwear--make a cou-ple for gifts. They’ll bring pleasantdreams to the wearer.

Instant FreshenerA small detergent dispenser

filled with fabric softener andstored in the kitchen cupboardmakes it easy to rub a few dropson your hands to deodorize themafter working with onions, fishor clorox.

Paste SmoothAn electric mixer will remove

lumps from wall paper paste.Stitch Holder

You can use the wire holderwhich safety pins come on as astitch holder when you’re knit-ting.

Make A MatA heavy piece of cardboard, or

even a magazine, covered withaluminum foil makes a practicaland attractive mat for hot dishes.

Garden ’Bookmark’Plant radish seed with any

slow-sprouting seed such as car-rots, parsnips, beets, squash orcucumbers. The radishes will beup in a few days and your rowsor hills are clearly marked forweeding.

Cleanliness,To-GoWhen sending lunches to the

field, include a damp wash-clothin a plastic bag. Not only will itclean hands and faces; it’s a wel_come cooler on a warm day.

Rust-Proof FurnitureYou can use paste-wax on the

metal parts of kitchen tables andchairs to prevent formation ofrust. If any spots have alreadyappeared, remove them with finesand paper or steel wool and thenwax.

Real Get-Well CardsSaved-up greeting cards, blunt-

end scissors, paste and a scrap-book will keep a sick child con-tented for hours. This works wellon rainy days for well ones withnothing to do, too.

Colder StillAs an ice pack, aluminum foil

holds cold even longer than regu-lar ice bags.

JUNE, 1968 9

HERD BULLS ON PASTUREMAY NEED GRAIN

Cattlemen interested in a higher calf crop percentageshourd consider extra nutrients in the form of grain for thebull in the cow herd on pastures, says John N. Williams,University of Tennessee Extension assistant animal husband-man.

"Cattlemen will need to make their decision of whether ornot to feed grain based on the age and condition of the bulland the condition of the pasture," he continues. "Young,growing bulls and thin mature bulls should receive concen-trates. Mature bulls in good condition on poor pastures andbulls with their limit of cows may need concentrates on goodpastures."

It is not advisable to wait until the pasture or bull conditionchanges to a great extent before taking action, he adds.Observations of all conditions (age, condition and activityof the bull, pasture and weather conditions) will assist inmaking the decision. The bull which is too fat should beobserved and steps taken to insure that he does not losecondition too rapidly.

A bull should get about one-half of one percent of hisbody weight in grain, containingone to two pounds of proteinsupplement. A 1,600 pound bull may receive about eightpounds of concentrates per day including about one andone-half pounds of protein supplement.

WILT HAY-CROP SILAGE

Wilt high moisture hay-crop silage made from spring cropsand you can save 10 to 15 percent more feed per acre thanfrom direct-cut, high moisture silage.

"You don’t need a preservative with wilted silage," pointsout Joe D. Burns, University of Tennessee Extension associateagronomist. "A moisture content of 60 to 70 percent willmake good, well-preserved w.ilted silage with a pleasantodor."

U-T experiments show that cattle eat more silage as thewater content goes down and the silage is drier as comparedto high moisture direct-cut silage.

"If a small handful of the wilted crop can be twisted with-out any juice running out, but glistens and is moist to thetouch, then the moisture content is around 65 to 70 percentand is ready to chop," explains Burns.

In dry weather, the crop will wilt in just an hour or two,he adds. In humid weather~ it may take five or six hours. Ahay conditioner will shorten the time needed to wilt a crop.

You can help insure high quality silage by making the firstcutting of alfalfa in the bud state/before bloom)~ says Burns.Cut small grains in the boot to early milk stage. The cloversshould be cut in the early to half-bloom stage and orchard-grass in the boot to early bloom stage.

10

FIELD DAYS SCHEDULED

Dates for the 1968 University of Tennessee Field days havebeen set, announces John A. Ewing, Director of U-T Agricul-tural Experiment Station.

The cotton production field day will be held Wednesday,June 26, at the West Tennessee Experiment Station in Jack-son.

July 19 will be the date for a crops and livestock day atthe Highland Rim Experiment Station at Springfield.

Dairy forages will be discussed at the Dairy ExperimentStation at Lewisburg on Thursday, August 1.

Crops and livestock will be covered also at the TobaccoExperiment Station at Greeneville on Tuesday, August 6.

The Milan Field Station at Milan will host the soybeandiscussion on September 17.

Livestock will again be discussed at the Ames Plantationon October 23. This date has been changed from an earlierdate of October 9.

PLAN FOR FIRES NOW

Everybody takes a new lease on life when spring rollsaround. And that lease on life--for you and your family-will be more certain if you have planned and practiced afamily fire drill.

"This is another kind of spring Clean-Up action--cleaningup any misunderstandings about what to do if fire shouldstrike your home," says Houston Luttrell, University of Ten-nessee Extension agricultural engineer. "National Fire Pro-tection Association records show that more than eight ofevery ten lives taken by home fires might have been savedif people had planned and rehearsed ways to escape."

Plan and practice today--for a safer tomorrow, Luttrellemphasizes.

