hyundai’s fluidic sculpture philosophyhmc/documents/...hyundai’s fluidic sculpture philosophy....

THE HYUNDAI MOTOR INDIA LIMITED NEWSLETTER

MAY 2011

ON THE MOVE

HYUNDAI’S FluidicSculpture Philosophy

INSIDE

GREETINGS FROM HYUNDAI

COVER STORY

NATIONAL NEWS AND EVENTS

INTERNATIONAL NEWS

CUSTOMER SPEAK

DEALERSHIP OPENING

DEALER INTERVIEW

VENDOR INTERVIEW

10 YEAR CELEBRATIONS

YOUR SPACE

GREETINGS FROM HYUNDAI

MESSAGE FROMTHE MANAGING DIRECTOR

3

FOR PRIVATE CIRCULATION ONLY

Published by:

HMIL Network

The Corporate Communication DepartmentHyundai Motor India Limited

5th & 6th Floor, Corporate One (Baani Building)Plot No.5, Commercial Centre, Jasola,

New Delhi - 110076Tel: 011-66022000

HMIL Regd Office & WorksIrrugattukottai, NH No. 4 Sriperumbudur Taluk,

Kancheepuram District, Tamil Nadu-602105Tel: 044-47100000

HMIL Marketing & Sales Headquarters5th & 6th Floor, Corporate One (Baani Building)

Plot No.5, Commercial Centre, Jasola,New Delhi - 110076Tel: 011-66022000

Fax No. (5th Floor) 011-66022201Fax No. (6th Floor) 011-66022202

Customer Relations Department5th Floor, Corporate One (Baani Building)

Plot No.5, Commercial Centre, Jasola,New Delhi - 110076Tel: 011-66022000Fax: 011-66022201

HMIL Central Regional OfficeA-30, Mohan Cooperative Industrial Estate,

Mathura Road, New Delhi-110044Tel: 011-41678800 Fax: 011-41678811

HMIL Central II Regional Office605, 20-A, Rattan Square Complex,

Vidhan Sabha Marg, Lucknow - 226001Tel: 0522-6714600 Fax: 0522-6714611

Email: [email protected]

HMIL North Regional OfficeDLF Tower-B, 3RD Floor,

Rajiv Gandhi Chandigarh Technology Park,Chandigarh-160101

Tel: 0172-6605000 Fax: 0172-6605020

HMIL East Regional OfficeBenchmark Tower, 8th Floor, Plot-G1,

Block-EP & GP, Sector-V, Salt Lake,Kolkata-700091

Tel: 033-40060045-9 Fax: 033-40060050Email: [email protected]

HMIL East II Regional OfficeGanpati Enclave, 3rd Floor Urubari, G.S. Road,

Opp. Bora Service, Guwahati-781007Tel: 0361-2466173/74 Fax: 0361-2466175


HMIL South Regional OfficeNP 54, Developed Plot,

ThiruVika Industrial Estate,Ekkaduthangal, Guindy, Chennai - 600032Tel: 044-42204600 Fax: 044-42119530


HMIL South II Regional OfficeGayathri 6-3-1239/2/B/1, Renuka Enclave,

Somajiguda, Rajbhavan Road, Hyderabad-82Tel: 040-64631130/31/32/43 Fax: 040-23303566

HMIL West Regional OfficeHyundai Motor India Ltd., Business Square

A/102, First Floor, Chakala,Andheri-Kurla Road Andheri East, Mumbai-400069

Tel: 022-40969000 Fax: 022-40969030Email: [email protected]

HMIL West II Regional Office1st Floor, City Mall, Near Rajpath Club,

S.G.Road, Dodekdev, AhmedabadTel: 079-66133000 Fax: 079- 66133017


Greetings everyone!

Let me begin by congratulating you all on the fantastic victory of Indian cricket team at the ICC Cricket World Cup 2011. It was an euphoric moment for me to be in a nation where cricket is a religion, where the game is regarded as a unifying force for its 1.2 billion people, above all socio-cultural and religious barriers.

Hyundai, as the official car partner for the World Cup 2011, was at the forefront of the Team India’s victory celebrations. We will gift the all-new Fluidic Verna to the members of the Indian World Cup squad as a token of our appreciation and acknowledgment of the historic win.

Maintaining the momentum of growth and positivity around the ever-growing brand popularity of Hyundai, I am happy to announce the inclusion of another globally popular product to our portfolio in India: the new dynamic version of the successful sedan, Verna. We are confident that the all-new Fluidic Verna will be received by our customers as enthusiastically as the earlier versions.

Since we entered India, Hyundai vehicles have been in great demand in the market, particularly because of the ever-increasing faith our customers have in our technological prowess. With the launch of the new Fluidic Verna, we wish to reaffirm our commitment to offer the best in products and services to the Indian customer.

