”

If you have any questions about providing support to Iowa State through your IRA, please feel free to contact us at 800.621.8515.

INSIGHTSINSIGHTSA C H A R I T A B L E P L A N N I N G G U I D E F O R I S U A L U M N I A N D F R I E N D S

WINTER 2010

I O W A S T A T E U N I V E R S I T Y F O U N D A T I O N

backyard conversationwith their neighbor and

attorney was all it tookfor Des Moines-area residents Ronand Marla Franklin to finally sit downand work on their estate plans.

“We were at an age where we needed

a will,” says Marla, who is retired

from her position as vice president for

human resources at Allied Insurance.

“We had no kids and didn’t want to

spend a lot of money on a will. Our

neighbor at the time said he would

help us, so we took a six pack to the

deck, and in the space of a couple

of hours, we got it wrapped up.”

The Iowa State University

graduates realize that their estate

planning was made easier because

of their personal situation. “Our

neighbor led us through the process,” says

Ron, who retired as a managing director for

the Principal Financial Group. “Basically,

he was picking our brains to learn what

was important to us. He kept asking the

question, ‘What do you want to do with

your assets that will make you feel good?’”

MAKING AN IMPACT THROUGH THEIR WILL Establishing a bequest in a will and

naming the Iowa State University

Foundation as the beneficiary is the

easiest and most popular deferred gift

plan used by Iowa State alumni and

friends. Donors may name the ISU

“Iowa State is involved in numerous

worthwhile projects. It was

important to us to continue

to support the university so

even more can be done.

—Ron Franklin

To learn how you can easily provide support for future ISU students, go to www.foundation.iastate.edu/studentsupport.

A

The ISU Foundation is acknowledged by Iowa State University as the preferred channel for administering trust and estate gifts that benefit the university. This is accomplished by using the name Iowa State University Foundation in your legal documents. Please contact the foundation for additional information.

IOWA STATE UNIVERSITY FOUNDATION

2505 UNIVERSITY BOULEVARD

P.O.BOX 2230AMES, IOWA 50010-2230TOLL-FREE: 800.621.8515www.isugift.org

Share the following suggested wording with your estate planning attorney to add to your will or living trust.

I give, devise and bequeath to the Iowa State University

Foundation, a not-for-profit corporation, existing under

the laws of the State of Iowa, and located at Ames, Iowa,

______ (percent of my estate, dollars, property, securities,

etc.) to be used for ______ (however you wish for your

gift to be used) at Iowa State University.

>> HOW TO REMEMBER IOWA STATEUNIVERSITY IN YOUR WILL

OUR MISSION

Iowa State University works

to create, share and apply

knowledge to make Iowa and

the world a better place. The

Iowa State University Foundation

is a private non-profit organization

dedicated to securing and stewarding

private gifts and grants that benefit

Iowa State University. Each year,

thousands of generous benefactors

make gifts to show their

support for Iowa State.

ACTION LIST PLANNING MEASURES YOU CAN TAKE TODAY

Although your IRA may have taken a hit recently, it likely remains one of your biggest assets. Whilethis plan is a good solution forretirement, it is not a great optionfor passing on an inheritance.

The reason? IRAs and other

retirement assets are taxable

income when received by

individual beneficiaries —

therefore, the funds are

exposed to income taxes.

A CHARITABLE SOLUTIONIf you’ve thought about making a gift

to the Iowa State University Foundation,

consider giving IRA assets to us and

giving other assets that are not as heavily

taxed to family members. As a nonprofit

organization, Iowa State is tax-exempt, so

we can use 100 percent of your IRA. To

start the process:

> Contact your IRA administrator

for a change of beneficiary form.

> Name us and the gift percentage

on the form.

> Return the form to your IRA administrator.

YOUR IRA:The Unwanted Inheritance

Send back the enclosed reply card to receive a complimentarycopy of 15 Reasons to Update Your Will.

Visit www.isugift.org to learn more about including theIowa State University Foundation in your will.

Contact us at 800.621.8515 to learn more about topics covered in this newsletter or another topic that interests you.

IN THIS ISSUE• How to Remember

Iowa State in Your Will: 3 Easy Decisions to Make

• Write a Check? Savvy People Think Twice

• Your IRA: The UnwantedInheritance

• Total Support to Campaign Iowa State

©2010 Iowa State University Foundation and The Stelter CompanyThe information in this publication is not intended as legal advice. For legal advice, please consult an attorney. Figures cited in examples are for hypothetical purposes only and are subject to change. References to income tax apply to federal taxes only. Federal estate tax, state income/estate taxes or state law may impact your results.

RON AND MARLA FRANKLIN: DISCOVERING THE POWER OF A PLAN

Continued Inside

TOTAL SUPPORT TOCAMPAIGN IOWA STATE>> STUDENT SUPPORT - $235 MILLION GOAL

An additional 640 scholarships for Iowa State undergraduate and graduate students have been established duringCampaign Iowa State.