Here are some pointers to help you plan:*Carefully figure out at least two routes to the outside

from every room in the house, especially bedrooms. Allowfor blocking of stairways or halls by fire.

*Particularly for fires at night, remember that closed bed-room doors will hold back flame and smoke and will allowextra time for escape or rescue.

*For upper floor escape, use any available porch or garageroof, ladders or trees as ways down to safety. Be sure exitwindows work easily, and that they arelow and large enoughto get through.

*Pick an outside assembly point where the family wiltmeet for a "roll-call", and be sure everyone knows the rule,"once out -stay out."

YKnow how to call the fire department, by street box orneighbor’s phone, and do this as soon as the house is clearof people.

*Plan who will look out for infants and the infirm, and how.Once your plans are made, urges the engineer, it’s impor-

rant for all the family including children to rehearse itcarefully and regularly.

TENNESSEE MAGAZINE

Nell Eugen Price, Age 1 4Tracy City, Term 37387Sequachee Valley Co-op

Reginald Hayre, Age 14840 Bowen CircleMemphis, TennesseePickwick Electric Cooperative

~ ~ ~J Robert J amerson, Age 13~_~’"~"~ Route 1, Box 288A

~ ~’-"~""-,.-- Collierville, Tenn.381 07_ Chickasaw Elec. Co-op.

,~-~ ~ ~, ~ ~ ~}

Billy Warren Ta~ [or~., . i ~ Lincoln Cour~

~ackson, Tenn.Soulhwest Tenn. Elec. M~mb Corp.

Jim Webb, Age 16RI. 2, Hohenwald, Tenn.Meriwether Lewis Elec. Co-op.

Steve HammontreeAge 15, Route 2Greenback, Tenn.Fort Loudoun Elec.Co-ol:

Kenneth Edwards, Age 15Rt. 2, Springfield, Tenn. 37172Cumberland Elec. Memb. Corp.

JUNE., !968 11

BERNARD SHAW once said--"America is the greatest nationof half-baked people on the face ofthe earth."

Someone else said--"I wouldrather be able to appreciate thethings I cannot have, than toh ave things I cannot appreciate."

Each of these statements de-serves serious thought today.

We have the highest employ-ment ever in the U.S.--75 million--the highest wages evermyetthewhole emphasis today seems tobeon the few percent who are unem-ployed, most of whom don’t wantto work anyway.

We have a poverty program tohelp the unskilled, the untrained,the uneducated--then we raiseminimum wages, set maximumhours, specify working conditionsin such a manner that you can’tafford to hire the ones who mostneed your help. The braceros andthose who want to work we won’tallow to enter the country.

We don’t allow children to work--so we have a delinquent genera-tion--we made it so.

At Davis Memorial Goodwill In-dustries in Washington, D.C., an.increase in the minimum wageled to the layoff of 38 handicap-ped workers. Even a charitableoutfit, if it wants to stay alive tohelp anyone, has to keep its outgoin line with income.

We have a boom--the greatestperiod of prosperity ever--exceptfor farmers, but we’re spendingmoney at the national level toprime the pump. We insist onhav-ing some inflation--fooling peopleinto thinking they are prosperous,destroying the equities of theelderly who saved for their olddays. Inflation is the curse of allthe developing nations we are try-ing to help. Yet we insist on ithere. Let me read you aquote andI dare you to tell me who said it."If the nation is living within itsincome its credit is good. If insome crisis it lives beyond itsincome for a year or two it canusually borrow temporarily onreasonable terms. But if, like thespendthrift, it throws discretiontothe winds, is willing to make nosacrifice at all in spending, ex-tends its taxing up to the limitof the people’s power to pay, andcontinues to pile up deficits, it ison the road to bankruptcy." Thatstatement was made by FranklinDelano Roosevelt. Today theWhite House approves of wage in-creases but frowns on increasesin costs of products made byhigh-er wages.

by J. K. STERNPresident, AMERICAN INSTITUTE

OF COOPERATION

We tolerate strikes that tie upour national economy as bad asany Communist effort could.

We’ve spent the next severalyears’ earning power already forcars, TV sets, and luxuries thatwon’t last that long. I read anotice recently that one mail orderfirm has more than $2½ billion inaccounts receivable.

Each year we get new TV showsfor the season after a super build-up. Most now not only have sightand sound, but they smell. Veryfew are wholesome and inspiring--many are violent, vulgar, im-moral, emphasizing the worst ofhuman nature.

In 1903--Teddy Roosevelt--ina Labor Day Address said--"Noman needs sympathy because behas to work. Far and away thebest prize that life offers is thechance to workhard at work worthdoing." What is the Governmentattitude toward work today? Turnon your TV and you hear:

Did you get yourunemploymentcheck?

Are your Social Security checksreaching you?

Are you receiving Medicarebenefits you are entitled to?

Now I am not opposed to anyof these programs, but I am con-cerned about the emphasis theyreceive.

Just once I’d like to hear thePresident of the United Statessay on a nation-wide telecast thathard work, thrift, sacrifice, dis-cipline, respect for others, and abelief in our Creator helped makethis nation great.