It is my belief that growth and expansion are hinged upon giving the customer a hassle-free experience, during sale, and thereafter. Hyundai is known to be always ready to walk an extra mile in this endeavour, the reason why we have expanded so fast and so soon. Our dealership network in the country today is 322–strong, with active plans to grow further, manifold this year.

As a company, Hyundai is conscious that its growth and prosperity must translate to benefit its hundreds of workers and their families who contribute to make it big. I am happy to note that the Hyundai Motor India Foundation has so far meaningfully invested in the society’s betterment in core areas including education, health, road safety and environment.

Our assistance in Education has been by way of vehicles and furniture donated to schools and colleges. This is but one of the varied initiatives towards our larger vision in contributing towards the development of the country.

I’m sure each one of you is proud, as I am, to be a part of the Hyundai family. Success is always a great motivator but we need to ensure we do not rest on our laurels. We must strive to excel in whatever we do, raising the bar each time.

I have great hopes from each one of you and believe you are the true assets of this organization. In you rest the true values of our organization.

Best wishes.

H W Park

COVER STORY

Hyundai unveils the all-new Fluidic VernaHyundai recently pulled the covers off its most anticipated EBD. The four-speed automatic transmission is available

sedan, the new Fluidic Verna. Launched on 11 May, 2011, only on the top-end SX (O) variants and costs an additional

the new Verna received overwhelming response from the ` 70,000.

media and customers alike. The new Verna with much Even the base versions come with remote central locking, acclaimed fluidic sculpture design philosophy, class-leading power windows, 2-din entertainment system with remote, features and a choice of petrol and diesel engines is a class fog lamps and ORVM turn indicators. apart from the existing cars in this segment.

Some of the first in class features available on the top-end The new Verna has been designed according to Hyundai’s Verna include: 16-inch alloy wheels, six airbags, cluster new ‘fluidic’ design philosophy which gives it plenty of ionizer, engine start-stop button, smart key, rear parking flowing lines and creases making it appear very camera and electro-chromatic inside rear view mirror.contemporary. The new Verna has been launched with a

The new Verna is priced just right and comes loaded with choice of four engines (two petrol and two diesel) and in

equipment, including safety features to make it a strong manual as well as automatic transmission versions.

contender for the best mid-size car on sale in India today.The base 1.4-litre, VTVT petrol engine produces 107PS

while the 1.4-litre diesel gives out 90PS as maximum power.

The more powerful 1.6-litre VTVT petrol motor belts out

123PS while the 1.6-litre diesel delivers 128PS and comes

with a variable geometry turbocharger.

The new Verna’s prices (ex-showroom, Delhi) start from

` 6.99 lakh for the base petrol and ` 8.09 lakh for the base

diesel versions and goes up to ̀ 8,94,500 and ̀ 10,04,500

for the top-end 1.6-litre SX variants (Petrol and Diesel

respectively) which come with all the bells and whistles and

safety of 6 airbags with anti lock braking system (ABS) and

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COVER STORY

First customer: Famous playback singer Shaan being gifted the new Fluidic Verna in New Delhi

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The new Verna has received an overwhelming

response from our customers and clocked over

12,000 bookings pan India within just 20

days of its launch. The new Verna is

available across the country with much

acclaimed, class-leading features that set it

apart from the existing cars in this

segment. With many first-in-segment

features, the new car has been welcomed

with unparalleled enthusiasm.

FIRST IN SEGMENT FEATURES?Engine start/stop button ?Eco indicator for automatic

transmission?Smart key

?Dual Chrome tipped exhaust?Rear parking camera

?6 Airbags ?Rear parking sensors

?Speed sensing auto door ?Auto dim Electro lockChromic rearview mirrors

?Impact sensing auto door ?Clean air cluster ionizerunlock

?Sliding centre armrest ?Front & rear disc brakes

?Electrically foldable ?6 speed manual transmission outside mirrors

for the diesel?Supervision cluster

Mr. S.S. Yang, President & CEO, HMC

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NATIONAL NEWS & EVENTS

‘Next Gen’ dealers visit South KoreaThe 2011 ‘Next Generation Dealers Trip’ – a concept to introduce

the families of existing dealers who would be the future leaders to

the Hyundai family was organized recently. The first ‘Next Gen’ trip

to Korea was organized in May last year with fifty one participants.

This year fifty two participants who are directly related to the

existing dealer principals in the age group of 20-30 years were

taken to Korea with a trip to the popular tourist destination -

Jeju Island.

This trip was organized to inculcate a sense of deep understanding

and empathy about the goals and activities of the company and

the next generation of the dealer principals are considered future

leaders who will run the business and help grow it further. It is

planned as a two-way interaction where this group of ‘next gen’

visitors is expected to provide new ideas and feedback for both

products and services to further enhance the efficiency of Hyundai

operations in India.