>> FACULTY SUPPORT - $215 MILLION GOALSince Campaign Iowa State commenced, 62 endowed facultypositions have been created.

>> PROGRAM SUPPORT - $195 MILLION GOALCampaign Iowa State’s goal has been surpassed but additionalprogrammatic support is needed throughout campus.

>> FACILITIES SUPPORT - $155 MILLION GOALFifteen campus facilities have been constructed or renovatedduring Campaign Iowa State.

YOUR PLAN FOR SUCCESSAs life changes, so should your will. Make sure your will matches yourintentions by keeping it current. Send back the enclosed reply card toreceive a complimentary guide of 15 Reasons to Update Your Will.

Gifts and commitments as of December 31, 2009

Facilities $124 million

Faculty $153 million

Programs$241 million

Students$224 million

Total: $742 million

CHOOSE WHAT TO GIVE.Pick from one of these four options.

> A specific bequest gives Iowa State a

particular piece of property. If you

disposed of the property before your

death, we cannot claim any other property.

> A general bequest gives us a stated sum

of money. If there is insufficient cash in

your estate to cover the bequest, other

assets must be sold for cash to pay the

stated amount.

> A residuary bequest gives the “rest,

residue and remainder” of your estate,

or, more commonly, a percentage of

the residue, after all other bequests,

debts and taxes have been paid.

> A contingent bequest requires a certain

event to occur before the gift can happen.

For example, you could bequeath funds

to a family member provided that person

survives you; if not, the funds would then

go to Iowa State.

DECIDE HOW YOUWOULD LIKE IOWA

STATE TO USE YOUR GIFT.Choose from one of these three options.

> An unrestricted bequest allows us to use

the assets in the most beneficial way.

> A restricted bequest allows you to

specify how Iowa State can use the

funds. Contact us in advance to be

certain your intent can be fulfilled.

> An endowed bequest allows you to

restrict the principal of your gift

so we can use only a small portion

each year, allowing the fund to last forever.

DETERMINE IF YOUWOULD LIKE TOCOMMEMORATE

SOMEONE WITH YOUR GIFT.If so, please let us know your intentions.

Whatever your choices regarding what to

give and how you’d like your gift used,

you can make your bequest in honor or

in memory of someone special.

It is important to enlist the help of a qualified

estate planning attorney when naming Iowa

State in your will. Please let us know when you

have made such a gift so we can thank you and

recognize your gift.

GIFT IMPACTBequests“Manley R. Hoppe is a prime exampleof Iowa State University’s richtradition of educating studentleaders in engineering that go on to make substantial contributions to our world, and I will proudlycontinue to educate student leaders at Iowa State at theundergraduate and graduate levels.”

Jacqueline Vanni ShanksManley R. Hoppe Professor inChemical Engineering

BEQUESTSA bequest in your will or living trustnaming the Iowa State UniversityFoundation is the easiest and mostpopular deferred gift plan used byalumni and friends. Donors may namethe Iowa State University Foundation as a percentage beneficiary, for aspecific dollar amount or specific assets, or as a residual or contingentrecipient. Your assets can also be used to support Iowa State for the purposes you have documented, such as thedevelopment of professorships like the one highlighted here.

THERE ARE MANYWAYS TO GIVE

To learn about the many types of gifts you can make to support Iowa State Universityand their benefits to you, contact the Iowa State UniversityFoundation today!

WRITE A CHECK? SAVVY PEOPLE THINK TWICENo matter the amount, all forms of giving come from the heart. Before you reach for your checkbook, though, consider other moreadvantageous ways to support Iowa State University.

DID YOU KNOW?

You can amend or

even revoke your

bequest to us at

any time. As your

circumstances

change, so can

your gift to us.

Please always remember that we appreciate your gift whether it is immediate or years from now, and wewill help you find the right gift for your unique circumstances.

DEFERRED GIFTS

A popular method includes

leaving a gift in your will or

revocable living trust. Also,

consider leaving us your

retirement plan assets, which

would be heavily taxed if left

to your heirs upon your death.

VOLUNTEERING

There are many opportunities

to give your time and expertise.

Accept an offer to serve on a

board or committee, make

calls for a capital campaign, or

donate your time when asked

for help.

INVESTMENT ASSETS

Stocks, bonds, real estate and

other property that have grown

in value since you first purchased

them make it possible to give a

larger donation for less cost and

even provide tax benefits for you.

LIFE INSURANCEPOLICIES

Although often forgotten, gifts

of life insurance are a great way

to leverage your giving. Donate

paid-up life insurance policies

with cash values or give us a

new policy with our organization

named as owner and beneficiary.

Foundation as a beneficiary of a percentage

of their estate, a specific dollar amount

or specific assets, or as a residual or

contingent recipient. “I was surprised

how easy it was, and we’re very pleased

with the end product,” Ron says.

Iowa State jumped to the forefront

of what is important to Ron and Marla.