We’re so concerned about rightstoday--and not much abou{ re-sponsibilities. The same Govern-ment asks you to repeal right-to-work laws. During the transporta-tion strike in New York City, theleader of the strike on TV tore upa Court Order and ridiculed thejudge. What was done about it?

It used to be that when youwanted something, you work ed toearn it. Now you stage a riot toget it given to you at someoneelse’s expense.

"If your father or grandfatherhas lost his job, he took whateverwork he could get, and he went(probably walked miles) to wherethere was work--any honest work--being done. Now hordes of re-lief ’clients’ refuse a job unless itis to their liking, and they demandthe job be brought tothem intheircommunity.

"This nation was built by im-migrants (beginning in the 1600’sand earlier) who struggled herefor opportunity, and would havescorned the false idea of ’some-thing for nothing.’ Now it seemsto be an almost universal (and all-too-often the only) ambition. Itused to take a lifetime of gruellingwork and scrimping for a familyor a country to earn a little sur-plus, a taste of security. Now mobsof stupid ~students’ and whole’emerging nations’ demand theybe given it, out of your earningsand with no effort on their part."

We oppose raising local taxesbut we accept increasing Federaltaxes, only a part of which canever come back, and with it maycome Government control of ourinstitutions.

We change our laws to protectthe criminal. We handicap our lawenforcement people. When an of-ficer shoots a ~hief robbing a store

we howl about the shootingstead of praising the officer fordoing his duty.

We tolerate hate mongers whowould destroy the one nation onearth that is trying to help all theothers find peace and pros~

We permit the same anti-Ame,ci-cans to destroy property worthmillions of dollars andtaxthegoodcitizens to repair the damage.

Unruly students and a revoltagainst discipline are makingdifficult to hire school teache~.

This nation is great beca.(~,~ ithas hybrid vigor--it is made upminorities who worked and savedto pull themselves up the economicand social ladder’.

(Continued o~ Page 20)

! 2 TENNESSEE MAGAZINe::

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An A-building Steam Plant Helps Open IndustrialEves Of A Small, Sleepy River Town As,

The Old Greets The NewOn The CumberlandBy John Stanford

Here is practically all of business area of Cumberland City, Tennessee. Withinand outside its 200 incorporated acres are unlimited potential for both residentialand industrial growth. Town is served by Cumberland Electric Membership Corpora-tion.

Just one mile west of Cumberland City, work was begun in March on the giganticCumberland Steam Plant. Area shown here is where water wilt be taken from theCumberland River to cool condensers. Delta Queen note smoke from whistle)and portion of TVA construction v, orkers on iob exchange greetings.

Cumberland City Tennessee, aneasy-going, lazy little CumberlandRiver town nestled in the south-east corner of Stewart County,might be said to have half asmany years in its age as it haspeople within its corporate limits.Established in 1812 as a portand trading post and now 156years old, Cumberland City, onceknown as Bowling Green, mightbe able to count 312 residents(twice its age) on a clear day andwith everybody at home.

Cumberland City was not al-ways quite this small. As farbackas 1913 it had a population ofbetween 400 and 500 persons but,as one of the retired senior citi-zens expressed it: "Not many ofour young people stay aroundvery long after they get neargrown. There’s not much either inemployment or entertainment tomake them want to stay here."

As far as it goes, this statementis brim full of truth. The corporatelimits of Cumberland City containonly 200 acres and the tax rollsassess all properties--personaland business--at only $100,000.This sum is taxed at the rate of75-cents per hundred. Not manycivic improvements are possiblewith this small tax collection and,in the past, not many have beendeemed needed or necessary bythe good folks who populate Cum-berland City.

But the past is prologue. Thepresent is taking on some aspectswhich are turning the wheels ofthought among the leaders ofCumberland City. And the futurejust might require this quiet littletown to take some actions whichmost of its residents would neverhave envisioned lust a few yearsago.

WhaL has happened?Just one mile west of Cumber-

la,~d City, work is well under wayon the largest (measured in elec-trical output)coal-fired power gen-erating station in the enLi~’e Ten~

nessee Valley Authority system.(It well may. be the largest_ single

14 TENNESSEE MA

At almost every turn rVA’s heavy equipment operators are busy with excavationandgrading work. Some two-million cubic yards of earth must be excavated beforeplant is completed.

One of key figures in Cumberland City’sstated intention to pull itself up by itsown bootstraps is Mayor RyanExecutive Vice President of .the town’sonly bank. Holley expresses views ofmost residents when he says, ~We’retickled to death to have the new steamplant at Cumberland City."

installation of its kind in the Unit-ed States, or even the world, whenplaced in service in 1972.)

This newest addition to TVA’schain of power generating stationsis, appropriately enough, namedCumberland Steam Plant. Its1,100-acre reservation fronts onthe river whose name it bears.