To motivate the visiting group from India, Mr. Euisun Chung, Vice Chairman of HMC addressed the group over a dinner

gathering and further explained the goals and the directions the company would take in the future Mr. Y.K.Koo,

Sr. Director, Sales & Marketing, HMIL, hosted a farewell dinner at picturesque Jeju island. Mr Ajay Raghuvanshi (GM,

Dealer Development) accompanied the group throughout.


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Dealer Next Gen participant’s feedback

The most momentous part was the welcome dinner, where all of us got the opportunity to meet

our Vice chairman Mr Euisun Chung and senior HMC members and were humbled by Vice

Chairman’s gesture to allow a photo opportunity with all of us individually, followed by a light

hearted interactive dinner. Over the dinner we had very nice discussions over new ideas for future

and plans for Hyundai in India.

Vivek Modi

(Modi Hyundai, Mumbai, West 1 )

Representative of Next Gen Club- 2011

The visit to the Namyang R&D centre helped us to further understand the time and effort and

money spent by the HMC to deliver ace quality products with latest designs and technology to

the customer. Although it was our second visit to the Hyundai Steel plant but it wasn’t boring

even for a minute as we got to see how a thick iron bar is converted to a 10mm sheet in flicks of

seconds....Truly Amazing..!!

Tanvi Sharma

(Deep Hyundai, Delhi, Central 1 )

Representative of Next Gen Club- 2011

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Media test drives the new Fluidic Verna Recently Hyundai Motor India organized a test drive of its new Fluidic Verna

for journalists from 23 media organizations from print, TV and online media.

The drive which was spread over two days was planned on the scenic

Coimbatore-Kodaikanal stretch. Arvind Saxena, Director, Marketing and

Sales, HMIL flagged off the test drive.

The journalists had their first experience of the new Fluidic Verna and

needless to say they came away impressed with the new car. They

appreciated the new Verna for its attractive design along with a host of other

first-in-segment features that make it great value for money.

Another test drive of the same car was done previously in Dubai where

12 Indian media organizations participated.


Hyundai gifts new Verna to the Indian Team for winning ICC Cricket World Cup 2011Gifts and cash rewards were pouring in from all quarters for the Men in Blue following their World Cup victory over

Sri Lanka. The goodies included Hyundai’s new Verna. The Korean auto giant which was also the official partner of the

2011 ICC World Cup decided to gift the mid-sized luxury sedan to each and every member of the Indian cricket team.

During the duration of the World Cup, Hyundai had conducted activities like ‘Hyundai Fan Park’, where Hyundai owners

got together and watched the matches live on big-screen TV. Refreshments were provided at such venues and there were

opportunities to win tickets for the matches. During the World Cup, HMIL also undertook many promotional activities to

heighten the enthusiasm and excitement among the 'cricket crazy' people of the country.

During the Hyundai ICC First Ball Tour, fans got an opportunity to preview the cricketing balls that were to be used during

the inaugural World Cup match between India and Bangladesh. Similarly during the Last Ball Tour they had an

opportunity to preview cricketing balls that were used for the World Cup Finals at

select Hyundai showrooms in New Delhi, Mumbai and Chennai.

As a dynamic automotive brand, HMIL has always been

connected with sports enthusiasts. Hyundai is the official car

partner for the International Cricket Council (ICC) from 2011

to 2015, with exclusive category rights. Hyundai also has an

11-year association with FIFA, serving as the official

automotive supplier to all FIFA-sanctioned events around

the world. Hyundai is currently one of FIFA’s top partners and

has extended its strategic sponsorship agreement with FIFA to

cover the 2022 FIFA World Cup.


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National Dealer In-House Sales Trainers Convention

We are GameHMIL organizes various extra-curricular activities throughout the year in order to keep the dealer workshop teams

motivated and physically fit. An enthusiastic workshop team is a very important link in achieving the goal of customer

satisfaction.

In this regard, Central 1 Regional Office organized an Inter-Dealer Cricket

Tournament for Delhi & NCR dealers. This sports event not only generated

enthusiasm but also inculcated team spirit amongst the participants.

There were teams from 8 workshops in total. In the first stage, 4 league

matches were scheduled at Jasola Sports Complex, Delhi. In the second stage,

2 finalist teams were selected from the winners of the semi-final matches at

Kalkaji Sports Complex, Delhi. In the finals, Deep Hyundai cricket team

defeated their opponent team from Nimbus Hyundai in a keenly fought

contest and won the First Prize.

The Finalist Team Heads were awarded trophies during the Service Managers’

Conference for Central 1 Region held at Shimla.

The 5th National Dealer In-House Sales Trainers

Convention this year was conducted on 15 -16

April, 2011 at HMIL Factory, Sriperumbudur,

Tamil Nadu.

Participants included 292 dealers, in-house trainers

and sales heads of dealerships that came from

across the country for the convention. Sessions

included interactive and academic participation for

all members which helped create more insights and

also enable interactive learning patterns which

would help implement and counter the challenges

in the dynamic and competitive automobile market.