Ron graduated in 1968 from Iowa State

with a degree in industrial administration.

Marla also graduated that year, with a

degree in economics.

After taking care of the “absolute

needs” in their estate plans, the Franklins

turned their attention to what they

wanted to do with the rest of their

assets. The couple looked at a number

of charitable organizations they had

supported in the past, including Iowa

State. Most of their previous gifts to the

university had been directed to Cyclone

Athletics as well as their respective

academic programs. “We both received

scholarships to attend Iowa State,” Ron

says. “Without that assistance, it would

have been a lot tougher going to school.

Iowa State is involved in numerous

worthwhile projects.

It was important

to us to continue

to support the

university so even

more can be done.”

“We were

fortunate to gain

some advantages

that an Iowa

State degree

gives people,”

Marla says.

“It just

seemed appropriate

to give back to that legacy. It’s

something we both feel good about.”

Marla says the decision to leave

a bequest to Iowa State was an easy

one. “The university did the best

job of staying in touch with us and

informing us of what was happening.

“That really raised Iowa State in

my consciousness and showed that

they put the funds, regardless if the

gifts were $25 or $25 million, to

good use.”

Currently the couple has not

designated a university fund or

funds for their bequest.

“We decided to make this gift

unrestricted with the thought we

should put the funds in the hands

of the individuals who know where

the best use of the money would

be — where it can have the maximum

impact,” Marla said.

Continued from Cover

JACQUELINE VANNI SHANKS

HOW TO REMEMBER IOWA STATE IN YOUR WILL: 3 EASY DECISIONS TO MAKE

>>BUT WHAT ABOUT THE KIDS?New research reveals how your loved ones really feel aboutsharing a piece of their inheritance with a nonprofit. Ina scientific study, researchers posed the following questionto the 31 percent of Americans aged 30+ who expect toor have already received an inheritance:

“Suppose someone other than your spouse were to leave you aninheritance. If they had also decided a nonprofit organization would get a percentage, something like 5 percent to 10 percent, in all honesty, do you think you would wish they had left 100percent to individuals rather than to organizations, or do you think a gift to an organization is a reasonable choice?”

HERE’S HOW THEY RESPONDED:

f you’re like many of our supporters,you hold Iowa State University closeto your heart and want to keep

supporting our mission far into the future.But what if, because of life’s ups anddowns, you don’t know how much youcan afford to part with today?

You can help shape the future of those

we serve by planning a gift to Iowa State

after your lifetime. This type of charitable

gift is perfect for those who support

our university but need the flexibility

to change their minds at any time and

keep their current assets intact.

Referred to as a bequest, a gift in your

will can take many forms. Make these three

decisions before asking your estate planning

attorney to add the legal language to

your will.

I

A gift to an organization is a reasonable choice

Not sure

Wish 100 percent would go to individuals

2

1

3

“It just seemed appropriate

to give back to that legacy.

It’s something we both feel

good about.

—Marla Franklin”

RON AND MARLA FRANKLIN: DISCOVERING THE POWER OF A PLAN

CHOOSE WHAT TO GIVE.Pick from one of these four options.

> A specific bequest gives Iowa State a

particular piece of property. If you

disposed of the property before your

death, we cannot claim any other property.

> A general bequest gives us a stated sum

of money. If there is insufficient cash in

your estate to cover the bequest, other

assets must be sold for cash to pay the

stated amount.

> A residuary bequest gives the “rest,

residue and remainder” of your estate,

or, more commonly, a percentage of

the residue, after all other bequests,

debts and taxes have been paid.

> A contingent bequest requires a certain

event to occur before the gift can happen.

For example, you could bequeath funds

to a family member provided that person

survives you; if not, the funds would then

go to Iowa State.

DECIDE HOW YOUWOULD LIKE IOWA

STATE TO USE YOUR GIFT.Choose from one of these three options.

> An unrestricted bequest allows us to use

the assets in the most beneficial way.

> A restricted bequest allows you to

specify how Iowa State can use the

funds. Contact us in advance to be

certain your intent can be fulfilled.

> An endowed bequest allows you to

restrict the principal of your gift

so we can use only a small portion

each year, allowing the fund to last forever.

DETERMINE IF YOUWOULD LIKE TOCOMMEMORATE

SOMEONE WITH YOUR GIFT.If so, please let us know your intentions.

Whatever your choices regarding what to

give and how you’d like your gift used,

you can make your bequest in honor or

in memory of someone special.

It is important to enlist the help of a qualified

estate planning attorney when naming Iowa

State in your will. Please let us know when you

have made such a gift so we can thank you and

recognize your gift.

GIFT IMPACTBequests“Manley R. Hoppe is a prime exampleof Iowa State University’s richtradition of educating studentleaders in engineering that go on to make substantial contributions to our world, and I will proudlycontinue to educate student leaders at Iowa State at theundergraduate and graduate levels.”