When completed, the Cumber-land Steam Plant will have anenormous installed capacity of2,600,000 kilowatts. (By compari-son. eleven other TVA steamplants hay e a total installed capa-city of 13,927,885 kilowatts for anaverage perplant electrical outputof about one-half that of Cumber-land. TVA’s 29 hydro plants haveinstalled capacity of 3,035,260kilowatts for an average outputperplant amounting to about 4~o ofCumberland’s potential.) (Note:These figures are per plant elec-trical outputs and are the aver-ages of all plants in each of thetwo categories--steam andhydro.Cumberland’s total output of2,600,000 kilowatts will be ac-complished with two generatingunits. Other TVA plants rangefrom a single unit all the way to10 units.)

Everything about CumberlandSteam Plant tak es on giganitc pro-portions. Two million cubic yardsof earth will have to be excavat-ed in construction of the plant.The plant will require between150,000 and 175,000 cubic yardsof concrete and between 30,000and 35.000tons of structural steel.More than 20 girders, each 140feet long, 20 feet deep and weigh-

ing up to 175 tons will be usedin from-the-top support of the twogiant generating units. The twosmoke stacks will each be 1,000feet in height, possibly higher,and approximately 75 feet in dia-meter at their bases.

Together, the two generatingunits will burn 1,000 tons of coalper hour. The coal, most of whichwill come from Kentucky, willbe brought in by river barge. Toassure a continuing supply, morethan one million tons will be stor-ed on the grounds.

Since all steam plants requirean abundance of water for theiroperations, Cumberland selecteda choice spot on the CumberlandRiver in order to satisfy its enor-mous needs. The plants will re-quire 1,980,000 gallons of waterper minute from the river inorderto cool the condenser units forthe two generators. (This is not awater loss to the river. The rawriver water is drawn in at onelocation and pumped throughtubes to condense the steam as

(Continued on Page 20)

Here is an artist’s conception of the Cumberland Steam Plant when completed.Coa will be rece:vecl from river bargeal right center. Smoke stacks will be morethan 1.000 feet high. Generators will be housed in main building to left andback of stacks.

JUNE, 1968 15

Make SummerMealtime Power Patio Time

Kendal Moore has charge of the cooking on his patio while Miss Carmen Beaver,Mrs. France Moore and Mr. Robert Parks help by giving instructions. The Mooreslive on the Jackson highway near Brownsville.

The patio at the Pat Mann’s home in Brownsville is enioyed by all members of thefamily. Pat does the cooking for the family. Left to right Pat, Tanner, Ann, Eliza-beth and John.

ByCarmen Beaver, Home Economist,

Southwest Tenn. EMC

Summer meals should be cool,relaxing occasions for the entirefamily. Plan for total outdoor liv-ing this summer and free Momfrom the kitchen. Only electricpower brings comfort, beauty,safety and convenience of outdoorliving. Family meals or entertain-ing guests is fun even for thecook when electric power does thework.

One of the newer appliances forpatio living and possibly one ofthe more versatile is the electricgrill. Food has a charcoal flavorwithout the bother and mess ofbuilding a fire. Plug in the grill,set the thermostat for the desiredtemperature and the "fire" willbe ready when you are. The therm-ostat insures a constant, eventemperature throughout the cook-ing period to insure that foodscook evenly without burned spots.Finished cooking, turn off thethermostat, unplug, and storewhen cool: no ashes to clean up,coals or fluid to store. Enjoy char-coal flavor grilled foods year roundby using the grill under the ven~ahood.

Going one better yet is the newportable electric kitchen whichcomes in both the cart model,which is truly portable, and thepost model, to be installed on apermanent fixture on the patiowith under These

mode~’n

! 6 TENt

w()~k and steam out of surnmern~eaJ preparation. The hood re-flects heat from the ceramic bri-q~ets permitting even cooking on¯ all sides without turning.

Other points of convenience in-clude the following: (1) the elec-tric portable kitchen is self-clean-ing; (2) the briquets may bereused and shouldlast atleastoneentire season; and (3) the entireconstruction, including thermo-stat, is completely weatherproof,so no need for a storage area evenin winter.

The electric skillet or saucepanis so practical for preparing a deli-cious one dish meal to be servedwith a salad, or a vegetable toaccompany meat from the grill.Perhaps you will relax with a coolconcoction from the blender whilechickens or a roast barbecue inthe portable electric rotisserie. Afreezer of ice cream from the elec-tric ice cream freezer will be anexcellent finishing touch .to thepatio party or a refreshing treatafter the heat of a summer day.

Youngsters, oldsters, and eventeenagers enjoy a sandwich grilledso easily in the toaster oven orthe grill-waffle iron. Getting ideasfor entertaining the younger set?

Breakfast becomes a real treatwhen there are waffles on thepatio. How easy to entertain witha brunch when there are electrichelpers like the waffle iron andcoffeemaker to do the work.

Other small appliances that canbecome valuable additions to thepatio are: the electric can opener,electric carving knife, electric icecrusher, and a warmer tray.

Proper lighting on your totalelectric patio extends ~’daylight"to any hour you choose. On themarket today are a variety ofeconomical and attractive outdoorfixtures for patio and landscape.Decorative lighting of flower beds,trees, and shrubs gives a charm-ing setting for family activitiesand informal entertaining. Light-ing adds extra hours for fun andoutdoor living long after the sungoes down.