Sales training and SSI performance review and

improvement directives, Fluidic Verna product and

sales training presentation, Fluidic Verna static

demo and test drive, group photograph with HMIL

top management were some of the key activities

that the dealers participated in at the convention.

Motivation lecture was delivered by a renowned

speaker. The dealers visited the HMIL factory and top

performing dealers received awards for their

performance.


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Hyundai recently started the fifth edition of its ‘Always Around’ campaign. It is a nationwide service campaign, wherein

Hyundai arranges car check-up campaigns for its customers spread all across India.

The Hyundai ‘Always Around’ campaign was first organized in the year 2006 and since then it is gaining momentum year

on year. This year the campaign started from 8th May, with an aim of reaching-out to higher number of customers and

providing more efficient service. Last year, the campaign benefitted as many as 90,000 Hyundai vehicles at more than

7,500 service camps organized across the country. The ‘Always Around’ campaign will continue till December 2011, and

Hyundai plans to cover 8,000 locations wherein Hyundai aims to reach 1,00,000 vehicles.

The 8,000 locations include parks, shopping malls, multiplexes and residential blocks. The campaign entitles Hyundai

customers to a free 17-point checkup with an oil and coolant top-up and tyre and vehicle polishing. The customers get the

opportunity to test-drive the latest models from the Hyundai stable while their car is undergoing check-up.

Hyundai strengthens pledge for community development

Hyundai starts fifth edition of 'Always Around' campaign

Hyundai Motor India Foundation (HMIF), as a part of its Corporate Social Responsibility program, recently organized a

donation function at its plant in the august presence of Mr. P. Dharmaraj, Additional Director and Commissioner, Dept.

of Employment and Training, Govt. of Andhra Pradesh and Mr R. Ravichandran, District Lions Governor, Chennai.

The function started with the donation of 26 cars for the benefit of students

undergoing automobile courses in various ITIs in Andhra Pradesh. A tractor was

also given to district of Irrungattukottai for waste management.

HMIF also donated 500 sets of benches and desks to three Government schools

situated around the plant. The foundation also announced the successful

completion of a project that paved the way for providing clean drinking water in

five government schools in the region. This was followed by the inauguration of

road signal at SIPCOT junction in Irungattukottai by Mr. H.W. Park, MD and CEO,

HMIL.

These initiatives are part of HMIL’s larger vision in contributing towards the

development of the country. The function was followed by a day-long ‘Blood

Donation Camp’ in which all the workers of HMIL and volunteers from HMIF

participated enthusiastically. The foundation also announced the donation of

one car to ANEW, a women NGO for imparting driving course to women. It also

recently installed and inaugurated 120 street lights along the 4 km stretch of the

National Highway.


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Hyundai Motor India Ltd. organized 2 Miles

& Smiles rallies, one at Indore in the month of

March 2011 and the other at Cochin in the

month of May 2011. A total of 61 owners of

1.1.L & 1.2 L variants of i10 participated in

the Indore rally while 67 customers

participated in the rally at Cochin.

These rallies begin with a brief presentation

on the techniques of fuel-efficient driving after which the participant’s vehicles were filled up with fuel at the nearest IOCL

filling station. Thereafter, the fuel tanks were sealed and no one was allowed to refuel during the rally. The odometer

readings were noted by the service team and the trip meter was reset at “Zero”.

At the end of the rally, the cars were re-filled and the amount of fuel consumed was measured again. The participant who

had used the minimum amount of fuel was declared the winner.

The ‘Miles & Smiles’ Rallies are a special initiative of HMIL to help its customers in different cities to acquaint themselves

better with their cars – learn the techniques of fuel-efficient driving, calculate the mileage per liter and also win exciting

prizes in the process. These rallies also aim at increasing awareness about the judicious use of scarce fossil fuels by

promoting fuel-efficient driving habits among customers.

The rally at Indore especially caught on the flavor of ICC Cricket World Cup 2011. Hyundai being one of the sponsors of the

World Cup, handed over commemorative cricket balls to all participants at this rally. Also, special prizes were given in the

form of Cricket kits to the lucky winners. Similarly, prizes and gifts were also given to the winners and participants of the

Cochin rally.

Miles & Smiles Rally in Indore and Cochin


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Free Car Care Clinics at over 500 workshopsIn order to extend the advantage of its excellent services and free

check-up to a larger number of customers, HMIL recently

organized the 10th nationwide Free Car Care Clinic (FCCC).

It offered a comprehensive 80 point check-up and a thorough

examination of the engine, transmission, electrical system, under-

body, AC, exterior, etc.