Jacqueline Vanni ShanksManley R. Hoppe Professor inChemical Engineering

BEQUESTSA bequest in your will or living trustnaming the Iowa State UniversityFoundation is the easiest and mostpopular deferred gift plan used byalumni and friends. Donors may namethe Iowa State University Foundation as a percentage beneficiary, for aspecific dollar amount or specific assets, or as a residual or contingentrecipient. Your assets can also be used to support Iowa State for the purposes you have documented, such as thedevelopment of professorships like the one highlighted here.

THERE ARE MANYWAYS TO GIVE

To learn about the many types of gifts you can make to support Iowa State Universityand their benefits to you, contact the Iowa State UniversityFoundation today!

WRITE A CHECK? SAVVY PEOPLE THINK TWICENo matter the amount, all forms of giving come from the heart. Before you reach for your checkbook, though, consider other moreadvantageous ways to support Iowa State University.

DID YOU KNOW?

You can amend or

even revoke your

bequest to us at

any time. As your

circumstances

change, so can

your gift to us.

Please always remember that we appreciate your gift whether it is immediate or years from now, and wewill help you find the right gift for your unique circumstances.

DEFERRED GIFTS

A popular method includes

leaving a gift in your will or

revocable living trust. Also,

consider leaving us your

retirement plan assets, which

would be heavily taxed if left

to your heirs upon your death.

VOLUNTEERING

There are many opportunities

to give your time and expertise.

Accept an offer to serve on a

board or committee, make

calls for a capital campaign, or

donate your time when asked

for help.

INVESTMENT ASSETS

Stocks, bonds, real estate and

other property that have grown

in value since you first purchased

them make it possible to give a

larger donation for less cost and

even provide tax benefits for you.

LIFE INSURANCEPOLICIES

Although often forgotten, gifts

of life insurance are a great way

to leverage your giving. Donate

paid-up life insurance policies

with cash values or give us a

new policy with our organization

named as owner and beneficiary.

Foundation as a beneficiary of a percentage

of their estate, a specific dollar amount

or specific assets, or as a residual or

contingent recipient. “I was surprised

how easy it was, and we’re very pleased

with the end product,” Ron says.

Iowa State jumped to the forefront

of what is important to Ron and Marla.

Ron graduated in 1968 from Iowa State

with a degree in industrial administration.

Marla also graduated that year, with a

degree in economics.

After taking care of the “absolute

needs” in their estate plans, the Franklins

turned their attention to what they

wanted to do with the rest of their

assets. The couple looked at a number

of charitable organizations they had

supported in the past, including Iowa

State. Most of their previous gifts to the

university had been directed to Cyclone

Athletics as well as their respective

academic programs. “We both received

scholarships to attend Iowa State,” Ron

says. “Without that assistance, it would

have been a lot tougher going to school.

Iowa State is involved in numerous

worthwhile projects.

It was important

to us to continue

to support the

university so even

more can be done.”

“We were

fortunate to gain

some advantages

that an Iowa

State degree

gives people,”

Marla says.

“It just

seemed appropriate

to give back to that legacy. It’s

something we both feel good about.”

Marla says the decision to leave

a bequest to Iowa State was an easy

one. “The university did the best

job of staying in touch with us and

informing us of what was happening.

“That really raised Iowa State in

my consciousness and showed that

they put the funds, regardless if the

gifts were $25 or $25 million, to

good use.”

Currently the couple has not

designated a university fund or

funds for their bequest.

“We decided to make this gift

unrestricted with the thought we

should put the funds in the hands

of the individuals who know where

the best use of the money would

be — where it can have the maximum

impact,” Marla said.

Continued from Cover

JACQUELINE VANNI SHANKS

HOW TO REMEMBER IOWA STATE IN YOUR WILL: 3 EASY DECISIONS TO MAKE

>>BUT WHAT ABOUT THE KIDS?New research reveals how your loved ones really feel aboutsharing a piece of their inheritance with a nonprofit. Ina scientific study, researchers posed the following questionto the 31 percent of Americans aged 30+ who expect toor have already received an inheritance:

“Suppose someone other than your spouse were to leave you aninheritance. If they had also decided a nonprofit organization would get a percentage, something like 5 percent to 10 percent, in all honesty, do you think you would wish they had left 100percent to individuals rather than to organizations, or do you think a gift to an organization is a reasonable choice?”

HERE’S HOW THEY RESPONDED:

f you’re like many of our supporters,you hold Iowa State University closeto your heart and want to keep

supporting our mission far into the future.But what if, because of life’s ups anddowns, you don’t know how much youcan afford to part with today?

You can help shape the future of those

we serve by planning a gift to Iowa State

after your lifetime. This type of charitable

gift is perfect for those who support

our university but need the flexibility

to change their minds at any time and

keep their current assets intact.

Referred to as a bequest, a gift in your

will can take many forms. Make these three

decisions before asking your estate planning

attorney to add the legal language to

your will.