What about these cool nightswe have at such unexpectedtimes? Elecf~ric infrared patioheaters add a new dimension topatio pleasure by providing a com-fortable shirtsleeve temperature.

For complete comfort on yourpatio let the electric insect trapfree you and your family from thediscomfort of hungry mosquitoesand the nuisance of inquisitiveflies and bugs.

JUNE, 1968

¯~:~;~-~:~:~:~:~:~;~:~:~:~-~:~-~;~:~:~.~:~:g~:~:~’:~-~:~:~:°:~:~:~4.-~-~:~-~:~;~;~:~:~

Green Bean Casserole in Electric Saucepan ,~.~

Melt 2 tablespoons butter or margarine in electric saucepan (300~)Add I/2 cup minced onion and brownAdd 1 No. 300 jl lb.) can drained green beans and 1 can (10-1/2 oz.) cream of

mushroom soupSalt and pepper to taste.Mix well, cover and let simmer 10-15 minutes.Top with canned French fried onion rings, open vents for another 5-10 minutesor serve with French fried onion rings (frozen or canned may be heated in electrictoaster oven) as side dish with grilled meats. 4-6 servings.

Variations:Add 1/3 cup diced almonds with soup.English peas may be substituted for green beans.For an Italian flavor, brown with onion, 1/2 teaspoon oregano, 1/2cup diced celery, and 1 small clove garlic diced.

Use Electric Blender for Pink Pineapple Cream

2 tablespoons lemon juice1/4 hot maraschino cherry juice2 envelopes (2 tablespoons) unflavored gelatin1-8 oz. can crushed pineapple1/4 cup sugar1/2 cup whipping cream12 maraschino cherriesCrushed ice

Put lemon juice, hot cherry juice and gelatin in Blender container; cover andblend on Speed 1 or low to dissolve gelatin (about 1 minute). Add pineapple(with juice) and sugar; cover container and blend on Speed 5 or medium untilsmooth. Add cream and cherries, then fill container to 4-cup mark with crushedice; cover and blend on Speed 7 or high until all ice is dissolved. Let set one min-ute~ spoon into sherbert glasses and garnish with whole maraschino cherries or aprepared graham cracker crust. 8 servings.

At-Home Powdered Sugar

Put about 1/2-1 cup granulated sugar in standard Mason jar and screw on cuttingassembly. Run on speed 7 (or high) until pulverized.

Never Fail Barbecue Sauce

1 pint Wesson oil 1/2 small box Paprika1 pint vinegar Red pepper to taste1/2 lb. margarine Black pepper to taste6 lemons, juiced Salt to taste

Melt margarine in saucepan and add remaining ingredients, stirring constantly.Heat sauce almost to boiling point, stirring frequently. Let stand for 15 minutesbefore using. Use for basting poultry, pork or beef. Sauce may be stored in tight-ly closed jar in refrigerator one week or in freezer indefinitely.

Your existing patio can becomea much used electric patio, and ifyou are b~ilding a new home, besure to include this bonus for funand happiness. Plan ample wiringof the right size to provide powerfor infrared heat to insure com-fortable outdoor lixqng earlyin ~he

spring and late into the fall, powerfor lighting to extend outdoor liv-ing into any hour, and power forthe electric grill that cooks foodto the ~°just rightness" you desire.Outdoor outlets provide ibr plug-ing in portable appliances andother entertaining equipment.

17

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19

A Look(Continued [rom Page 12)

The AoI.C. published anewbook--Great American Cooperators.The 101 men described in thatbook, their wives and families,made great sacrifices to build andencourage the institutions thatserve today’s generation.

They didn’t figure the worldowed them a living--they earnedtheir way--and much of it wastough going.

How much of that spirit is left?Miles Standish commanded that

he who didn’t work wouldn’t eat.Perhaps a return to that philoso-phy might be good for all of us.

Furthermore, our em0hasis onmaterial gain has become an idolat whose feet most of us worship.

We tell people today that if theirincome is under $3,000, they are inthe poverty class--and somethingmust be done about it.

Forty years ago I was ActingCounty Agent in a Pennsylvaniacounty. I have never worked withhappier, more contented people inmy life. They hunted and fished,they went to ball games, they en-joyed community fairs, they farm-ed--they didn’t handle muchmoney but they were happier thanmost people today with manytimes their incomes. They lived agood life--wh at’s wrong with th at?

Your college specialists empha-size efficiency. What has the fan-tastic efficiency of broiler produc-ers brought the broiler grower?I’m not belittling efficiency; but ifan effective marketing programdoesn’t parallel it, the producerends up with bigger investments,bigger risks, smaller profits andman)" now who have survived aremerely hired men working forsomeone else.

Farmers are a minority--youdon’t have many friends in Con-gress today who understand yourproblems and you’ll have less to-morrow.

For the first time since theFederal Reserve Board was estab-lished there is no agriculturalrepresentative on it.

The President of the UnitedStates only a year ago told con-sumers that food prices were toohigh--suggested to consumersthat they buy cheaper cuts ofmeat, and ordered part of theArmed Services to use filled milkand oleo instead of whole milk andbutter. This in spite of the factthat consumers spend a smallerproportion of their income for foodthan ever befo~’e in history.