Hyundai finished its first season of FCCC by clocking an all-time

high growth of 93% on the last day of the camp. During the last

day of the camp 17,659 customers got their cars serviced,

aggregating a total of 1.28 lac customers who reported in the 10-

day mega event from 5th-14th March, 2011 at over 500 Hyundai

workshops spread all over India.

More than 8,000 customers had registered for extended warranty

and availed the offer of 20% discount. Hyundai customers also

availed 10% discount on spare parts, selected accessories,

extended warranty and other value added services. In addition,

Hyundai also offered an attractive discount of 20% on labor

charges.

The event sponsor M/s. Shell also offered scratch card scheme

wherein customers got up to 20% discount on Oil and

Consumables and a chance to win a free holiday trip to Hong Kong.

A lucky draw was also held after the event in which 16 grand prizes

(2 for each region) were declared apart from the bumper prize.


13

Hyundai Motor India has always been at the forefront to provide support to its valuable customers not only in terms of

sales but service as well. Keeping this in mind, the Hyundai Customer Care Service Group has initiated aggressive efforts

this year in order to expand its outreach. By the end of 2011, HMIL plans to expand its network to nearly 780 touch

points.

New Beginnings

Dealer Branches

Newly inaugurated – 6

Current Total164

Current Total168

Hyundai Authorized Service Centers (HASCs)

Newly inaugurated - 2

Rural Sales Outlet (RSO)Newly inaugurated - 11. Divine Hyundai - Dharampur (Gujarat)

1. Himavasini Hyundai - Dharmapuri (TN)

2. HMP - Alandur (Chennai)

3. Libra Hyundai - Deogarh (JH)

4. Deep Hyundai - Najafgarh (Delhi)

5. Sonebhadra Hyundai - Robertsganj (UP)

6. Goodluck Hyundai - Patan (GJ)

1. Professional Auto - Wazirabad (Gurgaon) 2. Bliss Car Care - Badshahpur (Gurgaon)

Total1


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Motivating our Change Masters

In the beginning of each year, Hyundai CCS Group organizes Region-wise Service Managers’ Conferences to review the

past year’s performance and to update them about the new year’s plans. This year too, Service Managers’ Conferences

were organized during the months of January and February at various places across India.

During the conferences, they were informed about the ways to improve upon the weak areas of their workshops.

The HMIL management shared 2011 business plan with the Service Managers while assigning specific goals for customer

satisfaction for the new year. Also, top performing Service Managers were awarded for their exemplary performance

during the past year.

As part of the activity, the Service Managers were also given motivational lectures by renowned motivational speaker

Mr. Vijay Batra to help them deal better with stress in their professional and personal lives. During the training program the

Service Managers also learnt the importance of customer satisfaction and ways to proactively deal while keeping their

teams motivated.

New Verna teaser website With a view to spread awareness about the new Fluidic Verna before its launch, a dedicated website with the goal

of connecting with the customers through social media was created. The teaser website

"www.newthinkingcomesalive.com" was launched on April 18, 2011. The website visitors had an option to register on the

website with their contact details so that the company could get in touch with them. The activity received an

overwhelming response and within the first two weeks

of its launch, it had more than 15,000 registrations.

It also had an engaging application in which

visitors were posed the question "What sets you

thinking?" Upon submission of the response,

the visitor was asked to enter his name and

email id. The most liked thoughts could be

seen inside the silhouette of the new car.

The "thoughts" could be shared on Facebook,

Twitter and You Tube and the two most liked

"thoughts" were awarded an iPod each every

week.

INTERNATIONAL NEWS & EVENTS

15

Hyundai debuts telematics at 2011 CESHyundai is joining the ranks of car manufacturers offering connected

services with their new telematics system, Blue Link. Hyundai introduced its

new global telematics brand Blue Link and other independently developed

in-vehicle technologies at the 2011 Consumer Electronics Show.

The brand new telematics system offers in-vehicle electronic functions such

as voice-activated web browsing, texting and e-mail and roadside

assistance functions. The complete system also features voice-guided

navigation, a remote ignition function, the ability to share vehicle location

on a social-network site and a monitor that lets parents see how far and

how fast the car is going when lending it to their kids.

Blue Link will be available on all future Hyundai models, starting with Sonata and the Veloster 3-door coupe later this year.

A variety of different features will be available at launch, including applications such as a maintenance alert that helps

drivers identify and schedule service; an Eco-Coach that improves efficient driving and remote door lock/unlock

capabilities.

“THOUGHTS THAT CHANGED THE WORLD”

NEW THINKING LEADS TO NEW POSSIBILITIES. RUBBER BAND-NEW THINKING. NEW POSSIBILITIES.Bottles made of rubber were an essential household item for Europeans in the olden days, because they did not break

even when they were dropped or stuffed. One of the things that we cannot do without in our times is the rubber band,

the birth of which is connected to the rubber bottle.