I

A gift to an organization is a reasonable choice

Not sure

Wish 100 percent would go to individuals

2

1

3

“It just seemed appropriate

to give back to that legacy.

It’s something we both feel

good about.

—Marla Franklin”

RON AND MARLA FRANKLIN: DISCOVERING THE POWER OF A PLAN

CHOOSE WHAT TO GIVE.Pick from one of these four options.

> A specific bequest gives Iowa State a

particular piece of property. If you

disposed of the property before your

death, we cannot claim any other property.

> A general bequest gives us a stated sum

of money. If there is insufficient cash in

your estate to cover the bequest, other

assets must be sold for cash to pay the

stated amount.

> A residuary bequest gives the “rest,

residue and remainder” of your estate,

or, more commonly, a percentage of

the residue, after all other bequests,

debts and taxes have been paid.

> A contingent bequest requires a certain

event to occur before the gift can happen.

For example, you could bequeath funds

to a family member provided that person

survives you; if not, the funds would then

go to Iowa State.

DECIDE HOW YOUWOULD LIKE IOWA

STATE TO USE YOUR GIFT.Choose from one of these three options.

> An unrestricted bequest allows us to use

the assets in the most beneficial way.

> A restricted bequest allows you to

specify how Iowa State can use the

funds. Contact us in advance to be

certain your intent can be fulfilled.

> An endowed bequest allows you to

restrict the principal of your gift

so we can use only a small portion

each year, allowing the fund to last forever.

DETERMINE IF YOUWOULD LIKE TOCOMMEMORATE

SOMEONE WITH YOUR GIFT.If so, please let us know your intentions.

Whatever your choices regarding what to

give and how you’d like your gift used,

you can make your bequest in honor or

in memory of someone special.

It is important to enlist the help of a qualified

estate planning attorney when naming Iowa

State in your will. Please let us know when you

have made such a gift so we can thank you and

recognize your gift.

GIFT IMPACTBequests“Manley R. Hoppe is a prime exampleof Iowa State University’s richtradition of educating studentleaders in engineering that go on to make substantial contributions to our world, and I will proudlycontinue to educate student leaders at Iowa State at theundergraduate and graduate levels.”

Jacqueline Vanni ShanksManley R. Hoppe Professor inChemical Engineering

BEQUESTSA bequest in your will or living trustnaming the Iowa State UniversityFoundation is the easiest and mostpopular deferred gift plan used byalumni and friends. Donors may namethe Iowa State University Foundation as a percentage beneficiary, for aspecific dollar amount or specific assets, or as a residual or contingentrecipient. Your assets can also be used to support Iowa State for the purposes you have documented, such as thedevelopment of professorships like the one highlighted here.

THERE ARE MANYWAYS TO GIVE

To learn about the many types of gifts you can make to support Iowa State Universityand their benefits to you, contact the Iowa State UniversityFoundation today!

WRITE A CHECK? SAVVY PEOPLE THINK TWICENo matter the amount, all forms of giving come from the heart. Before you reach for your checkbook, though, consider other moreadvantageous ways to support Iowa State University.

DID YOU KNOW?

You can amend or

even revoke your

bequest to us at

any time. As your

circumstances

change, so can

your gift to us.

Please always remember that we appreciate your gift whether it is immediate or years from now, and wewill help you find the right gift for your unique circumstances.

DEFERRED GIFTS

A popular method includes

leaving a gift in your will or

revocable living trust. Also,

consider leaving us your

retirement plan assets, which

would be heavily taxed if left

to your heirs upon your death.

VOLUNTEERING

There are many opportunities

to give your time and expertise.

Accept an offer to serve on a

board or committee, make

calls for a capital campaign, or

donate your time when asked

for help.

INVESTMENT ASSETS

Stocks, bonds, real estate and

other property that have grown

in value since you first purchased

them make it possible to give a

larger donation for less cost and

even provide tax benefits for you.

LIFE INSURANCEPOLICIES

Although often forgotten, gifts

of life insurance are a great way

to leverage your giving. Donate

paid-up life insurance policies

with cash values or give us a

new policy with our organization

named as owner and beneficiary.

Foundation as a beneficiary of a percentage

of their estate, a specific dollar amount

or specific assets, or as a residual or

contingent recipient. “I was surprised

how easy it was, and we’re very pleased

with the end product,” Ron says.

Iowa State jumped to the forefront

of what is important to Ron and Marla.

Ron graduated in 1968 from Iowa State

with a degree in industrial administration.

Marla also graduated that year, with a

degree in economics.

After taking care of the “absolute

needs” in their estate plans, the Franklins

turned their attention to what they

wanted to do with the rest of their

assets. The couple looked at a number

of charitable organizations they had

supported in the past, including Iowa

State. Most of their previous gifts to the

university had been directed to Cyclone

Athletics as well as their respective

academic programs. “We both received

scholarships to attend Iowa State,” Ron

says. “Without that assistance, it would

have been a lot tougher going to school.