Nearly all of the ice cream madeby the large companies during thepast year was made from imported

fat--it didn’t come from U.S. dairyherds.

It’s long past time when weshould close ranks, stop compet-ing with each other, agree onwhere we want to go--and allpull in the same direction. Severalmonths ago the home paper in mycommunity asked me to write anarticle about dairy, cooperatives.When I started counting, I foundsix different cooperatives pickingup milk from my neighbors--why?Is there an economic need forthatmanv?

A~erican Agriculture is theenvy of the world. It is a productof the educational and researchefforts of our Land-Grant colleges,the county agent, the ag teacher,the state and federal Departmentsof Agriculture, our self-help co-operatives, and our farm organiza-tions.

This combination package,which has produced results here,is what we are trying to exportto the developing nations.

But too many of today’s genera-tion have forgotten what coopera-tives and farm organizations havedone for them and for the nation.

Furthermore, some of our lead-ers confuse us by stating that allGovernment programs are bad--that farmers must solve all theirproblems without Governmenthelp. I don’t believe that nor do Ibelieve that Government cansolve all of your problems. Somecan be solved best together.

If you had been in Jamestown,Va., in 1619 you would have heardthe tobacco growers complainingabout that very thing (Surplusproduction and falling prices). Asa result, the colony passed aninspection law which ordered thatall tobacco of "mean" quality beburned. Two years later Virginialimited production to 1,000plantsper person and then ordered thatonly nine leaves beharvested fromeach plant. Prices were fixed in1632 and other years.

We need to count our blessingsonce in a while--recognize theprogress we have made.

Dairymen take for granted to-day a year-round market for alltheir milk, guaranteed pay. honestweights and test and quality in-spection, market information, bar-gaining power in the marketplace.

We take available credit forgranted--It wasn’t true before wehad the Farm Credit Land Bank,PCA, and Bank for Cooperatives.The Land Banks and PCA’s arefarmer-owned and half ~f theBanks for Cooperatives have paidback all the Government capita]borrowed plus interest.

We take electricity for graated~It wasn’t true before ~he R~.ralElectric Co-ops were here. N~windustry can decentralize. ~’aterand sewer systems--recreationalfacilities~ telephone service, canbe and are available in ruralareas.Take away only two types of

co-ops and we would never havehad a food surplus--our rural elec-trics and our farm credit co-ops.

We say we believe in a competi-tive economy but we don’t actlikeit.

If you’re successful, somebodywill try to imitate you. We nowhave synthetic orange ~uice ($30million was spent in launching it),synthetic milk, leather, meat, cot-ton substitutes. How do you meetit?

Ocean Spray Cranberry Co-op isspending thousands of dollars onresearch today to find a syntheticproduct that is similar--are theynuts? No, they’re smart--they sayif it can be done someone will doit and that someone should be thepresent cranberry producers.

Should dairy distribution co-opshandle imitation products? I don’tknow--others make good marginson it.

Are we selecting the best direc-tors to represent us and are theyhiring the best management avail-able?

Since Ford Motor Co. is now apublic company, it has open an-nual meetings. A stockholder ask-ed Henry Fordhow much directorswere paid. His reply--~’For thosenot on full-time salary, they re-ceive $7,500 a year plus $250for each meeting they attend."I’m not sure any of you will adoptthis pay scale. I am merely tryingto emphasize that a good directortoday assumes a lot of responsi-bility.

The motto of NASA, our spaceagency that launched Saturn 5,is "Train, retrain, re-educa~e ordie," Co-ops might well copy thatone.

Most cooperatives are underfi-nanced. It is a shock to realizethat farmers in this counvry haveas much invested in theirtractorsand their trucks alone--as in alltheir marketing and purchasingco-ops. Some regional cooperativ-es today are earning 15.20. 25%or more on capital invested--howmany farms are paying suchturns on capital?Even yourB~-~ksfor Cooperatives are allocatingback a portion of ~he interestpaid them by borrowers.

Do we support our own o~g~tions? Studies at Penn Stateeral years ago indicated

20 TENNESSEE

about half the farmers boughtabout half their supplies throughtheir own cooperatives.

Do we help each other? Howmany helped the rural electricco-ops fight to save their territor-ia! rights or their supplementalfin ancing bill in C on_ gre s s ? Or h elp-ed Farm Credit get its legistationupdated or helped the dairy co-opsin trying to stop imports of fator settle your milk control legisla-tion in some states or get yournew co-op bill passed in others?

We have false prophets todayas in days of yore. There is noshortcut to success. Anyone whosays--"Join us and you can raisethe price of milk $1 or $2 perhundred or add severalcents auto-matically to a pound of beef or abushel of grain," is not being hon-est--and even if they could whatwould happen to production and tothe use of substitutes?

Too many people want successtoday without making the neces-sary obligation and accepting re-sponsibility to achieve it. Beingloyal to their own organizationswhich have proven themselves inthe past.

Today’s need is for men--"God give us men. A time like

this demands strong minds,great hearts, true faith, andsteady hands.