The rubber band was first invented by an Englishman named Thomas Hancock. His “new thinking” about the rubber

bottle turned an object that had been used for hundreds of years to “contain” things to something that could “hold”

things together. Hancock, considered a bit offbeat by the people around him for his unusual ideas, cut the rubber bottle

into thin slices, and used the slices in underwear. New thinking led to new possibilities, and the resulting new invention

not only freed people from uncomfortable underwear but opened the way to many changes in our daily life.

Just like Thomas Hancock created the rubber band from the rubber bottle, Hyundai Motor is also in quest of new thinking

and new possibilities that will give birth to something completely new. The efforts have led Hyundai Motor’s new

thinking that defines cars not as a means of transportation but a space for new experiences and cultures.

Hyundai Motor is no longer a company that sells cars; it is a creator of new experiences and cultures. Every single member

of the Hyundai Motor Company has now been reborn as a Thomas Hancock. In our ever-so rapidly changing world,

Hyundai Motor will not look at cars and all things related to cars with the same perspective as

before nor make preformed judgments about them. Such new thinking will beget

countless new possibilities.

“New Thinking. New Possibilities.” It is not just the new corporate

slogan of Hyundai Motor. It is an important milestone that has

been set at the turning point of automotive history.

CUSTOMER SPEAK

Me & My Hyundai

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Name : Dr. Dinesh Kumar Badyal

Profession : Doctor

City : Ludhiana

Car Details

Models : Santro Xing, i20

Dealership : Deotsidh Motors Pvt. Ltd.

A satisfying experience with Hyundai

Santro Xing:

I was planning to buy a second car for my family and I was quite impressed with the new revolutionary design of Xing.

I followed the reviews for 6 months and then bought Santro Xing. I traveled to all types of terrains in this beautiful and

faithful car. We went to Patnitop in J& K and also undertook many long distance journeys. I never had a single problem

with the car in 5 years.

i20 Astra:

We decided to upgrade from Santro. My experience with Santro was so good, that we decided to stick to Hyundai.

The the new i20 was the obvious choice as it offers great features and great technology. We are really amazed at the

spacious and well designed interiors.

Fond memories associated with their car:

Recently I had to undertake a journey of 800 kms in 2 days in my Santro. My driver did not turn up on that day, but since

I had very important work in Rohtak and Delhi, so at last minute I decided to drive myself. I was amazed at the comfort

level of the car.

Why we are proud of our vehicle:

We have now developed a great faith in the technology and design of Hyundai. The vehicles are almost maintenance free

and you can really depend upon them. I had tears in my eyes when I sold my Santro. The car looked great even after

5 years. My new i20 looks great in berry red color and I enjoy each day of my drive.

Services provided:

The wide and well trained availability of service centers makes Hyundai a good buy. I was never disappointed with the

services offered. The reasonable cost of service and equipments is another added advantage. The overall experience of

service with Santro and dealing for the new car was very satisfying. Hyundai is truly providing us international standards

in cars.

Hello Team,

I would like to put on record my appreciation and many

thanks for the prompt resolution of my feedback dated

7-Jan, 2011.

Customer Care Technician Aman was fabulous in

transferring my call to on-road assistance and

introducing my case to Gaurav who was courteous and

prompt in redressal of the issue. The technician arrived

within 1 hour as promised and demonstrated a high

degree of professionalism and swiftness.

I have never had such a pleasant customer care

experience anywhere before. This reaffirms my faith in

Brand Hyundai.

Thanks again Hyundai.

Regards

Sunil Param

CUSTOMER SPEAK

Name : Parmeet Narang

City : New Delhi

Car Details

Models : i20/sportz

Dealership : Hyundai Motor Plaza

Exciting journey undertaken with the Hyundai car: We

went to Agra to celebrate our wedding anniversary. The

i20 has features and comfort of a luxury saloon. What a

journey it was, can't express my driving pleasure! The i20

is an epitome of smooth and effortless driving.

Services provided: The services offered are at par with

the international standards. This is my second car after

Santro. Great going, Hyundai!

Me & My Hyundai

17

CUSTOMER SPEAK

Me & My Hyundai

18

We invite you to share your Hyundai experience with us. Please send a good resolution photograph showing you and your Hyundai car at along with the following details:

1. Name 4. Exciting journeys with Hyundai car 2. City 5. Fond memories with Hyundai car3. Car details (model & dealership 6. What makes you proud of your Hyundai vehicle

from which it was purchased) 7. Your feedback on the quality of services provided to you

We will feature the best experiences having good photographs in this section. The best entry will win a surprise gift too. Please send us your contact number and correspondence address so we may get in touch with you.

[email protected]

Name : P. Chandran

City : Thrissur, Kerala

Car Details

Models : Santro GL

Dealership : MCP Motors (India) Pvt. ltd.

Vatanappally, Thrissur

Exciting journey undertaken with the Hyundai car: Yes,

I recall a very happy experience when I went on a drive

with my family to Kochi. It was really an enjoyable event.