Iowa State is involved in numerous

worthwhile projects.

It was important

to us to continue

to support the

university so even

more can be done.”

“We were

fortunate to gain

some advantages

that an Iowa

State degree

gives people,”

Marla says.

“It just

seemed appropriate

to give back to that legacy. It’s

something we both feel good about.”

Marla says the decision to leave

a bequest to Iowa State was an easy

one. “The university did the best

job of staying in touch with us and

informing us of what was happening.

“That really raised Iowa State in

my consciousness and showed that

they put the funds, regardless if the

gifts were $25 or $25 million, to

good use.”

Currently the couple has not

designated a university fund or

funds for their bequest.

“We decided to make this gift

unrestricted with the thought we

should put the funds in the hands

of the individuals who know where

the best use of the money would

be — where it can have the maximum

impact,” Marla said.

Continued from Cover

JACQUELINE VANNI SHANKS

HOW TO REMEMBER IOWA STATE IN YOUR WILL: 3 EASY DECISIONS TO MAKE

>>BUT WHAT ABOUT THE KIDS?New research reveals how your loved ones really feel aboutsharing a piece of their inheritance with a nonprofit. Ina scientific study, researchers posed the following questionto the 31 percent of Americans aged 30+ who expect toor have already received an inheritance:

“Suppose someone other than your spouse were to leave you aninheritance. If they had also decided a nonprofit organization would get a percentage, something like 5 percent to 10 percent, in all honesty, do you think you would wish they had left 100percent to individuals rather than to organizations, or do you think a gift to an organization is a reasonable choice?”

HERE’S HOW THEY RESPONDED:

f you’re like many of our supporters,you hold Iowa State University closeto your heart and want to keep

supporting our mission far into the future.But what if, because of life’s ups anddowns, you don’t know how much youcan afford to part with today?

You can help shape the future of those

we serve by planning a gift to Iowa State

after your lifetime. This type of charitable

gift is perfect for those who support

our university but need the flexibility

to change their minds at any time and

keep their current assets intact.

Referred to as a bequest, a gift in your

will can take many forms. Make these three

decisions before asking your estate planning

attorney to add the legal language to

your will.

I

A gift to an organization is a reasonable choice

Not sure

Wish 100 percent would go to individuals

2

1

3

“It just seemed appropriate

to give back to that legacy.

It’s something we both feel

good about.

—Marla Franklin”

RON AND MARLA FRANKLIN: DISCOVERING THE POWER OF A PLAN

”

If you have any questions about providing support to Iowa State through your IRA, please feel free to contact us at 800.621.8515.

INSIGHTSINSIGHTSA C H A R I T A B L E P L A N N I N G G U I D E F O R I S U A L U M N I A N D F R I E N D S

WINTER 2010

I O W A S T A T E U N I V E R S I T Y F O U N D A T I O N

backyard conversationwith their neighbor and

attorney was all it tookfor Des Moines-area residents Ronand Marla Franklin to finally sit downand work on their estate plans.

“We were at an age where we needed

a will,” says Marla, who is retired

from her position as vice president for

human resources at Allied Insurance.

“We had no kids and didn’t want to

spend a lot of money on a will. Our

neighbor at the time said he would

help us, so we took a six pack to the

deck, and in the space of a couple

of hours, we got it wrapped up.”

The Iowa State University

graduates realize that their estate

planning was made easier because

of their personal situation. “Our

neighbor led us through the process,” says

Ron, who retired as a managing director for

the Principal Financial Group. “Basically,

he was picking our brains to learn what

was important to us. He kept asking the

question, ‘What do you want to do with

your assets that will make you feel good?’”

MAKING AN IMPACT THROUGH THEIR WILL Establishing a bequest in a will and

naming the Iowa State University

Foundation as the beneficiary is the

easiest and most popular deferred gift

plan used by Iowa State alumni and

friends. Donors may name the ISU

“Iowa State is involved in numerous

worthwhile projects. It was

important to us to continue

to support the university so

even more can be done.

—Ron Franklin

To learn how you can easily provide support for future ISU students, go to www.foundation.iastate.edu/studentsupport.

A

The ISU Foundation is acknowledged by Iowa State University as the preferred channel for administering trust and estate gifts that benefit the university. This is accomplished by using the name Iowa State University Foundation in your legal documents. Please contact the foundation for additional information.

IOWA STATE UNIVERSITY FOUNDATION

2505 UNIVERSITY BOULEVARD

P.O.BOX 2230AMES, IOWA 50010-2230TOLL-FREE: 800.621.8515www.isugift.org

Share the following suggested wording with your estate planning attorney to add to your will or living trust.

I give, devise and bequeath to the Iowa State University

Foundation, a not-for-profit corporation, existing under

the laws of the State of Iowa, and located at Ames, Iowa,

______ (percent of my estate, dollars, property, securities,

etc.) to be used for ______ (however you wish for your

gift to be used) at Iowa State University.