Men whom the lust of office doesnot kill,

Men whom the spoils of officecannot buy,

Men who possess opinions andthe will,

Men who love humor, men whocannot lie."

Yet some politicians and educa-tors today refer to it as a dyingoccupation. It is a dynamic grow-ing, expanding one. While therewill be fewer and bigger farms inthe future--as there are fewer andbigger passenger airplanesRbutthe backup crews, all the relatedagribusiness occupations will con-tinue to employ more than 1/3of the total work force in this na-tion.

Will there be a tomorrow? Foryour co-ops? Your State Co-opCouncil? Your A.I.C.? Your farmorganization? Your college? Yourcountry.

The historian Arnold Toynbeesaid: "Of the twenty-two civiliza-tions that appear in history, nine-teen of them collapsed when theyreached the moral state theUnited States is in now."

The average age of the world’sgreat civilizations has been 200years. Al! nations have progress-ed through this sequence:

From Bondage toSpiritualFaith

JUNE, 1968

From Spiritual Faith to GreatCourage

From Courage to LibertyFrom Liberty to AbundanceFrom Abundance to SelfishnessFrom Selfishness to Complacen-

cy

Old Greets New Cumberland(Continued from Page 15)

it is exhausted from the turbines.The condensed (distilled) water isagain heated into steam and usedover and over again in a continu-ing process. The raw water fromthe river is discharged back intothe river after it has served itscooling purpose.)

At the present time there aremore than 250 persons employedat the Cumberland site, most ofthem clearing and grading opera-tors. Peak employment, duringplant construction and equipmentinstallation, willb e approximately2,400 persons. After the plant iscompleted, it will require some300 permanent employees for itsoperation.

In charge of the Cumberlandconstruction is Project ManagerW. W. Aydelott, a Civil Engineerand veteran employee of TVA.Among other projects, he alsoserved in this same capacity at theParadise Steam Plant in Ken-tucky.

Cost of the Cumberland SteamPlant when completed is estimat-ed at $325,000,000.

And so, almost side by side onthe Cumberland River, there soonwill sit a brand new, giant steamplant costing almost one-third of abillion dollars and a 156-year-oldtown whose assessed evaluationis $100,000. Permanent operatingemployees of the first will equalthe present population of the sec-ond. They will be neighbors, forcertain, but will they be good-foreach-other neighbors?

"We’re tickled to death to havethe Cumberland Steam Plant soclose by," says Cumberland CityMayor Ryan Holley, ExecutiveVice President of the town’s onlybank, the Citizens CumberlandCity Bank.

"To tell the truth, a good whileago we made a concerted requestbefore the TVA Board for loca-tion of the plant here but werepolitely and diplomatically turneddown. We were told the plant sitewould be where it would servebest and that delegations, al-though welcome, would not influ-ence the location of the plant site.Fortunately for us, location atCumberland City was selected by

From Complacency to ApathyFrom Apathy to DependencyFrom Dependency back again

into BondageIn less than adecade ourUnited

States will be exactly 200 yearsold. Tomorrow depends on You.

TVA. We couldn’t be more pleas-ed."

And how does Mayor Holley, anative of Brownsville who movedto Cumberland City in 1938, feelthat the generating plant willbenefit his town.

"For one thing," he replied, "theplant makes feasible and possiblean Economic Development Ad-ministration loan-grant for install-ation of a water and sewer systemfour Cumberland City, somethingthat we have long wanted andbad-ly needed. With a water and sewersystem, our town will be muchmore attractive to the location ofmanufacturing and other commer-cial businesses. We have plentyof land all around us and somereally choice water front sites,butyou can’t do much without waterand sewer systems when it comesto attracting industry. Wehave anapplication in now to the EDA forfunds to build a water and sewersystem."

Is Cumberland City taking otherlook-ahead steps toward the fu-ture?

"Indeed we are," replied theMayor, a former school teacherturned banker. "We have estab-lished a Planning Commissionand new codes and ordinanceshave been adopted. Right now weare thinking of extending our citylimits. Other needed measures arein the thinking and planningstages.

"We have a wonderful little townhere and we want to keep it thatway, except with a larger popula-tion. The first step in that directionis to keep our young folks athome after they grow up. With theprogressive steps we have takenand plan to take, which has toinclude the attraction of new in-dustry to our area, we feelcertainthat we can do just that.

"We need cooperation at alllev-els -- county, state, CumberlandElectric Co-op, TVA and Federal--to get the job done.

"We certainly have been provid-ed the initial and much neededimpetus by location of the Cum-berland Steam Plant here. As Isaid," concluded Mayor Holley,"we’re tickled to death with thenew life that the plant is he!pingprovide our town."