Fond memories associated with the car: My little grand

children enjoy the car drive very much. I have fond,

memories of them having a good time while going on the

drive.

Why we are proud of our vehicle: It offers a wonderful

drive and is highly reliable.

Services provided: I must appreciate the excellent

pre- sales services and the post-sales follow ups.

Dear Team Hyundai,

Thanks for the great offer.

I feel proud to be a family member of Hyundai.

I am completely satisfied customer of Hyundai Santro.

Since 2004, I am availing promotional offers from

Hyundai and they are very helpful.

In my opinion, Santro is the best car in India. It is a

zero-maintenance car and I have driven it for more

than 95000 kms without spending any money

servicing for any spares! This is something amazing !

My best regards and thanks to

Hyundai staff and family.

Viraj Kansara

DEALERSHIP OPENING

City: Dehradun

Dealership Name: BM Hyundai

Dealer Principal: Mr. Sachin Ajmani

Inauguration Date: 29th March, 11

Address: Subhash Nagar,

Mohobbeywala, Saharanpur Road,

Dehradun – Uttarakhand

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HMIL organizes Mega Customer meetCustomer satisfaction has been the motto of

Hyundai since beginning. In order to achieve

this, the Service team organizes many

customer-oriented activities like customer

meets, Miles & Smiles rallies, Hyundai Always

Around etc.

Two mega customer meets were conducted

recently by Raja Hyundai at Jodhpur and Bharat

Hyundai at Bikaner on a grand scale.

Around 300 Hyundai customers along with

their families were invited to attend the event.

During the event, entertainment programs like

traditional dance, dancing contests for couples,

quiz events for kids and other family activities

were held. The participants also enjoyed a gala

dinner after the festivities were over. The

winners of these events were also awarded with

many prizes.

All the customers and their families enjoyed the

evening and appreciated Hyundai’s efforts to

bring joy to the customers not only in the

workshop but also inside their homes.

DEALER INTERVIEW

MESSAGE: Focus, vision, hard work and dedication always help in achieving goals.

RAPID FIRE

Favourite Music

Favourite Movies

Favourite Dish

Wish the most in life

Things you do when you are not at work

Idea of a vacation

Favourite holiday spot

Dream destination

Likes

Dislikes

Beliefs

:

:

:

:

:

:

:

:

:

:

:

Rock, Jazz, Old Indian movie songs

Taare Zamin Par and Godfather

Tandoori chicken and dal

To be a good human being

Spend time with my family

Total relaxation with friends and family

Turkey and New Zealand

South America

Honesty

Corruption

Hard work always pays

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PERSONAL DETAILS

Education: M.B.A. (USA), B.Com (Hons) Delhi University

Achievements

Professional : Recipient of numerous awards from HMIL for Sales, Service, Parts & Insurance.1st rank in SSI (Non JDP) for Moga and IVth rank in SSI (JDP) for Ludhiana dealerships.

Personal : Took part in inter school & inter house debates. Have represented school & house teams for cricket & football.

Established Godawri Motors from greenfield project into a full fledged dealership within a record time of only 5 months.

Asheem SuriGodawri Hyundai

Godawri Hyundai started operations in Ludhiana in 1998 with a 3S dealership and the second 3S dealership was opened in Moga in 2008. Over the years, Godawri Motors from a humble beginning, has gained immense popularity and within a very short span has become one of the leading automobile dealerships in Ludhiana, Moga (Punjab).

Association with Hyundai: Godawri Hyundai has been associated with HMIL since 1998. Godawri was one of the first Dealer Principal to be associated with HMIL.

MESSAGE: HMIL’s success in India in a short period of time is commendable. I wish the organization huge success in the coming years!

VENDOR INTERVIEW

RAPID FIRE

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Favourite Music

Favourite Movies

Favourite Dish

Wish the most in life

Things you do when you are not at work

Idea of a vacation

Favourite holiday spot

Dream destination

Likes

Dislikes

Beliefs

:

:

:

:

:

:

:

:

:

:

:

PERSONAL DETAILS

Education: B.Com, Loyola College, Post Graduate Diploma in Management, Indian Institute of Management, Ahmedabad Member of the Institute of Cost and Works Accountants of India

Achievements

Professional : Contributed to team development in various organizations

Personal : Have a huge circle of good friends

Tube Investments India Ltd. is a part of the Murugappa Group (a USD 3.03 billion conglomerate). For the year ’09-‘10 TII has achieved a turnover of ̀ 2346 crore. It comprises of four divisions viz. Tube Products of India, TI Diamond Chain, TI Metal Forming and TI Cycles of India. It is the market leader in precision steel tubes and roll formed car doorframes in India. It is the second largest motorcycle chain manufacturer in India. In bicycles it is the second largest manufacturer with well known brands- Hercules and BSA.