>> HOW TO REMEMBER IOWA STATEUNIVERSITY IN YOUR WILL

OUR MISSION

Iowa State University works

to create, share and apply

knowledge to make Iowa and

the world a better place. The

Iowa State University Foundation

is a private non-profit organization

dedicated to securing and stewarding

private gifts and grants that benefit

Iowa State University. Each year,

thousands of generous benefactors

make gifts to show their

support for Iowa State.

ACTION LIST PLANNING MEASURES YOU CAN TAKE TODAY

Although your IRA may have taken a hit recently, it likely remains one of your biggest assets. Whilethis plan is a good solution forretirement, it is not a great optionfor passing on an inheritance.

The reason? IRAs and other

retirement assets are taxable

income when received by

individual beneficiaries —

therefore, the funds are

exposed to income taxes.

A CHARITABLE SOLUTIONIf you’ve thought about making a gift

to the Iowa State University Foundation,

consider giving IRA assets to us and

giving other assets that are not as heavily

taxed to family members. As a nonprofit

organization, Iowa State is tax-exempt, so

we can use 100 percent of your IRA. To

start the process:

> Contact your IRA administrator

for a change of beneficiary form.

> Name us and the gift percentage

on the form.

> Return the form to your IRA administrator.

YOUR IRA:The Unwanted Inheritance

Send back the enclosed reply card to receive a complimentarycopy of 15 Reasons to Update Your Will.

Visit www.isugift.org to learn more about including theIowa State University Foundation in your will.

Contact us at 800.621.8515 to learn more about topics covered in this newsletter or another topic that interests you.

IN THIS ISSUE• How to Remember

Iowa State in Your Will: 3 Easy Decisions to Make

• Write a Check? Savvy People Think Twice

• Your IRA: The UnwantedInheritance

• Total Support to Campaign Iowa State

©2010 Iowa State University Foundation and The Stelter CompanyThe information in this publication is not intended as legal advice. For legal advice, please consult an attorney. Figures cited in examples are for hypothetical purposes only and are subject to change. References to income tax apply to federal taxes only. Federal estate tax, state income/estate taxes or state law may impact your results.

RON AND MARLA FRANKLIN: DISCOVERING THE POWER OF A PLAN

Continued Inside

TOTAL SUPPORT TOCAMPAIGN IOWA STATE>> STUDENT SUPPORT - $235 MILLION GOAL

An additional 640 scholarships for Iowa State undergraduate and graduate students have been established duringCampaign Iowa State.

>> FACULTY SUPPORT - $215 MILLION GOALSince Campaign Iowa State commenced, 62 endowed facultypositions have been created.

>> PROGRAM SUPPORT - $195 MILLION GOALCampaign Iowa State’s goal has been surpassed but additionalprogrammatic support is needed throughout campus.

>> FACILITIES SUPPORT - $155 MILLION GOALFifteen campus facilities have been constructed or renovatedduring Campaign Iowa State.

YOUR PLAN FOR SUCCESSAs life changes, so should your will. Make sure your will matches yourintentions by keeping it current. Send back the enclosed reply card toreceive a complimentary guide of 15 Reasons to Update Your Will.

Gifts and commitments as of December 31, 2009

Facilities $124 million

Faculty $153 million

Programs$241 million

Students$224 million

Total: $742 million

”

If you have any questions about providing support to Iowa State through your IRA, please feel free to contact us at 800.621.8515.

INSIGHTSINSIGHTSA C H A R I T A B L E P L A N N I N G G U I D E F O R I S U A L U M N I A N D F R I E N D S

WINTER 2010

I O W A S T A T E U N I V E R S I T Y F O U N D A T I O N

backyard conversationwith their neighbor and

attorney was all it tookfor Des Moines-area residents Ronand Marla Franklin to finally sit downand work on their estate plans.

“We were at an age where we needed

a will,” says Marla, who is retired

from her position as vice president for

human resources at Allied Insurance.

“We had no kids and didn’t want to

spend a lot of money on a will. Our

neighbor at the time said he would

help us, so we took a six pack to the

deck, and in the space of a couple

of hours, we got it wrapped up.”

The Iowa State University

graduates realize that their estate

planning was made easier because

of their personal situation. “Our

neighbor led us through the process,” says

Ron, who retired as a managing director for

the Principal Financial Group. “Basically,

he was picking our brains to learn what

was important to us. He kept asking the

question, ‘What do you want to do with

your assets that will make you feel good?’”

MAKING AN IMPACT THROUGH THEIR WILL Establishing a bequest in a will and

naming the Iowa State University

Foundation as the beneficiary is the

easiest and most popular deferred gift

plan used by Iowa State alumni and

friends. Donors may name the ISU

“Iowa State is involved in numerous

worthwhile projects. It was

important to us to continue

to support the university so

even more can be done.