21

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SEE YOUR HOTPOINT DEALERALEXANDRIA-- Dinges

Hardware CompanyARDMORE -- Hobbs

Brothers Furn CoATHENS-- Cherokee

HardwareBAXTER S. N Barr

HardwareCARTHAGE .- Smith

County HardwareCoCELINA-- B & B Distri-

buting CoCENTERVILLE-- G~een

H~ll Supply Co.CLARKSVILLE-- Di,ect_

Furniture SalesCLARKSMILLE --Riley

Haldware CompanyCLARKSVlLLE-- Jack

Stevenson Fuln. Co.CLEVELAND .- F:.ke

Furniture CompanyCLEVELAND_ Moore

FurmtureCLINTON - Parkel

!~ ~elryCOLLINWOOD _ Mar-

hn T~! & Appl CenterCOLUMBIA Burns

Furniture CompanyCOLUMBIA--M & D

Electric CompanyCOLUMBIA _ Morgar.

JUN~ )968

COOKEVILLE M,IIsFurmture Company

CROSSVILLE Cross-wile trading Post

DECATUR-- Rockholt s=urn& Appliance

DICKSON- .E C Bar-ber Furmture Co.

DOVER ace MarhnCompany

DUNLAP-- Home Set-vice & Apphance

FAYETTEVILLE- - Ashbyhardware Company

FAYETTEVILLE -- Goodrich Hardware Co

FRANKLIN - SewellElectric Company

GAINESBORO. - BrownIVleaoows Furn Co

GALLATIN-- Doss Fur.n,tur8 Company

GO0 D[ETTSVILL E--B.F. Myers & Sun

HARRIMAN -P, lyson’sHARTSVILLE- Harts

ville Elect,creesHOHENWALD-- White-

heaa Plbg. & E;ecJAMESTOWN -

,:rooks Hardware &Implement

JASPER ¯ S~mpson’sbto~ e

JEFFERSON CiTY --Leeper Hardware

LAFOLLETTE -- ~dea;Furmture

LAWRENCEBU RG J& H Fu=niture Co.

LEBANON- -Tr,- CourltyElectric -~upply

LEWISBURG -- HamlinBros. Furniture Co

LEWISBURG HomeSupply Company

LIVINGSTON -- SuII,van t!ardware

LOUDON - ~ueenerRad=o Service

LYNCHBURG -- C" L~,)sh

MANCHESTER-- IVh IIs,Inc

MARYVILLE -- Ma~¢ville Furmtdre

MARYVILLE - Steven-son Fire Company

MCMINNVIILE .- Fra-ley’s

MORRIS]OWN - Mc-Gulfir Lumber Co,

MORRISTOWN ¯ M~tthai!- Hodge E’ect-,c

MT PLEASANT EasyPay Tire Store

MURFREESBORO -W. D Haynes Elec.Plumb=ng & Heating

MURFREESBORO -!erlmngs I;reCo.

M URFREESBOROOsborn Hat-ellHoover Hardware

NEWPORT HomeSupply Comoaqy

NEW TAZEWELL --Western Auto Assn.

OAK RIDGE --Howmds TV & Appl

OLD HICKORY Irw,nFurniture .~ompa ny

OLIVER SPRINGSHarvey S Fdrmture

ONEIDA Coc#er’sHa’dwa-e

PETERSBURG-- TuAnhques

PORTLAND ~ taws TV& ADphaqce CO.

PULASKI Easy Pay~1 re SIc re

RED BOILING SPRINGSJo,’da n Fjrn &

VarietyROOKWOOD - Walker

~,uto & Home Suppw

SEVIERSVlLLE - But-lvrIs P;utl~, & Elec[r,c

SHELBYVILLE - Joh:;F’s Furmtu,e Supermarket

SHELBYVILLE -- FultonPlum brag Company

SMITHVILLE EstesFurmture

SPARTA - Fu~mtureO~scount Compa! y

SPARTA -- $ & W Dec-tr:~ Company

SPRING CITY - LongElecthc

SPRINGFIELD ¯ HBlqkley

SWEETWATER - Tennyson Coal & Elec

TELLICO PLAINS --Yates Home Sto,e

WAVERLY-- Southern~drmture Company

WAYNESBORO-ter Fdrmture Co.

WESTMORELANDPark Hardware

WHITE PINE BrdWarehcuses

WINCHESTER -- Tay-lot Refrlge;atloeSerwce

WOODBURY Pau~ IReed Furniture Co

23

Vacation in one of theThree ’States’ of Tennessee.

Beautiful Kentucky Lake, located on theTennessee River, has a wooded shoreline ofmore than 2,300 miles. Its countlesstributaries and embayments offer thefisherman the world’s best inland fishingwaters, and the vacationer privacy and wideopen spaces for water sports.

Whether your personal preference runs tosailing, swimming, horseback riding,camping, hiking, exploring, or just plain.relaxing, you’ll find what you’re looking for onTennessee’s Kentucky Lake.

Write, today, for your copy of"TENNESSEE’S KENTUCKY LAKE" brochure.It contains a month-by-month fishing guide,a map of the area, a listing of docks andresorts (complete with facilities available at

each), and full-color photographs show-ing some of the many activities availableto fun-seeking families.

It’~ yours, free. Just mail the couponbelow.

Tennessee Department of Conservation2611 West End Avenue, Division TM-7Nashville, Tennessee 37203Gentlemen:

Please send your free "TENNESSEE’SKENTUCKY LAKE" brochure to:

NAMEADDRESSCITY.STATE__

!!!!

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