Association with Hyundai: TI Metal Forming has been associated with Hyundai since its inception.

L. Ramkumar Managing Director, Tube Investments India Ltd.

Classical, Carnatic

Jab we met

Asparagus soup

To be in the company of happy and relaxed people

Exercise, reading, playing Bridge, watching cricket and listening music

Hill Stations

Lucerne, Switzerland

Iceland

Humour and energy

Lack of openness

Conviction and hard work pays

10 YEAR CELEBRATIONS

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PERSONAL DETAILS

Date of joining : September 4, 2000

Family members : Large ISKCON (International

Society for Krishna

Consciousness)

Hobbies : Practicing and preaching

spirituality

Gagan KohliDGM, Product Planning

Moments I cherish…

I feel proud to be part of the team which is responsible for the launch of new products with best features that makes Hyundai competitive in Indian automotive market which is flooded with so many options for customers. The cross cultural environment in HMIL has always given me an exciting opportunity to learn. In Hyundai, we have learnt that nothing is impossible if we plan and execute with dedication.

Kal aaj aur kal…

Hyundai has established itself as a strong player in Indian automobile industry. I hope that Hyundai always meets the customer expectation by manufacturing quality, safe and environmental friendly cars. I hope in future Hyundai definitely becomes number one in the Indian automobile industry and evolves as a global force in contributing to the Indian economy.

Association

I have been working with Hyundai for the past 13 years in Spec Management of Production Planning Department. I feel proud to be a member of Hyundai family. I have had the opportunity to associate with the implementation of design changes to the cars that brings value addition to the customer.

PERSONAL DETAILS

Date of joining : 3rd April, 1998

Family members : Mother, wife and two sons

Hobbies : Listening to music,

long drives

Palani Velu DamodharanSenior Manager

Association

I have been working with Hyundai Motor India since 2000 in the Product Planning department. I have seen the shift in HMC view of India, as far as Product planning goes, from just another market to a key market, with lot of emphasis now on understanding

Indian customer and providing the right product for him.

Moments I cherish…

Interacting with different kinds of people has value added in terms of growth as a person, both on individual and professional fronts.

Kal aaj aur kal…

Yesterday of Hyundai was exciting, action packed – the effort was to get known; today of Hyundai is lively – the effort is to keep the momentum going and build for the future; tomorrow of Hyundai should be great – with increasing level of ‘new thinking’, surely there are newer possibilities ahead.

YOUR SPACE

TIME TO PUT ON YOUR THINKING CAP

Feedback

Our team is consistently engaged in serving you better so that you feel proud of sharing a bond with the

Hyundai family. We invite you to give us your valuable feedback and suggestions about this newsletter.

You can mail us your suggestions at [email protected] would love to hear from you.

Happy Motoring!

Q 1. How many bookings of new Verna were received within 20 days of

its launch in India?

a. 12,000 b. 10,000

c. 8,000 d. 6,000

Q 2. What is the top mileage given by Hyundai Fluidic Verna?

a. 20.3 kmpl b. 21.3 kmpl

c. 22.5 kmpl d. 23.5 kmpl

Q 3. How many vehicle check-up points are carried out during the

Hyundai Always Around campaigns?

a. 15 b. 17

c. 19 d. 21

Q 4. What is the optimum speed to drive the car in the top gear for

getting maximum mileage out of it?

a. 30-50 Km/Hr b. 40-60 Km/Hr

c. 50-70 Km/Hr d. 60-80 Km/Hr

Shripad V Piwalatkar - Pune

Shashank Patel - Ahmedabad

Mohd Afaq - Kanpur

Winners of March 2011 issue:

Tips for better fuel economy

Car Care

Ensure correct tyre pressure

It is important to maintain correct tyre pressure and check it regularly at least once a week.

Tyres can add upto 10% to your fuel bill if they are under inflated.

Do not make your engine a fuel-o-holic

Driving in lower gears than what is required for a particular speed range makes your car a

fuel guzzler. For fuel efficient driving, the first rule is to drive in the correct gear. For

example, in case you are driving at 50 kmph, you can improve fuel efficiency by 20-25% in

the top gear as compared to driving at the same speed in the 3rd gear.

Follow the most fuel efficient way of driving

Maximize the use of top gear and drive at a cost conscious speed of 50 kmph.

Avoid frequent gear changes, acceleration and braking

Moving the vehicle from rest to sudden acceleration requires a lot of power and fuel.

Conversely, braking causes the power developed by the engine to dissipate. The fuel

economy may get affected by the frequency of changing gears, acceleration and braking.

First 3 entries with correct answers

will win a surprise gift!

Send in your entries to

[email protected]

3Lucky Winners

Note: Only Hyundai customers can

participate in the quiz. It is not for HMIL

employees and dealership staff. Please

mention your contact details and

correspondence address in the email.

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