—Ron Franklin

To learn how you can easily provide support for future ISU students, go to www.foundation.iastate.edu/studentsupport.

A

The ISU Foundation is acknowledged by Iowa State University as the preferred channel for administering trust and estate gifts that benefit the university. This is accomplished by using the name Iowa State University Foundation in your legal documents. Please contact the foundation for additional information.

IOWA STATE UNIVERSITY FOUNDATION

2505 UNIVERSITY BOULEVARD

P.O.BOX 2230AMES, IOWA 50010-2230TOLL-FREE: 800.621.8515www.isugift.org

Share the following suggested wording with your estate planning attorney to add to your will or living trust.

I give, devise and bequeath to the Iowa State University

Foundation, a not-for-profit corporation, existing under

the laws of the State of Iowa, and located at Ames, Iowa,

______ (percent of my estate, dollars, property, securities,

etc.) to be used for ______ (however you wish for your

gift to be used) at Iowa State University.

>> HOW TO REMEMBER IOWA STATEUNIVERSITY IN YOUR WILL

OUR MISSION

Iowa State University works

to create, share and apply

knowledge to make Iowa and

the world a better place. The

Iowa State University Foundation

is a private non-profit organization

dedicated to securing and stewarding

private gifts and grants that benefit

Iowa State University. Each year,

thousands of generous benefactors

make gifts to show their

support for Iowa State.

ACTION LIST PLANNING MEASURES YOU CAN TAKE TODAY

Although your IRA may have taken a hit recently, it likely remains one of your biggest assets. Whilethis plan is a good solution forretirement, it is not a great optionfor passing on an inheritance.

The reason? IRAs and other

retirement assets are taxable

income when received by

individual beneficiaries —

therefore, the funds are

exposed to income taxes.

A CHARITABLE SOLUTIONIf you’ve thought about making a gift

to the Iowa State University Foundation,

consider giving IRA assets to us and

giving other assets that are not as heavily

taxed to family members. As a nonprofit

organization, Iowa State is tax-exempt, so

we can use 100 percent of your IRA. To

start the process:

> Contact your IRA administrator

for a change of beneficiary form.

> Name us and the gift percentage

on the form.

> Return the form to your IRA administrator.

YOUR IRA:The Unwanted Inheritance

Send back the enclosed reply card to receive a complimentarycopy of 15 Reasons to Update Your Will.

Visit www.isugift.org to learn more about including theIowa State University Foundation in your will.

Contact us at 800.621.8515 to learn more about topics covered in this newsletter or another topic that interests you.

IN THIS ISSUE• How to Remember

Iowa State in Your Will: 3 Easy Decisions to Make

• Write a Check? Savvy People Think Twice

• Your IRA: The UnwantedInheritance

• Total Support to Campaign Iowa State

©2010 Iowa State University Foundation and The Stelter CompanyThe information in this publication is not intended as legal advice. For legal advice, please consult an attorney. Figures cited in examples are for hypothetical purposes only and are subject to change. References to income tax apply to federal taxes only. Federal estate tax, state income/estate taxes or state law may impact your results.

RON AND MARLA FRANKLIN: DISCOVERING THE POWER OF A PLAN

Continued Inside

TOTAL SUPPORT TOCAMPAIGN IOWA STATE>> STUDENT SUPPORT - $235 MILLION GOAL

An additional 640 scholarships for Iowa State undergraduate and graduate students have been established duringCampaign Iowa State.

>> FACULTY SUPPORT - $215 MILLION GOALSince Campaign Iowa State commenced, 62 endowed facultypositions have been created.

>> PROGRAM SUPPORT - $195 MILLION GOALCampaign Iowa State’s goal has been surpassed but additionalprogrammatic support is needed throughout campus.

>> FACILITIES SUPPORT - $155 MILLION GOALFifteen campus facilities have been constructed or renovatedduring Campaign Iowa State.

YOUR PLAN FOR SUCCESSAs life changes, so should your will. Make sure your will matches yourintentions by keeping it current. Send back the enclosed reply card toreceive a complimentary guide of 15 Reasons to Update Your Will.

Gifts and commitments as of December 31, 2009

Facilities $124 million

Faculty $153 million

Programs$241 million

Students$224 million

Total: $742 million

□ Please send me the COMPLIMENTARY guide 15 Reasonsto Update Your Will.

□ I’d like more information about estate and gift planning.

□ I’ve included Iowa State University Foundation in my

estate plans (and haven’t previously notified you).

Thank you for supporting our important mission!

Name(s)—Please print.

Telephone E-mail

Address

City, State ZIP

We respect your privacy! Information collected here will be kept strictly confidential.It will not be sold, rented, loaned or otherwise disclosed, and it will not be used inways to which you have not consented.

YOUR WILL IS A VOICE THAT WILL EXTEND THROUGH TIME. WHAT WILL YOURS SAY?

I O W A S T A T E U N I V E R S I T Y F O U N D A T I O N